article thumbnail

5 Reasons Not To Cut PR In A Recession

ImPRessions - Crenshaw Communications

Already, Facebook parent company Meta has warned of an advertising slowdown. Over a full year they analyzed the strategy and performance of 4700 public companies during three global downturns, from 1980 to the 2000 dot-com bubble collapse. What stands out is how poorly the “preventive-focused” companies fared in comparison to others.

article thumbnail

Transforming Internal Communications: From Hurdles to High Performance

Burrelles Fresh Ideas

It serves as the lifeblood that fuels organizational synergy, promotes transparency, and provides a sense of community among employees. Consistent communication is a powerful tool to fortify your company’s culture and uphold its values, fostering transparency throughout the workplace. That’s costing U.S.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What We Learned From Adopting the Hybrid Work Model

PRSay

After two-plus years of the pandemic, many companies and organizations are looking to return their workforces to the office. Although it does present some challenges at first, adopting a hybrid-work model can lead to greater productivity, employee satisfaction and work-life balance. It also plays to employees’ strengths.

Employee 156
article thumbnail

Updating Brand Values to Ensure You’re Connecting With Today’s Consumers

5W PR

Assessing Current Brand Values Brands must analyze their current brand values in comparison to the values important to consumers today. Investing in Sustainable Practices Companies must focus on sustainable practices that reflect their values and goals. But they can also involve long-time employees in this process.

article thumbnail

Social Media Intelligence Can Boost the Bottom Line

The Proactive Report

The more you know about your customers, clients, employees, and competitors, they better your planning will be. You start by listening and gathering information about your brand/s, your company, and your competitors. These are the people who shape the narrative around your brand. Once you have the data.

article thumbnail

ICON 2021 Recap: Panelists on the State of DE&I in PR and Communications

PRSay

By comparison, the overall U.S. The company has set aggressive diverse-hiring targets for 2022 and beyond, knowing those goals might not be met. Company leaders are evaluated on the progress they make toward the firm’s diversity goals, he said. percent white, 8.3 percent African American, 5.7 percent Hispanic and 2.6

article thumbnail

Brand crisis research: vaccine mandates, Striketober, & misinformation

NewsWhip

CEO Paul Quigley invited NewsWhip’s Head of Research, Benedict Nicholson on the show again as a guest, after graciously hosting the August and June editions of the show, to discuss different types of brand crises mentioned within the company’s recent Crisis Q3 2021 report. Patterns in article headlines about product recalls.

Crisis 78