The Proactive Report

OCTOBER 7, 2016

In 2016 74% of Americans have ever access news on a mobile device. The media landscape is still shifting – and will continue to do so as the young digital natives grow up and grow older.

Media 238

Media Mobile Digital PR Engineering 238

AirPR

OCTOBER 26, 2016

Last week in New York, we held the third annual PRTech Awards honoring individuals who work to bring together PR, marketing, technology, and media selected from 100+ nominations.

Radio 242

Radio Print Software Technology 242

AirPR

DECEMBER 21, 2016

Industry Insights & Trends PR Education 2016 PR predictions PR strategyOh, the last few weeks in December — that special time of year when industry prediction posts become as ubiquitous as ugly holiday sweaters and peppermint-flavored everything.

Education 190

Education Industry Communications Trends 190

ImPRessions - Crenshaw Communications

SEPTEMBER 28, 2016

Every presidential election is a showcase for public relations and political strategy, but the 2016 race has taken PR to a whole new level. Here’s what PR people can learn – so far – from the 2016 election campaigns.

Policies 244

Policies Data Storytelling Analysis 244

Cision

FEBRUARY 11, 2016

Featured Trends 2016 presidential election social mediaIf campaigns are using social monitoring properly, a hashtag calls out a potential donor, supporter or volunteer. Brands should be doing the same, translating commenters into leads, advocates or consumers.

Data 211

Data Consumer Social Media Trends 211

Cision

OCTOBER 26, 2016

The PRSA 2016 International Conference in Indianapolis brought together some of today’s top thought leaders in the field of communication– and then some. PR Newswire (@PRNewswire) October 23, 2016. PR Newswire (@PRNewswire) October 23, 2016.

Conference 328

Conference Internal International Data 328

Cision

APRIL 22, 2016

Featured Trends 2016 music festivals coachella real-time influenceWhen the Coachella Valley Music & Arts Festival started in 1999, it boasted music acts like Beck, Tool and Rage Against the Machine. They were $800,000 in red after that.

Data 247

Data Fashion Software Trends 247

Cision

SEPTEMBER 12, 2016

Every day I text my wife hashtags. She thinks it’s kind of stupid and she’s right (#superfluous), but it’s always funny to me because it demonstrates how little thought goes into using them.

How To 340

How To LinkedIn Instagram Social Media 340

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

2016 had plenty of the kind of the kinds of news-making crises that public relations people dread. swim team star Ryan Lochte was a loser when it came to his behavior at the 2016 Olympics. Fake news made some of the biggest headlines in 2016.

Crisis Management 227

Crisis Management Pharmaceuticals Banking Insurance 227

The Proactive Report

JUNE 15, 2016

This list of the top 25 skills that can make you more marketable in 2016 and beyond was published on the Official LinkedIn blog. The data was gathered by analyzing all of the hiring and recruiting activity that occurred on LinkedIn in 2015 to find the 25 hottest skills required.

LinkedIn 247

LinkedIn Case Study Study SEO 247

AirPR

JANUARY 4, 2016

Industry Insights & Trends Hotwire Communications Meredith Fineman On fleek PR in 2016 PR predictions PRTech public relations Qualcomm Wireless Reach Survios Virtual realityAhhh, the new year. A time for resolutions, preparations, and perhaps my favorite: bright-eyed predictions.

Wireless 208

Wireless Industry Trends Communications 208

PR Expanded

JANUARY 12, 2016

ET to kick off 2016 with a Twitter chat discussion on PR Strategy. On January 19th, Shonali and our community will share insights on how to move forward in 2016, with a solid PR strategy in place. It’s time to ring in the New Year with #PRStudChat!

Strategy 284

Strategy Community Education LinkedIn 284

Cision

SEPTEMBER 20, 2016

As Cision’s 2016 Global Social Journalism Study notes, email continues to not only be the most common form of contact between journalists and PR professionals, it’s also the most preferred. Keep scrolling for key insights and download the 2016 Global Social Journalism Study for the full results. It’s a PR fact of life that if you want to connect with today’s journalists, email is a must.

Social Media 258

Social Media Infographics Media Study 258

ImPRessions - Crenshaw Communications

FEBRUARY 9, 2016

The post SWAK: PR Valentines For 2016 appeared first on Crenshaw Communications. Public relations work can sometimes be a thankless task, but occasionally PR pros receive “valentines” of sorts.

Interviews 170

Interviews Resources Pitching Course 170

The Proactive Report

JANUARY 20, 2016

The 2016 Edelman Trust Barometer published this week highlights some trends that are of particular interest to PR practitioners: Who to trust: People around the world are increasingly reliant on a “person like yourself” for trusted information and opinions.

Digital PR 195

Digital PR Employee Government SEO 195

Cision

DECEMBER 27, 2016

Looking back on the 2016 segment gives us a snapshot of thought processes, lessons, and insights from a variety of journalists, VP of Communications, PR professionals, communications directors and more.

Pitching 213

Pitching Crisis Consumer Storytelling 213

ImPRessions - Crenshaw Communications

AUGUST 12, 2016

The post “Internal” PR: Takeaways for Summer 2016 appeared first on Crenshaw Communications. A wave of mild panic is sweeping over public relations agencies all over the land this week as this year’s crop of summer interns prepares to go back to school.

Internal 181

Internal International Ethics Exercises 181

Social PR Chat

DECEMBER 7, 2016

2016 is history and 2017 leads the way to a virtual reality start. The social rollercoaster ride of 2016 is coming to an end. What better way to keep the fun going than to look back at our top 7 top Social PR Chat stories in 2016. Oh snap-crackle-pop, It’s complicated.

Storytelling 132

Storytelling Study Social Media Instagram 132

Cision

MARCH 3, 2016

Last week, we released the State of the Media 2016 Report , which used a survey of over 300 journalists and Cision’s own media experts to provide insights into how to build better relationships with the media and earn more coverage.

Infographics 229

Infographics Media Survey Journalism 229

The Proactive Report

JANUARY 15, 2016

The ability to identify the right influencers – in both traditional and social media – and provide them with content they value so that you get earned media coverage will become highly prized in 2016. Traditional and Digital PR are rapidly converging. A new Holmes report lays out five areas where digital changes are likely to intersect with, and have an impact on, Public Relations this year.

Trends 240

Trends Digital PR Skype Guidelines 240

PR Expanded

FEBRUARY 25, 2016

Thank you Meredith Fineman for keeping me relevant), I have pulled together everything a PR person may have done in 2015 that they don’t need to do anymore, while giving y’all some guidance for 2016. Here’s what is O n Fleek for 2016: 1.

Wireless 291

Wireless Analytics Technology B2B 291

The Stalwart Blog

DECEMBER 19, 2016

Here's a quick look back on just some of the work we did on behalf of our valued clients! We're honored to have helped give a voice to deserving organizations. In lieu of cards, we'll make a donation to Operation Homefront. Have a wonderful Holiday Season! Here's to a great 2017

111

111

Cision

JANUARY 12, 2016

We ’ re two weeks into 2016 so I can ’ t say “ Happy New Year, ” but it ’ s not too late to make resolutions. In 2016, make yourself the focus. And there are a couple spots still available if you ’ re ready to write a great business book in 2016.

Content Marketing 208

Content Marketing Writing Leadership Creativity 208

Ron Torossian

JANUARY 4, 2016

With just a few short weeks before CES 2016 , it’s a good idea to prepare yourself for the gadgets you’re liable to see. After examining many rumors and monitoring the movements of the big tech companies, a brief list of prospective gadgets is available about what to expect at CES 2016. Quick Facts: CES 2016. The post What to Expect at CES 2016?

Consumer 150

Consumer Blogging Company Marketing 150

The Proactive Report

JANUARY 15, 2016

The ability to identify the right influencers – in both traditional and social media – and provide them with content they value so that you get earned media coverage will become highly prized in 2016. Traditional and Digital PR are rapidly converging.

Trends 212

Trends Skype Digital PR Guidelines 212

Ishmael's Corner

DECEMBER 12, 2016

If there were ever a year that proved life is better than fiction, it was 2016. The post The Top 10 Storytelling Posts for 2016 appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. As always, subjectivity rules my curation of the best posts of the year.

Storytelling 80

Storytelling Infographics Examples Advertising 80

Cision

JANUARY 6, 2016

Will you implement an email newsletter in 2016 or refresh an existing one? Stop the presses. The rumors are false. Email is not dead. It’s alive and well in the marketing space. That is, it’s not something on its deathbed or a zombie.

Retail 216

Retail Software Survey Mobile 216

Cision

MARCH 21, 2016

For our newest findings, check out the State of the Media 2016 Report! Cision’s State of the Media 2016 Report lists the four most important media trends, according to a survey of more than 300 journalists.

Trends 200

Trends Media Mobile Print 200

PR Expanded

OCTOBER 5, 2016

With the 2016 Presidential Election Campaign being coined “The Twitter Election” there is no question that Twitter is topical. On Tuesday, October 11, 2016, at 8:30 p.m. Technology Public Relations 2016 Presidential Election John Gray Politics PR PR Ethics twitter

Community 335

Community Twitter Ethics Radio 335

The Proactive Report

JANUARY 20, 2016

The 2016 Edelman Trust Barometer published this week highlights some trends that are of particular interest to PR practitioners: Who to trust: People around the world are increasingly reliant on a “person like yourself” for trusted information and opinions. This means that reviews and online conversations with other like-minded folk and content from Influencers they see as someone they can relate to should be a big part of a PR strategy in 2016.

Digital PR 150

Digital PR Employee Government Engineering 150

The Proactive Report

JANUARY 20, 2016

The 2016 Edelman Trust Barometer published this week highlights some trends that are of particular interest to PR practitioners: Who to trust: People around the world are increasingly reliant on a “person like yourself” for trusted information and opinions. This means that reviews and online conversations with other like-minded folk and content from Influencers they see as someone they can relate to should be a big part of a PR strategy in 2016.

Digital PR 150

Digital PR Employee Government Engineering 150

Cision

AUGUST 19, 2016

Every brand wants to stand out during the holiday season, but this can be a challenge when your competitors are looking to do the same. So how can you grab the attention of shoppers? You need to earn a spot in a trusted third-party publication.

Pitching 194

Pitching Newspapers Advertising Advertising 194

Cision

NOVEMBER 9, 2016

28, 2016. Donald Trump held 79 percent share of voice between February 2016 and Election Day. Featured Media Monitoring Social Media Trends 2016 presidential election Social Media Analytics social media monitoring

Twitter 323

Twitter Social Media Analytics Policies 323

Cision

JANUARY 11, 2016

In 2016, Twitter may make some changes that impact how marketers and communication professionals are able to use the platform. Twitter will allow a lot more characters (rumored March 2016). This is probably not the last ad change that you’ll see from Twitter in 2016.

Twitter 149

Twitter Reddit Advertising Advertising 149

Cision

OCTOBER 12, 2016

10, 2016), Cision has found that Donald Trump’s supporters share 657% more posts than supporters of Hillary Clinton. Featured Media Analysis Social Media Trends 2016 presidential election social media analysis social trends

Analysis 336

Analysis Social Media Trends Policies 336

SeeDepth

FEBRUARY 17, 2016

The post 2016 Challenges and Opportunities in PR Measurement appeared first on SeeDepth PR Analytics Platform. By Seedepth.

Measurement 141

Measurement Software Interviews Resources 141

Mark My Words

NOVEMBER 6, 2015

It’s November 2016 and we’re watching the latest John Lewis Christmas ad. But it would be fair to concede that the 2016 contribution to the cannon was comfortingly familiar. In 2016 the joke is on us: it was all dream, a sleepy composite of half-remembered fragments from adverts past. Mark My Words advertisements advertising campaigns christmas John Lewis 2016 lewis toothless moon

Retail 97

Retail Television Advertising Advertising 97

Cision

AUGUST 23, 2016

According to Cision’s 2016 Global Social Journalism Study published this week, nearly half (48 percent) of U.S. Uncover more social media trends by downloading our 2016 Global Social Journalism Study now.

Social Media 194

Social Media Journalism Study Media 194

Ishmael's Corner

DECEMBER 18, 2016

Breaking the Top 10 storytelling posts for 2016 into two parts, I published the first part last week. The post The Top 10 Storytelling Posts for 2016 (Part II) appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications.

Storytelling 73

Storytelling B2B Publicity Industry 73

Cision

SEPTEMBER 27, 2016

Featured Trends 2016 presidential election social listeningLast night, an estimated 100 million people watched the presidential debate on television and online.

Social Media 295

Social Media Media Television Analysis 295

PR Daily

SEPTEMBER 21, 2016

Next, the judges will revisit the finalists’ entries and will name the 2016 winners of the Corporate Social Responsibility Awards. Inspirus Credit Union 2016 Media Kit, Inspirus Credit Union. IAC Appications CSR Program 2016, IAC Applications (IACA).

Community 165

Community Corporate Banking Airlines 165

PR Expanded

DECEMBER 22, 2015

If you want to make leadership a priority in 2016, then you have to challenge yourself to uncover your own leadership qualities and skills. Are you making leadership a priority in 2016, and what does leadership look like to you in the New Year?

Leadership 272

Leadership Twitter Interviews Training 272

Cision

FEBRUARY 2, 2016

In 2016, throw everything you thought you knew about politics and politicians out the window. Could Donald Trump, Ted Cruz and Bernie Sanders have been president before 2016? We can learn from history but chances are, history will not repeat itself in 2016.

Television 311

Television Radio Fashion Mobile 311