2015 Social Media Predictions
NOVEMBER 26, 2014
Social Media Predictions. And since we’re already spending so much time looking forward this month as we dug into the nitty gritty of planning, I thought, why not also take some time to make some social media predictions? There Will Be New Social Media Networks.
5 Ways to Get More Blog Reads With Social Media
JULY 21, 2015
While each component of your marketing strategy (email, PR, social media, blogs) should bring you results, it’s often better when two or more components work together. Take blogging and social media. Set Up Social Sharing Icons.
How Social Media Affects Search
JANUARY 12, 2015
For those of you who don’t know Andy, he is the co-founder and strategic director at Orbit Media, a web design and development firm in Chicago. He walks you through the correlation between search and social and how to use both to increase your rankings. By Gini Dietrich.
Five Social Media Trends for 2016
DECEMBER 30, 2015
It’s the time of the year that everyone talks about their social media trends. I am excited I was given the opportunity to share what I think will be the hottest social media trends for next year. Social Videos. Social videos are exploding.
The Inseparability of Content Marketing and Social Media
MARCH 31, 2016
While social media is often viewed as a separate strategy from content marketing, in truth, it is one of the most important tool marketers use when deploying their content marketing plan. The post The Inseparability of Content Marketing and Social Media appeared first on Spin Sucks.
Social Media Checklist: Planning for a Very Social New Year
NOVEMBER 6, 2014
We still have plenty of time to come up with some fabulous ideas for improving what we do in our communications, especially in social. This social media checklist isn’t designed to tell you everything you need to do in the new year. What about earned media?
Five Ways to Measure Social Media Efforts
MARCH 8, 2012
He asked if that included social media. I said it did and he relayed a story to me about how many cold calls he gets from social media experts wanting to start Facebook and Twitter accounts for his business. And trust can be built through the social networks.
Eight Tools for Social Media Listening
OCTOBER 4, 2011
There are five steps in social media we always recommend to new clients who are just beginning to branch out online. Social media is no different. To be a master at social media communication you must have a strong foundation of listening. Blog Tracking.
Five Social Media Automation Myths Busted
JULY 21, 2015
Social Media Automation Myths Debunked. Social media is— and will always be—about human interaction, but its utility and sphere of influence extends beyond this. Both individuals and businesses today extensively use social media for news and content discovery.
Increase Blog Traffic with These 12 Ideas
AUGUST 4, 2015
Increase Blog Traffic. Following is a list of 12 things to increase blog traffic and beat the summer doldrums. Guest posts work ridiculously well for both your own SEO and for media relations. The post Increase Blog Traffic with These 12 Ideas appeared first on Spin Sucks.
Managing Social Media Fatigue
JULY 28, 2011
She said I didn’t really answer the social media fatigue question and asked me to consider revisiting it. And I also considered telling her to stick it where the sun don’t shine because she had Rusty Speidel write a guest blog post about it.
Three Social Media Myths
JUNE 15, 2011
During that brunch we talked about running a business, social media experts, whether or not we’re facing a bubble burst, and solving all the world’s problems. And, I mean she’s not a social media big deal.
The FTC and Social Media: You Have to Disclose
JANUARY 6, 2015
Your company participates in social media and you often share the work your organization does on your personal social networks. Many obliged the request on their personal social networks, but didn’t disclose PlayStation was a client. Write blog posts.
Social Media Content Cheat Sheet
The Proactive Report
NOVEMBER 18, 2016
Every blogger or brand has content that could and should be re-purposed for use on social media. Here is an example of what I mean: Blog post: Post Election Digital Skills Shortage. Blog image: .
Social Media Q&A
APRIL 20, 2011
I guess we didn’t blog about it the next day! Q: There are many different agencies a business can hire, and they all seem to be converging on this concept of digital marketing and social media. Q: How often should you blog ?
Eight Social Media Tactics Designed for Big Return
OCTOBER 20, 2015
I was the last docket on the agenda and my job was to rally the troops around using social media for the business. Social Media Tactics Everyone Should Use. His title is “ More Blog Subscribers and Comments? By Gini Dietrich.
The Time Has Never Been Better for Social Media and Brands
APRIL 6, 2016
In the past seven years, social media has exploded on the scene, creating an opportunity to not only engage customers, but measure effectiveness. The post The Time Has Never Been Better for Social Media and Brands appeared first on Spin Sucks. Social Media Trends
5 Social Media Hacks You Need to Know
JUNE 30, 2015
As the hottest social media network du jour changes, so do the tips and tricks we use to master this awesome marketing tool. This list will help you get more out of your social media marketing efforts. The more you use social media, the more you think in keyword terms.
Social Media Breeds PR Laziness
APRIL 9, 2012
Luckily Steve wrote a great blog post yesterday about his experience at the conference and about how PR pros take the easy way out. Laziness disguised as “social media best practices” and cool new tools.
The Top 50 Social Media Influencers on Twitter
AUGUST 26, 2015
As Cision’s social media manager, I use top 50 and top 100 lists for three purposes: To follow individuals who will help me stay in the loop when new trends and statistics emerge within my industry. Every year, Cision creates a list of the top 50 social media influencers on Twitter. Contributed: Four ways social can get out of the silo and truly integrate. New York Times best-selling author, global keynote speaker, and digital media entrepreneur.
Social Media Fatigue
JULY 21, 2011
What is social media fatigue, what do you think causes it and what are a few ways to combat it? How do you divide your time up online (between networks, blogs, etc)? Social Media Fatigue originally appeared on Spin Sucks on July 21, 2011.
Study: Big Companies Lag at Blogging, Social Media
Sword and the Script
OCTOBER 21, 2014
I’ll beg Dr. Barnes to forgive me the editorial liberty I’ve taken with this headline, but that’s my takeaway after finally reading the UMASS Dartmouth Study: The 2014 Fortune 500 and Social Media: LinkedIn Dominates As Use of Newer Tools Explodes. 500 Social Media Study.
Three Examples of Social Media Gone Bad
OCTOBER 24, 2011
I feel like a broken record, but clearly people are not getting this whole social media thing. You see, it’s called SOCIAL because it’s just that…it’s not marketing, it’s not sales, it’s not advertising. It’s SOCIAL.
Should You Hire Someone to Manage Your Social Media?
AUGUST 25, 2015
You know you need a presence on social media, and you’ve done your best to update your profiles regularly… but it’s a challenge to stay on top of it when you have so much else going on in running your small business. Why Do I Think I Want a Social Media Manager?
Six Online Tools for Blog Post Inspiration
MARCH 30, 2016
The post Six Online Tools for Blog Post Inspiration appeared first on Spin Sucks. A great post starts with a great title, which is responsible for every click you receive on your article. Linda Wilson has six online tools that will help.
Top 50 PR, Marketing & Social Media Podcasters to Follow
MAY 21, 2015
Welcome to The #AskGaryVee show, where I answer your questions about marketing, social media, and entrepreneurship. Tools, tips and tactics on everything marketing and social media related. Social Media Zoom Factor. Social Pros Podcast.
Why Most Local Social Media Management Fails
AUGUST 26, 2015
If you are like most local businesses, you must understand the importance of your social network. As social media continues to grow and more and more businesses are taking part, it still shocks me when I see these major failures time and time again. By Stefanie Daneau.
Eight Common Blogging Mistakes
AUGUST 9, 2012
We created an editorial calendar and everyone was responsible for blogging, from the interns on up through me. Our goal was to blog about the silly things people do to hurt the perception of the PR industry and perpetuate the “spin doctor” image.
Social Media Stress Disorder
MAY 3, 2011
Do you suffer from SMSD, or Social Media Stress Disorder? Women have been driven to reckless chocolate bingeing, after trying to keep up with dozens of blogs, while sending out #FollowFriday. Facebook is a gateway social media tool.
Social Media Marketing: Top 100 Influencers and Brands
SEPTEMBER 16, 2015
The evolution of technology has allowed social media to evolve in parallel. In 2003, social networking website MySpace was launched. Facebook is currently the most used social media networking website in the world, with 1.5 Forbes Top 10 Social Media Influencer.
Non-Profit Social Media: Raise Awareness and Demand
MAY 26, 2015
Social media is widely adopted and used by all types of people, brands, and businesses around the globe. Pew Research reports 79 percent of adults use a single social media platform, while 52 percent use two or more platforms regularly. Non-Profit Social Media.
6 Social Media “Musts” for Crisis Communication
JUNE 8, 2015
The airline continued to communicate via social media throughout the ordeal and was universally lauded for its social media response to this crisis. Social media adds an overwhelming complexity to crisis communication.
Anonymous Social Media: Why You Shouldn’t Participate
NOVEMBER 17, 2014
While you may think you’re participating in anonymous social media, it’s fairly likely someone, somewhere will figure out who you are. Anonymous Social Media. ” And that includes anything in “anonymous” social media.
Social Media Campaigns Don’t Match When Consumers Are Online
JUNE 28, 2012
What about how many times you should be posting to the social networks? Most of our blog commenters are here between 6-10 a.m. EST, which YesMail notes is a “fairly consistently used timeslot for social campaigns.”. It’s why I almost always publish blog posts by 7 a.m.
Social Media for Consumer vs. B2B: Three Fundamental Differences
JULY 3, 2015
As with any other tactic in our PR arsenal, social media can help us make waves for our clients. But don’t confuse this with weak; in both arenas, quality social media voices can be found all over the place, and the meek are quickly overwhelmed by the strong.
Four Types of Blog Posts Proven to Generate Organic Traffic
FEBRUARY 4, 2016
To increase the number of organic visitors to your blog you need to produce content that is so compelling to your visitors that they deem it worth sharing. Your blog posts must be well-written, unique, useful, and frequent.
PR, Social Media and the Imperative of Content Marketing [UML]
Sword and the Script
APRIL 8, 2017
For a time, social media worked organically. Long thinkers pushed paid social as a “rent-to-own” strategy. Earned media is going to get harder. This is what social media did to the traditional gatekeeper.
How to Make Social Media Less of a Time Suck
SEPTEMBER 12, 2012
Because of the fast pace of social media, we are constantly bombarded with distractions from one social network or another. I recently asked on our Facebook page, “If you had only 20 minutes a day to spend on social media, what would you focus on?”
5 Types of Social Media Shares (and How Often to Post Them)
JUNE 22, 2016
When it comes to a successful social media campaign, diversity is key. Here are the best types of social media shares to add to your mix. This content isn’t from your own blog (we’ll get to that), but is of value to your follower base.
5 Offline Marketing Tactics That Boost Social Media Engagement
SEPTEMBER 15, 2016
Another study by Statista found that as many as 43 percent of Canadians relied on traditional media to research Black Friday and Cyber Monday deals in November 2015. billion are active on social media. The real question is how does this apply to your social media strategy?