Sword and the Script

JANUARY 29, 2019

While the rate has been trending down since 2010, it’s still largely been an employer’s market since the housing market popped a couple years before then. To that end, here are a few creative PR ideas to help the recruiting shop out. 2) Think creatively: guerilla recruiting tactics. That changed in 2018.

Resources 78

Resources Creativity Publicity Local 78

Cision

OCTOBER 14, 2015

Buzzfeed , best-known for light list-based content, now runs regular long-form stories about topics such the local economic impact of Spaceport America and the suicide of a corrections officer who reported his colleagues for abuses. Its UK office announced that it’s starting to cover more local news.

Journalism 120

Journalism Trends Local Print 120

5W PR

JANUARY 15, 2024

While some consumer trends may fade, others are poised to solidify and transform the way people shop, inter͏act with brand͏s, and prioritize their well-being. Consumers will adopt creative st͏rategies ͏to stretch their budgets. Fair trade certified products and local purchasing will hold appea͏l.

Consumer 78

Consumer Ethics Trends Mobile 78

PRSay

JULY 26, 2022

Can you describe an example where local practice and the need for nuance might trump how things are done globally or across the subcontinent? How much flexibility do local teams have? Some global PR firms are already leveraging this trend and have been able to leverage India to service their global clients effectively.

Local 133

Local Crisis Management Internal International 133

PRSay

MAY 23, 2023

The long-term trend undercuts corporate volunteer programs and nonprofit organizations that depend on volunteers. The pro-bono initiative matches local nonprofit organizations with PRSA Colorado members who can provide the nonprofits with communications services.

Nonprofit 148

Nonprofit Local Training Media Training 148

Presspage

JULY 17, 2023

In today's interconnected world, where businesses transcend geographical boundaries, it is crucial to have a robust global communications strategy that ensures consistent messaging, brand integrity, and local adaptation. This enables them to track performance, identify trends, and areas for improvement, and make data-driven decisions.

Strategy 78

Strategy Communications Local Tools 78

PRSay

FEBRUARY 8, 2021

By featuring significant connections to trending media topics and issues, we can position our BIPOC leaders and innovators as subject-matter experts for interviews beyond their respective cultural observances.

Media 157

Media Policies System Pitching 157

Presspage

OCTOBER 24, 2023

Connect with Your Team: Collaborative Creativity in a Digital Space In PR, effective communication and collaboration are the foundation for success. The ability to work locally while collaborating globally, without duplicate work and complex reporting lines, fosters innovative ideas.

Analytics 78

Analytics Digital PR Storytelling Local 78

Communications Conversations

OCTOBER 25, 2018

It’s that time of year–yes, trend season is underway, my social media friends! million trend posts between now and Dec. Most of these trend posts, mind you, will be complete and utter garbage. In fact, many of them are literally cut-and-pasted from last year’s trend posts. screen vs. a 65-in.

Social Media 89

Social Media Trends Media Instagram 89

Burrelles Fresh Ideas

APRIL 9, 2024

Partnering with local influencers, they showcased their commitment to sustainability and community, driving both online engagement and foot traffic. With technological advances and the rise of new platforms, the possibilities for creative and impactful brand storytelling are endless.

Social Media 93

Social Media Marketing Media Storytelling 93

Bianchi Biz Blog

FEBRUARY 1, 2024

Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry. Local economy is not as bad as it may look based on just the indicators. Economy in Japan looks blunt these days, but it is due to currency fluctuations.

Marketing 106

Marketing Newspapers Print Local 106

Burrelles Fresh Ideas

JUNE 20, 2023

Collaborating with them adds another layer of creativity as they bring their unique perspectives and voices to the table. User-generated content allows food and beverage brands to tap into the creativity and passion of their customers, creating an authentic and relatable brand image.

Brand 40

Brand Branding Local Instagram 40

Prohibition

DECEMBER 16, 2022

From virtual subways to coffee-stained trainers, we’ve rounded up some of the most eye-catching and creative food and drink campaigns from 2022! To mark National Espresso Day, Costa Coffee tapped into the trending TikTok and Instagram hack – dying white trainers in coffee. Costa Coffee’s ‘Costa-Misation’.

Creativity 71

Creativity B2C Enterprise Examples 71

Communications Conversations

NOVEMBER 10, 2020

Example: A while back I noticed @noraborealis (local MN folks will know her) was posting on Instagram, but with very, very long posts. After all, “snackable content” was the trend. And, it quickly turned into a full-blown trend. 4: Yes, you can set strategy, but creative ideas will come from those who are immersed.

Social Media 172

Social Media Media LinkedIn Instagram 172

Konnect Agency

JANUARY 7, 2022

With 2022 trending to be a year for franchise development and sales growth , a critical role in the growth will be developing franchise lead generation which is important and can be challenging. Through targeted media outreach, publicists can position these experts to media covering industry trends, insight stories, and timely news topics.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

With 2022 trending to be a year for franchise development and sales growth , a critical role in the growth will be developing franchise lead generation which is important and can be challenging. Through targeted media outreach, publicists can position these experts to media covering industry trends, insight stories, and timely news topics.

Agency 52

Agency Local Newspapers Interviews 52

The Proactive Report

JUNE 18, 2021

That depends on whether you are a local business or have clients and customers all over. Local business networking still thrives on personal connections – Join the Chamber of Commerce and other relevant groups. Alignable has local groups you can connect with. Look for local groups on MeetUp. Get creative and get smart.

Small Business 213

Small Business Fashion Groups Local 213

NewsWhip

APRIL 28, 2021

Data and innovation leads for Hill+Knowlton Strategies in the Middle East, Africa, and Asia joined NewsWhip’s CEO Paul Quigley for a special panel session on the Pulse to talk about navigating multiple market nuances to be locally relevant at scale. Balancing global strategy & local market needs. Trends in digital news.

Consumer 78

Consumer Measurement Local Data 78

Communications Conversations

FEBRUARY 21, 2020

This usually involves coming up with creative ideas to sell the city of Richfield and promote tourism (i.e., Fun creative challenge each month! Follow-up with the 30+ folks in the local mastermind group I manage with a note about our meeting tomorrow. Don’t let anyone fool you–teaching a class is a lot of work!

Social Media 157

Social Media Media LinkedIn Tourism 157

Cision

JUNE 8, 2015

It’s a broad term referring to the social good your brand does locally, nationally or globally. It can take a variety of routes from volunteering at the local food pantry to partnering with a national cause like the American Cancer Society. If you’re working in the local community, share updates and photos. Get creative.

Employee 120

Employee Consumer Banking Local 120

NewsWhip

MAY 25, 2021

M Live combines the worlds of data and creative, and their efforts have enabled Marriott to attract and engage consumers around the globe. . Aynat: M Live leverages social listening to mine through our data and identify macro and emerging trends. These types of trends inform digital content that Marriott Bonvoy Traveler produces.

Travel 109

Travel Data Industry Hotels 109

wiredPRworks

APRIL 13, 2022

Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! About Chris McGuire, Director Of Client Growth and Engagement at McGuffin Creative Group, and President-Elect of AMA Chicago. Learn more about McGuffin Creative Group. Connect with Chris McGuire on LinkedIn.

Financial 52

Financial Social Media Banking Media 52

Prohibition

JULY 21, 2022

I love my job because I love being creative. The best part about being creative for me is having the possibility of working in a range of different areas every day. Design is constantly evolving so constantly reading, training , and updating yourself on the current trends is a must. How long have you been at Prohibition?

Meeting 48

Meeting Creativity Pinterest Energy 48

Bianchi Biz Blog

NOVEMBER 20, 2023

Can you tell us what types of stories, trends or issues are on your radar now? I did the work-from-home thing long before it was popular and continued doing so for the full 20 years I was at Petersen Publishing, launching seven magazines and making my way to the staff at Motor Trend for the last seven years. Talk about a dream job!

Journalism 115

Journalism Automotive Interviews Writing 115

Wadds Inc.

AUGUST 14, 2023

Creative capabilities in particular are highly sought after – so the Uncommon/Havas deal was not surprising. Are there any trends agency owners should have on their radar? Are there any trends agency owners should have on their radar? ESG, Sustainability, Purpose, B Corp are all trends that agency owners should be looking at.

Agency 52

Agency Sports Public Affairs Creativity 52

ImPRessions - Crenshaw Communications

NOVEMBER 22, 2017

Tis the season for public relations ‘ best and brightest to wield creative wit and savvy strategy in the name of meaningful holiday media placements. The key is to stand out from the crowd with trend outlooks and forecasts. CSR-results stories work well here, as do tales of local do-goodery. Predictions are a perennial.

Pitching 136

Pitching Print Survey Local 136

NewsWhip

MAY 27, 2021

Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall.

Healthcare 78

Healthcare Storytelling Communications Local 78

Stephen Waddington

MAY 19, 2020

The virus has accelerated trends that were already underway not just in our industry but across every sector. Here are four macro trends that I’ve identified. Those insights will lead to better briefs to inform creative and content. Google has published a tool to help understand search trends during the crisis.

Crisis 151

Crisis Government Energy Community 151

Solo PR Pro

MARCH 29, 2022

The regular replenishing of our minds, keeping up with industry trends, and learning new skills is essential to the success of our business. You may also find local workshops or mini-conferences that provide the benefits of in-person without the time and expense of traveling to a different location. Coursera , and LinkedIn.

Conference 80

Conference Reddit Local Course 80

PR Fuel

JANUARY 24, 2022

The key to successful PR is being newsworthy and creative. Use the data to determine how your brand story corresponds with market trends. The data may also inspire you to develop a creative campaign that paints your company in the best light. Find Creative Angles. Collect Market Data.

Creativity 109

Creativity Data Measurement Product Launch 109

5W PR

OCTOBER 17, 2019

All around the country, office buildings have been transformed into ecosystems that foster creativity and independent thinking due to the availability of single desks or offices. Certainly, it’s unrealistic to expect a company to change its entire environment to go with what could be perceived as just a passing trend in workplace culture.

Real Estate 60

Real Estate Employee Creativity Small Business 60

Landis PR

JANUARY 3, 2024

Photo courtesy of Pixabay The key error Cruise made was not being transparent with the public nor with state and local transportation officials about how and why these incidents happened. Unfortunately, Cruise had several high-profile mishaps (accidents, blocking emergency vehicles, driving into roadwork areas, etc.)

Transportation 59

Transportation Film Television Education 59

Sword and the Script

DECEMBER 20, 2022

Marketing turns to creative to stand out from the clutter . The pendulum has swung too far and at the expense of creativity in marketing. That’s all going to change in next year because creative work is the essence of differentiation and a key driver of revenue and profit. Local news and indy journalism more trusted. “I

Marketing 190

Marketing Content Marketing Data Social Media 190

ImPRessions - Crenshaw Communications

OCTOBER 16, 2017

Fall is a terrific time for creative public relations teams to dream up seasonal ideas that score with media now and through the rest of the year. Weather may sound boring, but it’s actually a rich story idea with high local relevance. Or if a client doesn’t immediately have a tie to a hit show, get creative.

Film 180

Film Small Business Pitching Comparison 180

PRSay

FEBRUARY 22, 2019

But the work was also about trying to reverse a disturbing trend. This relationship is deeply rooted in trust and collaboration that allow us to execute creative campaigns that will generate positive results. It’s important to give the judges insight into the creative elements of your campaign.

Case Study 94

Case Study Guidelines Study Creativity 94

Communications Conversations

OCTOBER 13, 2015

One of my favorite local Instagram campaigns is #onlyinmn. Corporate Volunteerism & Social Media: Trends, Tips and Tools from Arik Hanson. Essentially all Explore MN does is enlist the thousands of Instagrammers from across the state of Minnesota to tell its story for them. Simple, but brilliant.

Corporate 60

Corporate Creativity Employee Instagram 60

Shift Communications

AUGUST 30, 2016

We are constantly monitoring the news in search of trending topics. If you are in the fashion world, looking to establish a position as a trend setter, offer a side-by-side analysis of who wore it best. Create Hyper-Local Relevance. Position your client as the one best prepared to navigate the change. Annie Perkins.

Healthcare 79

Healthcare Local Fashion Trends 79