Stern + Associates

FEBRUARY 20, 2023

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color.

Local 99

Local Community Ethics Education 99

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? We look at five categories.

Ethics 70

Ethics Training Financial Survey 70

Ethical Voices

OCTOBER 20, 2022

This week there were a wide range of ethical issues from slum tourism to sensationalistic news to the importance of stakeholders. The ethics of Favela tours – Fodor’s looks at the return of Favela Tours in Rio and asks – are they ethical? But my favorite is celebrating the positive, virtuous action by a radio station show host.

Ethics 76

Ethics Radio Sports Tourism 76

Ethical Voices

JULY 24, 2023

This week on Ethical Voices, KayAnn Schoeneman , President of Curley Company discusses: How to determine if a client is right for you Ethical issues in opposition research AI ethics challenges Why don’t you tell us more about yourself and your career? At the heart of it, I am a communicator and an advocate.

Ethics 75

Ethics Government Pharmaceuticals Policies 75

Deirdre Breakenridge

JANUARY 14, 2019

ET, #PRStudChat (sponsored by Spin Sucks ) community members gather for a Twitter chat on “How to Get Strategic with Owned Media.” During the Twitter chat, Megan will be addressing the following questions, but we encourage all community members to weigh in with their ideas and share their perspectives too. About Spin Sucks.

Community 184

Community How To Media Ethics 184

Ethical Voices

MAY 18, 2023

On Reddit in science-driven communities, 51% of the posts highlighted climate skepticism claims, and on skeptical community subreddits, unsurprisingly only 33% of discussions support the current scientific consensus. There were 30 companies with at least 20 native ads each on the topic.

Ethics 80

Ethics Reddit Energy Advertising 80

PRSay

NOVEMBER 10, 2023

Epley, APR, Fellow PRSA, a decorated PRSA leader who was a friend and mentor to many members and champion for the ethical practice of public relations, died suddenly in his South Carolina home on Nov. Epley helped establish professional, ethical public relations in Russia shortly after the collapse of the former Soviet Union.

Ethics 164

Ethics Public Affairs Travel Nonprofit 164

Sword and the Script

OCTOBER 3, 2023

I’ve been writing this monthly column about PR technology companies for nearly five years – and I’m still continuously reminded that while these companies make software for communicators, they are not typically communication experts. In doing so, it joins at least five other PR tech companies that have done the same.

Analysis 147

Analysis Tools Software SMB 147

5W PR

FEBRUARY 20, 2024

Companies must adapt and embrace sustainable brands and mission-driven branding. However, many companies struggle with what it truly means to embrace this approach. It requires a complete transformation, a genuine commitment to positive change, and the integration of these values into the company’s core.

Consumer 78

Consumer Brand Branding Ethics 78

5W PR

JANUARY 29, 2024

It delves into the intricate landscape of national security, cutting-edge innovation, and complex ethical considerations. It’s a masterful leader, creating strategies that help companies build trust, and ultimately, achieve more success. Their goal is to change how the public sees the defense tech industry.

Industry 78

Industry Publicity Ethics Privacy 78

Contently - Strategy

SEPTEMBER 20, 2022

But the company also lacks moderators to enforce these policies. For example, Kylie Cosmetics went viral for all the wrong reasons for plagiarizing smaller cosmetic companies. Rather than force the fans to hand it over, Coke collaborated with fans to grow and maintain the fan page, turning it into an online community.

Social Media 126

Social Media Ethics Trends Viral 126

Maxim Behar

JANUARY 14, 2021

The Bulgarian Association of PR Agencies (BAPRA) has just established an Ethics Commission (EC) to unite the communication community and monitor ethical and professional communications. Maxim Behar, PR expert and CEO of M3 Communications Group, Inc. , is elected a member of the Commission.

Ethics 52

Ethics Groups Community Agency 52

5W PR

JANUARY 1, 2023

Investing in CSR can help companies develop a corporate reputation, and attract customers while protecting businesses from any damage to their reputation, as well as helping them recover faster after a PR crisis. This is a great way for companies to give back to their communities and customers that have supported the business in the past.

Reputation 158

Reputation Corporate Policies Ethics 158

5W PR

APRIL 10, 2023

Brands must align values with ethical practices. Updating their brand values is necessary to better reflect ethical practices. Developing a Clear Mission Statement Developing a clear mission statement can communicate a brand’s ethical values to consumers. Brands can reflect these values through updated branding.

Consumer 88

Consumer Brand Branding Ethics 88

Ethical Voices

MARCH 14, 2022

Ethical issues in merging the science and art of public relations. Then a couple years ago with Stagwell and Mark Penn, I founded a company called Prophet, which is the first SaaS platform for PR people that uses AI to predict media interest, sentiment and spread before you pitch. How do we create belonging in a hybrid environment?

Ethics 52

Ethics Publicity Data Agency 52

PRSay

OCTOBER 24, 2018

In 2000, the company had become part of the DaimlerChrysler alliance, but then Mitsubishi tried unsuccessfully to hide defects in its cars, rather than acting ethically by conducting a mass recall. In 2010, Nissan Motor Company had contracted with Mitsubishi in a joint venture to design and produce minicars. to $3.97) per share.

Ethics 261

Ethics Automotive Technology Conference 261

ImPRessions - Crenshaw Communications

NOVEMBER 15, 2018

Is it ethical for a PR agency to smear a competitor? The picture is one of a company doing its damnedest to work all contacts, tap all allies, and thwart all critics to salvage its reputation. So, was Definers ethical? It was a clumsy, tone-deaf approach to the then-burgeoning blogger community.

Facebook 224

Facebook Ethics Public Affairs Privacy 224

Waxing UnLyrical

OCTOBER 2, 2018

Kirk Hazlett, APR, Fellow PRSA, is Adjunct Professor in Communication at the University of Tampa. He is also the Ethics Officer of PRSA Tampa Bay, and co-chairs the PRSA Tampa Bay PRSSA and New Professionals Committee and is PRSSA Liaison, PRSA College of Fellows Mentoring Committee. globalsultana (@globalsultana) September 13, 2018.

Ethics 47

Ethics Measurement Reputation Guidelines 47

Maxim Behar

APRIL 17, 2024

“The Global PR Revolution” is delving into ethics, morality, accuracy, and transparency — but the fact is that the gist of our job has always been to tell the truth, and this is what we’ve been doing in our everyday lives. Many people deem the Bell Pottinger case an incredible precedent and a milestone in the PR industry.

Crisis 64

Crisis Ethics Financial Conference 64

PRSay

SEPTEMBER 10, 2020

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. Let values guide you.

Ethics 135

Ethics Policies Guidelines Employee 135

5W PR

FEBRUARY 26, 2024

The allure of exclusivity Companies should start thinking beyond just racking up sales and start focusing on how they can help customers curate memories that are going to elevate their buying journey from a simple purchase into a personalized adventure. They crave brands that align with their ethics and contribute positively to the world.

Strategy 78

Strategy Brand Branding Product Launch 78

Ethical Voices

MAY 6, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies?

Ethics 52

Ethics Training Financial Survey 52

5W PR

JANUARY 15, 2024

Enhancing stakeholder relationships Strategic communications are instrumental in cultivating and maintaining relationships with stakeholders. This includes employees, customers, investors, the media, and the broader community.

Communications 78

Communications Policies Product Launch Reputation 78

PRSay

JULY 29, 2022

Communication that builds trust promotes “a healthy public space where ties are strengthened and a more fruitful sense of community is developed,” he said. Another emerging trend, especially in Latin America, finds companies and institutions concerned that digital communication is losing its humanity. Embrace DE&I.

Communications 156

Communications Public Affairs Insurance Insurance 156

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. They don’t.

Ethics 60

Ethics Journalism Banking Media 60

Ethical Voices

APRIL 22, 2024

We like to solve the problems that are a little bit harder to communicate, a little bit more niche audiences, and thinking about how can we help fast-growth companies really scale and leverage their unique talents and their unique information. What is the most difficult ethical challenge you ever confronted? What did you do?

Report 90

Report How To Ethics Nonprofit 90

Contently - Strategy

APRIL 10, 2019

He worked in marketing and public relations for several online gambling companies, including PokerStars, for over a decade before switching to the agency world. Josem said some of these sites stretch the limits of ethical, legal gambling to the breaking point. ” PokerStars is the largest real-money poker game in the world.

Company 105

Company Marketing Education Data 105

PRSay

JANUARY 20, 2023

19 to talk about trends, challenges and opportunities for communicators in the New Year. Egan joined the livestream from Anchorage, Alaska, where she is chief communications officer of the Alyeska Pipeline Service Company. As an organization, we need to be focused on what the ethics issues are.”

Trends 111

Trends Newspapers Community Ethics 111

Wadds Inc.

MAY 14, 2024

Emphasise the company's role in driving positive change With high expectations for businesses to address societal issues, communications should focus on showcasing the company's efforts in areas such as economic growth, job creation and environmental sustainability. Here’s what stood out for me.

Corporate 52

Corporate Communications Crisis Reputation 52

Flack's Revenge

AUGUST 6, 2019

What all these companies have in common is a cadre of leaders ready to stick to their principles and take the heat. In recent weeks, though, that relationship has soured over the company’s refusal to agree to a similar moratorium in another environmentally sensitive region of Brazil and… its failure to meet its anti-deforestation targets.

Corporate 198

Corporate Brand Branding Agriculture 198

Maxim Behar

JUNE 11, 2023

Let's prepare a text on ethical business in our profession and name it the ‘Helsinki Declaration.’ The more and louder we talk about ethics, the better the chance that our colleagues will listen to us. You know how it is now - fake news, trolls, everyone has the media on hands, we need ethics and transparency more than ever.

Ethics 98

Ethics Internal International Travel 98

Deirdre Breakenridge

JUNE 25, 2019

On June 13th, the #PRStudChat community gathered for a discussion on “Learning Leadership Skills.” Ken and our community of PR students, educators and pros shared their knowledge on how leadership is more than a fancy title, big office or a large salary. How can leaders communicate more effectively through social media?”

Social Media 184

Social Media Media Leadership Community 184

5W PR

JANUARY 16, 2024

They’re looking for personalized journeys, open communication, and a sense of belonging within the larger market of oral health. Pricing and subscription models should be laid bare, like an open window into the soul of the company. Consumers today crave more than just a perfect smile.

Industry 78

Industry Education Consumer Ethics 78

Prohibition

FEBRUARY 13, 2024

Implementing these polls can also foster a deeper connection with the audience, working toward community building goals. It’s a reminder that responsible and ethical marketing practices are pivotal in this evolving digital landscape. The absence of certain tracks could reshape trends – one to watch as the dispute unfolds!

Instagram 62

Instagram LinkedIn Social Media Media 62

Deirdre Breakenridge

SEPTEMBER 9, 2019

“The global business community is being challenged by Millennials who want to change the world — and the results are going to be incredible.” The organizations that live by their values and bring them to life are the companies that will get Millennial attention, the benefits of their purchasing power, and their employment.

Ethics 218

Ethics Exercises Energy Corporate 218

Reputation Us

MARCH 6, 2022

It’s no surprise that for years some companies have offered simple lip service about their purpose—or a reason for being—in order to look virtuous to staff, customers and the communities they serve. The company’s leadership must earn this trust daily. No doubt trust is earned.

Reputation 78

Reputation Ethics Mobile Corporate 78

Reputation Us

AUGUST 28, 2023

Pinto *Love this slogan as it conveys a look ahead and a community of future leaders. Pinto “We need to get communities involved and tell better stories.” ” David London “Clear, concise communication will lead to further understanding of innovation.” ” –Hope for technology to be ethical.

System 78

System Technology Banking Community 78