Wadds Inc.

AUGUST 14, 2023

To find out more, we approached two industry specialists for their perspectives. However, for owners of sought after capabilities, and agencies with strong propositions leading to good growth, and profitability, it remains a good market. Are there any trends agency owners should have on their radar? has been operating.

Agency 52

Agency Sports Public Affairs Creativity 52

Deirdre Breakenridge

MAY 14, 2015

As a veteran of both corporate and agency environments, I know a few things to be true. One of them is that agency people say all the time that they understand a company’s business. They say this because they have a certain amount of experience in particular industry, or similar experience working inside a related company.

Industry 150

Industry B2B Corporate Agency 150

ImPRessions - Crenshaw Communications

JULY 26, 2022

Over the last three years remote work capabilities have transitioned from a work perk to an industry-wide expectation, especially among PR agencies like ours. The PR industry, being completely digital now, is an ideal career for those wanting to become digital nomads. . Invest in the best technology, leading with Wi-Fi .

How To 309

How To Meeting Travel Employee 309

Bianchi Biz Blog

JULY 1, 2021

ESG (environmental, social, and governance) reporting is rapidly becoming the hottest trend for mobility, automotive and vehicle technology suppliers. Customers, investors, employees and government regulators are all looking to work with companies that are committed to ESG and making the world a better place.

Automotive 97

Automotive Technology Communications Mobile 97

The Hoffman Agency

OCTOBER 20, 2023

I have always been interested in PR and communications, and earlier this year, I decided to pursue a full-time career in the industry. Technology PR was particularly fascinating to me, as it is such a critical part of our world. I was delighted to get my acceptance into the program.

Agency 36

Agency Training Technology Internal 36

PR for Anyone

JANUARY 28, 2024

In this episode, Erica sits down with Christina to discuss the impact of technology both in the workplace and our education system, evolving dynamics between generational workforces, current issues such as remote work, and recent shifts occurring in the professional landscape that have been exacerbated by the COVID-19 pandemic.

Employee 130

Employee Policies Creativity Company 130

PR in High Definition

FEBRUARY 23, 2024

The recent strikes by the Screen Actors Guild‐American Federation of Television and Radio Artists (SAG-AFTRA) sent shockwaves through the entertainment industry, but their impact extends far beyond Hollywood. Fear of job displacement and concerns over worker welfare have created a complex narrative across all industries.

Ethics 62

Ethics Television Film Technology 62

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. Technology will get smarter , intelligently automating traditionally human-powered activities while adding layers of complexity to your martech stack.

Agency 84

Agency Enterprise Technology Analytics 84

5W PR

APRIL 3, 2024

Picture a game-changing new app like Payoneer that could shake up an entire industry. Tactical PR maneuvers like crafty press releases, savvy media outreach initiatives, and participation in industry events are like beacons that shine a light on companies. Without recognition, this breakthrough remains cloaked in digital obscurity.

Company 78

Company Product Launch Resources Employee 78

Communications Conversations

JULY 26, 2018

I’ve seen a number of articles recently that have focused on a growing–and increasingly troublesome–trend in our industry: Our complete over-reliance on tools and technology. This includes everything from management tools like Spredfast and Sprinklr to analytics tools to employee social advocacy tools.

Technology 84

Technology Social Media Tools Trends 84

Sword and the Script

APRIL 30, 2019

There isn’t a whole lot of coverage about PR technology. Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. c) PR Tech Reviews based on my review of the technology (1-2 per year). 2) SocialChorus adds new employee comms products.

Industry 86

Industry Media Technology Employee 86

PR in High Definition

MARCH 31, 2022

The story of how the fake design agency Madbird ensnared unsuspecting job seekers into its web has gone viral, leaving readers shocked at the façade that was created. Can you blame these unsuspecting employees who trusted that the company they were working for was in fact legitimate? Choosing a European tech PR agency.

Agency 62

Agency Case Study Technology Viral 62

PRSay

JULY 22, 2021

Until March 2020, working from home was, for most employers, an idea that raised many concerns — especially regarding cybersecurity, employee productivity and accessibility. A 2020 study from Growmotely, a company that matches organizations with remote workers, found that 97 percent of employees prefer not to return to the office full-time.

Employee 148

Employee Exercises Study Meeting 148

Stephen Waddington

MAY 7, 2019

The PRCA Census is a must-read benchmarking exercise of the public relations industry in the UK. Overworked and underpaid Salaries have been deflated by an average of 8.75% and are down in all areas of the market including freelance, agency and in-house. There’s much to celebrate but also some disappointing news.

Industry 60

Industry Survey Analysis Exercises 60

PR 20/20

SEPTEMBER 8, 2021

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. Fueled by a mix of youthful exuberance, adrenaline and caffeine, I set out to redefine the marketing agency model with a focus on standardized services and value-based pricing.

Financial 98

Financial Conference Agency Resources 98

5W PR

OCTOBER 31, 2023

10 Networking Events for PR Professionals In the fast-paced world of public relations (PR) and marketing, staying updated with the latest trends, technologies, and strategies is vital. PR and marketing conferences offer a unique opportunity to learn, networking events , and gain insights into the ever-evolving landscape of these industries.

Conference 78

Conference Nonprofit Education Healthcare 78

Bianchi Biz Blog

JUNE 15, 2023

With three months until the show opens, organizers report there are ample opportunities for suppliers of all sizes to engage with customers, automakers, media, analysts, investors and potential employees at one of the industry’s premier events. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept.

Automotive 78

Automotive Mobile Technology Transportation 78

PRSay

OCTOBER 30, 2020

About half of the company’s employees live with vision loss. To mark National Disability Employment Awareness Month in October, Carver talked to PRsay about her work-from-home challenges during COVID-19 and how technology has evolved for blind and visually impaired people. How has the technology you use for work evolved?

Software 180

Software Nonprofit Technology Education 180

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Golin’s News section shares recent announcements, expert insights and employee perspectives. BIGfish Communications. BIGfishPR. Finn Partners.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Deirdre Breakenridge

APRIL 10, 2017

There’s nothing like a grueling weekend spent unsuccessfully following up on pitches for coverage of a client’s innovative, disruptive, and ground-breaking new technology release to make you start daydreaming of starting your own firm. agency, media and. A Guest Post by Maris Callahan, Director of Public Relations, Donuts Inc.

Travel 281

Travel Technology Conference LinkedIn 281

Stephen Waddington

JULY 16, 2021

There are several forces in play: Areas of the economy that shut down are reopening and organisations are firmly in recovery-mode The pandemic has created a new set of roles is areas such as employee engagement and sustainability Entry level roles are reopening as organisation begin to figure out the balance between home and office working.

Publicity 199

Publicity Government Crisis Employee 199

ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

Public relations is an intensely competitive industry. Filling PR agency positions is harder than in the past, when press relationships, networking ability, and writing chops were all that mattered. Specialized agencies have specialized needs. Take my agency; we focus on tech PR, with a particular focus in B2B technology.

B2B 159

B2B Apparel Product Launch Agency 159

Bianchi Biz Blog

JANUARY 20, 2022

Amidst the challenges of the COVID-19 pandemic, supply chain issues and continued marketplace uncertainty, the attitudes of marketing agency clients are diverging into three distinct categories, according to the recent 2021 Agency Edge Research conducted by the Agency Management Institute and Audience Audit.

Automotive 84

Automotive Agency Tourism Mobile 84

Ethical Voices

DECEMBER 18, 2023

We talk about being an agency for change makers. I’ve been an agency guy pretty much my entire professional life. Inkhouse is the fourth agency I’ve been at and I dare say my favorite one. I like helping B2B tech companies with really arcane technology tell stories that people care about. I agree with you.

Ethics 105

Ethics Data Training Agency 105

PRSay

APRIL 5, 2023

Here’s the breakdown: 54% of respondents work at PR agencies, 24% work for corporate PR departments and 22% work as independent PR practitioners. Organizations with 250 or more employees were more likely to select reporting, measurement and freelancers as their highest budgetary expenditures. Illustration credit: alphaspirit ]

Survey 86

Survey Measurement Employee Retail 86

Waxing UnLyrical

MAY 15, 2018

A recent survey conducted by Ned Lundquist’s Job of the Week (JOTW) in partnership with Sword and the Script Media, LLC sought to find out the true status of our industry. If they’re not currently engaged with an agency, most communicators have either had an agency relationship in their past or can look forward to having one in the future.

Survey 74

Survey Industry Communications Corporate 74

Shift Communications

MARCH 27, 2015

There are a few interrelated themes that have gotten a lot of play in technology press over the past few months. Against this backdrop, and with our HQ here in Massachusetts, the conversation that took place at the Massachusetts Technology Leadership Council in mid-March was of special interest. of the technology IPOs (6).

Technology 60

Technology Local Transportation Leadership 60

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2019

A high-growth tech company with financing behind it is in a perfect position to make the most of a public relations agency partnership. Some startups make small timing miscalculations, like bringing on an agency right after a major funding announcement. Some startups think an agency can work miracles without help or input from them.

Agency 205

Agency Pitching Internal International 205

Prohibition

OCTOBER 2, 2023

Employee advocacy emerged as a powerful tool in B2B marketing and is looking to come even more powerful in years to come. Employees can become brand ambassadors, and they can be leveraged to amplify a brand’s message in a more personal way. And if you’re looking to create your own podcast, then Prohibition is the agency for you!

B2B 77

B2B Trends Strategy Marketing 77

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. It requires an understanding of the audiences and industry trends, as well as excellent copywriting skills.

Strategy 62

Strategy Brand Branding Technology 62

Sword and the Script

FEBRUARY 2, 2022

SEO vendor that dabbles in PR technology buys an audience and adds an influencer to their team. Most industry professionals recognize that PR and SEO work together. That acquisition opened up the potential for a new technology competitor in PR – attacking from the flanks. Case in point? PR tech mentions.

SEO 132

SEO Content Marketing Marketing Software 132

ImPRessions - Crenshaw Communications

MAY 8, 2017

A few years ago I dropped in on a client’s booth at an industry conference, and the company CEO introduced me – the founder of his company’s public relations agency – as the “publicist.” ” Who, me, a publicist? Neither would describe my role. ” The changes aren’t just semantical.

Publicity 245

Publicity Public Affairs Agency Corporate 245

ImPRessions - Crenshaw Communications

JUNE 7, 2017

Some PR agencies fall into a trap of chasing only only large, brand-name clients. The truth is actually a bit more complicated — very large clients can bring challenges of their own — and in my experience, it’s good to have a healthy client mix that suits an agency’s staff and size.

Small Business 168

Small Business SMB Local Viral 168

Cision

JUNE 22, 2017

This past May, Eliot was promoted to president of MCS and placed in charge of heading up the long range business plans for the agency. Congratulations on your new role as agency president of MCS Healthcare Public Relations! The most important thing I can do is help cultivate and grow the future leaders of our industry.

Healthcare 266

Healthcare Analytics Agency Trends 266

Waxing UnLyrical

JULY 20, 2016

More than ever, clients demand that PR agencies prove their value. Successful agencies have become very good at telling their stories and quantifying the impact of their work. But what about the PR agency itself? Employee Capacity. Revenue Per Employee. That’s roughly $12,500 in revenue a month for each employee.

Measurement 40

Measurement Agency Employee Insurance 40

The Hoffman Agency

FEBRUARY 14, 2024

Alongside these changes, the persistent war for talent across industries underscores the importance of assembling the right teams for success. Organizations are increasingly recognizing that impactful internal communications play a pivotal role in fostering a positive employee experience.

Local 36

Local Government Banking Policies 36

Stern + Associates

AUGUST 3, 2022

Susan Stern shares how she made her dream of an honest, respectful and responsive client services agency a reality. Earlier in your career, you experienced “agency life.” We would create a workplace where every employee would feel respected, encouraged to share their thoughts and contribute as an active, involved team member.

Groups 103

Groups Employee Strategy Ethics 103