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Crisis communications 101 for sport webinar

Stuart Bruce

I recently did a webinar for the PRCA (Public Relations and Communications Association) on crisis comms in sport.

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Three lessons brands can learn from the Hockey Canada Scandal

NewsWhip

Guest blog by Lloyd Rang, a Canadian communications and crisis management expert. Hockey Canada is our national governing body for all amateur leagues of the sport. Good crisis communications teams stay prepared for these kinds of events. But sometimes, an excellent crisis response can build trust. . The Scandal .

Brand 148
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Why the NBA’s Hong Kong Controversy Is a Timely Lesson in Corporate Responsibility

PRSay

Fewer than 24 hours later, the Twitter brouhaha would expand into a sprawling crisis for the NBA’s relationship with China and its reputation at home. As Sports Illustrated reported, the NBA had signed a five-year deal with Tencent in June worth at least $500 million. Tip 1: Live your values. Tip 4: Pick the right spokesperson.

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What PR Pros Should Know about the Next Generation of Journalists

PRSay

According to our report, if your client has an announcement or initiative that incorporates corporate social responsibility (CSR); environmental, social or governance (ESG); or diversity, equity and inclusion (DEI), the next generation of journalists will want to know about it.

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When Tragedy Strikes in Sports – Making the Right Call with Your PR Plan

PRSay

In sports, on the playing field, and in sports PR, we aim to always be prepared for anything that comes our way and to “expect the unexpected,” but can we really ever expect to lose a young athlete with one of the brightest careers and futures ahead of him like we did with Fernandez?

Sports 60
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Can Big Business Save America?

ImPRessions - Crenshaw Communications

We seem to be in a crisis of confidence. Corporate America is stepping up. This comes as a happy sign for public relations professionals who preach corporate responsibility or even strategic activism to clients. Dick’s Sporting Goods comes to mind. According to Gallup, only the U.S. But there is some good news.

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Carbon bandwagon

Stephen Waddington

Public relations must take responsibility for its role in the climate crisis. The public relations industry is falling over itself to help businesses get to grips with the climate crisis. The climate crisis is in plain view. Our systems of corporate governance need urgent reform to account for the environment.