Stephen Waddington

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 167

Publicity Ethics Training Education 167

Burrelles Fresh Ideas

SEPTEMBER 12, 2023

Anything less is not public relations; it’s propaganda. Sure, every profession has bad actors; however, ethical behavior is inherently required in the practice of public relations. Most public relations organizations have designated September as PR ethics month to promote ethics and remind PR pros of their obligation to act ethically.

Ethics 110

Ethics Industry Publicity Analysis 110

Deirdre Breakenridge

FEBRUARY 25, 2016

Thank you Meredith Fineman for keeping me relevant), I have pulled together everything a PR person may have done in 2015 that they don’t need to do anymore, while giving y’all some guidance for 2016. Here’s what is O n Fleek for 2016: 1. Any other emerging trends you’re keeping an eye on in 2016? Let’s see if I got it right.

Wireless 150

Wireless Analytics Data Trends 150

ImPRessions - Crenshaw Communications

AUGUST 12, 2016

A wave of mild panic is sweeping over public relations agencies all over the land this week as this year’s crop of summer interns prepares to go back to school. The post “Internal” PR: Takeaways for Summer 2016 appeared first on Crenshaw Communications. The most satisfying outcome of his experience?

Internal 120

Internal International Exercises Ethics 120

Shift Communications

DECEMBER 29, 2016

Our top posts from the third quarter of 2016 focused on Google Analytics, digital ethnography, and content overload. Google introduced its Google Analytics™ Demo Account in August 2016. Digital Ethnography is a field of study pioneered by our colleagues at NATIONAL Public Relations. Want to see how to do this for your blog?

Analytics 74

Analytics Google Data Analysis 74

Deirdre Breakenridge

SEPTEMBER 26, 2016

Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Many of these findings support and add to what you reported in your book, “ Social Media and Public Relations: Eight Practices for the PR Professional. – Marlene Neill.

Publicity 150

Publicity Policies Social Media Study 150

Shift Communications

DECEMBER 28, 2016

Our top posts from the second quarter of 2016 focused on PR and marketing technology skills, Facebook branded content, and measuring influencer performance. In April of 2016, Facebook decided to change the game and reporting methods for the typical influencer. Want to see how to do this for your blog? Here’s how. Lisa Zanchi.

Technology 83

Technology Facebook Measurement Policies 83

Sword and the Script

DECEMBER 31, 2016

The year of 2016 brought a fairly significant evolution for this website. In May 2016, the blog Sword and the Script became the digital foundation of an Atlanta-based PR and marketing agency: Sword and the Script Media, LLC. Over the course of 2016, I published some 84 posts, on PR , marketing and social media.

Blogging 103

Blogging Content Marketing B2B Social Media 103

Marketwired

DECEMBER 15, 2015

31, you will be inundated with emails, blogs, and podcasts advising you how to get ready for 2016. In 2016, we want to make your lives a bit less hectic (hopefully). What should you look for in 2016? In 2016, Smart Insights predicts that mobile ad spending will exceed spending on desktop, reaching almost $70 billion worldwide.

Mobile 100

Mobile Retail Video Social Media 100

Stephen Waddington

SEPTEMBER 29, 2017

The public relations profession should represent the public that it seeks to engage. Analysis published by #FuturePRoof suggests that the UK public relations profession needs to work harder to tackle diversity. PRCA data from 2016 suggest nine percent. Chadda is founder of Evolving Influence. “No

Publicity 96

Publicity Analysis Data Industry 96

Shift Communications

DECEMBER 2, 2016

Garnering earned media coverage that is meaningful for our clients is our number one priority as their public relations partner. As 2016 winds down, we look forward to a new year to bring our clients the kind of coverage that continues to help them grow their businesses. Mary McGuire. Account Manager. Contact us today !

Media 60

Media Mobile Trends Employee 60

PRSay

SEPTEMBER 1, 2020

The World Economic Forum (WEF), in 2016, identified the nine most pressing ethical issues we face as artificial intelligence (AI) transitions from science fiction to our everyday reality. This matters in public relations because, inevitably, we will find ourselves at the intersection of AI and its effects on people.

Ethics 149

Ethics Publicity Transportation Twitter 149

Sword and the Script

JULY 7, 2020

Summary of monthly PR tech news: Muck Rack focuses on public relations management; Prowly enhances media database; new execs at Meltwater and Signal AI The term “public relations management” sounds like an advanced college class but shaping up for something else. Most draw analogy to customer relationship management, or CRM.

Technology 122

Technology Publicity Software Print 122

Stephen Waddington

AUGUST 9, 2017

The Taylor Bennett Foundation has launched a £50,000 campaign to expand its programme to encourage black, Asian and ethnic minority candidates to consider a career in public relations. The UK public relations industry is white, middle class and concentrated in London. 70% are working in public relations and communications roles.

Publicity 122

Publicity Survey Data Agency 122

ImPRessions - Crenshaw Communications

JULY 10, 2020

Check out this list of podcasts for public relations and communications pros. . This weekly podcast hosted by New York Public Radio explores how the media is made, examines threats to free speech and unravels hidden agendas in major news stories. The PR Week. Each episode features a PR pro from a known agency. On the Media.

Sports 332

Sports Radio Retail Advertising 332

Wadds Inc.

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 72

Publicity Ethics Training Education 72

The Stalwart Blog

OCTOBER 8, 2015

As we look towards 2016, here are five things every PR professional can do to prepare for a successful year ahead. Review publications. Make a list of all the publications you pitch and spend time getting reacquainted with what they cover. Do you want to learn more about Periscope and incorporate it into more campaigns in 2016?

Small Business 60

Small Business Twitter Analytics Examples 60

The Resolution Blog

DECEMBER 16, 2015

As 2015 draws to a close I wanted to share some reflections on some of the key factors that are potentially holding back innovation in public relations. With public buildings it is easier to look around, investigate, test and observe. Previously Simon was Consultancy Director with We Are Social.

Case Study 120

Case Study Agency Creativity Study 120

Reputation Us

JANUARY 11, 2016

Article originally published in the Portland Business Journal on January 5, 2016 [link] Stats, facts and guesses abound about the top health care trends in 2016. The post 8 tips for health care organizations to foster better communication in 2016 appeared first on LTPR.

Communications 60

Communications Conference Journalism Trends 60

Shift Communications

MAY 22, 2017

Legacy publications find themselves more under the gun every day, with declining subscribers and decreasing advertising revenues. A significant portion of everyday work in public relations is dealing with unstructured text, such as: Client emails. Industry publications and articles. @Uber has no cars. Client announcements.

Publicity 166

Publicity Data Analytics Advertising 166

Shift Communications

JUNE 19, 2017

Marketers, advertisers, and public relations professionals are ill-informed and ill-equipped to manage the largest change in data and privacy in the last 20 years: GDPR. Public relations will see a temporary boost in importance as many advertising companies and data companies retool. What is GDPR? How should companies prepare?

Publicity 163

Publicity Marketing Privacy Advertising 163

Shift Communications

DECEMBER 13, 2016

SHIFT New York’s consumer team kept up a full court press in 2016, keeping our clients’ brands top of mind among relevant technology and lifestyle reporters and delivering relevant, timely content to their readers. Below are a few 2016 earned media highlights from the New York consumer team and the value each of them delivered to our clients.

Consumer 60

Consumer Media Analytics Travel 60

Marketwired

DECEMBER 10, 2015

If you’re curious about content marketing, a quick Google search will serve up no shortage of information on trends, best practices, benefits for B2B and B2C companies and what it all means as 2016 approaches. Will you be a #ContentMachine in 2016? What are YOUR plans for content in 2016? We’re curious, too.

Infographics 100

Infographics Survey Content Marketing Marketing 100

Shift Communications

JANUARY 4, 2016

What does the future hold for public relations professionals? In this series, we’ll examine a few data-driven trends that could mean success or failure for your PR efforts in 2016. Are publications, influencers, and journalists more receptive to interactive infographics? What should we be keeping an eye on? Christopher S.

Data-Driven PR 60

Data-Driven PR Infographics Data Trends 60

Communications Conversations

NOVEMBER 12, 2020

But I also liked being more of a communication generalist inside organizations, managing everything from events to publications—even sales collateral. I got to hire staff and build social communities, start publications, train employees in messaging, and conduct media relations, especially during disasters.

Publicity 174

Publicity Leadership Corporate Agency 174

Sword and the Script

APRIL 28, 2020

click any image for hire resolution) Related: 45+ Places to Find Communications and Public Relations Jobs 1. Here are my takes on previous year salary surveys by PRWeek : What do Public Relations Salary Ranges Look Like in 2019? 2017 PR Salary Survey Suggests Demand for Talent Tightening PR Salary: What’s a PR Pro Worth in 2016?

Survey 94

Survey Publicity Agency Data 94

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

Fake content has been around as long as the internet, but as a culture, we didn’t take it so seriously until after the 2016 election. The post How Public Relations Can Fight Fake News appeared first on Crenshaw Communications. Attribute everything. Everything counts. Move swiftly to correct untruths.

Publicity 120

Publicity Storytelling Journalism Viral 120

Deirdre Breakenridge

JANUARY 7, 2016

Content marketing will be more than just a trend to watch in 2016. to find out exactly how PR and marketing professionals felt about their content efforts in 2015, and to also see how they plan to approach content marketing in 2016. The post How Will #PR & Marketing Pros Approach #Content in 2016? … Read more.

Survey 90

Survey Marketing Content Marketing Measurement 90

Shift Communications

JULY 5, 2016

Public relations as it was, as it had been prior to the past decade, is dead. A scant 6 years later, in the second quarter of 2016, we published 18,452,168 stories per quarter. We might be able to get a story about our company placed in a publication, but in that vast sea of content, no one is paying attention. We must innovate.

Publicity 110

Publicity eBook Analysis Google 110

Shift Communications

OCTOBER 15, 2015

It’s the fall – which means back to school, back to work and pretty soon planning for 2016. Both in-house and agency marketing teams will be defending the year’s work, planning for 2016 and securing (or hopefully expanding!) How can you showcase your current work in the best light and set the stage for an even more successful 2016?

Measurement 60

Measurement Data-Driven PR Analytics Data 60

Ishmael's Corner

JULY 18, 2016

The Art Of Storytelling In Business Communications And Public Relations. The post The Best Storytelling Posts for the First Half of 2016 (Part II) appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. Tuesday’s post captured half of the list.

Storytelling 60

Storytelling Big Data Analytics Data 60

PRSay

OCTOBER 24, 2018

Human communication is global and instant, and leaders must now master public relations as the essential management skill by which they can achieve goals quickly, efficiently and consistently. The importance of public relations as a management ability is illustrated by the case of Mitsubishi Motors. to $3.97) per share.

Ethics 223

Ethics Automotive Technology Conference 223

Ishmael's Corner

JULY 13, 2016

The Art Of Storytelling In Business Communications And Public Relations. The post The Best Storytelling Posts for the First Half of 2016 (Part I) appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Techniques For Effective Business Communications. I’m with the seagull.

Storytelling 60

Storytelling Handbook Communications Blogging 60

Onclusive

JANUARY 4, 2016

Ahhh, the new year. A time for resolutions, preparations, and perhaps my favorite: bright-eyed predictions. Our propensity to look toward the future through lens of the past is as necessary to the human experience as breathing. Not wanting to be left out (FOMO alert. BTW that word is so last year. What you really need […].

Wireless 150

Wireless Industry Trends Communications 150

Cision

DECEMBER 21, 2015

The Facebook ecosystem (which includes Instagram and WhatsApp ) offer unprecedented social utility, and Facebook is expanding its native services substantially in 2016. The changes to Facebook in 2016 are new to Facebook, but aren’t new to the social landscape. Accept/decline invitations (public and private).

Facebook 48

Facebook Nonprofit Enterprise Google 48

Reputation Us

JANUARY 11, 2016

Article originally published in the Portland Business Journal on January 5, 2016. Stats, facts and guesses abound about the top health care trends in 2016. Casey Boggs is president of Portland-based LT Public Relations. Casey Boggs is president of Portland-based LT Public Relations. Make securing patient data a priority.

Communications 60

Communications Insurance Insurance Privacy 60

Stephen Waddington

NOVEMBER 26, 2017

Marcel Klebba was named media and public relations blogger of the year at the Vuelio blog awards on Friday at a glitzy ceremony in London. The inspirational public relations graduate started blogging in September 2016 as a final year student at Westminster University. Within 12 month he’d landed a job at M&C Saatchi.

Publicity 105

Publicity Media Writing Blogging 105