Agility PR Solutions

AUGUST 29, 2019

Today’s consumers clearly prioritize substance over flash from brand retailers.

Retail 74

Retail Transportation Policies Consumer 74

Cision

MAY 16, 2017

Businesses already recognize how mobile technologies and the Internet of Things are transforming the concept of brand value. In fact, more than 70 percent of respondents to the SoDA Report believe that being perceived as an early adopter of technology is “key” or “important” to their brand positioning.

Hotels 198

Hotels Mobile Travel Automotive 198

Bianchi Biz Blog

OCTOBER 28, 2021

Claiming the title as the world’s most influential technology event, the number of vehicle technology brands and exhibitors that have signed up to participate at CES 2022 had already set a record by June. opens up as COVID19 vaccinations continue.

Data 75

Data Automotive Transportation Mobile 75

Bianchi Biz Blog

JUNE 15, 2023

According to show officials, the 2023 event has garnered strong support from Ford, GM and Stellantis – with all three committed to participating with their full brand portfolio. Brand-specific tracks from Jeep, Ram and Ford will return, along with new experiential activations.

Automotive 78

Automotive Mobile Technology Transportation 78

PR 20/20

OCTOBER 30, 2014

At this year’s INBOUND 2014 conference in Boston, one session in particular really got me thinking about brand / consumer relationships. Today’s consumer doesn''t need to own. ” Strategy Content Brand' Why own when you can share, and increase cost efficiencies at the same time?

Content Marketing 78

Content Marketing Transportation Marketing Conference 78

Bianchi Biz Blog

JUNE 29, 2023

9-12, 2024, CES, which has become one of the most important automotive industry shows in the world, brings together manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s biggest challenges. Taking place Jan. Save your spot: CES exhibit space fills up fast.

Mobile 75

Mobile Technology Automotive Trade Shows 75

Bianchi Biz Blog

NOVEMBER 2, 2020

Valuable and free content for the industry and consumer paid for by low-cost sponsoring, advertising, and partnering—all beautifully designed. Why the story matters to the company and should matter to the customer or consumer. My startup’s first product, Futurride.com, launched in September. High-quality and compelling visuals.

Meeting 57

Meeting Automotive Mobile Transportation 57

ImPRessions - Crenshaw Communications

JANUARY 26, 2016

With 68 percent of users saying they engage with brands on Instagram, big brands, small businesses, and influencers alike have embraced the social media platform, producing content that professional communicators can learn much from. Be true to your brand. Find creative ways to make the standard announcement.

Instagram 159

Instagram Reddit Transportation Creativity 159

Bianchi Biz Blog

FEBRUARY 22, 2021

The Endeavor Commercial Vehicle Group is comprised of six CV brands: FleetOwner, Fleet Maintenance, Trailer/Body Builders, Bulk Transporter, Refrigerated Transporter, and American Trucker. I work with the lead editors of each CVG brand to support implementation and continuation of consistent internal processes.

Groups 55

Groups Meeting Transportation Media 55

Cision

JULY 13, 2016

What are the biggest PR and marketing mistakes brands make? Why is integrated communication so important for brands today? Every medium you use to promote or talk about your brand should be cohesive and interconnected, on-message (the same message!), Some brands really lend themselves well to print and out of home advertising.

Print 120

Print Tourism Transportation Film 120

Mark My Words

AUGUST 2, 2022

The Guardian The Lionesses are poised to increase their sponsorship value tenfold after their win on Sunday, PR experts have predicted, with individual players likely to secure lucrative brand deals and endorsements worth millions of pounds. Another 87,192 fans saw them live at Wembley stadium.

Sports 60

Sports Transportation Financial Television 60

The Resolution Blog

OCTOBER 15, 2019

Marketing in the Business to Business (B2B) world is a completely different beast to that in the consumer industry. Love, Little Rock Location: US The brand: Little Rock Regional Chamber The agency: Stone Ward It all started with an ad. This combination helped them skyrocket their brand overnight. Key Takeaway?—?Think

B2B 120

B2B B2C Facebook Storytelling 120

Bianchi Biz Blog

JULY 20, 2023

derived from the data the Consumer Technology Association (CTA) shared about CES 2023 that may help your CES 2024 PR planning: CES continues to grow in size and scope. Look at these three insights – plus one bonus tip!

Automotive 57

Automotive Mobile Transportation Internal 57

Mindful Marketing

DECEMBER 21, 2020

By not including a charger with its newest ‘toy,’ has the world’s most valuable brand set up its customers for gift-giving/getting failure? That discrepancy suggests that, unlike most unbundling strategies, Apple’s approach was not driven by consumer’s desire to save money. one for home, one for work).

Wireless 84

Wireless Policies Transportation Consumer 84

Barokas

FEBRUARY 3, 2020

These annual occasions give companies the opportunity to reinforce key brand attributes, show their personality, create viral buzz—and hopefully have a little fun along the way. There are countless ways brands can integrate holidays and themes into their communications programs. It will go a long way with your employees and customers.

Viral 78

Viral Transportation Hotels Travel 78

Mindful Marketing

JANUARY 23, 2021

But, at a station known for transportation, is the art’s creator paying homage to higher education or throwing a college degree under the bus? The exhibit, called “the Da Vinci of Debt,” is a collection of 2,600 real diplomas that Natural Light , one of Anheuser-Busch’s signature brands, has rented from degree earners.

Education 126

Education Financial Engineering Transportation 126

Contently - Strategy

AUGUST 17, 2020

These virtual interactions have the potential to keep a brand image from fading, Anita Loomba, the director of marketing for the travel assistant app App in the Air , told me. For live video to succeed, it has to offer something consumers can’t get anywhere else. ” The main requirements?

Travel 144

Travel Video Industry Tourism 144

Prakkypedia

DECEMBER 13, 2017

Vegemite’s marketing and PR team must be pleased with the spike in brand mentions since it began sharing a story yesterday about a Vegemite icy pole. There’s no pesky product development, storage, transport, pricing, sales or launch to deal with. I was one of the consumers who bought a block to see what it would taste like.

Transportation 71

Transportation Twitter Advertising Advertising 71

Burrelles Fresh Ideas

MAY 23, 2023

Dentsu recently came out with a survey regarding consumers’ summer travel plans. How inflation is impacting travel plans A new Bankrate survey confirms that American consumers are more mindful of their budgets due to rising inflation. Popular destinations include Walt Disney World, Universal Studios, and water parks.

Travel 40

Travel Tourism Airlines Hotels 40

Bianchi Biz Blog

DECEMBER 2, 2020

For topic inspiration, consider these comments from Kirsten Korosec of TechCrunch , “While I’m particularly interested in the future of transportation topics like autonomous vehicle technology and eVTOLS (flying cars), these all fall under a broader interest I have in cities. 5 – Green Tech.

Mobile 73

Mobile Trends Automotive Technology 73

5W PR

MARCH 13, 2024

Offers Everyone enjoys a good deal, especially when it comes to package deals that include accommodation, activities, and transportation. Special offers tied to seasonal trends or specific occasions can create a sense of excitement and urgency for consumers.

Travel 78

Travel Consumer Strategy Transportation 78

Stephen Waddington

JUNE 23, 2019

It’s an area that brands should investigate. #6 Business models and markets #11 Freemium in the enterprise The freemium business model enabled by the cloud has evolved from gaming to enterprise and consumer markets. The installed base of Amazon Echo devices has doubled to 48 million in the last two years.

Report 81

Report YouTube Privacy Web 81

5W PR

JULY 12, 2023

From coffee and tea to energy drinks and juices, many beverage brands are embracing the subscription model. This way they can cater to the evolving preferences of consumers. It also offers many benefits to beverage brands. Brands can create beverage subscription packages tailored to individual preferences.

Brand 78

Brand Branding Transportation Consumer 78

5W PR

MAY 8, 2023

The current global economic landscape has presented many challenges for businesses including rising costs of raw materials, labor, transportation, and other operational expenses. This has resulted in rising food costs, rising healthcare costs, and an overall rising cost of living that has consumers leery of making purchases.

Consumer 88

Consumer Communications How To Transportation 88

Beyond PR

SEPTEMBER 21, 2016

Ensure you will have the product available and the resources at hand to successfully demo the product at the event (transportation, electricity, Internet, enough booth space, etc.). Consumer companies, however, should think hard before unveiling a new product with nothing to sample.

Trade Shows 40

Trade Shows Product Launch How To Transportation 40

Sword and the Script

JUNE 18, 2019

30) “Marketing and branding strategy.”. 76) I write and edit articles that get consumers to understand why our brand is better than others.”. 94) “Tell the story about the importance of transportation to the public and the state’s economy. (click image for higher resolution). 12) “Write for businesses.”.

Employee 147

Employee Print Writing Survey 147

Flatiron Communications

NOVEMBER 7, 2015

Each had their proverbial 15 minutes of fame, though at the Web Summit this week in Dublin I did hear about an app that allowed one to mobile-scan any branded image (from any medium) for transport to the brand’s digital content. I had a chance to talk with executives from a couple of the more digitally evolved brands.

Newspapers 28

Newspapers Film Journalism Web 28

5W PR

MARCH 6, 2020

According to 5W’s 2020 Consumer Culture Report , travel and experiences are among the top-ranked categories consumers want to spend their money on. Their singular platform makes it easy to compare different transportation options and routes available, as well as pricing, without switching between websites and computer tabs.

Travel 103

Travel Technology Transportation Airlines 103

5W PR

JANUARY 10, 2020

Known as the global stage for innovation, CES is an annual gathering of the consumer electronics industry. As a leading HDTV brand in America, with a mission to deliver high performance and smarter products, they don’t consider themselves a TV company. Front of the House.

Transportation 136

Transportation System Mobile Consumer 136

The Hoffman Agency

DECEMBER 22, 2023

Asia’s technology growth story is not just about Asian brands, though. Amid global turbulence, these markets continue to offer immense opportunities for tech companies, with sizable populations and a rising middle class driving increased consumer demand for technology products and services.

Government 36

Government Local Technology Transportation 36

NewsWhip

MARCH 15, 2023

Different brands are at different stages of their electric vehicle journey, but the fact of the matter is that, globally, automobile companies are doing everything they can to break into this space. The big three: Tesla, Ford, and Toyota Since the start of the year, three automotive brands have made quite an impact in the EV scene.

Publicity 78

Publicity Automotive Transportation Brand 78

Bianchi Biz Blog

SEPTEMBER 30, 2021

Show host, the Consumer Technology Association (CTA), said in May 2021 that the number of exhibitors signed up for the Transportation and Vehicle Technology category has already surpassed the record number from the last in-person event, CES2020, and that more suppliers and brands are continuing to sign up as the U.S.

Automotive 79

Automotive Mobile Transportation Trade Shows 79

Bianchi Biz Blog

JULY 22, 2021

Recently, the Consumer Technology Association announced that not only will CES2022 mark a return to an in-person format after last year’s digital-only event, but also that the automotive sector is on pace for record growth at the 2022 show.

Automotive 107

Automotive Mobile Technology Resources 107

PR in High Definition

OCTOBER 26, 2020

Consumers may be careful with their cash over Christmas, but they’ll still be spending. This means that retail brands, and retail tech brands must make sure they’ve got the right infrastructure in place now to cope with the surge – or they could face reputational and financial knocks! Online car sales are booming.

Retail 62

Retail Reputation Transportation Technology 62

Stephen Waddington

SEPTEMBER 12, 2017

It’s clearly priced aggressively to appeal to tech curious consumers. A series of LEDs in Google’s red, yellow, green and blue brand colours alert you to when the device is active. Any request for information about films, restaurants, sports and transport is localised. The device is the size of a large mug.

Google 0

Google Privacy Wikipedia Transportation 0

Beyond PR

JULY 26, 2016

Strategies that take into consideration your audience’s preference to consume content across paid, earned, social and owned channels. When deciding whether a virtual media tour is a smart option for your brand, Risa encourages communicators to consider the following benefits: Satellite media tours save on travel and time.

Strategy 40

Strategy Media Radio How To 40

Stephen Waddington

MAY 9, 2020

It’s led to a saturation and brands struggling to cut through. Consumers have access to the same media and channels. Information trickles down an organisation and is broadcast via increasing numbers of branded owned and shared channels. You can publish beautiful branded content via Instagram and Facebook.

Brand 157

Brand Branding Travel Crisis 157