PR 20/20

SEPTEMBER 17, 2019

Marketing conferences have shaped my top team memories. To share the knowledge wealth, below is my list of the 20 coolest marketing events in 2020 (coming to a venue somewhere in the U.S.). Social Media Marketing World. Discover the best social media marketing techniques from the world’s top experts.”.

Conference 97

Conference Marketing Case Study Content Marketing 97

Landis PR

APRIL 29, 2024

The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology. The government’s plans include renewing the labor market in a way that has created major friction between the Government and labor unions.

Radio 64

Radio Pinterest Television Government 64

Shift Communications

MARCH 27, 2015

There are a few interrelated themes that have gotten a lot of play in technology press over the past few months. It does seem many of the market’s unicorn candidates are waiting longer to go IPO, buoyed by their valuation status. Massachusetts has the second highest average technology salary nation-wide. (2).

Technology 60

Technology Local Transportation Leadership 60

Stephen Waddington

NOVEMBER 27, 2020

This healthcare-focused edition follows #FuturePRoof Three: The NHS at 70 with lessons for the wider PR community, published in 2018. He outlines the challenge of launching the app amid heavy media scrutiny and how the team utilised two-way communications, expert advocacy and hyper local community engagement.

Healthcare 131

Healthcare Privacy Print Community 131

Stephen Waddington

JULY 16, 2021

The market for roles is booming as we learn to live with COVID-19. I worked as part of a team of professional marketing and communications associations on behalf of the Government Communication Service at the outset of the crisis. This is likely to be an issue on the corporate agenda for the next decade.

Publicity 199

Publicity Government Crisis Employee 199

Sword and the Script

FEBRUARY 20, 2018

It’s equal parts learning, networking, sharing and giving back to the community. He’s hung a shingle and runs a consultancy focused on marketing technology. 1) How would you characterize the state of marketing in 2018? I curate a newsletter on marketing technology so I read a ton of articles about marketing every week.

Technology 61

Technology Marketing Retail Interviews 61

ImPRessions - Crenshaw Communications

JUNE 7, 2017

Small businesses today are empowered through digital technology. Technology is a great equalizer for a business. It’s also a bonus when a nimble team opts to jump on a breaking news story with their own comment, point-of-view, or real-time marketing push. They’re part of the community. Goliath myth.

Small Business 168

Small Business SMB Local Viral 168

Cision

JUNE 23, 2016

I am excited about being part of an evolving industry where local influence is growing in importance. It is a lot more integrated, targeted and localized. and in local communities. The two most dramatic changes are the 24/7 news cycle and technology growth. Also, local news continues to be relevant.

Public Affairs 227

Public Affairs Local Education Policies 227

Victorious PR

JUNE 8, 2023

In the fast-paced and ever-evolving world of cryptocurrencies and blockchain technology, a robust public relations (PR) strategy is essential for the success and growth of any project. Blockchain PR agencies help projects showcase their strengths and market positioning to attract potential investors and partners.

Education 52

Education Community Agency Crisis 52

Rock the Status Quo

DECEMBER 10, 2015

I have a local bank client that just started working with me in September. A wealth of opportunities, with placements for the most important local publications clustered to hit during a four to six-week period. Two words: vertical markets. The PR community has growing dialog around the importance of a custom pitch.

Pitching 100

Pitching Real Estate Banking How To 100

wiredPRworks

JUNE 25, 2016

Global presenters shared incredibly powerful ideas with Social Media Club Chicago's community. Global Social Media for Local Social Good. Social Media Club [SMC] is a worldwide organization, with local chapters, that serves as connecting organization for anyone interested in social media. Social Media Club Chicago.

Local 40

Local Social Media Media Internal 40

Stephen Waddington

APRIL 23, 2020

The PESTLE framework (political, economic, social, technology, legal and environmental) is useful to help define a micro or macro environment Map the uncertainties related to the crisis and how these impact your organisation Explore likely outcomes and discuss the implication and pathway for each scenario. It’s a fine line to tread.

Government 132

Government Crisis Exercises Retail 132

PR 20/20

MARCH 26, 2020

The impact of COVID-19 is still uneven in communities across the country and around the world. As a marketing agency, how should we respond? What is the appropriate role of marketing in the midst of a crisis? What is the appropriate role of marketing in the midst of a crisis? Is there one? So we started talking.

Crisis 92

Crisis Marketing Healthcare Resources 92

Critical Mention

MAY 10, 2019

With the rise of AI in marketing in recent years, data-driven decision making has become an integral part of marketing’s fabric. Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. Speak to, not at your audience. Until next time! Critical Mention. Jolie Shapiro.

Marketing 75

Marketing eBook Case Study Measurement 75

Stephen Waddington

MARCH 29, 2020

Tyneside Council has seconded eight staff to help with demand at our local Bay Foodbank in North Shields , Newcastle. Please support seek out and support your local organisation. Privacy cedes to massive tech onboarding The last two weeks have seen a massive technology onboarding across society. Privacy concerns have evaporated.

Crisis 167

Crisis Government Privacy Sports 167

Victorious PR

DECEMBER 8, 2022

Cryptocurrencies are ever-growing as the market continues to expand rapidly. In fact, the market is predicted to surpass $6 trillion by 2025. Maybe you are a crypto startup or have created a new NFT or even blockchain technology. But, PR is essential to the mainstream adoption of blockchain technology.

Real Estate 52

Real Estate Education Advertising Advertising 52

Critical Mention

MAY 10, 2019

With the rise of AI in marketing in recent years, data-driven decision making has become an integral part of marketing’s fabric. Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. Speak to, not at your audience. Until next time! Critical Mention. Jolie Shapiro.

Marketing 68

Marketing eBook Case Study Measurement 68

David PR Group

JUNE 27, 2014

Shouldn’t a simple alternative to taxis such as ridesharing be allowed within free market economies? In Miami, Uber and Lyft took nontraditional approaches to PR and community relations. Local police in South Florida started citing ridesharing drivers and in some cases impounding their cars. Yes, that’s billion with a “b.”.

Technology 40

Technology Local Crisis Management Crisis Communications 40

Landis PR

OCTOBER 11, 2021

Before you begin publicizing an event, you need to align marketing, sales and PR goals. There are many tactics to utilize – as Landis Communications did with its client, Velodyne Lidar, and the World Safety Summit on Autonomous Technology in 2019. Are you hoping to drive brand/company awareness?

Local 98

Local Newspapers Sports Video 98

Doctor Spin

JANUARY 17, 2023

Solarpunk in Marketing and PR Decentralised and Community-Based Solarpunk Aesthetic Solarpunk Architecture Solarpunk in Culture An Unclear Political Alignment A Smart Minority: The Sustainable Future What is Solarpunk? Community-living in harmony with nature (Midjourney V4). Here goes: Table of Contents What is Solarpunk?

Wikipedia 52

Wikipedia Energy Community Fashion 52

Critical Mention

MAY 10, 2019

With the rise of AI in marketing in recent years, data-driven decision making has become an integral part of marketing’s fabric. Speak to your audience like you’re telling them a story over a cup of coffee at a local neighborhood spot. Speak to, not at your audience. Until next time! Critical Mention. Jolie Shapiro.

Marketing 60

Marketing eBook Case Study Measurement 60

5W PR

AUGUST 12, 2019

How about a federal lawsuit against a multilevel marketing company? Embrace and implement trust-based marketing internally and externally, a strategy whose foundation is rooted in openness and honesty. And as previously mentioned, internal and external trust-based marketing is also critical to this success.

Corporate 68

Corporate Reputation Marketing Employee 68

PR 20/20

JUNE 25, 2019

Brands have the opportunity to do better marketing at scale, and in doing so, make the world a better place. The future of marketing is more intelligent and more human. Technology and data have supercharged consumer expectations for a personalized, connected experience. But technology isn’t the whole story.

Marketing 52

Marketing Storytelling Technology Community 52

Victorious PR

JANUARY 27, 2023

Cryptocurrency and blockchain technology are rapidly growing and evolving industries, and as such, they are also subject to intense scrutiny from the media. By being proactive in your communication, you can control the narrative around your company and ensure that the news that is shared is accurate and positive.

Company 52

Company Real Estate Strategy Publicity 52

The Hoffman Agency

SEPTEMBER 18, 2023

Photo courtesy of NVIDIA SEMICON Taiwan, the local semiconductor industry’s annual flagship event, recently concluded, leaving attendees with the latest technological advancements and a growing emphasis on talent incubation. New markets are stepping up the pace to establish their presence in this strategically vital field.

Brand 36

Brand Branding Local Engineering 36

5W PR

DECEMBER 5, 2018

For many companies, social media marketing initially seems to belong exclusively to the business-to-consumer marketplace. For executives, social media is a crucial resource because it helps them to make choices based on things like social proof and local endorsements.

LinkedIn 76

LinkedIn B2B Social Media Marketing 76

Stephen Waddington

MAY 19, 2020

Since that point, the health of the business-to-business market has been mixed. Construction, engineering and manufacturing closed down, but technology and infrastructure are booming. The freelance PR market shut down in the first week of April as agencies and in-house teams reacted to the markets they serve and cut costs.

Crisis 151

Crisis Government Energy Community 151

5W PR

MARCH 27, 2017

With the emergence of influencer marketing , it’s vital that your brand is on point with its PR messaging. The recent expansion of social media has made advertisements, notifications, and marketing more accessible than ever. Familiarity with this sort of technology should not be taken for granted. Social Media. Reputation.

Consumer 102

Consumer Reputation System Community 102

Bianchi Biz Blog

OCTOBER 24, 2022

That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. It’s great to see how safety technologies and creature comforts have evolved in the vehicles that we ultimately rely on to bring us our goods. I covered Hurricane Sandy in Connecticut in 2012.

Meeting 59

Meeting Automotive Transportation Newspapers 59

Stephen Waddington

MAY 2, 2020

There’s the technology issue. Pleasure in simple things and new routines A lockdown book or new language may be a tall order but there is pleasure in art, cooking, craft and community. People out and about taking their daily exercise have created hundreds of pebble stacks on our local beach in Whitley Bay.

Transportation 84

Transportation Government Community Facebook 84

PRSay

DECEMBER 15, 2017

Learn more about a specific area such as content marketing or big data by attending a local Meetup If you don’t see a Meetup meeting on a topic that you’d like to know more about, then start one yourself. Network outside your company. Network inside your company. Enter an awards competition. © Stephen Dupont, 2017.

Nonprofit 160

Nonprofit Local LinkedIn Big Data 160

Barokas

JANUARY 29, 2019

It was inspiring to see the growth of the conference over the previous year, and the community that has formed around a common goal of inspiring, connecting and accelerating the growth of women in technology. Here are a few nuggets that stood out to me: You don’t have to be highly technical to start a technology company.

Software 97

Software Technology Engineering Conference 97

PR Fuel

AUGUST 27, 2020

That’s where marketing and promotion come in. You may seek media coverage of your event, especially if your company is unveiling new technology that is especially relevant to the times. This kind of press release allows you to showcase your involvement in the community or with an organization that is focused on the greater good.

Nonprofit 98

Nonprofit Local Writing Examples 98

5W PR

JANUARY 16, 2020

Barceló hotels in the Dominican Republic have individually been honored by Green Globe, a premier worldwide certification, for their green initiatives which include upgrading their facilities with energy-saving technologies. Fly With Peace of Mind.

Airlines 133

Airlines Hotels Tourism Energy 133

Cision

FEBRUARY 3, 2017

The power of ideas and proper communication is one that cannot and will not be underestimated. No marketing and public relations executive is immune from the educational curve of bringing their client up to speed on the latest in search, bridging the digital and SEO divide on an hourly basis. Search dominates.

SEO 120

SEO Creativity Mobile Journalism 120

Landis PR

APRIL 8, 2024

This is relevant because the ESG strategy of companies is so important to society: The quality of the climate, the environment, local communities and employee satisfaction all depend on it to a large extent. Sustainability awards reward the best ESG performance of companies. Business models, on the other hand, are not assessed.

Company 59

Company Report Government Local 59

wiredPRworks

APRIL 13, 2022

Visuals matter Make it emotional Connect with values like ESG Build communities around groups like women entrepreneurs Differentiating between financial services firms and financial services influencers Why volunteering is essential. Financial Services Organizations Social Media Interview Key Points. About Growing Social Now.

Financial 52

Financial Social Media Banking Media 52