PRSay

APRIL 25, 2024

Seek out relevant courses, workshops, seminars and webinars. Engage with peers on professional social media platforms like LinkedIn. As a creative or technical wunderkind? You can share your original content on LinkedIn and other social media channels. Never expect your job to teach you everything. Build your network.

Strategy 78

Strategy Brand Branding Leadership 78

Solo PR Pro

MARCH 29, 2022

PRSA Icon , Social Media Marketing World , Hubspot’s Inbound , are all worthy of consideration. You may also find local workshops or mini-conferences that provide the benefits of in-person without the time and expense of traveling to a different location. Follow subject matter hashtags and experts on social media. Pull a thread.

Conference 80

Conference Reddit Local Course 80

Konnect Agency

APRIL 24, 2024

Are you aiming to generate media coverage, increase brand awareness, drive sales, or foster customer loyalty? For instance, if your goal is to create social media buzz and press coverage, you would want to include elements that are visually appealing and shareable. Leverage technology to enhance the attendee experience.

Product Launch 52

Product Launch Transportation Measurement Examples 52

Stephen Waddington

JULY 19, 2019

If you ever get the opportunity to participate in a workshop or guest lecture I cannot recommend it enough. How often do you openly sit with colleagues in a room and review how you could improve your creative work? Their skills will be invaluable to organisations that have yet to get to grips with modern forms of media.

Journalism 98

Journalism Instagram Creativity Tools 98

PRSay

MARCH 8, 2018

Here’s an example: “These somewhat obscure stories get great coverage because they’re creative, but can you discount the fact that you have GREAT existing relationships already?”. You and I see somebody else’s glistening placement in a sought-after media outlet. Get more media pitching knowledge from Michael Smart here.

Pitching 127

Pitching Media Relations Examples Creativity 127

PRSay

MAY 25, 2018

They interview people who already have big followings, either via social media or email lists, because they know the thought leader will push the link out to their contacts and say, “Hey, I was on this podcast the other day, check it out.” One time I was working with a media relations pro from a nonprofit at my media relations workshop.

Pitching 107

Pitching Nonprofit Media Relations Social Media 107

Stern + Associates

SEPTEMBER 28, 2023

Harvard Professor of Law and Computer Science Jonathan Zittrain underscores the need for creativity when identifying often-overlooked vulnerabilities , especially in the Internet of Things (IoT) era where a connected appliance might just be a hacker’s invitation.

Government 108

Government Technology Policies Ethics 108

PR 20/20

MAY 8, 2019

Today, we’re introducing three new services— Automated Press Releases , Automated Performance Reports and Piloting AI ™ Workshops —but, first, the backstory. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

PRSay

OCTOBER 12, 2018

The theme: “Communications Convergence” covered a range of topics including conflicts, creativity and client relationships. The three-day event was packed with dozens of workshops, networking and impressive keynotes. We’re at a time in history when the media has become the scapegoat for what some claim is “fake news.”

Conference 109

Conference Internal International Storytelling 109

PRSay

FEBRUARY 4, 2019

Not long ago, I had a conversation about PR measurement with someone I consider a media relations master — a person who leads global communications for a high-flying public company. So, she got creative and figured out a program that consistently delivered a high volume of TV placements.

Measurement 108

Measurement How To Strategy Pitching 108

PRSay

MAY 23, 2019

How everything is derivative, nothing creative out there. I ran into this again during my “ Secrets of Media Relations Masters ” workshop. Michael Smart teaches PR professionals how to dramatically increase their positive media placements. Get more media pitching knowledge from Michael Smart here. And now this.

Training 77

Training Travel Media Relations Creativity 77

wiredPRworks

FEBRUARY 11, 2019

Here’s a program I’m presenting on February 25 at Keys to Digital Marketing Success Workshop in Lisle. About Barbara Rozgonyi, Creative Visionary. Barbara leads CoryWest Media and publishes www.wiredPRworks.com , a top 50 PR blog, with over 1200 free marketing and PR articles that turns 13 in 2019.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66

The Hoffman Agency

MAY 25, 2023

This can look like keeping a gratitude journal, expressing thanks to others, or even making a “work wins” document that you can add to each time you secure media for a client, win an award, or get kudos from a team member. For example, Hoffman has many workshops related to PR tools for its employees. Do something creative.

Communications 36

Communications Exercises Creativity Technology 36

PRSay

APRIL 19, 2019

Thinking back to that first speech I gave to PR pros on boosting media pitching is crazy, because at the time I had no idea what a fork in the road that would be. I want to help more people achieve more media relations success instead of holding others back by my reticence to grow. But I’ve never liked failing.

Hotels 131

Hotels Training Viral Pitching 131

The Hoffman Agency

NOVEMBER 30, 2022

True to its name, the European team were business as usual, taking client calls and driving media relations (on a warm and sunny rooftop!) Rest assured, the team also carved out precious face-to-face time for team workshops and brainstorms to drive creativity and boost collaboration.

Policies 36

Policies LinkedIn Creativity Meeting 36

Karen Freberg

JUNE 26, 2022

Putting a human face on a brand is key, and a core concept I know I teach (and others do as well) in their classes in social media. As mentioned earlier, you are able to have many different options to attend the conference from panels, workshops, meet ups, and more. A place making a difference.

Conference 97

Conference Pinterest Hotels Nonprofit 97

PRSay

APRIL 30, 2018

And that doesn’t happen without deep, creative thinking. Michael Smart teaches PR professionals how to dramatically increase their positive media placements. Jude Children’s Research Hospital and Georgia Tech to help their media relations teams reach new levels of success.

Pitching 92

Pitching Creativity Conference Media Relations 92

Stern + Associates

MARCH 15, 2023

Read on to learn about the pioneers who are on the cutting edge of how organizations can better understand and leverage LLMs to save costs and boost creativity today. Cars can drive themselves and machines outperform doctors in medical diagnostics.

Technology 96

Technology Ethics Tools Creativity 96

The Hoffman Agency

SEPTEMBER 3, 2020

Each account is very different from the other, so I am constantly learning about new topics and new media outreach strategies. I have also been able to contribute to Hoffman’s Instagram by managing daily Instagram stories and brainstorming new social media campaigns.

Storytelling 69

Storytelling Internal International Instagram 69

Solo PR Pro

NOVEMBER 17, 2015

It can be highly effective to find new and creative ways for cultivating relationships – particularly over the long-term – with the key decision-makers in our target markets. KA: I have an idea to host an event with public policy schools that would bring together communications directors and media for learning and networking.

Creativity 40

Creativity Public Affairs Policies Survey 40

Solo PR Pro

DECEMBER 17, 2021

It was featured on CNET, among other media outlets, as one of the top 22 films to stream on Amazon Prime. The state’s litter prevention campaign, Nobody Trashes Tennessee , has earned extensive media coverage — surpassing annual goals in the first three months — and has set new records for engagement with their social media channels.

Banking 96

Banking Film Transportation Financial 96

Cision

DECEMBER 15, 2015

As media channels continue to push out increasing amounts of content (over 1,200 pieces daily via The Huffington Post alone), will your client stand out as one of those luminaries in their industry? Images: Andrés Nieto Porras , Andrew_Writer ( Creative Commons ). She enjoys sushi, Hemingway and Australian shepherd puppies.

Leadership 120

Leadership Training LinkedIn Resources 120

Stern + Associates

FEBRUARY 13, 2024

I recommend reading widely and consuming media (podcasts, newsletters, blogs, etc.) By doing so, leaders can unlock a wealth of creativity, drive deeper employee engagement, and foster a culture where everyone feels empowered to contribute their best. from a wide variety of thought leaders, not just the people in privilege or power.”

Internal 107

Internal International Groups Employee 107

ImPRessions - Crenshaw Communications

MARCH 27, 2018

So-called speaking ops are a great way to build exposure and often come with built-in media coverage. These include panels, workshops or even hosting drinks or a breakfast. What we in PR like about such conferences are the opportunities to secure industry speaking gigs for executive clients. Maximize exec speaking opportunities.

Trade Shows 149

Trade Shows Conference LinkedIn Retail 149

Cision

NOVEMBER 10, 2015

As new tools emerge, the technology and media landscapes continue to shift. . Her professional development workshop at PRSA International proved that operating on a shoestring budget doesn’t limit how much a strategy can succeed. Monitor The Media. Only 35 percent of B2B organizations use a social media monitoring platform.

Nonprofit 120

Nonprofit Marketing B2B Crisis 120

Critical Mention

APRIL 6, 2017

When you chat with Peter Shankman , founder of HARO (Help a Reporter Out) and overall creative genius, you never know what he’s going to say, but one thing’s for sure. What are your top 3 do’s and don’ts when pitching media? By: Robin Gelfenbien. Oh, and fast. Like rapid fire. 1) Do your homework. And only that way.

Social Media 60

Social Media Customer Service Hotels Marketing 60

Stephen Waddington

FEBRUARY 2, 2019

Instagram moderation, internet adoption report, fake Twitter audit, future of blogging, and Ofcom on children's media use and Digital Download date. Tool: Twitter fake followers audit SparkToro is a social media tool startup by Moz founder Rand Fishkin. I’ve previously dismissed this story as technopanic. This is my fourth letter.

Instagram 60

Instagram Policies Twitter Mobile 60

Doctor Spin

DECEMBER 10, 2022

The hotel will also offer a range of other amenities and activities to help guests make the most of their Northern Lights experience, including guided tours, photography workshops, and hot tubs with views of the night sky. This could free up PR professionals to focus on more strategic and creative aspects of their work.

Hotels 52

Hotels Travel Resources Data 52

Karen Freberg

MARCH 16, 2018

I had the chance to present and attend the CASE Social Media and Community conference in New Orleans these past few days. Being present and active on social media is crucial to help establish relationships and connections. Disconnect with the perception of faculty social media use on campuses. How did I get to CASE?

Education 44

Education Social Media Trends Media 44

PR 20/20

SEPTEMBER 5, 2018

Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. MAICON takes you beyond the splashy headlines and industry jargon to explore the business and practice of AI through workshops, keynotes and breakout sessions. Strategize AI: Access processes, best practices, tools, templates and resources.

Conference 59

Conference Marketing Analytics Case Study 59

PR 20/20

DECEMBER 6, 2018

Do they need a paid media strategy? Are there opportunities to amplify the content via earned media with bloggers, journalists and analysts? Hackathons are designed to be executed as workshops in as little as one hour, and ideally no longer than a full day. Event Day ( Based on a 4-5 hour workshop). What do they do?

Marketing 55

Marketing Resources eBook Construction 55

PR Fuel

AUGUST 19, 2020

Are you planning a workshop for chiropractors or a family fun night for parents of school-age children? This will also help you decide what news media would be ideal to distribute your press release. That’s because 59% of all links shared on social media were never even clicked on. Know Your Audience.

Writing 98

Writing How To Small Business Engineering 98

Stephen Waddington

MAY 16, 2019

A blog about careers as told by eight marketing and PR practitioners in a workshop at Newcastle University. Her time creating editorial content for consumer and national media led to a job at Newcastle Airport. Her role ranges from drafting reactive statements to working on campaigns for press and social media.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Presspage

JULY 25, 2018

Be explicit about how media outlets can use them in their coverage, Copps adds. “There’s no guarantee that media will comply, but by making the ‘ask’ clear, you improve your chances.” That is, make sure they know how the files can be used and whether credit is required. ” 7.

Wikipedia 103

Wikipedia Writing Video Report 103

Karen Freberg

OCTOBER 18, 2018

Because of being so busy over the past few days with workshops, sessions, keynotes, and meet ups – it has taken me a few days to collect all of my thoughts and takeaways from the event. During this time at EDUMax, the official l aunch the Adobe Creative Campus Program with Digital Literacy Thought Leaders. Transformative.

Education 56

Education Creativity Video Tools 56

Solo PR Pro

AUGUST 9, 2016

Solo Panel – Ask the Expert workshop with Kellye Crane, Karen Swim, APR and Lanette Hart, APR, CPRC. Master Storytelling– Lisa Gerber, Founder, Big Leap Creative. Five Key Tools for Surviving the Modern Crisis – Ike Pigott, Consultant, Position Media Consulting. See a presentation you’re interested in?

Conference 40

Conference Storytelling Instagram Crisis 40

PR 20/20

SEPTEMBER 5, 2018

Experience AI: Engage in workshops, labs, interactive exhibits and a science fair. MAICON takes you beyond the splashy headlines and industry jargon to explore the business and practice of AI through workshops, keynotes and breakout sessions. Strategize AI: Access processes, best practices, tools, templates and resources.

Conference 40

Conference Marketing Analytics Case Study 40