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Top EV-Focused YouTube Channels That Mobility Suppliers Need to Follow

Bianchi Biz Blog

If you’re working for an automotive supplier and are looking to connect with key influencers in the electric vehicle (EV) market, you’ve probably noticed the recent proliferation of EV-related YouTube channels. Among our top picks for EV-focused YouTube channels for automotive technology suppliers are: EV Pulse 13.7K

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Why Tech Is Important To PR

ImPRessions - Crenshaw Communications

As a PR agency that works with high-growth companies, including many technology brands, we talk a lot about why public relations is important for the tech industry. With complex subjects to distill and technical and product-based pitfalls to address, disruptive technology needs PR.

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Procurement Secrets for Selecting the Best Automotive PR Agency

Bianchi Biz Blog

In a recent post , we showed why using the lowest hourly rates was the absolute worst way to choose a PR agency partner. For a number of reasons, the PR agency with the lowest rates usually ends up costing the client the most – in terms of wasted time, frustration and lackluster results. Why are these clues important?

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2023’s Top 10 PR Blog Posts

Bianchi Biz Blog

This year, the topics that seemed of most interest to our readers revolved around CES, automotive and mobility podcasts, tips for PR people, EV-focused YouTube channels and the Automotive News PACE Awards. One major exception was a perennial favorite, about the process every PR agency and client seems to hate, the dreaded RFP.

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Social Listening: When #AI Takes Over

Deirdre Breakenridge

Once upon a time, brands and agencies relied on human analysts to identify brand mentions and extract insights on their campaigns. Example of video recognition technology. Sentiment analysis technology used to have a bad rep in the PR industry because guess what? have become essential parts of the marketing and PR toolbox.

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Leveraging an Influencer Marketing Agency to Tap into the Buying Power of Gen Z

Konnect Agency

Influencer Marketing Agency Insight: Why Influencer Marketing is a Must-Have for Reaching Gen Z Gen Z represents a unique generation unlike any before them, characterized by their digital fluency and early adoption of mobile technology. Instagram, YouTube, and TikTok are the top social media apps among Gen Z, according to Hubspot.

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Leveraging AI in Public Relations: A Game-Changer for Startups and Leaders

Landis PR

AI in PR: Navigating the Risks and Rewards However, there are risks to consider: Over-Reliance on Technology: Losing the human touch in communication can alienate audiences. Real-Life Example on YouTube Check out this insightful YouTube video showcasing AI’s impact on PR: [YouTube Link] 11.