Ethical Voices

MARCH 14, 2022

Ethical issues in merging the science and art of public relations. Then a couple years ago with Stagwell and Mark Penn, I founded a company called Prophet, which is the first SaaS platform for PR people that uses AI to predict media interest, sentiment and spread before you pitch. How do we create belonging in a hybrid environment?

Ethics 52

Ethics Publicity Data Agency 52

PRSay

JANUARY 20, 2023

19 to talk about trends, challenges and opportunities for communicators in the New Year. Egan joined the livestream from Anchorage, Alaska, where she is chief communications officer of the Alyeska Pipeline Service Company. As an organization, we need to be focused on what the ethics issues are.”

Trends 112

Trends Newspapers Community Ethics 112

Flack's Revenge

AUGUST 6, 2019

What all these companies have in common is a cadre of leaders ready to stick to their principles and take the heat. In recent weeks, though, that relationship has soured over the company’s refusal to agree to a similar moratorium in another environmentally sensitive region of Brazil and… its failure to meet its anti-deforestation targets.

Corporate 198

Corporate Brand Branding Agriculture 198

Solo PR Pro

APRIL 11, 2023

Communicators have an even tougher job today, rising above the angry mobs and crafting fact based messaging that appeals to their publics and protects the companies they represent. Doing so today requires a steady check-in on ethics, a systematic check on inherent biases and a diversity of thinkers to crisis proof messaging.

Ethics 105

Ethics Education Instagram LinkedIn 105

Sword and the Script

JANUARY 2, 2024

It’s also a clear way to demonstrate my work ethic and affinity for continuous learning. 47] The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? If you enjoyed this post, you might also like: Will humans have to re-write AI’s draft of history?

Blogging 121

Blogging Software B2B Survey 121

Stern + Associates

FEBRUARY 1, 2024

They’re making an impact right now through their research and writing and as leaders of flourishing companies and laboratories. Center for Leadership and Ethics at Columbia Business School, she also hosts the popular TED Business Podcast. Modupe Akinola, Ph.D. Bernstein & Co. Desmond Upton Patton, Ph.

Leadership 111

Leadership Ethics Education Technology 111

Reputation Us

AUGUST 28, 2023

Pinto *Love this slogan as it conveys a look ahead and a community of future leaders. Pinto “We need to get communities involved and tell better stories.” ” David London “Clear, concise communication will lead to further understanding of innovation.” ” –Hope for technology to be ethical.

System 78

System Technology Banking Community 78

Contently - Strategy

APRIL 10, 2019

He worked in marketing and public relations for several online gambling companies, including PokerStars, for over a decade before switching to the agency world. Josem said some of these sites stretch the limits of ethical, legal gambling to the breaking point. ” PokerStars is the largest real-money poker game in the world.

Company 105

Company Marketing Education Data 105

Ethical Voices

APRIL 22, 2024

We like to solve the problems that are a little bit harder to communicate, a little bit more niche audiences, and thinking about how can we help fast-growth companies really scale and leverage their unique talents and their unique information. What is the most difficult ethical challenge you ever confronted? What did you do?

Report 91

Report How To Ethics Nonprofit 91

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. My own predictions are listed at the very bottom.

Marketing 196

Marketing Content Marketing Data Social Media 196

Cision

MAY 3, 2017

That’s why it’s more important now than ever for brands to do their part, to be ethical in their relationships with journalists and for them to support free press around the world. The media attention that companies get can positive or negative. Companies cannot lose sight of this. Companies need to get emotional.

Brand 253

Brand Branding Government Ethics 253

Newsfile

JANUARY 30, 2024

McKinsey & Company, 2023 By all accounts, PR pros are increasingly using generative AI in their roles and this is expected to steadily increase over the next year. For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more. Eapen, Daniel J.

Trends 105

Trends YouTube Video Social Media 105

Stern + Associates

FEBRUARY 2, 2023

A former senior NASA robotics researcher and Mars Exploration research engineer at the space agency’s storied Jet Propulsion Laboratory (JPL), co-founder of a trailblazing ed-tech company , and dean of the 10,000-student strong College of Engineering at The Ohio State University , Ayanna Howard, Ph.D. ,

Privacy 87

Privacy Engineering Pharmaceuticals Education 87

Maxim Behar

JUNE 12, 2024

There are 4 billion opinions, and when you write something on social media, potentially 4 billion people worldwide can read it, regardless of the language, because it can be translated in a second. On Twitter or Instagram, it is a bit harder to recognize the people you are writing to; there are ways. All of this is not a working model.

Ethics 69

Ethics Social Media Travel Newspapers 69

Ethical Voices

MARCH 28, 2022

She provides strategic public relations planning and execution to both companies and marketing and PR agencies. Ellen addresses a number of important ethics issues including: What to do when your ethical values diverge from your employer’s values? I just founded a company called Women Elevated.

Ethics 52

Ethics Strategy Real Estate Local 52

Stern + Associates

JANUARY 24, 2023

They’re making an impact right now through their research and writing and as leaders of flourishing companies and laboratories. Center for Leadership and Ethics at Columbia Business School, she also hosts the popular TED Business Podcast. Modupe Akinola, Ph.D. Bernstein & Co. Desmond Upton Patton, Ph.

Leadership 93

Leadership Ethics Education Technology 93

Wadds Inc.

MARCH 29, 2024

Internal communicators have such visible roles in their own companies, and their hard work may not be known externally. I’ve used this opportunity to highlight some outstanding examples of strategic internal communication and celebrate those hidden stories. Is this achievable?

Internal 52

Internal International Strategy Communications 52

Deirdre Breakenridge

JULY 22, 2019

Share personal community stories; go into the communities and get to know the social activists and well-known people who can create change. Use a writing style that’s personal or journal-style writing. Give the behind the scenes and things I would not see anywhere else.

Social Media 177

Social Media Media Interviews Instagram 177

Stephen Waddington

DECEMBER 15, 2021

We’ve used some of the noisiest conversations in our community of practice as our guide. The internet itself has been disintermediated by huge companies, notably Google and Meta. These companies have a stranglehold on advertising and have effectively become a tax on small and medium-sized business. You’d be welcome to join us.

Publicity 128

Publicity Government Guidelines Facebook 128

PR 20/20

SEPTEMBER 8, 2021

31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. Note: Marketing AI Institute, which I split off as a separate company in January 2019, is not part of this acquisition. ). The Next Phase of Growth. Growing smarter.

Financial 98

Financial Conference Agency Resources 98

Masters in Communications

FEBRUARY 12, 2022

Main Topics Quick Links What is Mass Communication? Types of Mass Communication History of Mass Communication Mass Communication Theories Ethical Issues for Mass Communications What Does the Future of Mass Communications Look Like? What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52

Stephen Waddington

FEBRUARY 12, 2021

Issues and crisis management have come to the fore as companies are forced to react to economic factors and as misinformation about COVID-19 continues to spread, placing a sharper focus on tackling fake news and the need for customer transparency and honesty.

Crisis Management 88

Crisis Management Print Ethics Local 88

Critical Mention

JANUARY 3, 2019

From going to prison after being convicted for violating the FCPA (the US foreign anti-bribery law) to founding Front-Line Anti-Bribery LLC, and educating multinationals on current issues and challenges with respect to compliance, ethics and anti-bribery, Richard Bistrong has come a long way. When I was asked to speak outside of the U.S.,

Interviews 105

Interviews Ethics Government Internal 105

PR in High Definition

JUNE 28, 2022

When done right, Pride Month can be a special time to uplift the actions your organisation is doing for the LGBTQ+ community all year round, contributing to an overall inclusive reputation. Globally, the LGBTQ+ community possesses a whopping $3.7 Don’t release Pride campaigns without building an inclusive company first.

Reputation 62

Reputation Community Training Consumer 62

PRSay

JULY 14, 2020

When COVID-19 first began impacting businesses, company leaders had to make a variety of decisions behind the scenes. Here are some of the ways transparency plays a major role, whether you’re a PR or marketing organization, a major conglomerate or a community business: Transparency within your team.

System 158

System Community Social Media Employee 158

Sword and the Script

OCTOBER 4, 2022

On one side, we have giants, which are backed by PE firms, holding companies, and in a couple of cases have access to the liquidity of public markets. On the other side, we have small independent companies trying to break into the space. The small independent companies may not be so small anymore. Nothing to compare.

Technology 81

Technology Company Analytics Writing 81

Stephen Waddington

OCTOBER 12, 2018

You’ll get a measure of the individual's seniority and maturity from their writing. I live and work for the biggest and best known employer in my community. All three of his previous managers are still with our company, and still managing people. As I write this, I'm still in a pretty bad place. Not in my experience.

Ethics 84

Ethics Employee Policies Video 84

Stuart Bruce

OCTOBER 30, 2014

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. We’ll look at ethics and governance. Is the fact that every company is a media company a threat or an opportunity? Private companies pose more of a threat than governments ever could.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

MaccaPR

JULY 2, 2014

All jokes aside, Wikipedia does have a distinct influence on the business community. Shareholders, employees and clients rely on your company’s Wikipedia profile to learn about your company’s strengths and weaknesses, successes and failures. Did you know Wikipedia is among the top six sites in the U.S. Tweet This.

Wikipedia 101

Wikipedia Marketing Ethics Facebook 101

Stephen Waddington

JUNE 26, 2018

There’s a common but misplaced assertion that PR is a special case because of its reliance on human characteristics such as emotional intelligence; ethics; and interpersonal skills. It’s a debate that’s taking place not in the media or PR industries, but among the computer and data science communities.

Ethics 69

Ethics Analysis Technology Data 69

Communications Conversations

JULY 23, 2019

We all know we have a strong agency community here in Minneapolis/St. Before we even began working with Digi-Key, she had blazed the trail in developing innovative PR programs and processes for one of Minnesota’s largest companies, Digi-Key Electronics based in Thief River Falls. Any company is lucky to have her on their team.”

Transportation 122

Transportation Social Media Corporate Agency 122

Sword and the Script

DECEMBER 26, 2023

Smart SaaS has renewed focus on customer marketing “As we are currently in an extended macroeconomic downtown, companies will need to continue to focus more on the customer to ensure long-term retention to help bear the weight of new sales slowing down. ” ~ Khaner Walker , Senior Director, Corporate Communications, Syneos Health 16.

Writing 198

Writing Communications Marketing B2B 198

Cision

FEBRUARY 3, 2017

With increased competition arrives extra scrutiny as to those companies practicing internally what they promote and sell externally as a service or product. We witness this proliferating with very young consumer-facing companies on platforms that include Instagram and Snap, to almost immediate success.

SEO 120

SEO Creativity Mobile Journalism 120

PR 20/20

SEPTEMBER 8, 2021

31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. Note: Marketing AI Institute, which I split off as a separate company in January 2019, is not part of this acquisition. ). The Next Phase of Growth. Growing smarter.

Financial 52

Financial Conference Agency Resources 52

Cision

DECEMBER 16, 2016

Taking advantage of opportunities, honing your skills, and following the needs of customers to craft your strategy are just a few of the vital ways to make your way in the communications field. I’m also excited about the next generation of POLITICO leadership running the company as we enter our second decade. as their new president.

Policies 120

Policies Ethics Journalism Leadership 120

Stephen Waddington

DECEMBER 30, 2019

Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice 6. Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. Progress is slow.

Government 103

Government Education Print Ethics 103

PR Matters

JANUARY 12, 2018

Integrity in all communications is therefore the vital foundation upon which a good reputation is built: for individuals as well as organisations. Don’t Be: Inconsistent in your ethics, words and actions. Such behavior will undermine your organisation’s and stakeholders’ trust in your PR and communications.

Reputation 133

Reputation Construction Writing Communications 133