Cision

SEPTEMBER 2, 2016

But while their home base may have changed, one thing that hasn’t is the way Al and Scott run their blog – how they like to be approached by professionals, how they come up with ideas for posts and how they engage with readers. Read on for some valuable tips on how to successfully reach a regional interest blog. If so, how?

Pitching 120

Pitching Blogging Travel System 120

Onclusive

JUNE 9, 2021

Welcome back to our blog series about data-driven PR campaign planning! Onclusive’s research tool, Research Trends , helps communications professionals understand what is trending in the media and on social platforms. Also, don’t forget to include owned and social media in your distribution plan.

Data-Driven PR 370

Data-Driven PR Data Measurement Trends 370

Critical Mention

SEPTEMBER 18, 2018

Social media has certainly changed over the years, especially in the years I have been a professor. Social media is the perfect blend of art and science, blending together to create experiential stories, innovative campaigns and sustainable communities for brands and individuals. Teaching social media is a lot of fun.

Course 79

Course Social Media Media Community 79

Burrelles Fresh Ideas

SEPTEMBER 19, 2023

And today, successful PR goes beyond press releases and media kits, even though those two strategies are still relevant. Modern PR heavily involves using social media, collaborating with influencers, showcasing thought leadership, managing blogs, and organizing community events.

Video 109

Video Marketing SEO Social Media 109

5W PR

JANUARY 3, 2024

Interactive demos Consider incorporating interactive demonstrations to allow attendees to experience the products firsthand. Social media strategy Craft a social media plan to create excitement leading up to and during CES 2024. Highlighting innovation CES 2024 is a platform for innovation.

How To 78

How To Analysis Resources Trends 78

Critical Mention

MARCH 5, 2019

Because real-time social media monitoring helps increase brand credibility and awareness, it’s one of the most important aspects in brand reputation monitoring. This is where video marketing comes into play with boosting social media engagements. SCHEDULE A DEMO. Create a video that starts a conversation.

Social Media 62

Social Media Video How To Media 62

Sword and the Script

AUGUST 15, 2023

38% are conducting a more detailed ROI analysis; 31% are spending more time researching purchase decisions ; 24% are altering decision timelines based on changing business needs/priorities; 24% are spending more time using social media to research vendors ; and 23% are relying more on peer recommendations or review sites.

B2B 117

B2B Study Survey Software 117

Onclusive

OCTOBER 4, 2021

Request Demo. We use a proven 3-step process to verify our media contact database: Onclusive’s artificial intelligence technology starts by analyzing the publication activity of millions of authors across the globe. Learn more about Onclusive’s media database or request a demo today. Highly Curated Author Profiles.

Industry 195

Industry Media Reputation Report 195

Onclusive

SEPTEMBER 27, 2017

Social media has fundamentally changed how people communicate in times of crisis. Just this month, victims of Hurricanes Harvey and Irma used social media to communicate with first responders, know where gas was available and follow emergency updates. Are you covered on weekends and off hours? Create a Hub.

Crisis Communications 325

Crisis Communications Crisis Communications Employee 325

Onclusive

MAY 12, 2022

That’s why over a decade ago, Onclusive invented, trademarked, and launched PR Attribution to help PR pros connect earned and owned media content to behavioral outcomes –website visits and website actions that result in more customers, sales, and brand loyalists.

Consumer 195

Consumer Publicity Media Analysis 195

Critical Mention

NOVEMBER 9, 2018

Blogs are an effective way for PR and marketing pros to get information quickly and easily. With so many blogs out there, the challenge becomes which ones to choose while you’re on your daily commute, coffee break or even at your desk. So we’ve done the research for you and listed our top six blogs that will keep you in the know!

Blogging 61

Blogging Resources Internal International 61

5W PR

APRIL 5, 2023

This involves having a well-designed website and active social media accounts, along with sharing engaging content that resonates with the audience. Selecting the most suitable social media platforms for the intended audience is crucial. Beauty brands should focus on quality over quantity when creating content.

Brand 78

Brand Branding Retail Instagram 78

Burrelles Fresh Ideas

APRIL 16, 2024

The term “influencer” has become synonymous with consumer brands, lifestyle trends, and social media aesthetics. Today’s B2B buyers are increasingly turning to online platforms and social media to research products, services, and solutions. Content Authenticity Statement: 95% of this blog article was human-generated.

B2B 93

B2B Marketing Measurement Social Media 93

Onclusive

MARCH 31, 2021

a PR manager or social media manager) identifies a potential crisis, it is important to know the next steps to take. If you are nervous about whether you can actually apologize, create a hub for information: whether it is your blog or a (possibly pre-prepared) landing page on your website, be the source of truth.

Crisis Communications 195

Crisis Communications Crisis Communications Insurance 195

Critical Mention

FEBRUARY 4, 2020

From tweets to blogs, many PR organizations publish great PR content. BIGfish is an award-winning team of talented storytellers, creatives and publicists that integrates traditional PR with digital media to best support its innovative clients. Their blog covers topics from PR tips, company culture, social media and more.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Critical Mention

OCTOBER 25, 2021

But, this is a blog about PR, communications and media relations, so enough about the plot summary. Instead, let’s talk about how Season 3 began with Kendall Roy focused on getting his media monitoring tools and strategy in place as he gets ready to take on his father and snatch his media empire away. SCHEDULE A DEMO.

Media 162

Media Fashion Television Radio 162

Critical Mention

APRIL 9, 2020

Because of this, it’s best to tailor your blog posts, earned media placements and social media interactions to a wide segment of customers and prospective clients. Emails are a great way to notify clients about business updates, and blogs are useful for sharing industry tips and brand exposure. SCHEDULE A DEMO.

Healthcare 89

Healthcare Radio Sports Video 89

NewsWhip

AUGUST 4, 2022

The digital world revolves around social media platforms. Companies must adapt to each social platforms ever changing features, using them to their advantage and setting themselves apart from other competitors. At the end of the day, social media will continue to be the most popular space for brands to communicate their message.

Instagram 146

Instagram Brand Branding Hotels 146

Critical Mention

AUGUST 27, 2020

The analytics gathered from the Critical Mention Earned Media Suite show which streaming services have been mentioned the most within the past four days across online and publications such as online newspapers and magazines, blogs and forums. SCHEDULE A DEMO. Netflix also received more publicity and higher audience numbers. .

Television 97

Television Radio Media Analytics 97

Flack's Revenge

MARCH 8, 2018

Their Spike and Analytics solutions provide a wealth of data that can shed light on social media buzz and content performance. But after seeing demos, and even playing around the software, it was unclear exactly how to put Newswhip to work to support media relations.

Data 159

Data Media Software Viral 159

Onclusive

APRIL 5, 2018

G2 Crowd rates products from the PR Analytics category algorithmically based on data sourced from product reviews shared by G2 Crowd users and data aggregated from online sources and social networks. To set up a demo and start using AirPR, click request a demo.

Software 199

Software Analytics Customer Service Comparison 199

Flack's Revenge

MARCH 28, 2016

Neal Schaffer and Brian Mahony invited me back following last year’s Boston event, which was a blast (see my blog wrap ), and I jumped at the opportunity. The day will be packed with informative sessions, tech demos, and a nice range of speakers and panels. It looks like it is shaping up to be another great event.

Tools 120

Tools Banking Technology Social Media 120

Flack's Revenge

APRIL 7, 2016

Neal Schaffer and Brian Mahony invited me back following last year’s Boston event, which was a blast (see my blog wrap ), and I jumped at the opportunity. The day will be packed with informative sessions, tech demos, and a nice range of speakers and panels. It looks like it will be another great event.

Tools 120

Tools Banking Technology Social Media 120

PR 20/20

NOVEMBER 18, 2022

CTAs should be sprinkled throughout your blogs, webpages, and social media posts like chocolate chips in a warm loaf of pumpkin bread—personal preference? So, for example, if my goal were to share another wildly helpful Ready North blog post, I'd ask you to click here. Get my free demo. Social media posts.

Marketing 80

Marketing eBook Creativity Social Media 80

Presspage

FEBRUARY 8, 2024

To position your company as responsible, ESG narratives should be a part of all communication strategies, from press releases to social media. Only by doing this can you ensure that your company narrative reflects your commitment to sustainability, social impact and robust governance. Want to upgrade your ESG reporting game?

Report 109

Report Government Financial Trends 109

Burrelles Fresh Ideas

JANUARY 30, 2024

Purina: In other news, Purina is dealing with a social media crisis as pet food safety is questioned by pet owners’ Facebook groups and then amplified on TikTok. Our blog posts are human-written, and if we use any sort of AI-assisted writing tool, we will disclose it.

Ethics 96

Ethics Crisis Transportation Airlines 96

PR in High Definition

APRIL 28, 2016

For marketing and PR professionals, virtual reality is the biggest disruptive technology since social media. Virtual reality will effectively simulate the experience of a live demo, creating a quick and painless process. And more importantly, the demo can be guided or tailored to the end user to create more positive outcomes.

Social Media 54

Social Media Tools Marketing Enterprise 54

Sword and the Script

FEBRUARY 14, 2017

Businesses that engage corporate blogging with professionalism and process can boost visibility, grow a community, and ultimately, have a meaningful influence on sales. For example, I once worked for a company that found visitors that engaged the blog were 50% more likely to make a purchase. How Long Should a Blog Post Be?

B2B 67

B2B Measurement Blogging Community 67

5W PR

DECEMBER 15, 2022

The selected influencer can be given a free sample of the product and then asked to share a review of the product on social media platforms. The toolkit shared with the media should be a strong one, it should contain a product demo and supporting data. An influencer is a reliable source that can get information out.

Product Launch 88

Product Launch Resources Report Strategy 88

NewsWhip

SEPTEMBER 14, 2023

The Barbie movie was the big story of the summer, and its success has extended well beyond its opening weekend, with the film still in cinemas as we write this blog halfway through September. If you’d like to learn more about how we identify the top brand stories, reach out to us for a demo here. The story originally totaled over 1.4

Brand 78

Brand Branding Viral Apparel 78

Victorious PR

APRIL 21, 2023

Through press releases, media pitches, and other PR tactics, good PR agencies can help brands secure coverage in relevant industry publications, online portals, and social media platforms, thereby increasing their visibility and credibility in the market.

Reputation 52

Reputation Advertising Advertising Education 52

Critical Mention

NOVEMBER 9, 2018

This year marked further evolution in PR and marketing, as data-driven insights became even more imperative for creating brand awareness and understanding audiences on social media. With the New Year rapidly approaching, it’s time to start preparing for what lies ahead in the social media realm. SCHEDULE A DEMO.

Trends 106

Trends Social Media YouTube Storytelling 106

Critical Mention

JULY 2, 2020

PR pros can share insight on their audience’s wants and needs with marketers so that marketers have a better understanding of what to include in their next blog post, eBook, etc. Marketers can utilize customer information given to PR pros such as testimonials and client feedback to use for social media posts. SCHEDULE A DEMO.

Marketing 89

Marketing eBook Pitching Radio 89

Melissa Agnes

SEPTEMBER 9, 2014

Let me paint you a picture: It’s early morning and your social media monitors catch wind that Twitter is beginning to populate with tweets against your organization. by creating press releases, posting to your corporate website, blog or dark site , etc.). Interested?

Crisis 222

Crisis Crisis Management Engineering Exercises 222

Critical Mention

SEPTEMBER 24, 2019

Define your ideal buyer and then see who’s engaging with your organization and how they are interacting with your ads, social media and website content. Publish interesting blog posts and share them across social media. There can be a lot of value in bringing back popular topics from previous blog posts.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Critical Mention

NOVEMBER 7, 2019

Ninety-two percent of consumers say they trust earned media over purely promotional content – via iScribblers. “Earned media continues to be very effective, especially since we are always connected via social media. SCHEDULE A DEMO. Every new year comes with new PR tactics and strategies.

Communications 81

Communications Crisis Communications Media Crisis 81

5W PR

DECEMBER 13, 2021

Some of the most common channels include social media platforms, phone, text, email, chatbots, and business websites. Some of the ways that companies can better communicate with their consumers through content are via case studies, blog posts, tutorials, product demos and catalogs and how-to guides.

Communications 88

Communications Consumer Customer Service Case Study 88