Burrelles Fresh Ideas

AUGUST 2, 2023

Since 2016, there has been a slight increase in online news consumption and a slight decrease in print news consumption. By utilizing broadcast media, they can connect with people who may not be actively seeking information online or who belong to demographic groups less engaged with digital platforms.

Radio 74

Radio Television Media Local 74

ImPRessions - Crenshaw Communications

MAY 18, 2018

In 2016, Apple’s CEO Tim Cook took a controversial stand (on its news site and in TV interviews ) against the U.S. Borrowing a page from Walt Disney’s playbook, the Lego Group, which was named #2 most reputable company in 2017, created LegoLand theme parks and a Legoland themed hotel.

Brand 149

Brand Branding Storytelling B2B 149

ImPRessions - Crenshaw Communications

NOVEMBER 20, 2017

The sixth annual # givingTuesday on November 28 will probably smash 2016’s record-breaking haul of $168 million in charitable donations and thousands of hours donated to those in need. If in doubt, start local and expand as time and resources allow. But the best campaigns are consistent and drive the brand association over time.

Corporate 168

Corporate How To Employee Nonprofit 168

ImPRessions - Crenshaw Communications

JUNE 21, 2017

At a recent gathering of human resource managers, a speaker began by grouping participants together to “Find 10 Things in Common,” which is simple and non-threatening for even the shyest conference-goer. All you have to do is ask people to pose for a picture and you‘ve instantly formed a group that have a shared experience.

Conference 178

Conference Groups Examples Exercises 178

Stephen Waddington

APRIL 23, 2020

In the UK a three day simulation exercise called Exercise Cygnus took place in 2016 to consider the potential impact of a pandemic influenza outbreak. Apps, social media channels and websites have been switched to providing a local context to government guidance. Practitioners have never been busier. Pull up a chair a.

Government 132

Government Crisis Exercises Retail 132

Cision

MARCH 1, 2016

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” Health Business Elite , EBSCO host (accessed March 1, 2016). Business Source Premier , EBSCO host (accessed March 1, 2016). 4309: 84-85.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

PRSay

FEBRUARY 22, 2019

And according to 2016 research conducted prior to the campaign, only 50 percent of homebuyers had even heard of MSHDA. PRSA later awarded the campaign a Silver Anvil in 2018. Why did you decide to enter this campaign for the Silver Anvils?

Case Study 94

Case Study Guidelines Study Creativity 94

Deirdre Breakenridge

NOVEMBER 3, 2016

On Tuesday, November 15, 2016, at 8:30 p.m. Although internships are the most common way that students try to gain professional experience, there are both industry- and interest-specific student organizations and groups on campus where public relations and communication are essential functions.

Trade Shows 150

Trade Shows Community Social Media Resources 150

Cision

MAY 23, 2016

In 2016, the No. Peer Groups. And while age is a very clean way to interpret this, I think it’s a little dangerous to consider a number and not the peer-group context of the respondents. We don’t often deviate from our age group or from people who have similar values. In the 1980s, the No.

Communications 206

Communications Television Transportation Study 206

Communications Conversations

DECEMBER 30, 2015

Looking forward to what lies ahead in 2016! Hoping to get together with this group again in the coming year. Opportunity: Working on a fantastic local influencer event with the Minnesota Pork Board. Four Meet-Ups in, and I’m looking forward to seeing where this goes in 2016. Such a great group of people.

Groups 60

Groups Local Meeting Corporate 60

Cision

JUNE 7, 2016

I joined the Board of BornFree, a philanthropic initiative to eradicate the mother-to-child transmission of HIV by the end of 2016. Identify powerful ways to tell your story to a group of influential people both inside and outside your business. In a communications career, we shine when we effect change.

Groups 120

Groups Industry Technology Communications 120

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. Courtney Filipovich, senior specialist digital planning – United Health Group (nominated by Christy Warner). Amelia Friedrichs , manager, influencer and social engagement, W2O Group (nominated by Katie Schutrop).

Social Media 128

Social Media Agriculture Marketing Media 128

Cision

MARCH 22, 2016

I wanted to be a writer from an early age and after I completed a National Council for the Training of Journalists (NCTJ) course when I was 18, I started working for my local newspaper in Cheshire, England, where I lived. Cision’s State of the Media 2016 Report found that 93 percent of journalists prefer to receive pitches via email.

Newspapers 120

Newspapers Pitching Interviews Writing 120

PR in High Definition

OCTOBER 26, 2020

It is the term used to describe the public denouncing of the behaviour or beliefs of a person, group, or business via online platforms and the act of calling for others to acknowledge and engage with them no longer. You may remember Taylor Swift famously being cancelled by Kim Kardashian in 2016, for example.

Groups 62

Groups Employee Leadership Examples 62

Communications Conversations

NOVEMBER 12, 2020

In 2016, when a client approached the DKY partners with a lot of content needs, they decided it was time to add a full-time PR and content function, which I was super happy to come in and anchor. Staying on the leadership topic, what local leaders did you look up to during your career, and why? Oh, so many.

Publicity 174

Publicity Leadership Corporate Agency 174

Scott Public Relations

APRIL 2, 2020

According to a just released study by the Knight Foundation, more than 100 million Americans did not vote in the 2016 election, representing 43% of the eligible voting-age population. They are also likely to fall into the “underemployed” segment, as they are just starting their careers and working life; this group is also less likely to vote.

Insurance 71

Insurance Insurance Healthcare Technology 71

PRSay

DECEMBER 7, 2016

The fruit of this labor was the launch of the updated 2016 Examination, which is the second step in a two-part Examination process. The decision to allow for a synchronous, virtual Panel Presentation will be made by the local Accreditation chair. The first step in the process was known previously as the Readiness Review.

Analysis 60

Analysis Local Data Technology 60

Beyond PR

MAY 12, 2017

The 2016 Edelman Trust Barometer states that out of all the people they surveyed, over 60% trust Google rather than news outlets. Google search algorithm updates in 2016 , for example, included a number of integrated changes in order to unify mobile SEO and local SEO along with paid and organic results. Image Source: [link].

Google 64

Google Digital PR Mobile SEO 64

Beyond PR

APRIL 25, 2017

Carvin is the point person in a partnership that began in December 2016 between the AP and Facebook that illustrates some of the efforts the AP is undertaking to scrub misinformation from readers’ views. Fake news is not strictly new,” Carvin said. “It In this case, Carvin uses “everyone” to mean both journalists and the public.

Facebook 75

Facebook Newspapers Local Consumer 75

Cision

MARCH 31, 2016

I’m also looking forward to working with a great group of people with a wide range of skills and experience. Read Cision’s free “State of the Media 2016 Report!” My hobbies outside of work include…I’m a big fan of travel, and there are plenty of places in the world left for me to visit and drink their local beers.

Newspapers 120

Newspapers Reddit Journalism Technology 120

wiredPRworks

APRIL 3, 2017

How Local News Stations Cover Weather on Facebook. Facebook highlights how local outlets across the country covered extreme weather events including California’s floods, tornadoes in Texas and Louisiana and a New England blizzard. Also, with all 140 characters for your replies, you have more room to participate in group conversations.

Social Media 49

Social Media Pinterest Media Instagram 49

Flatiron Communications

JULY 5, 2022

There is that group of people who just want to understand this without having to subscribe to a newspaper or listen to NPR. what emerged in 2015/2016 was that this world, this conference, tech, was also a major player in our world. This is our audience.”. Notably, Ms. Over 1 million subscribers and $5 million in revenue."

Conference 36

Conference Journalism Web Comparison 36

The Hoffman Agency

MARCH 11, 2020

Since 2016, the San Jose office has hosted colleagues from Singapore and Hong Kong. Chinese media are also more accustomed to group interviews. At lunch, coworkers and I didn’t feel like going out, so we ordered curry delivery using the link A sent to the office WeChat group. Basically, Hoffman pays you to work abroad.

Pitching 36

Pitching Transportation Conference Report 36

Waxing UnLyrical

NOVEMBER 14, 2016

Today’s #Social PR Spotlight shines on Sean Sorita, who became a Social PR Virtuoso in May 2016. The insurance company in the contest gives $1 million dollars to a group of lucky winners, whose task is to simply retweet Esurance’s page on Twitter. What is one Social PR campaign you’re in love with? Who inspires you?

Insurance 40

Insurance Insurance Course Television 40

Waxing UnLyrical

MAY 11, 2016

I shared this tidbit with a group of strategic communication students at The Ohio State University last month — it’s not something you hear very often but it’s true. Clients still love seeing their name in local, trade and national media outlets – especially when they receive feedback from their network as a result.

Media Relations 40

Media Relations Media Measurement Conference 40

Stephen Waddington

MAY 23, 2018

Tools were benchmarked against the GBOK framework by an international group of practitioners. It claims that the UK PR and communications industry is worth £13.8bn up 7% since 2016, and employs 86,000 people. Today it’s much reduced like local media itself, reflecting changing consumer habits.

Analysis 60

Analysis Technology Tools Exercises 60

wiredPRworks

SEPTEMBER 11, 2016

My husband was away on business in Rotterdam and I was excited to be dressed in a snappy navy pant suit for a meeting with our local school district about photographing the annual report. Last month our book group read The Submission , a novel by Amy Waldman. 2016 Update. 2016 Update. Now let's go home." they answered.

Community 40

Community Writing Education Film 40

Solo PR Pro

JULY 31, 2018

Kristie Aylett, of The KARD Group , shares, “We did it! Rachel Sutherland of Charlotte, North Carolina-based Rachel Sutherland Communications spent the summer of 2016 as a “digital gypsy,” when she, her husband, and two children paid an extended visit to their home state of Michigan. “We

Hotels 40

Hotels Travel Internal International 40

Waxing UnLyrical

DECEMBER 16, 2015

It gives creative confidence to the group. This could be done in-house or with a local start-up incubator to access entrepreneurs who can help you drive new ideas forward. How will you make 2016 the year you put innovation to work for you? Start by asking, “How might we…” questions. Asking “how” assumes there are solutions.

Creativity 32

Creativity Agency Local Industry 32

MaccaPR

AUGUST 26, 2015

Stay tuned in 2016! Tasked with chronicling the GNP Company history and Helgeson family legacy, we dove deeply into the company’s archives, along with memorabilia from Helgeson family members and local historical societies. Trade media and industry trade groups can also be of great help. How To Tell Your Corporate History.

Corporate 48

Corporate Examples Storytelling Brand 48

PR 20/20

JUNE 25, 2019

I’ll shop exclusively with REI, Patagonia, and my local Backpackers Shop—or purchase those brands secondhand—because of shared values. For example, Patagonia takes action to protect public lands and fund environmental groups. And it goes beyond products. Many encourage shoppers to buy previously worn gear.

Marketing 52

Marketing Storytelling Technology Community 52

Flatiron Communications

JANUARY 11, 2018

2016 : The growth in the use of social influencers as trusted “third-parties” to create awareness and action (“ Content Marketing is So Last Year” ). Furthermore, if you use a service to send out group emails, know that many such services do not adequately mask the fact that the recipient is one among many.

Pitching 43

Pitching Journalism Tools Agency 43

Communications Conversations

MAY 3, 2016

In addition, she’s helped lead the AHPR campaign to highlight UO alumni and US Olympians Ashton and Brianne Eaton on the road to Rio for 2016 called What’s Your Gold? Taylor Ennis, a senior in Public Relations at Auburn University, received the 2016 Public Relations Council of Alabama Student Award. Karie Mooney, @karies_korner.

Sports 0

Sports Leadership Internal International 0

PR 20/20

OCTOBER 12, 2017

While he was taking a few of the sample classes during the morning sessions, I was doing the same with a group of parents. Our group tried to discern when it was created, whether it was real or fictitious, and, if it was real, was it a famous place? In 2016, both Pepsi and Mondelez announced the launch of media divisions.

Marketing 53

Marketing Enterprise Print Film 53

Sword and the Script

DECEMBER 20, 2022

This may look different at each company/agency, but one example is at Franco, we sponsored a group of PR students at a Michigan university to complete the PESO Model certification.”. Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism.

Marketing 187

Marketing Content Marketing Data Social Media 187

Beyond PR

JULY 13, 2016

Civil and human rights, gender equality, criminal justice reform, poverty, immigration and other social advocacy topics have long been important, with the 2016 election season being no different. How targeted is the audience you’re trying to reach? What’s the goal of your campaign?

Energy 40

Energy Healthcare Policies Agriculture 40

ZudePR

MARCH 22, 2018

2 Doing the Research It was February 2016. It’s June 2016. It germinated in February 2016 and over the next six months it began to sprout. September 2016 saw progress halted and by July 2017 it was in danger of dying a withering death. However, I spent most of the time working at my local health club for the sociability.

Writing 83

Writing Google Blogging Exercises 83