Critical Mention

OCTOBER 1, 2018

Unless you are one of the “big boys” with an internationally recognized logo like Coca-Cola or McDonald’s, you’ll need to localize your logo for the foreign audience you seek. Luckily, there are strategies to cater to international audiences for your next PR campaign! The colors. Until next time! Erica Sunarjo.

Local 65

Local How To Internal International 65

Onclusive

AUGUST 10, 2021

Welcome back to our blog series about earned media strategy and measurement! One of the sources of this information is media monitoring and social listening technology. AI-powered technology that exists today is capable of quickly sifting through massive volumes of data and offering you the exact insights you’re looking for.

Strategy 418

Strategy Survey Automotive Data 418

Bianchi Biz Blog

MARCH 7, 2024

Hanan Kamir, CEO at KAMIR The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the next post in a series of in-depth profiles of a key international market written by one of our PRGN partners. Annually, numerous startups emerge, reflecting a dynamic entrepreneurial spirit.

Print 104

Print Marketing Real Estate Automotive 104

Presspage

JULY 11, 2023

Local teams need guidance and framework to know what they can do, but they also need freedom to act locally in order to connect with local audiences." Reem highlights the comprehensive nature of content management within her team, encompassing both global and local aspects.

Strategy 60

Strategy Communications Local Technology 60

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 59

Radio Pinterest Television Government 59

Stern + Associates

FEBRUARY 1, 2024

One of the dangers of last year was that people started to lose their faith in technology. Ordinary voters would start to dislike this path of what is quite a helpful technology, and technology is what provides prosperity. All of us have been playing with Midjourney and ChatGPT and a lot of really cool technologies.

Technology 111

Technology Policies Government Community 111

Shift Communications

MAY 3, 2016

Keeping pace with the rate of change in marketing technology has become a full time job. Heck, just keeping up with the news is a challenge, never mind closing the gap on technological skill sets you need to execute effectively. So, how in this wave of ever changing technology do we keep our heads above water here at SHIFT?

Technology 60

Technology Marketing eBook Training 60

Stephen Waddington

NOVEMBER 27, 2020

The book describes how internal communications has become a primary function for communications teams working round the clock to keep staff updated and safe. He outlines the challenge of launching the app amid heavy media scrutiny and how the team utilised two-way communications, expert advocacy and hyper local community engagement.

Healthcare 131

Healthcare Privacy Print Community 131

Solo PR Pro

JUNE 21, 2016

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. Knowledge of the local culture and norms can also give you an advantage over out-of-area competitors.

Local 41

Local How To Skype Trade Shows 41

Stern + Associates

JANUARY 29, 2024

Local media has been eviscerated, and now many iconic national and global outlets are hurting badly. And aside from wider media, your own internal channels should start utilizing video and social distribution to maximize reach (though for thought leaders, the in-depth written articles will always be important).

Strategy 96

Strategy Publicity Media Video 96

ImPRessions - Crenshaw Communications

APRIL 23, 2019

Of course, there is nuance here depending on the type of business being pitched, the sexiness of the technology, venture capital versus private equity, the notoriety of the founders, and other factors. revenue growth year-over-year, client growth or new clients, new international offices, etc.). All should be touted.

How To 149

How To B2B Pitching Storytelling 149

NewsWhip

MAY 16, 2023

Their stories tackle global and national news, as well as health, technology, economics, and opinion pieces. At the end of the day, no matter how similar international dialogue can be, there is always a localized interest that can overpower even the loudest conversations. Check out our most recent blog on Mexico.

Facebook 78

Facebook Sports Comparison Fashion 78

Bianchi Biz Blog

MARCH 11, 2024

As an anchor I anchor two shows daily, covering national and international headlines, breaking news, business and health. It is broadcast nationwide online, on the NEWSnet app, on local cable TV, as well as on Apple TV, Roku, etc. My name is Laura Harris. I am currently a news anchor and automotive reporter for NEWSnet.

Automotive 92

Automotive Meeting Report Journalism 92

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. Internal comms takes center comms stage in hybrid work. Let’s not post new blog content 4x a month if that frequency isn’t working anymore.

Marketing 189

Marketing Content Marketing Data Social Media 189

David PR Group

JUNE 27, 2014

Local police in South Florida started citing ridesharing drivers and in some cases impounding their cars. Neither Uber nor Lyft joined any of the local chambers of commerce or made any visible connections to charities or other community groups. To its credit, Uber did start a Miami page on its blog site. www.davidpr.com.

Technology 40

Technology Local Crisis Management Crisis Communications 40

5W PR

JUNE 23, 2022

The property technology industry has been growing and evolving which means that companies trying to generate positive media coverage for their brands in the industry are facing an increasingly difficult task. The post Prop Tech Public Relations appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Media Coverage.

Publicity 88

Publicity Reputation Technology Industry 88

Doctor Spin

MARCH 1, 2024

Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Technology companies. Please support my PR blog by sharing it with other communication professionals. Nonprofit organisations. Government agencies. Corporate communications teams.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

The Hoffman Agency

NOVEMBER 9, 2021

Hands down my favorite part of the internship was collaborating and brainstorming with my team members from internal meetings all the way to developing content. My teams were quick to bring me up to speed on all things technology. Best part, I didn’t have to go on a single coffee run!

Agency 36

Agency Internal International Meeting 36

Onclusive

APRIL 12, 2018

We also had only a few in-country marketers who were managing our corporate presence and reputation locally in international markets, and we now have strong talent in our growing international markets. We must continually apply new technology tools and a data-driven approach to verifying maximum influence.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Sword and the Script

APRIL 30, 2019

There isn’t a whole lot of coverage about PR technology. Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. c) PR Tech Reviews based on my review of the technology (1-2 per year). Learn more: press release , blog post.

Industry 86

Industry Media Technology Employee 86

Deirdre Breakenridge

NOVEMBER 23, 2016

I remember sitting with a college student at a local Starbucks. To show thanks to your industry, don’t just join an Industry association, be more active in their local, regional and national events. I look forward to the PRSA International Conference every year for so many reasons.

Skype 150

Skype Industry Storytelling Interviews 150

wiredPRworks

APRIL 13, 2022

With tight regulations and even tighter internal compliance guidelines, there’s no free and easy posting. An expert in marketing and promotions, Chris is frequently quoted in trade publications and is a featured guest on podcasts offering insights into how technologies impact consumer interactions with brands.

Financial 52

Financial Social Media Banking Media 52

Shift Communications

FEBRUARY 8, 2022

By Stephanie Chan, Account Director, Technology. Roll out internally, first — before going external, make sure all employees are aware of the position and any actions the organization has decided to take. Create an open door for employee feedback internally so if there is any opposition it can be addressed directly.

Employee 78

Employee Leadership Consumer Internal 78

ImPRessions - Crenshaw Communications

APRIL 11, 2017

A team pitches new technology product, and the reporter decides to focus on threats to the category without a separate focus on the product’s attributes. A TV station had requested an interview with one particular family being helped locally. When the story direction is questionable. .

Interviews 160

Interviews Media Local Privacy 160

Sword and the Script

JANUARY 29, 2019

I began to realize there are many good reasons for PR and HR to work together beyond internal communications. Another approach is to invite local leaders from government and associations like the local chamber or technology association. Try partnering with non-competitive businesses in your local area to share resources.

Resources 77

Resources Creativity Publicity Local 77

Sword and the Script

AUGUST 14, 2018

It’s also a key reason why blogging and content marketing has become an important tool in the media relations toolkit. Also, see these related posts: How to Generate Media Referenceable B2B Customers with a Blog. 6) Technology that will change reporting. 26% said “better and cheaper video production technology;”.

Survey 102

Survey Report Media B2B 102

Solo PR Pro

APRIL 5, 2022

For me, I knew B2B communication and creative agency work was something that interested me and I was already beginning to build up a client base, so I let what I didn’t know – like PR planning and internal communications – help guide me. What they’re really saying, Michael, is that they trust you.”. Bottom line?

How To 104

How To Fashion Banking Industry 104

Stephen Waddington

NOVEMBER 26, 2017

I’m supporting #FoodbankAdvent and swimming in a Boxing Day swim with my kids to raise cash for my local foodbank in Whitley Bay. I published more than 5,000 words on my blog last week with thanks to the Posh Geordie, Karan Chada and Marcel Klebba. This is a calendar of the key international events in public relations in 2018.

Analysis 60

Analysis Community Local Blogging 60

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

A fintech darling, SoFi has grown rapidly, exceeding $4 billion in student loan and mortgage refinancing and building a reputation among millennials by hosting local-market social events for customers across the country. It was beset with not one, but many reputation scandals this year, and the crisis isn’t yet over.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

Katie Paine's Measurement Blog

MAY 25, 2023

If you need local press, however, your choices are more limited. Typically that should include blogs, podcasts, video, digital, print, and social. 8 I need to know what local dailies and other traditional print media outlets are saying about us. 15 I need international monitoring and measurement.

Measurement 52

Measurement Communications Survey System 52

Scott Public Relations

APRIL 2, 2020

When they were away at college, we sent them their mail-in ballots and information on local candidates that were on the ballot. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. The post Homebound?

Insurance 71

Insurance Insurance Healthcare Technology 71

Presspage

DECEMBER 26, 2017

With a vocational accounting certificate in my hand, I began working as an intern for the company CFO and loved both working and getting paid. It may seem surprising to go from an intern program in the early 80s with a vocational certificate out of high school, to Director of Business Technology and Intelligence.

Community 115

Community Software Education Web 115

Stephen Waddington

JULY 17, 2018

A UK supermarket uses a combination of process, technology and editorial nous to identify stories from across a national organisation. It’s a means of news to story gathering from around a national or international organisation and making decisions about which stories to develop as part of a PR campaign. We do it through storytelling.

Storytelling 60

Storytelling Local Community Case Study 60

Burrelles Fresh Ideas

MAY 23, 2023

As you can imagine, this increased demand is driving up airfares on most routes, with ticket prices for international flights increasing by more than 30%. According to AAA data , Europe and Canada are the most popular international destinations. They are up more than 300% over last year.

Travel 40

Travel Tourism Airlines Hotels 40

Journalistics

JANUARY 27, 2016

You lived through my value-sized “How to Create an Editorial Strategy for Your Blog: Part One” post and have come back for more – I like your determination. In either case, welcome to “How to Create an Editorial Strategy for Your Blog: Part Two.” What is your blog all about?

Blogging 58

Blogging Strategy How To Writing 58

PR 20/20

SEPTEMBER 17, 2019

“You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”. Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics.

Conference 97

Conference Marketing Case Study Content Marketing 97

Stephen Waddington

NOVEMBER 19, 2017

I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. I’ve also published a blog of key international events in the public relations calendar as part of the project. It’s become social and uses data.

Publicity 164

Publicity Ethics Data Community 164