PRSay

OCTOBER 8, 2021

And I see an opportunity to be more creative.”. The founder and CEO of Zuckerberg Media talked about receiving a call from her brother, Mark, to help with digital marketing for his new venture, which was called The Facebook at the time. We’re so afraid to put new, creative ideas out there. It frees you up from a fear of failure.

Creativity 174

Creativity Facebook Technology Employee 174

Solo PR Pro

NOVEMBER 11, 2014

Independent communications consultants are known for being incredibly creative and offering clients the personal touch – and gift giving is no exception. A quick question about holiday gifts in the Solo PR PRO Premium members-only Facebook group yielded more than 23 unique ideas that go beyond the status quo.

Creativity 80

Creativity eBook Local Groups 80

PR 20/20

MARCH 30, 2016

As marketers, we are forever pressed for creative, performance-driven ideas. At the HUG, we brought together creative minds from all marketing disciplines and backgrounds to unlock the true value of results-driven ideas. Resources and Templates for Marketing Acceleration. Bonus: 15 PR 20/20 Resources. You know the drill.

Resources 40

Resources Marketing Pinterest eBook 40

ImPRessions - Crenshaw Communications

APRIL 20, 2020

Facebook, meanwhile is dramatically expanding its Community Help feature to address the pandemic. Facebook, too, is working to correct misinformation and rumors. That’s a positive move, but a more creative one was its latest AR filter, which lets users donate directly to WHO’s COVID-19 Solidarity Response Fund.

Brand 284

Brand Branding Small Business Retail 284

Cision

NOVEMBER 14, 2016

Despite the relative difference between the total number of platform users, the biggest difference is Instagram’s deep incorporation into the Facebook ecosystem. Instagram proactively tries to migrate Facebook users to Instagram users. Despite their limitations, people have done some very creative things with Boomerangs.

Instagram 120

Instagram How To Film Resources 120

The Hoffman Agency

SEPTEMBER 7, 2020

As you can imagine, these clients prefer to keep the details such campaigns private, but I’ve secured permission from our leadership team to pull back the curtain and delve into the nitty gritty behind one of Hoffman’s own recent B2B Facebook advertising campaigns. Spec out your slice of the Facebook B2B audience and target it directly.

Advertising 36

Advertising Advertising B2B Facebook 36

Konnect Agency

MARCH 31, 2020

We need to be nimble, creative and motivated, and make improvements. With this, our IT teams and tech resources are more precious to us than ever before. OK, then ensure you are acting as a resource for your people, your customers and your community. Speed, Creativity. A Collection of Tools and Resources.

Resources 85

Resources Crisis Healthcare Creativity 85

5W PR

APRIL 7, 2023

Bloggers can share videos on various social media platforms like YouTube , Facebook, and Instagram. Beyond recipe tutorials, food bloggers should make other types of video content such as cooking tips and ingredient spotlights while giving a behind-the-scenes look at their creative process.

Film 88

Film Video YouTube Instagram 88

OnePitch

OCTOBER 20, 2022

Many days involve at least one brainstorm (organized by our talented creative and client account teams), and planning media strategy around an upcoming new program or creative concept for our clients. Highlight a unique resource. We and our clients use social media – Twitter, LinkedIn, Facebook, Instagram, etc. –

Media 96

Media Sports Agriculture Pitching 96

Shift Communications

MAY 10, 2022

Every post on every channel needs amazing creative — vibrant creative, excellent copy and to point to high-quality content. We cover Facebook, Instagram , Twitter, LinkedIn , and now Pinterest, YouTube and TikTok marketing strategy. Its user base is no match for Facebook or Instagram. They also need paid amplification.

Pinterest 78

Pinterest YouTube Social Media Trends 78

wiredPRworks

MARCH 23, 2022

Jennifer Navarrete on Facebook. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara Rozgonyi on Facebook. epodcaster. Brewing.Media. Jennifer Navarrete on LinkedIn. epodcaster on Twitter. Podcast Index. New Podcast Apps.

Web 119

Web Transportation Social Media Community 119

Shift Communications

MAY 17, 2023

years it took Facebook to hit that milestone. How we don’t: accept everything it generates as the absolute truth or use it as an only resource. While it can produce passable output, it largely lacks the context, creativity and authenticity of human-produced content. Adoption was swift: 100 million users in two months.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

years it took Facebook to hit that milestone. How we don’t: accept everything it generates as the absolute truth or use it as an only resource. While it can produce passable output, it largely lacks the context, creativity and authenticity of human-produced content. Adoption was swift: 100 million users in two months.

Publicity 78

Publicity Guidelines Training Transportation 78

Cision

SEPTEMBER 20, 2017

As journalists are asked to do more in the digital realm with fewer resources, the opportunity for PR professionals to be a trusted resource to journalists increases when we understand their specific needs. Publishing Content. A great example of short-form content is this Instagram post by The Guardian, U.S.

Social Media 226

Social Media Media Journalism Study 226

Cision

OCTOBER 5, 2015

”Facebook wants to help journalists find the signal in the noise… And now it’s created a free newsgathering tool called Signal to help journos do just that.” – Julia Greenberg, Wired. A few weeks ago, Facebook introduced a media tool for journalists called “Signal.” Here’s the thing: Signal is Facebook’s attempt to out-Twitter Twitter.

Facebook 120

Facebook Trends Twitter Resources 120

Solo PR Pro

APRIL 19, 2016

Have you heard of Facebook Lead Ads? Facebook Lead Ads are a huge deal, and although they’ve only been around for several months, the results are in: implementing this new ad format as part of your paid Facebook marketing strategy can boost results by 50% or more. Are you using them for your business and/or for your clients?

Facebook 40

Facebook Mobile Advertising Advertising 40

wiredPRworks

APRIL 20, 2022

Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. Facebook [link]. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara Rozgonyi on Facebook. Connect with David Meerman Scott. Twitter [link].

Marketing 118

Marketing Social Media Trends Instagram 118

Communications Conversations

NOVEMBER 16, 2022

Similarly, “Instagram” and “Facebook” are not social media skills. Creativity – the ability to think outside the box and quickly for those time sensitive opportunities. Creative Eye/Design/Photography/Video. Social media managers need to have at least one or more of these creative skills.

Social Media 174

Social Media Media Analytics Data 174

Cision

DECEMBER 20, 2017

Although that notion might seem right at first glance, a bit more digging reveals content for any industry can be exciting and engaging — all you need to do is think about creating content differently and add some extra creativity. Flo has even become a bit of a celebrity with almost five million likes on Facebook.

Industry 222

Industry How To Insurance Insurance 222

Prohibition

AUGUST 4, 2023

TikTok primarily attracts younger audiences, while more long-standing social media sites like Facebook and Instagram have a more diverse age range. Ignoring these analytics can lead to a lack of understanding regarding what works and what doesn’t, resulting in wasted resources and missed opportunities for improvement.

Social Media 118

Social Media Video Marketing Media 118

Karen Freberg

DECEMBER 4, 2017

One of these new trends is the new Facebook Creator App. Formerly of Facebook Mention fame for celebrities, athletes, and high profile figures, this app allowed these individuals to create, share, and analyze specific elements of their FB page with new tools and features. The purpose? Create a range of content to sponsor and showcase.

Education 42

Education Facebook Video Social Media 42

Communications Conversations

JULY 2, 2019

In the study, they found that 51 percent of marketers plan on INCREASING their Facebook organic activities in 2019. In other words, half of the marketers you know think it’s a great idea to spend more time developing content for Facebook that will get seen by less than 1% of its audience. They resourced for staff positions.

Social Media 123

Social Media Marketing Media LinkedIn 123

Rock the Status Quo

AUGUST 11, 2014

Creativity counts when it comes to a media pitch, the headline of your press release and share-worthy blog posts. An archive of press releases is useful… but investing a few hours to add fresh resources can take it from meh to fantastic. But what about your online newsroom?

How To 242

How To Survey Resources Social Media 242

Karen Freberg

MAY 11, 2020

I love how Later and Taylor Loren really went ahead of the curve here and provided a free resource here for educators, students and professionals to use TikTok for business! Facebook Blueprint Educators Portal. The only thing to note here – which Facebook is working on – is the cost of the exam for students to take.

Education 59

Education Social Media Media Resources 59

Sword and the Script

NOVEMBER 3, 2020

“Businesses and people are messaging with each other more than ever, and Instagram is an important channel to connect with customers and build relationships,” said [Facebook] Messenger Vice President of Platform Partnerships Konstantinos Papamiltiadis in the announcement. Allocate your time and resources wisely.

Instagram 136

Instagram Technology Resources Employee 136

Critical Mention

NOVEMBER 20, 2020

In case you aren’t convinced you should consider working with influencers just yet, here are a few other reasons this type of creative partnership can bring value to your business. Some companies have even seen upwards of $18 in earned media value. Reach a Wider Audience. Based on the influencer’s stats (i.e. Trust in your Brand.

Tourism 157

Tourism YouTube Radio Social Media 157

Cision

DECEMBER 14, 2015

For any post that you put on Facebook, Twitter, Instagram, etc., Major social networks such as Facebook and Twitter give you the capability to affix key social posts at the top of your page (note that this is only true for brand pages on Facebook and not personal pages). Have additional resources available (and conspicuous).

Crisis Communications 120

Crisis Communications Crisis Communications Facebook 120

Karen Freberg

OCTOBER 20, 2017

This conference captured not only attention, but my creative soul, and that is a first. This is my third Creative Campus event by Adobe, but my second MAX. However, I was invited as a Creative Campus Thought Leader, one honor I will truly treasure. You may be asking what conference is this and where do I sign up. So exciting!

Creativity 40

Creativity Social Media Education Conference 40

Deirdre Breakenridge

FEBRUARY 12, 2015

Advertising agencies created ads for multiple outlets, public relations handled media inquiries and proactively sought after coverage, marketing agencies did a variety of things, but generally focused on brand identity and creative attention-garnering activities. Of course, there’s plenty more each did, but you get the gist. 4) SnapChat.

Tools 150

Tools Agency Instagram Groups 150

ImPRessions - Crenshaw Communications

NOVEMBER 18, 2016

Hypercreativity – the state of extreme creativity – can be a negative, but, if harnessed, it’s a PR person’s best friend. The most skilled among us push creative limits to come up with new content ideas for the mindboggling media options out there. Resourceful researching. Smart diplomacy.

Creativity 120

Creativity Course Meeting Technology 120

Cision

OCTOBER 24, 2015

Social media’s transparency is a major resource when it comes to spying on competitors. Are they getting twice as many Likes from their Facebook posts? Are they using ads to promote their posts on Facebook? Images: steve p2008 , John Goode ( Creative Commons ). How much engagement do they get from their tweets?

Social Media 120

Social Media Real Estate Media How To 120

Communications Conversations

MARCH 27, 2020

And, with the COVID-19 outbreak, Twitter has become the go-to resource for real-time information from journalists and scientists. Usage changing – Facebook & Instagram. In fact, we saw Facebook talk about having bandwidth issues last week (all we need is for social media to go down during this–can you imagine?!?!?).

LinkedIn 103

LinkedIn Instagram Twitter Facebook 103

Stephen Waddington

JANUARY 15, 2020

It is almost a sport on Facebook, Instagram and Twitter. Progressive organisations have spotted the opportunity that social collaboration tools offer enterprise and are calling on internal communicators to help lead the charge along with colleagues in human resources and IT. Brand shaming has become commonplace.

Storytelling 78

Storytelling Internal International Social Media 78

Deirdre Breakenridge

NOVEMBER 5, 2018

Fortunately, social media and technology, when implemented strategically, can serve as effective channels to navigate change and leverage it to help one become more original and creative, which are desirable characteristics of PR professionals. ET, to discuss change and social media. Its mission? To change the perception or PR.

Community 150

Community Social Media Media Education 150

Cision

NOVEMBER 30, 2017

Think of your content contributor guide as a map for creatives to follow. By keeping our scope narrow, we can consistently provide resources for a very specific audience: those who run marketing and communications departments or otherwise manage marketing and communications tasks, from the CMO all the way down to the PR intern.

How To 177

How To Guidelines Content Marketing Video 177

Stephen Waddington

MAY 19, 2020

Those insights will lead to better briefs to inform creative and content. Engagement and traffic on Facebook, LinkedIn, Instagram, TikTok and WhatsApp is up. Digital led creative, rooted in an audience insight, will cut through noisy channels. Google has published a tool to help understand search trends during the crisis.

Crisis 151

Crisis Government Energy Community 151

PR 20/20

SEPTEMBER 8, 2021

Enhanced Services and Resources : Blue Cypress brings financial, educational and operational resources that dramatically enhance the impact we can have on our clients’ businesses. iPhone, Alexa, Netflix, Spotify, Facebook, Amazon, Gmail). We will, in large part, continue to function independently.

Financial 98

Financial Conference Agency Resources 98