PR in High Definition

MAY 21, 2019

According to Index Ventures , nearly all successful North American tech companies have an average of 30 percent of revenue coming from international markets, usually led by Europe. Prematurely entering a new market can also hinder growth. Ensure clear objectives and goals are in place.

Internal 48

Internal International Company Local 48

PRSay

JANUARY 29, 2019

18 talk to PRSA Dallas , the company’s head of global employee communications tackled a recurring challenge in today’s information-heavy world: how to keep your audience invested and interested in your work. When Graham joined Amazon Web Services in 2016, there were 10,000 employees. During a Jan.

Tourism 150

Tourism Employee Web Travel 150

NewsWhip

MARCH 15, 2024

I was open and searching for an entry-level marketing role that would let me stay at Disney, and I met a phenomenal leader who was willing to take a chance on me and teach me about the world of social media listening! We are interested in how people feel about travel in general, or the economy, or many other aspects of life.

Data 78

Data Social Media Consumer Trends 78

Deirdre Breakenridge

NOVEMBER 21, 2018

Take on work that builds marketable skills. Offer to help with planning and marketing. Patagonia’s support of employee activism creates an incredible opportunity for professional development. store and interned for EcoPeace Middle East. Don’t resign yourself to work that isn’t fulfilling. Offer to help create new content.

Communications 171

Communications Nonprofit Training Study 171

Konnect Agency

OCTOBER 30, 2019

No matter the industry, marketing has become increasingly complex! Finding the right marketing mix means integrating a variety of strategies and tools, across multiple platforms, including paid and organic. But not all marketing mixes look the same. And, I’m sorry to spill the beans, but there is no secret sauce.

Marketing 64

Marketing Consumer Local Social Media 64

Solo PR Pro

MARCH 3, 2020

This is a guest post courtesy of Solo PR Pro Premium member, Michael Ares, Principal Owner of MDA Corporate Marketing, LLC. Stock markets have plunged, entire cities have been quarantined, companies have halted travel and international conferences have been cancelled. You can connect with Michael on LinkedIN.

Crisis Communications 93

Crisis Communications Crisis Communications Retail 93

Critical Mention

NOVEMBER 13, 2019

Employees go on vacations, some travel to visit loved ones and others use the time as a break from work. Start by making a list of your employees who’ll be out of the office during the holidays. Then, direct their clients to an employee who will be available during that time. Inform Clients Who to Contact during Holidays.

Publicity 74

Publicity Employee Analysis Radio 74

Barokas

MARCH 16, 2020

Worldwide, society, business and the things many take for granted (conferences, face-to-face meetings, food service, travel, schooling) have been upended. It’s also caused many companies to refocus their PR, marketing and communications plans. Key tips to keep top of mind include: Be clear, consistent and genuine on all fronts.

Communications 88

Communications Case Study Conference Resources 88

Cision

AUGUST 30, 2016

Watch for issues around the globe and the impact they may have on your business, clients, customers and employees. How many international organizations were prepared for #Brexit and its impact on their business? Movie superstar just tweeted about his love of your travel destination – AH-Mazing! Look for the good.

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

Solo PR Pro

MAY 17, 2022

As a result of her travels, Daria entered college with the intent of getting a degree that would enable her to work overseas after graduation. Daria did that for about two to three years — a marketing tactic that helped her secure new clients while also getting her name out in the world. She grew up as the daughter of a U.S.

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Meeting Agriculture Energy Travel 98

PRSay

SEPTEMBER 22, 2016

While some of my colleagues, especially in the travel and tourism industry, are enamored with the glitz and glamour that often comes with media relations, I prefer working from the inside out. Focusing on internal communications allows me to help my organization and clients build their brands. Who’s affected by this dilemma.

Ethics 60

Ethics Tourism Real Estate Privacy 60

Solo PR Pro

JUNE 14, 2022

She’s an expert in the area and the owner of JPeterson Marketing , which she runs on her own while also holding the titles of wife and mom. She discovered a theater she loved and reached out to the head of marketing and PR to ask if she could intern with her. From producer to PR pro. I hated the job,” Jen insists. “I

Meeting 83

Meeting Radio Travel Television 83

Cision

MAY 18, 2016

We are winning more and more international clients, and our presence in other countries grows rapidly. I know exactly how to create, build, develop and support the most efficient connection between clients and their needs at the new and foreign markets. . What will this role entail? Yes and no. Is there any downside?

Corporate 159

Corporate Groups Local Enterprise 159

Maxim Behar

SEPTEMBER 5, 2021

In order to do it correctly, we must have a completely different level of understanding of the company's activities, we must know the internal organizational structure, and even to put ourselves in the CEO’s place. In PR agencies we work on the "secondary" market, as well as lawyers or real estate brokers.

Meeting 98

Meeting Advertising Advertising Agency 98

NewsWhip

OCTOBER 26, 2021

I was open and searching for an entry-level marketing role that would let me stay at Disney, and I met a phenomenal leader who was willing to take a chance on me and teach me about the world of social media listening! We are interested in how people feel about travel in general, or the economy, or many other aspects of life.

Data 78

Data Social Media Consumer Trends 78

Stephen Waddington

MARCH 17, 2019

#CommsSchool gets practical, internal meets external, lessons in learning, AI knowledge gap, don’t build on free land, Airbnb comms as art and the Brexit impasse. Internet meets external comms: a conversation with Katie Macaulay I met up with Katie Macaulay a couple of weeks ago to swap experiences in external and internal communications.

Communications 68

Communications Instagram Internal International 68

David PR Group

APRIL 8, 2019

Evidence of this emerged last week with two high-profile incidents in the travel industry. The international grounding of the Boeing 737 Max 8 impacted dozens of airlines and thousands of passengers, and it represent ed a logistical nightmare for every airline. Take operational action as soon as possible . –John .

Crisis 58

Crisis Airlines Reputation Travel 58

Maxim Behar

APRIL 11, 2024

Having traveled to over 65 countries worldwide, I've met Bulgarians nearly everywhere and haven't encountered a happy immigrant yet. It was a regime with travel restrictions, bans on listening to various rock bands, particularly Western ones. So historical circumstances make us uncomfortable in a market environment.

Television 59

Television System Interviews Travel 59

Shift Communications

DECEMBER 15, 2016

A long time McDonald’s employee who has Down Syndrome was celebrating her retirement, and we wanted to share the good news with her local community – both to show everything people with disabilities can take on, and that McDonald’s supports them. After an aggressive media relations push, we began to pick up traction in the local market.

Print 60

Print Media Travel Wireless 60

Sword and the Script

SEPTEMBER 18, 2018

However, I can’t show how many people really read the article I secured in an external publication and how many readers actually traveled back to our site from a link in the article to actually prove a purchase. I balance a lot of hats internally and externally but it’s a challenge and I enjoy learning each day.

Media Relations 69

Media Relations Media Insurance Insurance 69

Prohibition

APRIL 15, 2020

Whether it’s an internal message from a senior leader to employees or a video for social media explaining your company’s response to the current situation, there’s lots of reasons why you might need to film someone in your company talking to camera over the next few weeks.

Film 62

Film Leadership How To Video 62

David PR Group

MARCH 30, 2017

Do your employees touch private data? . Hackers want private information that they can exploit quickly or sell on the black market. If your employees touch the private data of your customers, then you have risk. If your employees touch private data, then your company is vulnerable to e-mail phishing attacks.

Real Estate 40

Real Estate Automotive Insurance Insurance 40

ImPRessions - Crenshaw Communications

MARCH 31, 2017

There’s a very smart exercise to be done when floating an idea internally. Just this week, United Airlines removed two young female passengers traveling on employee passes. Leggings, which were deemed inappropriate for employee relatives to wear while traveling on the airline. Do work backward. The reason?

Airlines 120

Airlines Exercises Fashion Print 120

Communications Conversations

FEBRUARY 9, 2017

Nowadays, she’s over at Sun Country honing her craft in the marketing world. Let’s hear all about her in this month’s installment of PR Rock Stars: You’re the marketing manager for Sun Country Airlines–and you’re a boomerang employee, back after a few years away. The employees are family.

Airlines 60

Airlines Travel Employee Course 60

Communications Conversations

FEBRUARY 6, 2018

As the communications business partner, I’m accountable for leading Trane’s communications strategy, spanning internal and external communication responsibilities across multiple regions of the world. Many jobs in the comms world require you to manage a broad mix of internal AND external communications.

Energy 68

Energy Corporate Travel Internal 68

Communications Conversations

APRIL 27, 2017

He’s traveling. And, by the way, he’s most likely not solving these “customer issues”–he’s merely responding to them and serving as a triage point to get them to the right people internally. What better way to connect with employees (or students, in this case)? He’s locked in meetings.

Twitter 60

Twitter Customer Service Interviews Employee 60

Communications Conversations

DECEMBER 1, 2016

For me, working in the hospitality industry at Carlson was very enjoyable, and was a continual source of severe wanderlust that kept me traveling. It really trained me to be aware of the big picture at all times, yet be able to adapt marketing tactics by region, language, and even by culture. Why or why not? What drove that decision?

Public Affairs 60

Public Affairs Social Media Employee Hotels 60

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

This is particularly true for marketing, and the same applies to brand and corporate communications. Remote work will be a permanent option for many employees, and all internal and externally focused campaigns must be fully digital. The stakes rise for employee engagement. Livestream goes mainstream.

Trends 407

Trends Communications Employee Corporate 407

Waxing UnLyrical

APRIL 3, 2012

What the iPhone is to smart phones, flash mobs are to marketing. Over and above that, 19,000 views (going back to the IBM video) also helps the CMO prove a great viral impact to its internal stakeholders – particularly when it only took 75 IBMers to make it happen! reading and traveling. Flash Mobs Go Social in India.

YouTube 87

YouTube Viral Video Social Media 87

Sword and the Script

APRIL 15, 2017

Most business leaders would probably prefer to settle an apology than having it spin into a giant, embarrassing and international fiasco. It’s also why it’s the theme for this week’s Unscripted Marketing links [UML]. See these related posts: Crisis Comms: No one More Reliable than an Employee. I’m sorry that this happened.”

Corporate 83

Corporate Airlines How To Crisis 83

Maxim Behar

JANUARY 11, 2024

You think about your colleagues, projects, employees, customers, turnover, and everything else. The fact that there are leaders, the fact that there are managers, the fact that there is freedom, the fact that there is a market whatsoever. But we have a market. It's more marketing than it is management.

Leadership 59

Leadership Social Media Creativity Ethics 59

Communications Conversations

MAY 3, 2016

She is particularly interested in pursuing a career with an international nonprofit that works to alleviate poverty and improve educational opportunities around the globe. Since the fall semester Brown has interned with the City of Hattiesburg mayor’s office, a position at which she has excelled. Kathryn Duke, @dukekathryn.

Sports 0

Sports Leadership Internal International 0

Prohibition

DECEMBER 13, 2021

The world watched in shock as in 2010, Iceland’s Eyjafjallajökull eruption disrupted millions of travellers around the globe. You can do this by publishing a newsletter, which will inform employees and everyone else about what’s going on. A financial crisis is an unexpected event initiated by financial markets.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Prohibition

MAY 15, 2020

Some have taken place due to campaigns by PR and marketing teams not quite hitting the right notes and turning out very differently to how they originally planned. The next communication that employees received was from their boss encouraging them to take jobs at Tesco if they wished to do so. Absolute state of it.

Crisis 71

Crisis Government Social Media Reputation 71

Prohibition

MAY 15, 2020

Some have taken place due to campaigns by PR and marketing teams not quite hitting the right notes and turning out very differently to how they originally planned. The next communication that employees received was from their boss encouraging them to take jobs at Tesco if they wished to do so. Absolute state of it.

Crisis 62

Crisis Government Social Media Reputation 62

Maxim Behar

OCTOBER 15, 2023

Just like marketing doesn’t have a translation I think only PR should be used. But in the end, the truth is that we who do business with this and seriously advise large international companies do our job the same way our colleagues in Germany, France, and the UK do theirs. That's where the real market is especially for our business.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Landis PR

SEPTEMBER 27, 2021

Yup, as of October 1st, yours truly is retiring as President of LCI, where I’ve been since founding this San Francisco-based integrated marketing communications agency in 1990. We represented Whole Foods Market on the West Coast and Cold Stone Creamery West of the Mississippi. I’m moving on (more on that later).

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Agency Travel SEO Nonprofit 105