Deirdre Breakenridge

DECEMBER 4, 2018

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. It is powerful for inspiring action and sharing personal stories of change and impact.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

Cision

OCTOBER 12, 2017

I’m also just looking forward to spending more time in the gaming community — coming from an agency, I had many different clients in different areas ranging from digital entertainment and technology, apps, games, film and consumer products. What’s the biggest challenge in transitioning from agency to in-house?

Film 160

Film Video Community Social Media 160

PR 20/20

SEPTEMBER 17, 2019

The lineup for 2020 includes speakers from Facebook, Youtube, Instagram, LinkedIn, and a number of well-known social gurus. Traffic & Conversion Summit 2020 will feature seven tracks including: big ideas, agencies only, digital retailers, digital advertisers, content marketers, conversational marketers and growth hackers.

Conference 97

Conference Marketing Case Study Content Marketing 97

PRSay

SEPTEMBER 25, 2017

8 at PRSA’s 2017 International Conference in Boston. It makes sense in a landscape where each second more than 7,700 tweets are sent, 70,500 videos are viewed on YouTube and 800 photos are posted on Instagram, according to Internet Live Stats. We have an agency customer representing an agriculture client.

Media 135

Media Agriculture Data Instagram 135

Maxim Behar

NOVEMBER 22, 2023

This is regulated by international conventions and laws. The Bulgarian Association of PR Agencies BAPRA is the first in the world to adopt the Warsaw rules as its own. You can also watch the whole interview on youtube. When a piece of content is created by artificial intelligence, someone else has reprogrammed it to create it.

Ethics 64

Ethics Guidelines Comparison Creativity 64

Critical Mention

APRIL 17, 2019

Social media monitoring tools can assist with these issues by detecting a crisis with up-to-the-minute alerts to help companies find solutions to communicate with their internal and external stakeholders at a moment’s notice. This new technology enables 24/7 availability. Brand humanization. Stories are omnipresent. Organize quizzes.

Social Media 61

Social Media Trends Media Instagram 61

The Resolution Blog

OCTOBER 15, 2019

Love, Little Rock Location: US The brand: Little Rock Regional Chamber The agency: Stone Ward It all started with an ad. The issue was that Amazon wanted its HQ in a bustling hub with an international airport, a population of more than one million, and access to plenty of different forms of transport? Key Takeaway?

B2B 120

B2B B2C Facebook Storytelling 120

Bianchi Biz Blog

SEPTEMBER 26, 2022

I moderate panels and fireside chats for Reuters Automotive Events, and I am on the board of Women in Automotive, I serve on the Steering Committee and as a juror for the World Car Awards and am on the board of the International Motor Press Association. Meet the Media: Dennis Scimeca, Technology Editor at IndustryWeek.

Meeting 75

Meeting Automotive Media Journalism 75

Shift Communications

APRIL 27, 2015

For marketers with a strong international presence, this is good news. For reference, YouTube passed the 4 billion daily view mark in 2012, only 3 short years ago. Load a video to both Facebook and YouTube. Use AdWords and YouTube Video ads to promote your video on YouTube. Vice President, Marketing Technology.

Mobile 60

Mobile Facebook YouTube Video 60

OnePitch

MAY 12, 2022

His career has spanned the intersection of business, technology, and communications. Put it everywhere: all social media platforms, YouTube, your website, your company newsletter, etc. It lives at the intersection of business, technology and communications. What are the best ways to repurpose broadcast coverage in 2022?

Strategy 52

Strategy Interviews Pitching Energy 52

Stephen Waddington

DECEMBER 30, 2019

The report provides an international perspective on the challenges facing the PR business. A study called the Velvet Ghetto commissioned by the International Association of Business Communicators (IABC) first called out the gender pay gap in the PR profession in 1986. ICCO consists of national PR trade associations in 55 countries.

Government 103

Government Education Print Ethics 103

Shift Communications

OCTOBER 16, 2017

If you have access, either via YouTube or physical travel to stores that have their goods in languages you don’t speak, even better. The fourth way to generate ideas is through intentional internal conflict. Vice President, Marketing Technology. Use that shift in perspective to generate new ideas. Christopher S.

Creativity 96

Creativity Product Launch Examples Energy 96

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. According to the 2016 Trust Barometer published by agency Edelman Health, the general public’s trust in healthcare in the U.S. What does that mean?

Conference 80

Conference Healthcare Marketing Crisis 80

MaccaPR

MAY 28, 2015

(Source: Hyundai YouTube ). million views on YouTube? NASA said they advised Hyundai about public domain footage shot inside the International Space Station, as well as footage of Earth as seen from the station, footage that - of course - was shot prior to the events depicting in Hyundai’s spot. “If

Film 48

Film Marketing YouTube Advertising 48

PRSay

SEPTEMBER 14, 2016

Wilde joined Thuzio as an intern in the summer of 2013, a company that was founded in 2012 by former New York Giants running back Tiki Barber and Mark Gerson, Chairman and Co-Founder of Gerson Lehrman Group. The YouTube creator group Dude Perfect consistently produces seamless integrations within their videos. Russ Wilde, Jr.,

Sports 60

Sports Creativity Industry YouTube 60

Buzzstream

MAY 16, 2024

Google has the technology to find patterns and signals determining whether a link is bought or sold. I mentioned in the intro that I receive lists like the one below from agencies almost daily (note that this is a different list, yet equally as sketchy): The sites truly doing this incognito may be less risky than others.

Blogging 62

Blogging Google SEO Writing 62

Shift Communications

DECEMBER 15, 2016

We worked through technology glitches, changes in plans, changes in schedules and more in the home stretch, as this format was a first for both client and reporter. Ultimately, the result was a comprehensive, 16-minute video interview published on YouTube and one of the industry’s most valued publications. Annie Perkins.

Print 60

Print Media Travel Wireless 60

Sword and the Script

MAY 23, 2017

While there are some new PR technologies emerging that are beginning to look at link data, it’s pretty hard to match what the SEO vendors have been improving for years. Good PR agencies usually ask new clients for a list of top competitors. It’s a classic case of the whole being greater than the sum of the parts.

SEO 65

SEO Tools Engineering Web 65

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

Remote work will be a permanent option for many employees, and all internal and externally focused campaigns must be fully digital. Agencies and clients alike need to walk the talk when it comes to Diversity, Equity, and Inclusion. This is particularly true for marketing, and the same applies to brand and corporate communications.

Trends 407

Trends Communications Employee Corporate 407

Sword and the Script

DECEMBER 20, 2022

There are so many thoughtful contributions – from people working on both the in-house and agency sides. And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. To that end, this year’s roundup is uh-mazing.

Marketing 190

Marketing Content Marketing Data Social Media 190

Karen Freberg

JUNE 24, 2017

Being in PR, you pretty much covered all of the campaigns that were featured in the festival for brands and agencies. Our department has been very supportive and encouraging of us to explore international study abroad programs, so I knew I wanted to set one up. It was part of our regular curriculum in my PR classes. ABSOLUTELY.

Education 40

Education Conference Social Media Sports 40

PR Conversations

JANUARY 29, 2016

That’s the output of over 2,500 leaders from business, government, international organizations, civil society, academia, media and the arts. The return on investment becomes questionable as organisations are faced within sky-high pay-to-play bills via Facebook, YouTube, apps, SEO and so forth. Money can’t buy respect.

Publicity 40

Publicity Ethics Creativity Travel 40

PR in High Definition

JANUARY 8, 2018

But one consequence of GDPR is that people will become more aware of the protection of data and their privacy – which has already started to result in people losing trust in some of the major technology providers. Internal culture is becoming part of a brand’s identity. The build-up of mistrust. It could be their ending.

Privacy 82

Privacy Brand Branding YouTube 82

Sword and the Script

MARCH 15, 2022

Truescope is a new media monitoring technology that’s launching in the U.S. Instead, these are analogous to the way technology vendors brief Gartner or Forrester. In terms of social media monitoring, the company checks off the important boxes: Twitter, Facebook, Instagram, Reddit, TikTok, YouTube and forums. Workspaces.

Tools 160

Tools Media Software Analysis 160

Prohibition

DECEMBER 17, 2021

Companies that successfully communicate with internal and external stakeholders when crisis hits have the highest chance of long-term success. Information technology team. Whether you’re an international company or a local establishment, your business and its image are still on the line in the event of a crisis.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

5W PR

JUNE 6, 2022

Just like every other industry, the trends in public relations can be influenced by a variety of things such as technology, preferences from the customers, expectations from employees, and more. This gives public relations a great opportunity to make impactful decisions for the target audiences.

Trends 88

Trends Data SEO Consumer 88

Contently - Strategy

APRIL 14, 2021

a search marketing agency. After all, Google will still be able to track individual user behavior on mobile devices, third-party apps from the Play store, and activities on proprietary platforms like YouTube. “I think you’re going to see an awful lot of disturbance in the Force.” ” Clay said. .

Privacy 124

Privacy Google Advertising Advertising 124

ImPRessions - Crenshaw Communications

APRIL 14, 2016

Influencer marketing programs are a godsend for PR agencies and others who look to combine the third-party endorsement of earned media with the credibility of word-of-mouth marketing. Something similar happened with YouTube video gaming network Machinima, which was involved in the promotion of X-Box in 2013. Compliance.

Marketing 120

Marketing Advertising Advertising Measurement 120

Polaris

DECEMBER 6, 2014

All Things IC (internal communications) with Rachel Miller. Recent topics covered on The Hobson and Holtz Report include reasons why the Millenial you’re targeting probably doesn’t exist, the lastest research on teens abandoning Facebook and a comedy club in Spain that’s charges its customers per laugh with facial recognition technology.

Marketing 147

Marketing Content Marketing Social Media Film 147

Cision

MAY 18, 2017

Account-Centric Social Networks: Twitter, YouTube, Instagram, and Pinterest are social networks where anybody can open an account with an email address and there is only one type of account regardless of if you are a person or a company.

How To 198

How To Instagram Social Media LinkedIn 198

MaccaPR

DECEMBER 19, 2016

The latest content marketing trend our PR agency is seeing is the move toward less content creation and more content promotion. Sales/Internal Champions - Make sure your entire sales department and other internal champions of your content know when it launches.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

ZudePR

JUNE 6, 2016

You get distracted by a tweet or email, and the next thing you know you’re knee-deep in Reddit, Pinterest, Medium or YouTube with only a hazy recollection of what you were doing before you went down the rabbit hole. The root of the problem is always internal. Just not being mentally-awake. I'm either on or off. Prayer and meditation.

Writing 114

Writing Social Media SEO Blogging 114

Beyond PR

JUNE 5, 2018

In just the sixty seconds it will take you to read the first couple of paragraphs of this post, an incredible amount of new content will be made available online, including three million Facebook posts, 1500 articles on WordPress, 500 hours of video on YouTube, and four million Google searches. About Rohan Ayyar.

Media 40

Media Employee Pitching Data 40

The Hoffman Agency

MARCH 27, 2017

By Peh Yuxin , Account Executive, The Hoffman Agency Singapore. International news outlets have been regularly producing digital interactive projects — award-winning examples include The New York Times’ Snowfall: The Avalanche at Tunnel Creek and The Guardian’s Seven Digital Deadly Sins.

Infographics 49

Infographics Technology Video YouTube 49

Beyond PR

MAY 18, 2017

Account-Centric Social Networks: Twitter, YouTube, Instagram, and Pinterest are social networks where anybody can open an account with an email address and there is only one type of account regardless of if you are a person or a company.

How To 57

How To Instagram Social Media LinkedIn 57

Sword and the Script

DECEMBER 24, 2019

Read more: Would you Run Your Internal Data Through this Media Monitoring AI? Here’s how the numbers break down specifically: 83% of reporters said Twitter was most valuable; 40% said Facebook; 26% said LinkedIn; 21% said Instagram; 13% said Reddit; 12% said YouTube; 8% said WhatsApp; 5% said Signal; and 1% said SnapChat.

Marketing 78

Marketing Publicity Survey Study 78

ImPRessions - Crenshaw Communications

JUNE 8, 2021

Early in my PR agency career, our team was summoned by the CEO of a prestigious client. But his words stuck with me, in part because they epitomized the classic PR agency challenge – you must earn your fee by adding value every day. As an agency person I’d always assumed that those in client-side roles were safe.

Corporate 308

Corporate Communications Reputation Employee 308