PR for Anyone

SEPTEMBER 9, 2021

How to Be on TV Shows: Utilizing social media is fast way to land in the media. See what reporters are talking about and if you have expertise in that area, pitch your story to them. See how Susan Bourassa used this technique to land the media. Media outlet that was pitched: NBC4 , Washington D.C. Want Publicity?

Social Media 130

Social Media Real Estate Media Pitching 130

PR for Anyone

OCTOBER 14, 2021

Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Tell them you thought they might be interested in the topic and that you were interviewed on the subject. Now, how do you use media as a lead gen tool? Use media to land more media.

Tools 130

Tools How To Publicity Interviews 130

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! Let’s go back to the beginning–how did you get your start in the media world? How did that prepare you for your first job in PR with Life Time?

Radio 167

Radio Journalism Interviews Energy 167

PR for Anyone

OCTOBER 18, 2021

How to Be on TV Shows: A simple way to get your story or product picked up by the media, is pitching something that is valuable to that particular media outlet’s audience and paying attention to that particular news outlet and what they cover. Media outlet that was pitched: FOX5 , Washington DC.

Hotels 130

Hotels Pitching Fashion Travel 130

PR for Anyone

OCTOBER 6, 2021

How to Be on TV Shows: Have a good charitable idea? Pitch it to the media! Making a difference in a community or a person’s life can be inspiring enough to end up on TV. Making a difference in a community or a person’s life can be inspiring enough to end up on TV. How are you? Happy holidays. Can we come in?

Pitching 130

Pitching Television Energy Interviews 130

ImPRessions - Crenshaw Communications

OCTOBER 29, 2020

Later, we celebrate success. . At Crenshaw, we pride ourselves on a company culture that recognizes each person’s successes. At Crenshaw, we pride ourselves on a company culture that recognizes each person’s successes. What do PR and Halloween have in common? They can both be scary as well as fun. Here’s what I mean.

Creativity 243

Creativity Groups Retail Media Training 243

PR Insiders

NOVEMBER 10, 2020

2020 has been a challenging year in so many ways for nearly everyone – and pitching the media in the middle of a pandemic is no exception. COVID-19 dominated so much of the news cycle that, seemingly for months, any pitch that didn’t include a coronavirus angle ended up in some reporter, editor or producer’s deleted file.

Media 78

Media Pitching Print Interviews 78

PR for Anyone

OCTOBER 13, 2021

How to Be on TV Shows: Want to land a TV appearance? Think about what knowledge you have to offer, and how you can use that to pitch a relatable story. Think about what knowledge you have to offer, and how you can use that to pitch a relatable story.

Media 130

Media Pitching Interviews How To 130

PRSay

NOVEMBER 14, 2022

These were Oscar-winning actress, author and activist Marlee Matlin’s opening words when talking about facing challenges and finding success. My hope is to highlight how diversity, inclusivity, accessibility and equity can [lead to equality],” she said. I felt handicapped,” Matlin said after reading the press. “I

Film 190

Film Local Education Interviews 190

MaccaPR

AUGUST 18, 2020

Has anything changed with how PR pros and corporate communicators should approach TV and radio producers during this COVID-19 pandemic and economic meltdown? Prepare your spokesperson for virtual interviews. So marketers, be sure to rehearse interviews with your spokesperson so that they can recover mid-conversation if needed.

Interviews 71

Interviews Skype Radio Pitching 71

PR for Anyone

OCTOBER 18, 2021

How to Be on TV Shows: Pitching a story that almost anyone can relate to is a great way to have your story picked up by a news anchor. Successful PR Topic : How to help the elderly keep their finances organized easily. Media outlet that was pitched: WBALTV , News11, Baltimore MD.

Financial 130

Financial Pitching Banking Retail 130

Flack's Revenge

MARCH 8, 2022

But how many times have we heard “this will be the year of __ (fill in the blank: IoT, AI everywhere, VR)”? How many times does that ball get punted? “ Guest host Julia Galef interviewed Tetlock as Ezra was on paternity leave. .” How is this even possible? Just think about it.

Technology 156

Technology Comparison System Enterprise 156

PRSay

OCTOBER 31, 2019

It’s not just for TV anymore. I recently had the chance to interview a producer who had worked at CNN for the last 18 years. She was kind enough to review pitches for members of my Inner Circle. One pitch had images pasted right into it of smoke and flames and fire trucks. Click appeal: This is different than clickbait.

Pitching 134

Pitching Video Engineering Web 134

Cision

AUGUST 16, 2016

How can you become an asset to your next company or position? In this interview, Erik discusses moving from one media world to the next. Through working in television, I have become a strong writer, learned the story angles that capture an audience, learned how to shoot and edit video, and understand the value of social media.

Television 120

Television Pitching Journalism Interviews 120

ImPRessions - Crenshaw Communications

MARCH 1, 2016

Often successful PR begins with the perfect pitch idea. There are hundreds of beer bloggers and by reaching out to those with high Alexa ratings, a healthy number of incoming links, Facebook likes and Twitter follows with samples, interviews and images, we’ve seen remarkable results. Blog storytelling has reach.

Blogging 159

Blogging Interviews Storytelling Community 159

PR Insiders

MAY 7, 2021

What’s my ROI, they wonder, and how do I determine it? If your interview with USA Today just appeared in print and online, you shouldn’t expect your phone to ring incessantly the next morning with people wanting to employ your services. When we talk about the media, we think of newspapers, magazines, TV, and radio.

Data 78

Data Newspapers Analytics Measurement 78

Cision

OCTOBER 20, 2016

In this interview, Steve discusses what he learned from working in television news, the skills needed for successful media relations and how to improve your pitching strategy. How did you get your start in PR and communications? My first job was shortly after grad school was at a TV station in Columbus, Ohio.

Television 120

Television Public Affairs Pitching Healthcare 120

Landis PR

APRIL 25, 2022

As the one-year anniversary of the crash approached, we interviewed Luke, created a pitch package with b-roll, put together a media list that covered local media, Texas media and media that covered the crash and helped CNS develop a case study for their website. What is your favorite PR campaign you’ve worked on at Landis?

Local 52

Local Case Study Nonprofit Healthcare 52

Communications Conversations

APRIL 30, 2019

Talk to anyone about influencer marketing for more than five minutes and inevitably the topic comes up: How do you find and research your influencers? Researching and identifying the right influencers to work with might be THE key to success in influencer marketing. It’s a good question. But, I find that hard to believe.

Tools 111

Tools Twitter Local Pitching 111

PR for Anyone

AUGUST 11, 2021

You’ve been ready my posts for years, watching the YouTube videos, and you’re ready to pitch. But the big question I get all the time is, “do I pitch the same story to all the different media outlets at the same time?” He read that entire pitch AND booked her for a segment. ” The answer is no.

Pitching 223

Pitching Media Television How To 223

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2017

The best public relations campaigns use a combination of strategies and tactics to help build brands and support business success. which we like to explore from time to time to help companies better understand public relations and how to get the most out of it. However, in PR, there are also many myths (alternative facts?)

Advertising 147

Advertising Advertising Pitching B2B 147

OnePitch

MAY 12, 2022

Within this interview, we break down how to optimize your entire broadcast strategy, what works, and his tips for being a valuable source/spokesperson. Read below for the entire interview with Eric Chemi: 1.) How did your time as an on-air reporter at CNBC prepare you for the role you have now? We’re human after all.

Strategy 52

Strategy Interviews Pitching Energy 52

The Proactive Report

JANUARY 21, 2017

A colleague of mine is a master of TV placements, both local and national. Well, a large part her success is relationships. It’s not enough to sign up for HARO and get Cision and pitch, pitch, pitch. I get the most bizarre pitches that have less than nothing to do with what I write about.

How To 100

How To Media Case Study Resources 100

Mark My Words

MARCH 9, 2021

How will they live the rest of their lives? Looking at the headlines after last night’s interview, Meghan and Harry are currently the most famous couple on the planet right now,” says James Herring, CEO of branding consultancy Taylor Herring, whose clients have included the BBC and Disney. “The After Oprah, the deluge.

Interviews 60

Interviews Pinterest Privacy Film 60

Sword and the Script

AUGUST 14, 2018

Also, see these related posts: How to Generate Media Referenceable B2B Customers with a Blog. 10 Fundamentals for Successful B2B Media Interviews. Second, PR needs to think about the video elements – and I don’t mean pitching video – but rather the capacity to be interviewed on video. 1) A still skeptical public.

Survey 101

Survey Report Media B2B 101

Mora Communications

JANUARY 3, 2018

It offers validation, credibility, and reaches your target market. But, it is not a fire sale and success does not happen overnight. If you keep digging up your bulbs to see how their growing, you’re eventually going to end up with a lot of dead plants. Work with your PR representatives to define your stories and pitches.

How To 40

How To Newspapers Print Interviews 40

PR for Anyone

SEPTEMBER 1, 2021

I made so many mistakes when I first started pitching. I didn’t realize there was a system and a calendar to pitch the media. I was pitching national magazines a few weeks before I wanted to appear in them. I pitched holiday gift guides in November. Lots of pitching failures led me to figure out the system.

Pitching 130

Pitching System Google Local 130

Sword and the Script

JANUARY 31, 2023

Private “special acquisition vehicle” makes $500m+ bid for Meltwater; Truescope acquires Universal Information Service and Cision acquires Factama to “track narratives online” What a difference a couple of weeks can make. My last PR tech sum went up in early November – and there’s a lot that happened between then and now.

Software 78

Software Case Study Technology Tools 78

PR for Anyone

MAY 4, 2022

I always like to give my followers ideas for pitching the media. Now that we are into early May I wanted to give you ideas on what to pitch to both national publications and regional publications. It’s important to remember that national publications are 4 months out so in May, we are pitching for October. Have some fun.

Pitching 130

Pitching Media Financial YouTube 130

Mora Communications

OCTOBER 23, 2017

Too often people get stuck on the immediate gratification of landing a TV segment or magazine article and view that as the end game. Too often people get stuck on the immediate gratification of landing a TV segment or magazine article and view that as the end game. Share links of interview, features and stories.

Marketing 40

Marketing Radio Interviews Newspapers 40

Cision

FEBRUARY 17, 2016

In this interview, he shares the difficulties of military communication, the need for successful communication in all industries and how to use movies as a guide for PR. How did you get your start in PR? Learn how to build a brand journalism strategy with our free white paper! Is your content driving results?

Policies 120

Policies Internal International Public Affairs 120

PR for Anyone

SEPTEMBER 15, 2021

Pitching things related to the time of year is vital in getting your pitch read, and then covered. In today’s short vide below I go over several sample topics to pitch this month. How is your business related to weather, topics, holidays in September. What to Pitch When. Right now we are in September.

Pitching 130

Pitching Television System Local 130

Polaris

NOVEMBER 17, 2015

There are other, more critical elements for a successful earned media campaign: the right spokesperson, useful media assets including visuals, and, most importantly, an interesting narrative or story. Public relations, or more precisely media relations, can be a tricky business. It’s no secret what makes news. 1 Dig Deep to Find the Story.

Agency 100

Agency Newspapers Interviews Radio 100

PR for Anyone

JUNE 30, 2021

PITCH IDEAS. You need to be pitching national publications NOW for stories that will go to print in October. If you want a little head start on what the magazine might already be covering which instantly makes your pitch a warm pitch because you know they are covering that topic, check out editorial calendars.

Pitching 130

Pitching Nonprofit Financial Insurance 130

PRSay

JUNE 5, 2023

There are infinite ways to talk about our relationship with the outdoors,” Thurston said in an interview with PRsay. Ahead of his morning keynote on June 23, Thurston discusses his reaction to the show’s success, how to find yourself in the great outdoors and the marketing powers of PBS affiliates. We made a dope TV show!”

Storytelling 60

Storytelling Tourism Travel Local 60

Cision

JULY 14, 2016

In this interview, Lauren discusses how to multitask effectively, her exciting plans for the Harley-Davidson Museum and the challenges brands face today. In this interview, Lauren discusses how to multitask effectively, her exciting plans for the Harley-Davidson Museum and the challenges brands face today.

Travel 120

Travel Agriculture Tourism Internal 120

Sword and the Script

OCTOBER 22, 2019

There’s no shortage of opinions on how the budget should be allocated – I offer some views on this at the bottom of this post – but what I thought would be really helpful is reviewing some benchmarks from studies. October is typically a time of year with special urgency for many in marketing. The CMO Spend Survey by Gartner. The CMO Survey.

Marketing 65

Marketing Survey Study B2B 65