PR 20/20

SEPTEMBER 17, 2019

Social Media Marketing World. March 1 - 3, 2020 | San Diego, CA. March 1 - 3, 2020 | San Diego, CA. Discover the best social media marketing techniques from the world’s top experts.”. Social Media Marketing World brings together the top experts from platforms that you’re trying to master.

Conference 97

Conference Marketing Case Study Content Marketing 97

OnePitch

JUNE 16, 2022

For her clients, she routinely develops holistic, personalized communications strategies, secures top-tier media placements, and crafts custom content that furthers their brand objectives. As any PR professional knows, no two days are the same in our line of work! Read below for the entire interview with Desiree: 1.)

Pitching 63

Pitching Consumer How To Meeting 63

Communications Conversations

NOVEMBER 11, 2022

I also managed an underground student newspaper, so I had to know a ton of students. 100/52 weeks in a year = 2 meet-ups per week. 100/52 weeks in a year = 2 meet-ups per week. That’s the equivalent of 108 days or more than 3 months! Two big reasons for me: 1) My business is to know a lot of people.

Meeting 68

Meeting Social Media LinkedIn Groups 68

Sword and the Script

JUNE 3, 2020

Survey Identifies Most Recommended PR Tech Vendors, Meltwater Adds Signals, TVEyes Spots Logos in Broadcasts, Cision Shows Pageviews of Coverage, Burrelles Names First Women President For years, I have published a new post every Tuesday like clockwork. As much as we personify brands, we need to remember that they cannot feel anything.”

Product Launch 94

Product Launch Survey Banking Pharmaceuticals 94

OnePitch

SEPTEMBER 8, 2022

In this month’s profile, we are talking with Megan Garbe , the Vice President and Director of Consumer Media Relations at Fahlgren Mortine. Tell us a bit about your day-to-day and your role as the VP, Director of Consumer Media Relations. This is actually a new role for the agency, one that I was thrilled to take on.

Pitching 98

Pitching Consumer How To Education 98

Maxim Behar

JANUARY 11, 2024

Author, journalist, PR leader, business leader I can think of many things to say about you but I think most people know you. Hello, how are you? I'm very happy to be with you and I think Theo and I have some interesting things to tell you. Today we will focus on Leadership. and our speaker is Maxim Behar.

Leadership 59

Leadership Social Media Creativity Ethics 59

OnePitch

MAY 12, 2022

He then transitioned to media roles at Bloomberg and then CNBC, where he was an on-air reporter. He then transitioned to media roles at Bloomberg and then CNBC, where he was an on-air reporter. How did your time as an on-air reporter at CNBC prepare you for the role you have now? Energy and enthusiasm are contagious.

Strategy 52

Strategy Interviews Pitching Energy 52

Cision

AUGUST 11, 2016

With the rapidly evolving landscape of the marketing mix, fueled by the MarTech revolution, the growth of influencer marketing and content marketing, and a push towards integrated communications, marketers and communicators need cutting-edge resources more than ever. Social Media Today. Marketers need to] adapt.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

Communications Conversations

FEBRUARY 6, 2019

In case you missed it, Buffer came out with a fantastic “State of Social” report in January. I dare say Buffer may be the best tool, platform or social media company blogging today (I also love Hootsuite’s blog). After all, Instagram does give you a wide range of metrics within the platform.

Report 76

Report Analysis Video Instagram 76

Cision

JUNE 14, 2016

How do you maintain interest once you exhaust your “long tail” list of content ideas? What I want to do in this post is share a list of resources that may help to develop new content ideas. What I want to do in this post is share a list of resources that may help to develop new content ideas. Google Alerts.

Google 120

Google Newspapers Trends Print 120

ImPRessions - Crenshaw Communications

MARCH 31, 2017

We’re basing success on a few factors; our criteria include ideas that are on strategy, cost-effective, and attractive to media. We’re basing success on a few factors; our criteria include ideas that are on strategy, cost-effective, and attractive to media. So it really pays to know where influencers are going next.

Airlines 120

Airlines Exercises Fashion Print 120

Stephen Waddington

JUNE 23, 2019

I’ve read all 300+ pages and summarised the stuff you need to know. Follow this link if you want to download the complete blockbuster otherwise read on. Radio is under indexed (12% vs 8%) and print is over indexed (3% vs 7%). #4 I’m here for an athletics tournament. I’m a big fan of her work.

Report 81

Report YouTube Privacy Web 81

The Resolution Blog

JANUARY 8, 2018

Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. So when Gary discovered the research of Frederic Filloux, a journalist and an entrepreneur in editorial and business-side news, we were intrigued.

Tools 136

Tools Publicity SEO Measurement 136

Cision

APRIL 19, 2016

If you can’t earn your audience’s trust, you won’t earn their business. In this interview, Deborah discusses the challenges of communicating with different generations, the growth of social media and the trends that will impact marketing and communication moving forward. What has been the proudest moment of your career?

Ethics 120

Ethics Consumer Leadership Groups 120

OnePitch

APRIL 14, 2022

While her role has shifted over the last couple of years, her true PR passion remains media relations, strategizing with her team and clients to land strategic placements that drive results. On this month’s profile, we are talking with Cortney Williams , a Practice Group Director at ARPR. I love this question!

Healthcare 52

Healthcare How To Pitching Product Launch 52

Sword and the Script

MAY 14, 2019

Mr. O’Neal says that works out to about twice as much content swept up by LexisNexis and the Onclusive index is larger than Google News. This is because Onclusive takes broader crawl of the web, which matters to PR because the media landscape has fragmented. 2) Classic monitoring with social engagement metrics.

Case Study 116

Case Study Software Data Web 116

Cision

MARCH 30, 2015

For practical purposes, it’s the way that we share relevant information with our audiences through social and owned media. For practical purposes, it’s the way that we share relevant information with our audiences through social and owned media. ” – Kevan Lee, Buffer.

Google 120

Google Measurement Content Marketing Engineering 120

Waxing UnLyrical

FEBRUARY 17, 2014

So this week’s roundup features seven posts from around the web that focus on just that: making connections. Your Blog Needs Passion and Props like a Great Professor. Why: Are you creating content that helps people form a connection? IBM CEO points to social strategy with a twist.

Mobile 77

Mobile Resources Twitter Web 77

Stephen Waddington

DECEMBER 30, 2019

Let me know what I’ve missed. PR is a social science. The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. PR leads with earned and owned media but also uses paid and shared media for amplification and targeting.

Government 103

Government Education Print Ethics 103

Waxing UnLyrical

JUNE 6, 2016

With the media landscape morphing as rapidly and dramatically as it does today, brands know that integrated communication strategies have a greater chance of success. This week, we feature seven such case studies from both sides of the pond. 3 Ways a B2B Software Company Improved Its Integrated Communications.

Case Study 40

Case Study Study Communications Banking 40

Waxing UnLyrical

JANUARY 13, 2014

This week’s roundup features seven posts from around the web to inspire and help you step out of your comfort zone. After all, what is a New Year if not a chance to start fresh and break the binds of years past? After all, what is a New Year if not a chance to start fresh and break the binds of years past?

Content Marketing 78

Content Marketing Resources Pitching Web 78

Sword and the Script

JULY 24, 2018

1) You don’t have a subscription mechanism. 1) You don’t have a subscription mechanism. To be successful, you must build subscribers. 2) You don’t treat content marketing is its own channel. It’s also why you need to be deliberate about the content you produce. 3) You have too many lead forms.

Content Marketing 63

Content Marketing B2B Marketing Exercises 63

Norton's Notes

NOVEMBER 27, 2017

When Spiegal declined a decent offer of $3 billion back in 2013 from Mark Zuckerburg, the owner of Facebook, Instagram and Whatsapp, wasn’t just going to sit back and twiddle his thumbs. Next came plan B, bombard users with new features until they feel compelled to use it once again. New Features. Probably not.

Instagram 34

Instagram Facebook Groups Video 34

Communications Conversations

JUNE 8, 2017

Susan Beatty knows a lot of people. And when you run into someone who knows Susan, the likely response you’ll get is something along the lines of: “Oh, you know Susan? I just wrote about this last week , but Susan is one of those rare corporate-side folks who gets the power of networking.

Banking 113

Banking Sports Financial Corporate 113

Cision

APRIL 20, 2015

If you’re developing digital content in any capacity, you’ve probably run across some of the following advice: Develop a content strategy. You could develop a content marketing strategy , but that doesn’t mean that it will be a good strategy, or that it is related to the corporate goals in any meaningful way.

Content Marketing 120

Content Marketing Marketing Mobile YouTube 120

PR 20/20

JUNE 26, 2018

In the morning you’re reading news and reporting on the latest healthcare overhaul, then in the afternoon you’re presenting to a room full of engineers on differentiation within a niche manufacturing submarket. You speak your client’s language, which goes miles when building marketing strategy and support across and organization.

Industry 58

Industry Insurance Insurance Resources 58

MaccaPR

JANUARY 5, 2016

I ask you: how could anyone improve upon perfection? First off, you reduced the size of our precious Maccabee agency logo, Walt. How could you DO that? How, how.can you sleep at night? I’m sure Nike loves their logo too, but you can see they emphasize images and headlines on their website (as seen below).

Blogging 48

Blogging Creativity Agency Mobile 48

Waxing UnLyrical

JANUARY 24, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Free Digital Marketing Tools for Non-Profits January 24th, 2011 Tweet Guest post by Erica Holt These are frugal days, and everyone loves getting and writing about free stuff.

Tools 99

Tools Marketing Nonprofit Mobile 99

Prohibition

DECEMBER 13, 2021

According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. In today’s 24-hour news culture, every embarrassing incident is reported in all its lurid detail, whether it’s true or not.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Solo PR Pro

AUGUST 16, 2016

Last week some of the members of the Solo PR PRO community joined us in Tampa Bay, Florida for our main event of 2016. If you couldn’t attend the conference in person, check out these summaries of sessions of particular interest to Solo PR Pros. As independent pros, professional development is vital to keeping our skill sets fresh.

Conference 40

Conference Crisis Community Crisis Communications 40

prTini

JUNE 24, 2016

Editor’s Note: It’s been almost two weeks since the tragic events at Pulse nightclub in Orlando, and as a country, we’re still reeling from the impact. Clearly, our country is grappling with issues here that go so far beyond anything to do with social media or PR, and by comparison the question of brand social media response seems so small.

Crisis 37

Crisis Mobile Social Media Comparison 37

MaccaPR

APRIL 2, 2015

Surrounded by podcasters, bloggers and marketers, I spent last week immersed in all things social at Social Media Marketing World. It began with an insightful keynote presentation on the top trends in social media in 2015 from Michael Stelzner of Social Media Examiner, the conference host.

Social Media 48

Social Media Pinterest Marketing Media 48

Remote PR Jobs

SEPTEMBER 25, 2023

You need to be aware of what’s going on in the world, what’s happening in your niche and what the competition is doing. When it comes to the news industry, trending topics come and go like the tides. Thanks to the growth of digital platforms like social media, the news cycle is rotating faster than ever before.

Pitching 100

Pitching Interviews Trends Journalism 100

Waxing UnLyrical

OCTOBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Rethinking Color October 24th, 2010 Tweet Hit in the face by pink I don’t know about other countries, but here in the U.S., Those are my seven picks this week.

Measurement 79

Measurement Tourism Blogging Resources 79

Waxing UnLyrical

FEBRUARY 6, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Gerald Durrell Edition February 6th, 2011 Tweet I don’t know if you’ve read My Family and Other Animals by Gerald Durrell ; almost everyone I’ve asked in the States hasn’t.

Measurement 57

Measurement Facebook Twitter Social Media 57

Waxing UnLyrical

DECEMBER 5, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Unsung Heroes December 5th, 2010 Tweet I think the whole Digital Death thing has been playing on my mind more than I realized. Some are new. When you do the same, you’ll see why.

Facebook 80

Facebook Twitter Measurement Blogging 80

Waxing UnLyrical

AUGUST 22, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: A Chuckle Or Seven August 22nd, 2010 Tweet My friend Jill Foster posted this great tweet the other day. You must be joking!&# A nice enough chap, but I’ll tell you something.

Twitter 68

Twitter Facebook Measurement Blogging 68