Ishmael's Corner

MARCH 1, 2017

Tonight, I share the stage with Shel Holtz at a San Francisco IABC event that examines the future of PR and communications in 2025. The post In Predicting the Shape of PR in 2025, One Thing Comes to Mind with Absolute Clarity appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.

Storytelling 64

Storytelling Google Corporate Industry 64

Communications Conversations

MARCH 3, 2015

So, predicting what will happen in another 10 years in 2025 is next to impossible. My feeling is we’ll see much more of that by 2025 as wearable tech gets better, and people start to open up a bit more to the possibilities. Given all those issues are addressed, VR will become a key tool for PR folks in 2025. A few weeks ago, the MN PRSA folks asked me to present at the local APR study session on “technology.”

Technology 115

Technology Trade Shows Content Marketing Facebook 115

PR Daily

FEBRUARY 1, 2016

that all of its eggs for its nearly 400 restaurants in 13 states will come from cage-free hens by 2025. On Friday, the fast-food chain announced in a statement. The company said it’s working to meet the goal before that date and already owns and operates bakeries and plants for meat and frozen food processing.

Consumer 67

Consumer Report Reputation Meeting 67

PR Daily

APRIL 7, 2016

The retail giant pledged to move to a 100 percent cage-free egg stock by 2025. Given the option, it’s unlikely that any animal would choose to live in a cage. Consumers and food companies have realized this fact, and demand for eggs from cage-free hens has risen sharply. Early adopters include Target, Kroger, Albertsons and Whole Foods. WANTED: Internal comms leaders for an exclusive roundtable forum. Walmart, on the other hand, is late to the game.

Retail 62

Retail Policies Consumer Internal 62

Agility PR Solutions

NOVEMBER 6, 2019

Chief execs in European countries believe that a greater focus on ethical, people-oriented leadership will be the new norm by 2025, according to new research from organizational consulting firm Korn Ferry. In the survey of 163 CEOs in Europe, 94 percent say the CEO role will have a greater emphasis on moral/ethical leadership by 2025. […].

Ethics 65

Ethics Leadership Survey Trends 65

Agility PR Solutions

SEPTEMBER 8, 2020

New research from Data-to-Everything Platform provider Splunk exploring how prepared organizations are for the beginning of the Data Age reveals that two-thirds (67 percent) of those surveyed expect the sheer quantity of data to grow nearly five times by 2025.

Data 85

Data Survey Marketing Publicity 85

5W PR

AUGUST 10, 2020

Researchers discovered that 33% of those polled were already using three or more mobile phones in their households and that 41% anticipate more by 2025. Another 56% expect to participate in vacation and entertainment events through one of the devices by 2025.

Consumer 90

Consumer Meeting Mobile Study 90

Stephen Waddington

FEBRUARY 22, 2021

It is aiming to reinvigorate its business operations by growing its oral and vaping categories to £5bn by 2025, while growing the business overall by 3-5% per year.

Sports 105

Sports Enterprise Journalism YouTube 105

PR Daily

MARCH 23, 2021

Nike has also made the commitment to tie executive pay to hitting DE&I commitments, in their case pledging to meet goals by 2025. However, such word order is a quibble and the proof of Nike’s commitment to its people will be born out in its ability to meet its 2025 goals.

Employee 117

Employee Brand Branding Retail 117

PR Daily

AUGUST 22, 2019

Launched in September 2017, Kroger’s “ Zero Hunger | Zero Waste ” plan established an audacious goal of “eliminating waste across the company by 2025.” The campaign, which won a 2018 Ragan Employee Communications Award for Best Corporate Social Responsibility Program , also set out to: Accelerate food donations to provide 3 billion meals by 2025 to feed people facing hunger in the places Kroger calls home.

Nonprofit 97

Nonprofit Banking Retail Policies 97

Prohibition

MARCH 30, 2021

Next up we have Jaguar Land Rover for its February announcement of becoming an all-electric car company by 2025. Jaguar Land Rover is going all-electric by 2025.

Pharmaceuticals 62

Pharmaceuticals B2C Retail Viral 62

NewsWhip

MAY 25, 2021

In February of this year, Marriott announced they would more than double the All-Inclusive Portfolio to 33 properties by 2025 with properties in the Caribbean and Latin America including Mexico, Dominican Republic, Jamaica, St.

Travel 98

Travel Industry Hotels Data 98

PR Daily

APRIL 22, 2021

Together, they will drive forward the retailer’s sustainability initiative, ensuring Ulta follows through on its pledge to ensure 50% of all packaging sold will be made from recycled or bio-sourced materials, or will be recyclable or refillable by 2025.

Retail 108

Retail Nonprofit Fashion Consumer 108

The Stalwart Blog

JUNE 9, 2015

By 2025, that percentage will rise to 75. Summer is fast approaching, this means a fresh crop of college students are graduating, eager to use their newly acquired skills to better your business. However, the new-grad- millennial has different expectations of the workplace than the Gen-X or baby boomers counterparts. According to launchbox.tv , new grads aren't seeking employment just for the cash flow; they're seeking personal enrichment.

Construction 102

Construction Leadership Community Corporate 102

PR Daily

FEBRUARY 14, 2020

predicts the global virtual and augmented reality market will maintain annual growth of almost 70% until 2025. To grab more attention in 2020, wow your audience with immersive, interactive technology that makes your products pop off the page.

Technology 109

Technology Instagram Mobile Consumer 109

PR in High Definition

JANUARY 23, 2020

Following this, Microsoft announced that they aim to become ‘carbon negative’ by 2030 while aiming to use entirely renewable energy by 2025.

Energy 62

Energy Financial Mobile Technology 62

PR Daily

MAY 10, 2021

PMI’s goal to reach over 50% of net revenues from smoke-free products in 2025.? Get practical guidance, ideas and takeaways from a top-level pro who’s shepherding her organization through a period of profound transformation.

Engineering 90

Engineering Internal International Employee 90

Landis PR

APRIL 19, 2021

trillion as early as 2025, accounting for between 41 and 57 percent of total fund assets in Europe. By Ariane Hofstetter, CEO of KOHORTEN and Michael Diegelmann, Founder and General Manager of cometis.

Report 52

Report Financial Comparison Company 52

PR Daily

FEBRUARY 19, 2021

The fast food chain announced that it aims to increase the number of “historically underrepresented groups” in leadership roles that are senior director-level and above to 35% by 2025. It also commited to ensure that women hold 45% of these leadership positions by 2025.

Leadership 85

Leadership Facebook Case Study Measurement 85

5W PR

JULY 27, 2020

Studies show about 75% of the workforce in 2025 will be millennials, a generation that was raised on computers and video games.

Exercises 90

Exercises Software Employee Study 90

PR Daily

MARCH 10, 2021

workforce’s diversity by 2025,” said Glover. As the business community looks to drive change around diversity, equity and inclusion in the workplace, the research shows five common challenges that must be addressed.

Employee 119

Employee Data Study Policies 119

PR Daily

JANUARY 30, 2019

Analyst firm Forrester predicts that AI will replace 16 percent of jobs in the United States by 2025, and PricewaterhouseCoopers forecasts that AI will take over 30 percent of U.K. Software can string words together, but it can’t draw people together with a tug at the heartstrings. AI and machine learning can, however, help with all that tedious research.

Storytelling 103

Storytelling Software Big Data Engineering 103

PR Daily

JANUARY 21, 2020

Oh, and learn a little about the newest-titled generation, the “alphas” (born between 2010 and 2025), who come after Gen Z. .

Consumer 127

Consumer Trends Communications Airlines 127

PR Daily

FEBRUARY 25, 2020

Analyst firm IDC estimates that by 2025 there will be 41.6 The connectivity of smart devices helps consumers find businesses, of course, but the inverse is true as well. Location information is just one element of the commercial toolkit.

Data 121

Data Technology Consumer Marketing 121

5W PR

FEBRUARY 21, 2020

They’ve projected that by 2025, they will eliminate 67 billion single-use plastic bottles from the planet by encouraging drinkers to create sparkling water at home. Consumers take in many considerations leading up to their purchase decisions.

Brand 130

Brand Branding Chemicals Consumer 130

PR Daily

JANUARY 28, 2019

In Japan, people age 50 and over will make up half the population by 2025. To reach savvy consumers, marketers must provide more ‘authentic, lifelike’ experiences online. Email marketers shouldn’t dwell too much on their highfalutin, parochial tech concerns. There are bigger fish to fry, such as the societal trends reflected in Top 10 Global Consumer Trends 2019 , a study by Euromonitor International.

Study 91

Study Trends Consumer Retail 91

PR Daily

SEPTEMBER 10, 2015

and Canada by 2025. Few major corporations have had as rough a past couple years as McDonald’s. Sales are declining, stores are closing and people have generally wised up to the fact that its food wreaks havoc on the body of anyone who consumes it. But hey—at least the company is wising up about the chickens it sources. McDonald’s uses roughly two billion eggs annually in the United States, and an additional 120 million in Canada.

System 104

System Meeting Corporate Company 104

PR Daily

JANUARY 26, 2020

Hewlett Packard Enterprise created its Living Progress plan to provide employees with tools, resources and best practices to accelerate the company’s “culture of sustainability,” such as pursuing a goal of drawing 50% of its electricity consumption from renewables by 2025.

Employee 114

Employee Nonprofit Enterprise Ethics 114

PR Daily

MAY 19, 2021

Bank of America has announced plans to raise the minimum wage for its employees to $25 by the year 2025. The company’s goal in expanding this program is to cut workplace incident rates by 50% by 2025.

Banking 81

Banking Privacy Policies Employee 81

PR Daily

JUNE 16, 2021

The company has pledged to have a net-zero carbon footprint by 2040 and power its operations with 100% renewable energy by 2025. Here’s how brands that have the highest marks on environmental, social and governance issues earned their reputation.

Insurance 98

Insurance Insurance Brand Branding 98

PR in High Definition

FEBRUARY 22, 2021

It’s expected to be running on 100% renewable energy by 2025. The news this month that Jeff Bezos is stepping down as Chief Executive Officer (CEO) of Amazon has shocked many.

Reputation 68

Reputation Communications Energy Web 68

Communications Conversations

SEPTEMBER 19, 2014

of the workforce by 2025. I get it. Millennials are the best thing since Harrison Ford flew the Millennium Falcon (wait, Millennial friends, you do know who Harrison Ford is, right? RIGHT?). I get it. Your generation will comprise 99.9% I get it. Your generation shares more, consumes more and is more digitally savvy than any other generation. Ever. I get it. Your generation features legends like Kelly Osbourne, Johnny Manziel, Jennifer Lawrence and that guy who founded Snapchat.

Leadership 127

Leadership Marketing Consumer Report 127

PR Daily

DECEMBER 3, 2020

By 2025, millennials will comprise more than 75 percent of the American workforce,” she says. Here’s what to expect—and prioritize—in what’s sure to be another turbulent year ahead. 2020 has squeezed us all through the wringer in multitudes of ways.

Internal 126

Internal International Trends Communications 126

The Stalwart Blog

APRIL 30, 2015

This is in addition to the company's “ambitious plans to have at least 25,000 college graduates by 2025 through the Starbucks College Achievement Plan program”, which it announced in a press release earlier this month. Following its highly criticized #RaceTogether campaign, which asked baristas to initiate conversations about racial tensions with customers, Starbucks CEO Howard Schultz announced that the coffee chain will be opening its first store in Ferguson, Missouri.

Community 71

Community Resources Internal International 71

Cision

NOVEMBER 3, 2016

According to Fox Business News , millennials – who will comprise 75% of the workforce by 2025 — fall into this social media practice the most. As digital and social media continue to blur the lines between an individual’s public and private lives, and we move forward in a world where the fusion of these two seems inevitable, it is crucial for all of us to understand the difference between what is private and what is personal, but public.

Social Media 255

Social Media Media Reputation Training 255

PR in High Definition

OCTOBER 23, 2019

There will be few agencies and clients looking as far as 2050, many will be imagining as far ahead as 2025, but most should have 2020 buttoned down with a detailed plan. It feels like just yesterday that I was wondering what I would be doing as the clock ticked over into the year 2000. I was on high alert, waiting for Y2K to switch off every electronic machine as the clock struck midnight (of course, we all know it didn’t).

Pitching 48

Pitching Survey Agency Resources 48

Konnect Agency

JANUARY 19, 2021

market share by 2025 – and online marketing will need to meet consumers in the new channels where they are making purchase decisions. Much like everything else in 2020, digital shopper marketing was transformed in ways that no one could have predicted.

Mobile 52

Mobile Comparison Television Social Media 52

Media Bullseye

JANUARY 4, 2017

What Will Measurement Look Like in 2025? Recently, we posted a collection of quality articles about media monitoring and measurement, social media, and PR. We hope the work we compiled provided useful insight about strategies and planning ideas for 2017. Since there were such positive responses to the previous roundup post, we compiled another batch of articles, focused solely on media monitoring and measurement this time.

Measurement 99

Measurement Analytics Case Study Social Media 99

Stephen Waddington

DECEMBER 11, 2019

This isn’t a conversation for 2025, it is a conversation for now and communicators don’t seem to take that in. Meeting the CIPR’s artificial intelligence maven Kerry Sheehan. Kerry Sheehan and I first met in 2017. The CIPR had started to consider the impact of artificial intelligence (AI).

Data 86

Data Data-Driven PR Banking Big Data 86

PR in High Definition

FEBRUARY 17, 2017

Cash: The use of cash is predicted to make up just a quarter of all payments in 2025 as the UK heads towards going cashless – the end is nigh. This month, we were all taken on a trip down obsolete technology memory lane by the Telegraph, with its round-up of technologies most kids today wouldn’t recognise. There was plenty to take us back. Who can forget the time when Floppy Disks ruled the world, or when you had to gather around the answering machine to record a family joint message.

Technology 48

Technology Wireless Film Radio 48