Professional Sports Without Fans Will Increase Social Media Usage

Critical Mention

Since the rise of COVID-19, many sports fans have been on the edge of their seats regarding upcoming seasons and tournaments. Either way, we can conclude that sports fans will have to adjust to several differences this year. Social media is a great place for fans to form groups to share sports articles, discuss games and talk about athletes. Engaging with other fans is part of the joy of following any sport.

A handy guide to common sports metaphors

PR Daily

it’s your job to correct those metaphors, so you can communicate clearly with your audience, but when it comes to sports metaphors, some pros can quickly strike out. Sports metaphors (or phrases or idioms) are used universally in the workplace. For those of us who have never played sports, don’t follow sports, or only comprehend enough about sports to make awkward small talk, sports metaphors can be a headache.

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ESPN, Discovery Education, Ketchum among the winners in Corporate Social Responsibility awards

PR Daily

From campaigns around carbon neutrality and mental illness to road safety and transgender rights, this year’s winning organizations in PR Daily’s 2020 Corporate Social Responsibility Awards have a lot to take pride in.

United we Brand? Top Reads on Corporate Activism

Flack's Revenge

More controversial efforts have included Dick’s Sporting Goods stand on guns , Nike’s Colin Kaepernick ad and Gillette’s campaigns regarding inclusion. I’m a cynic and question the motives behind most corporate activism. The corporate entity is obligated to care only about itself and to define what is good as what makes it more money,” he writes in the essay. And corporate persons are the most powerful people in our world.”.

Internal comms takeaways from the sports world

PR Daily

It makes a bigger difference than you might think in sports and business alike. Every sports franchise—like every company—has a distinct communication culture. A sports-minded approach may help, as noted by Harvard Business Review : Sports-related internal communication programs can create cohesion, elicit pride in the company, and enhance perceptions of it as a vibrant “winner” or leader in its industry. Most sports teams are broken up into distinct factions.

Playing the Game: 4 Tips for Building a Career in Sports PR

PRSay

During my 35 years in sports public relations, I’ve met many people, from college students to mid-career executives, who aspire to build a career like mine because of their passion for the game. However, a love of sports alone is only the price of entry. An undergraduate anthropology major at University of Pennsylvania, I didn’t actively consider a career in public relations until I was fortunate enough to secure an internship at NBC Sports in New York after my sophomore year.

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Entertainment & Sports Section New Member Spotlight

PRSay

Isabelle McLemore – Senior Director, Global Corporate Communications, UFC. What we like to remind everybody that we are a very young sport. It went from being a spectacle to being a sport. That’s probably our biggest thing in certainly public relations, and corporate communications as well. Mikolich is the Founder of npm | pr ( www.npmpr.com ) and the Public Relations Society of America (PRSA) Entertainment and Sports Section 2016 Chair.

When Tragedy Strikes in Sports – Making the Right Call with Your PR Plan

PRSay

Rocking the airways and news channels from all of the local media outlets in Miami to ESPN Sports Center and every outlet in between, stories spread like wildfire on September 25 th about the tragic death of the Miami Marlins’ 24-year-old pitcher Jose Fernandez with an outpouring of messages and mourning on twitter from fellow MLB players, sports reporters, the MLB and MLBPA (Major League Baseball Players Association), fans and even those who never ever knew Fernandez (including myself).

Twitter apologizes for misusing data, Dick’s Sporting Goods mulls ditching all guns, and why employers must support mental health

PR Daily

Dick’s Sporting Goods considers pulling all firearms from shelves. Related reading: Dick’s Sporting Goods doubles down on removing guns from stores. The beleaguered co-working startup is reportedly going to lay off 350 corporate employees and cut an additional 150 positions on its software engineering, data science and product management teams.

8 tips to craft a sensible corporate social media policy

PR Daily

Here are eight tips to keep in mind before creating and distributing a corporate social media policy: 1. RELATED: Join us at Disney World for our Social Media Conference for PR, Marketing and Corporate Communications. ]. For example, your employee’s personal Twitter feed might be filled with questionable sports commentary, but you wouldn’t want dubious hot takes on one of your company accounts. Social media platforms can be a blessing or a curse for organizations.

8 Questions with Syracuse University’s Sports Legend, Michael Veley

Critical Mention

To say Michael Veley embodies sports is an understatement. Falk Center for Sport Management spanning more than two decades is, in a word, impressive. In this fascinating discussion, we chatted with Michael about his tips for breaking into sports marketing/PR, what it’s like to plan a national championship celebration in two days and the creative way he handled public outcry to a bold move he made. Passion and an insatiable appetite for sports; 2. By Robin Gelfenbien.

Guidance for adding humor into corporate writing

PR Daily

The funny thing about corporate humor is that it’s typically not. RELATED: Create powerful corporate content that engages both internal and external audiences ]. Either way, your corporate credibility is at stake. Sports humor is generally acceptable as well. Author and “motivational humorist” Allen Klein chimes in: Never start your writing with a joke, or include a joke, in any corporate communication unless you are illustrating or making a specific point with it.

The most hated sports clichés in comms and PR

PR Daily

We're also entering high season for sports clichés in business and communications. Gail Sideman of Publiside , who works in sports PR, cites two hated sports clichés that have also crept into business use: "We're going to give it 110 percent," and, "We just take it one game at a time.". FREE DOWNLOAD: Time Management and Productivity: A Guide for Corporate Communicators. It's an instance of 'don't use a sports analogy because you think it sounds clever,'" she says.

Nordstrom to lay off 400; Sports Chalet parent files for bankruptcy

PR Daily

The company said its job cuts will primarily affect corporate employees working in its Seattle headquarters and regional offices and will save the company roughly $60 million in the 2016 fiscal year. RELATED: How to eliminate corporate jargon and drive business performance with improved communications techniques. Consumers' increasing desire to use online platforms has given communicators many content marketing opportunities, but the shift is hitting retailers hard.

Why the NBA’s Hong Kong Controversy Is a Timely Lesson in Corporate Responsibility

PRSay

As Sports Illustrated reported, the NBA had signed a five-year deal with Tencent in June worth at least $500 million. In the new era of corporate responsibility, large organizations increasingly turn on a dime when faced with criticism on social media. As social media has empowered popular movements, large corporations have learned to react with increasing agility in their communications — and in their internal decision-making. On Oct.

20 bits of corporate jargon we just might embrace

PR Daily

Corporate communicators spend countless hours dealing with jargon. Below are 20 outlandish examples of corporate jargon that could be used when speaking with co-workers, or with your boss, or at just the right moment during a meeting. RELATED: Join us in Chicago for the Corporate Communicators Conference. ]. Before every department meeting we hear some anecgloat about sports. Readers, care to share your own examples of ridiculous (yet amusing) corporate jargon?

Hashtags, VR and Winnie the Pooh: Watching the 2018 Winter Olympics as a Communicator

PRSay

But for PR professionals, the Olympics are also an opportunity to monitor a variety of communications-related topics — personal branding, corporate sponsorships, new technology — on a universal stage. PRsay talked with Hanna Bolte, APR — co-chair of PRSA’s Entertainment and Sports Communications Section — about NBC’s VR feature, her favorite commercials, and how Olympic athletes can maintain their brand equity long after the closing ceremonies.

Can Big Business Save America?

ImPRessions - Crenshaw Communications

Corporate America is stepping up. This comes as a happy sign for public relations professionals who preach corporate responsibility or even strategic activism to clients. Dick’s Sporting Goods comes to mind. Yet 20-plus multinational corporations pledged to use renewable energy for 100 percent of their electricity. That’s precisely why the intentions of corporate America may be sincere. We seem to be in a crisis of confidence.

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Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Public Relations Content Marketing Corporate Communications Crisis Management Influencer Marketing LinkedIn Marketing Media Relations Online Twitter

Be a PR Game Changer: Lessons Learned From the Sidelines of the NBA

PRSay

International sports partnerships lend a high-visibility platform with engaging content like live-action imagery and player endorsements to communicate brand messaging in a dynamic way. The NBA has dozens of corporate sponsors, with hundreds of communication messages running on their media platforms. She currently works as the head of public relations and sports marketing for Tissot Swiss Watches and is a professor at William Paterson University.

7 Tips for Picking the Right PR Media Database

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Media Contact Database Corporate Communications Crisis Management Facebook Influencer Marketing Instagram LinkedIn media contact database Media Relations Twitter YouTube

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Top 7 Communication Resources

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Books, webinars and podcasts have risen in popularity now that more people are spending time indoors.

Unique selling points are powerful — but should be used wisely and with purpose

Doctor Spin

Red Bull , for instance, arguably doesn’t taste better, aren’t cheaper, or doesn’t make you more energised than other competing sports drinks on the market. Instead, they focus on active lifestyle choices in the extreme sports community.

Unique selling points are powerful — but should be used wisely and with purpose

Doctor Spin

Red Bull , for instance, arguably doesn’t taste better, aren’t cheaper, or doesn’t make you more energised than other competing sports drinks on the market. Instead, they focus on active lifestyle choices in the extreme sports community.

Unique selling points are powerful — but should be used wisely and with purpose

Doctor Spin

Red Bull , for instance, arguably doesn’t taste better, aren’t cheaper, or doesn’t make you more energised than other competing sports drinks on the market. Instead, they focus on active lifestyle choices in the extreme sports community.

20 Great Communications Quotes

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Public Relations Content Marketing Corporate Communications Crisis Management Facebook Influencer Marketing Instagram LinkedIn Marketing Media Relations Tips Twitter YouTubePublic relations, marketing and social media professionals must find ways to bring creativity to the forefront of their communication strategies.

EKA: How Media Monitoring Aligns with Strategic Communications

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Media Monitoring Analytics Content Marketing Corporate Communications Crisis Management Earned Media Marketing Media Relations Online News Monitoring SEOWho is EKA? Englander Knabe & Allen (EKA) is a strategic communications firm in Southern California that specializes in assisting organizations with reputation issues, media strategy and implementation.

Top Ways to Improve Brand Reputations

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Media Monitoring Analytics Corporate Communications Crisis Management Earned Media Facebook Influencer Marketing Instagram LinkedIn Marketing Online Online News Monitoring Radio Television Twitter YouTubeOrganizations and businesses must find ways to keep audiences engaged with their brand.

Why Earned Media is More Important Than Ever

Critical Mention

Not just that, they’re also highlighting hospitals, corporations and small businesses that are making an impact in our society. During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Media Monitoring Analytics Content Marketing Corporate Communications Crisis Management Earned Media Facebook Influencer Marketing Instagram LinkedIn Media Relations Online Online News Monitoring Television Twitter YouTube

Radio 71

How to Prepare Executives for Public Speaking

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Public Relations Corporate Communications Crisis Management Media Relations TipsPublic relations and communications professionals rely heavily on digital communication to spread brand awareness and messages, but some scenarios call for a more personal approach.

7 Ways PR and Marketing Go Hand In Hand

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Marketing Content Marketing Corporate Communications Earned Media Facebook Instagram LinkedIn Media Relations Twitter YouTubeMany businesses and organizations are progressively integrating their public relations practices with their marketing strategies.

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Managing the Challenges of Bad Publicity

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Public Relations Corporate Communications Crisis Management Earned Media Facebook Instagram LinkedIn Media Relations Online News Monitoring Radio Television Twitter YouTubeBad publicity can be considered a rite of passage for some organizations, and many companies even see it as an inevitability.

Impact of Online News for Today’s Businesses

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Online News Corporate Communications Earned Media Facebook Instagram LinkedIn Online Online News Monitoring Twitter YouTubeThe 2019 novel coronavirus has directly impacted public relations and communication strategies for agencies, schools, healthcare organizations, government entities and businesses of all sizes.

5 Reasons to Network Across all Social Media Sites

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Social Media Analytics Content Marketing Corporate Communications Crisis Management Earned Media Facebook Influencer Marketing Instagram LinkedIn Media Relations SEO Twitter YouTubeSocial media platforms may have been created for friendly networking, but since then, they’ve evolved into tech hubs where anybody can network with anyone else.

Critical Mention Media Trends: Top Netflix Mentions

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Media Monitoring Analytics Corporate Communications Crisis Management Earned Media Online Online News Monitoring TrendsSit down, turn the TV on and click the Netflix app on your screen. Share Tweet Share. Whether it’s after a long day’s work or a lazy Sunday morning, watching television is something many of us do to relax and escape from reality.

4 Skills All PR Pros Should Have

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Public Relations Content Marketing Copywriting Corporate Communications Crisis Management Earned Media Facebook Instagram LinkedIn Media Relations Online Online News Monitoring Radio Television Twitter YouTubeSuccess in the PR world translates to knowing how to deliver captivating media pitches, interactive campaigns, detailed press releases and more.

Go Viral in 2020 with Real-Time Media Monitoring

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Media Monitoring Content Marketing Corporate Communications Earned Media Facebook Influencer Marketing Instagram LinkedIn Marketing Media Relations Online News Monitoring Radio Television Twitter YouTubeEarned Media provides an abundance of PR and marketing advantages to many businesses, organizations and individuals.

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4 Ways to Avoid PR Disasters

Critical Mention

And if you’re looking into releasing a new logo for a professional sports team, think about possible responses the change will bring up in across the media. During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Public Relations Corporate Communications Crisis Management Earned Media Facebook Instagram LinkedIn Media Relations Online Online News Monitoring Twitter YouTube

Public Relations Holiday-Checklist

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Public Relations Content Marketing Corporate Communications Crisis Management Earned Media Facebook Instagram LinkedIn Marketing Media Relations Twitter YouTubeOftentimes, offices are less occupied when the holidays are around the corner. Employees go on vacations, some travel to visit loved ones and others use the time as a break from work.

How to Get Around Paywalls with Licensed Content

Critical Mention

During her leisure time, she loves to watch her favorite sports teams and explore new restaurants with friends and family. Online News Content Marketing Corporate Communications Licensed Content Marketing Media Relations Online News MonitoringHave you ever clicked on an interesting article that refers to your industry or brand, only to find that you could not finish reading it unless you have to make a one-time purchase or sign up for a paid subscription?