The Old “New Media” and Marketing Tools with Novel Twists [UML]
Sword and the Script
FEBRUARY 11, 2017
Disruptive opportunities like the chance to rank first for voice search in search engines: “Beyond playing into trends, voice interactions with chatbots, virtual assistants and other IoT technologies have the potential to upend traditional search and display advertising models in the near future, even for giants in the space like Google. By comparison, users make an estimated two trillion searches on Google per year.