Critical Mention

APRIL 13, 2020

Of course, as with any crisis, there are also plenty of stories about organizations who have mishandled it in one way or another. The brothers were interviewed for a number of news articles, TV shows and radio programs, demonstrating the power of a positive story during a difficult time.

Media 111

Media Analytics Healthcare Crisis 111

ImPRessions - Crenshaw Communications

SEPTEMBER 13, 2017

And like any disaster, the hurricanes created heroes, from first responders to small businesses. Of course, tickets were scarce by the time these announcements were made, but a few airlines did earn some reputation cred for their efforts. Here are some of the reputation “winners” born amid the chaos of the storms.

Airlines 149

Airlines Reputation Local Policies 149

Cision

JUNE 9, 2016

So many entrepreneurs and small business owners think just pitching their product or service is enough because it’s that good. Making something newsworthy means having a “real person” to interview. Now as the owner of Media Maven , a full-service public relations firm, I’m getting asked that question even more. .

Pitching 120

Pitching How To Brand Branding 120

Ethical Voices

NOVEMBER 20, 2023

But in addition to my responsibilities as an associate dean, I also teach public relations courses and I also conduct research. And of course…someone stole it. That’s an interview. Maybe an interview. Okay, so he did an interview. How did the interview go?” He even led the interview.

Ethics 91

Ethics How To Survey Interviews 91

PR for Anyone

JUNE 29, 2021

Free PR Interview Transcript. Keep seniors safe and safe during the pandemic, of course. She found out on segment day that the host had not hugged her mother in months and when Antrina used the hook “Yes, you can hug your grandparents” it instantly appealed to her and she booked the segment.

Pitching 130

Pitching Skype Healthcare Guidelines 130

PR Fuel

MARCH 17, 2020

Your small business may feel like a tiny sapling under a canopy of tall trees. How do you bring attention to your business? There are so many other businesses out there, and people only have so much attention to give. PR helps small businesses build brand awareness and credibility.

Publicity 64

Publicity Small Business Advertising Advertising 64

Deirdre Breakenridge

JUNE 13, 2016

Here’s my interview with the CEO and co-owner, Jennifer Radk e, on social media education and her vision for the NISM. An optional course and self-study materials are available for those who wish to study these areas closer, before taking the exam. How well, on the whole, do businesses do social media these days?

Social Media 0

Social Media Education Media Training 0

Communications Conversations

JULY 18, 2019

And, in case you haven’t noticed, she’s been everywhere recently promoting her new series of online courses teaching you how to get YOUR client on TV. Although it was long overdue, the timing seemed right to interview this PR Rock Star. Start with a “why” that defines the reasons you want to start a business.

Local 94

Local Course Community Interviews 94

5W PR

APRIL 8, 2021

If you do this, you just might get a phone call that requests an interview. That would be a tremendous outcome both for your business and website. A press release just might get your business out into the public at no cost to you. It should, of course, be bold type and the font should be larger than the body text.

Engineering 128

Engineering Writing Social Media Tools 128

PR for Anyone

SEPTEMBER 30, 2022

Of course the proposal scene when Andrew rents out Tiffany’s and lets Melanie pick her ring with all the staff swooning over her is a timeless dream proposal and… SUPER VISUAL FOR TV!!! They brought on an event/wedding planner who looked at scenes from the movie and shared his views of what would still be on trend now.

Pitching 130

Pitching Television Trends YouTube 130

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. to rock your social media and content marketing. 14) John Jantsch.

Social Media 120

Social Media Marketing Pinterest Media 120

Karen Freberg

JULY 10, 2019

this independent study has given me some ideas of how to structure a course that brings together research, creative strategy, and innovative execution in an area that is very prominent in our industry. Influencer Campaign Independent Study Download.

Marketing 51

Marketing Ethics Study Case Study 51

Cision

MAY 18, 2016

In this interview, Sonja discusses how to tailor communication based on culture, the process of developing a global communication strategy and why it’s so important to send the right message to the right audience at the right time. After, heads of communications from the regional offices are invited to the presentation.

Corporate 159

Corporate Groups Local Enterprise 159

PR for Anyone

MAY 4, 2022

So of course everyone knows October is Breast Cancer Awareness Month. But before I dive in, make sure that you subscribe to the YouTube channel and ring the bell so that you get notifications when I put these videos out. What should you be pitching in May? It’s also Financial Planning Month.

Pitching 130

Pitching Media Financial YouTube 130

PR for Anyone

JULY 22, 2021

You’re going to reap all the benefits of being in the media, your name, backlinks, everything like that, and of course the credibility of being in the media. What are the obstacles that people in your industry need to overcome to be successful and how do you help them? Remember, a media piece is not about you.

Industry 130

Industry Pitching How To System 130

PR for Anyone

JUNE 30, 2021

So if your business has anything to do with that, whether you’re a doctor, a psychiatrist, maybe you’re even a business coach and you do a lot with emotional intelligence, things like that, you can talk about that. Of course it is Breast Cancer Awareness Month. It’s Financial Planning month.

Pitching 130

Pitching Nonprofit Financial Insurance 130

MaccaPR

JUNE 27, 2018

From small businesses to Fortune 100 c orporations, brands now even appear to fight for center stage when it comes to advocating on such polarizing issues as gun control, the Administration’s travel ban, LGBTQ rights, racism, protecting the environment and diversity in the workplace.

Brand 70

Brand Branding Marketing Retail 70

OnePitch

JUNE 16, 2022

Read below for the entire interview with Desiree: 1.) Of course, the day wouldn’t be complete without a steady drumbeat of client calls and internal meetings to hash out priorities and deliverables. Of course, imagery of a celebrity with A-list name recognition sporting a similar design, bringing the pitch to life, never hurts.

Pitching 64

Pitching Consumer How To Meeting 64

ImPRessions - Crenshaw Communications

MARCH 7, 2017

By building altruism – the “buy-one-give-one” philosophy – into its business model, Bomba has sold 900,000 pairs of socks and, of course, donated as many in the process. Or think about your customers’ stories; has your product helped a struggling small business owner? Sales reached $4.6

Storytelling 149

Storytelling Data Insurance Insurance 149

Marketwired

FEBRUARY 16, 2016

She works with clients worldwide ranging from small businesses and startups to enterprises, assisting them in crafting and carrying out a PR strategy to help them get the word out, get noticed and lead to an increase in visibility, prospects and sales. The quotes pique far more interest around our guests and their interviews.

Creativity 100

Creativity Pitching Writing Conference 100

Rock the Status Quo

FEBRUARY 17, 2016

we expect dozens of pickups on newspapers that aren’t even relevant to our local news – does a small business in Phoenix care about the Boston Globe? The days of landing media interviews from a wire release are long gone, but we do expect a decent volume of placements. Of course it did!!

Engineering 100

Engineering Newspapers Google Banking 100

Rock the Status Quo

FEBRUARY 17, 2016

we expect dozens of pickups on newspapers that aren’t even relevant to our local news – does a small business in Phoenix care about the Boston Globe? The days of landing media interviews from a wire release are long gone, but we do expect a decent volume of placements. Of course it did!!

Engineering 100

Engineering Newspapers Google Banking 100

Maxim Behar

MARCH 6, 2022

In an exclusive interview with the Indian Valasys Media, Maxim Behar revealed his secret to success: individuality. I mean, at the age of 40, I started a new business. I started in a small kitchen because I really started from scratch and didn't have any money. And now that there is a big fight between three businesses.

B2B 52

B2B Communications Media Newspapers 52

Victorious PR

FEBRUARY 22, 2023

Most courses offer little results, if any, in the first month… some never provide any real value. and Wall Street Journal just BEGGING us for a quote from a small business owner just like you! And that’s the thing: NO ONE else is offering ANYTHING like this to train busy business owners’ TEAMS to do the heavy lifting FOR THEM.

Publicity 52

Publicity Video Pitching Google 52

Communications Conversations

MARCH 29, 2019

I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Of course, I couldn’t write a post like this without nominating a couple people myself! And, they have been for a while now. They had to be younger than 30.

Social Media 128

Social Media Agriculture Marketing Media 128

Mindful Marketing

FEBRUARY 15, 2017

Truth be told, most startups and new small businesses can stand to do a little of their own PR at first. What to consider for your first foray into PR What are our business goals? No PR executive can do a good job if you don’t make it clear what you are trying to achieve as a business. That depends.

Agency 50

Agency Crisis Communications Measurement Analytics 50

Sword and the Script

FEBRUARY 21, 2017

A one-time small business owner and a former president of the Triangle chapter of the American Marketing Association in Raleigh, he now hangs his hat with a company called ResponsePoint. Ted covers a lot of ground in this interview for the Off Script series, but his answers are incredibly insight. It’ll be worth our while.

Marketing 64

Marketing System Data Tools 64

Sword and the Script

AUGUST 12, 2014

The shop lead, dressed in all black, and with his feet up on his desk, concluded an interview by saying, “I don’t have a job for you, I just wanted to talk to you and give you some advice.” The experiences will be a valuable asset as I ponder business planning – both in new business development and how I’d incentivize my own staff.

How To 115

How To Film Agency Corporate 115

The Stalwart Blog

APRIL 26, 2020

There’s a ton of content, past video information, and interviews so you can kind of pick through it and figure out what’s important to you. This show is basically focused on providing a voice to the small business community. It’s been really kind of a great small business movement here in South Orange County.

Crisis 78

Crisis Local Facebook Social Media 78

Sword and the Script

APRIL 17, 2018

I hope that this interview with Matt Garrepy will help give us all something to think about ahead of time. There are other variables that can impact the decision making, including industry-specific requirements, compliance and governance, security, and of course, budget. It has to start with the business strategy. Thanks, Matt!

Marketing 62

Marketing Technology Data System 62

Journalistics

APRIL 17, 2013

Like any good marketing catchphrases, this one has probably run its course. It’s the essence of the strategies behind American Express’ OpenForum , which provides news and information for small businesses on par with Inc. Remember that time when you almost went out of business? or Entrepreneur magazine’s content.

Brand 52

Brand Branding Media Local 52

PR 20/20

MAY 23, 2017

even a free marketing course). We tune into these podcasts: Conversion Cast ( @ConversionCast ): Led by Tim Paige ( @TimThePaige ), senior conversion editor at Leadpages ( @Leadpages ), Conversion Cast interviews one company per episode about a specific tactic they used to improve website conversions.

Resources 53

Resources Marketing SEO Engineering 53

Sword and the Script

MAY 5, 2016

Business Recollections and Triggers. A few months ago I walked into Mo Bunnell’s downtown Atlanta office at the Big Idea Group , LLC to interview him for my employer and the LexisNexis Business of Law Blog (See: 3 Law Firm Business Development Imperatives for 2016 ).

Blogging 60

Blogging Content Marketing B2B Social Media 60

PR Fuel

OCTOBER 16, 2018

Do you think attempting to mislead the public as to what was really going on gave them a better shot at their next job interview? Of course, every reporter has his or her own preferences, so it’s always helpful to find out what their “best time” to be reached is. Guerrilla PR for Powerfully Publicized Small Businesses.

Web 40

Web Pitching Local Report 40

PR Conversations

OCTOBER 11, 2018

When I interviewed women about working in PR in the 1970s and 1980s , they universally described their initial experiences as ‘exciting’ having moved into the occupation by accident. I also wonder whether disillusion may be inherent in PR/communications careers and act as a brake on long-term effectiveness. Which brings me to my main point.

Communications 104

Communications Community Measurement Study 104

Waxing UnLyrical

OCTOBER 19, 2010

While it’s too soon to tell what effects Google Instant might have on your search traffic or how best to adapt marketing efforts, some have speculated that small businesses may be more affected than large organizations. Of course, I am making some assumptions here.

Google 101

Google Nonprofit Engineering SEO 101

Sword and the Script

AUGUST 13, 2019

In the course of putting together the monthly PR technology summary ( PR Tech Sum ), I’ve realized that no news site has compiled a complete list of all the acquisitions around Cision. The suite was the weaving together of tools Vocus had acquired into a product aimed at the small business market. 4) October 22, 2014: Gorkana.

Technology 12

Technology Software Company Marketing 12