5W PR

OCTOBER 10, 2023

Social media provides a sense of connection and community. Users can access news, trends, videos, and articles on a wide range of topics. Visual content, such as images and videos, dominates social media. They read reviews, watch unboxing videos, and seek opinions from their network. Tailor the PR efforts accordingly.

Social Media 88

Social Media Consumer Media Crisis Management 88

The Hoyt Organization

MAY 10, 2024

This includes: breaking up long paragraphs using headings and subheadings incorporating visuals like images or videos using bullet points or numbered lists to organize information New Content Having outdated or irrelevant content on a website can harm its credibility and usefulness.

Google 79

Google Engineering Infographics Policies 79

Frederik Vincx

JULY 17, 2023

Video demo of the service (in Dutch): Onboarding overworked care home staff We guided care homes to work more person-centered. Set up a home studio for video training sessions and webinars. Video lessons , webinars , self-service workshops, guides , branded tools and so on. Service design toolkit. Design sprint.

Software 78

Software System Training Enterprise 78

Sword and the Script

DECEMBER 28, 2022

Video may be the most trusted content in B2B . A survey commissioned by Brightcove and conducted by Ascend2 found 93% of B2B buyers believe “video builds trust in a brand.” Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem.

B2B 118

B2B Marketing Survey Software 118

Burrelles Fresh Ideas

APRIL 2, 2024

These insights form the foundation for our infographic – a must-see for any PR pro! Saving the best for last, the newly released Nielsen Q3 2023 Total Audience Report shows over-the-air radio as the number one mass media in America , surpassing social media, online video, TV/internet-connected devices, and traditional TV.

Media 103

Media Radio Print Newspapers 103

Newsfile

SEPTEMBER 27, 2023

Lastly, this cozy video demonstrates how the machine is being filled with M&Ms, as a practical way to show how the product works. The following TikTok video amplifies Primark’s PR efforts. Moreover, you can use high quality images, videos, infographics, tables or charts.

How To 95

How To Tourism Fashion Travel 95

Newsfile

SEPTEMBER 28, 2023

Lastly, this cozy video demonstrates how the machine is being filled with M&Ms, as a practical way to show how the product works. The following TikTok video amplifies Primark’s PR efforts. Moreover, you can use high quality images, videos, infographics, tables or charts.

How To 93

How To Tourism Fashion Travel 93

5W PR

NOVEMBER 3, 2023

Create blog posts, articles, videos, and infographics that offer valuable insights on health, and fitness trends, and how wearable tech can enhance one’s wellness journey. Create social media challenges or contests to boost engagement and community building. Embracing content marketing Content is king in the digital age.

Marketing 78

Marketing Infographics Content Marketing Data 78

Presspage

JANUARY 23, 2024

Make it Visual: The Power of Infographics In this age of information overload, visual data representation is the key to bringing a message across. Infographics are an effective tool in an IRO's arsenal. Moreover, infographics are highly effective in conveying complex trends and market analyses.

Communications 78

Communications Infographics Financial Storytelling 78

MaccaPR

OCTOBER 10, 2022

Short form video isn’t everything. It’s no secret that short form videos such as Instagram Reels and TikToks are taking over the internet — according to. HubSpot Blog’s 2022 Marketing Industry Trends Survey , more than half of marketers (51%) who use short-form video plan to increase their investment in 2022.

Conference 62

Conference Marketing Instagram YouTube 62

Sword and the Script

SEPTEMBER 10, 2020

There are unpolished phrases the marketing community kicks around to describe the outsized role content marketing has in the sales cycle. Spiceworks is a nice forum and social network for the IT community which has been the source for a range of reports the company has published over several years. Consumption.

B2B 113

B2B Consumer Marketing Survey 113

Contently - Strategy

NOVEMBER 8, 2023

Videos: Videos captivate audiences with dynamic visuals and auditory experiences, appealing to those who prefer immersive storytelling. Infographics: Infographics distill complex information into visually engaging snapshots, enhancing user understanding. Elevate your content strategy with our curated insights.

B2C 52

B2C Case Study B2B Content Marketing 52

PRSay

JUNE 11, 2021

Second, we used illustrations and animation to supplement their explanations (as shown in this video ). In this video on mRNA vaccines, we included the most important information that our audiences would want to know and presented it in a way that people would be able to understand, without throwing a bunch of data or jargon into the mix.

Publicity 157

Publicity Social Media Report Fashion 157

Burrelles Fresh Ideas

OCTOBER 17, 2023

Overall, National Cybersecurity Awareness Month serves as a reminder that cybersecurity is a shared responsibility, and everyone can take steps to protect themselves, their organizations, and their communities from cyber threats. Webinars and events can be promoted through various channels to maximize reach.

Education 111

Education Employee Measurement Agency 111

Cision

APRIL 19, 2016

Live Video. Live video was a common thread of conversation at many #SMMW16 sessions, and the wealth of information about Facebook Live, Periscope and Blab was abundant. Shaan Puri, co-founder of blab advises marketers and communicators to keep their eye on the prize and keep nurtured communities at the heart of all efforts.

Social Media 0

Social Media Marketing Media Customer Service 0

Cision

JANUARY 26, 2016

If you’ve recently conducted a study or have important information to share, an infographic may be the best way to showcase it. Videos and images are also great. Become a prominent figure in your community. Make a name for yourself by getting involved in not only your community, but in your industry as well.

Media 120

Media Pitching Trade Shows Infographics 120

Burrelles Fresh Ideas

JUNE 13, 2023

Broadening contact lists and building even more robust connections can be accomplished through active participation in numerous community events, such as workshops, seminars, or conferences within specific industries. Sometimes, it just takes a little community spirit.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

PR Matters

JULY 31, 2014

That is, in the most efficient ways to benefit and strengthen the relationships we foster in our social media communities? How to Use Twitter (video). For those of you who love infographics ( I’m one of them ), you will also find the following: Twitter Best Practice Guidelines. But are we using it in the best way we could?

Twitter 178

Twitter Guidelines Infographics Social Media 178

Marketwired

MARCH 31, 2016

In the process of preparing for the event we discovered a few ways that the IR community is using digital technology to more effectively reach and engage investors, shareholders, analysts and target media. In particular, YouTube videos are given preferential treatment (possibly because Google owns YouTube). Playing to a visual world.

Technology 100

Technology Infographics Financial YouTube 100

Prohibition

AUGUST 23, 2023

For example, if you sell sustainable fashion, collaborating with influencers in the eco-conscious community can help you connect with consumers who are passionate about ethical and environmentally friendly products. This not only provides value to your audience but also positions your brand as an authority in your industry.

Retail 62

Retail Marketing Advertising Advertising 62

Communications Conversations

NOVEMBER 24, 2014

Side benefit: Building community by highlighting your customers’ best stuff. Even Facebook is coming down on brands for over-promoting now… #5: Instead: Inspire your customers through video and audio. and I broke this large infographic into many Facebook posts, ads and posters we used for months afterward.

Case Study 166

Case Study Strategy Study Hotels 166

Cision

JUNE 20, 2016

You need to a build a community, more than a list,” says Mike. While text-heavy content is not very inviting, multimedia like interactive quizzes, infographics and live videos will be more likely to attract attention. If you’re sending a generic message to your entire audience base, not everyone will react to it.

Mobile 159

Mobile Public Affairs Infographics Government 159

Cision

APRIL 20, 2015

It’s also tactics like content marketing, a broad umbrella that includes blogging, social media updates, email marketing, infographics, visuals and video. User-generated content (UGC) is a beloved tactic because it boosts engagement and grows a community. It’s the well-known press release and media kit. Third-party content.

Media 120

Media Content Marketing Infographics Fashion 120

PRSay

JUNE 26, 2016

A few years ago, I created the Social Media Strategy Wheel Infographic for PR professionals. The Infographic is a visual graphic broken down into different areas of focus, which are critical during the planning process. Deirdre Breakenridge is CEO of Pure Performance Communications. The Social Media Strategy Wheel.

Social Media 113

Social Media Media Infographics Community 113

Deirdre Breakenridge

MARCH 23, 2016

Video (amateur or professional). Visuals (photos, infographics, etc.). Leta Soza is the Director of PR Engineering & Ops at AirPR where she specializes in PR strategy, content marketing, community cultivation, and analytics. Tell them that all PR is content , and content is made up of: Channels. Newswires (press releases).

Communications 150

Communications How To Analytics Public Affairs 150

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. That’s one reason why we provide services such as graphic design, data visualization and video.

Media Relations 97

Media Relations Media Social Media Internal 97

Waxing UnLyrical

AUGUST 15, 2019

Generally speaking, marketers tend to focus on high-quality images and videos, alongside posts that have the potential to go viral. Research has shown that 36% of businesses put out product promotion Stories (mostly ads, videos, and photos depicting products in real-life use case scenarios). Infographic via 99firms.com.

Instagram 63

Instagram Marketing Viral Airlines 63

The Proactive Report

OCTOBER 19, 2015

Project Collaboration: We’re creating material like articles, press releases, images, videos and infographics (or you should be!) Digital Etiquette: Defined as the ‘dos and don’ts’ of online communication, this is another digital skill that impacts PR directly. how search algorithms work. Powerpoint.

Communications 100

Communications Training Web Analytics 100

Cision

SEPTEMBER 24, 2015

With a well-crafted, strategic release, you can see press coverage as well as community engagement. Use photos and videos. Add other content as needed, like infographics, product descriptions or audio files from a podcast. Success starts with basics. A strong headline only goes so far. Promote your content.

SEO 120

SEO Google Infographics Creativity 120

Presspage

JULY 5, 2017

Also guarding and enhancing the reputation is an important goals, as is maintaining relationships with employees, students, the academic community, alumni and donors. Among them are current and future students, employees, investors, the academic community, partners and journalists. Well, quite a lot of people to be fair.

Education 84

Education Resources Internal International 84

The Proactive Report

JUNE 4, 2016

Many young folk assume that they because they know how to use it for personal interaction with friends they can do it effectively for a brand and build a community of engaged and loyal customers. Infographics are your key language elements here. Either you’re using it effectively, or you may as well not be using it at all.

Social Media 100

Social Media Media Infographics Pinterest 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. Do they prefer video? Infographics. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Believe me, there is a lot to learn. Write web content. Blog Posts.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. Do they prefer video? Infographics. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Believe me, there is a lot to learn. Write web content. Blog Posts.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. Do they prefer video? Infographics. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Believe me, there is a lot to learn. Write web content. Blog Posts.

Digital PR 100

Digital PR Analytics SEO Measurement 100

Reputation Us

JANUARY 19, 2017

Sandwiched in somewhere is a highlight of community service and charitable giving. Infographic. Make those financials or community service text-heavy paragraphs come alive with visually compelling content. And, while infographics have had more of the spotlight recently with digital media, they’ve been used for years.

Report 60

Report Infographics Video Financial 60

Cision

APRIL 6, 2016

And in the era of information when more than five exabytes of content are created almost every day, blog posts, videos, infographics and social posts all contribute to this “how” and establish a company’s voice and personality. What Are Personas (Empathy Maps) & Why They Are Effective.

How To 120

How To Tools Exercises Viral 120

Deirdre Breakenridge

MARCH 12, 2015

Years ago, I was a PR person working at a creative marketing communications agency. The company had three distinct divisions: PR / Communications (that was my area), Creative Marketing & Advertising and Web, Multimedia & Video. Tapping into creative communities is a great way to draw out your own creative PR thinking.

Creativity 150

Creativity Web Social Media Data 150