ImPRessions - Crenshaw Communications

JANUARY 4, 2016

Here’s what we promise to do more of in 2016. Whether syncing our own teams internally through quality time together, getting face time with partners and clients, or meeting ‘F2F’ with key journalists, we realize the importance of human interaction to foster strong relationships. Increase face time.

Fashion 149

Fashion Writing Internal International 149

ImPRessions - Crenshaw Communications

APRIL 12, 2016

What often works well is a company retreat or other “off-campus” brainstorming to reassess and shift gears to align internally and agree on a strategy for external communications. As the second quarter of 2016 begins, now is an opportune time to think like a “start-up” and get some fresh PR perspective.

Company 120

Company Guidelines Leadership Financial 120

Mindful Marketing

MAY 17, 2017

You can download a sample or buy the report, here. The Holmes Group did a write up on the report, interestingly pointing out that new players are emerging in the market, offering alternatives to industry traditional media intelligence vendors such as Cision and Meltwater.

Software 50

Software Media Analytics Report 50

Cision

SEPTEMBER 19, 2016

Twitter (@twitter) September 8, 2016. Businesses, however, are not yet allowed to participate on the platform (they are expected to be integrated into the platform by the end of 2016). Get started by downloading The 9-Step Guide to Measuring Social ROI. pic.twitter.com/VEU92V5Gqj. Video / audio calls directly from the app.

Skype 120

Skype Facebook Customer Service Google 120

Presspage

DECEMBER 18, 2017

When you are lucky enough to actually get their click, a slow download or unreadable page will be a disaster for your news conversion rate. How to Optimize your Newsroom for International Audiences Part 4 of 6. In 2016 it finally happened…mobile traffic overtook the desktop as the primary method used to access websites.

Mobile 60

Mobile SEO Web Google 60

Cision

OCTOBER 8, 2015

To date , 23 states and the District of Columbia have legalized its use, and a number of marijuana-related ballot measures will be before voters in 2015 and 2016. Pharma companies can turn these insights into actions, starting with their own internal conversations. For more insights and thought starters, download the full report.

Company 120

Company Newspapers Transportation Measurement 120

The Resolution Blog

NOVEMBER 25, 2015

PR planning for 2016? He’s talking about the same topic the PRSA International conference this weekend in Atlanta. Download #prStack now. I can wholeheartedly say - this is a PR must-read, especially chapter 19 ; ) Download for free now. Some amazing practical lessons here from the Swedish Pirate Party. Or do they?

eBook 120

eBook Google Tools Analytics 120

Bianchi Biz Blog

MARCH 7, 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. It was an internal struggle deciding because I felt my heart was in community stories. Once I graduated, I had to make the choice: newspapers or trade pubs. If you have one, tell me!

Meeting 81

Meeting Automotive Media Transportation 81

Stuart Bruce

MAY 20, 2016

It is within this context that the analysis presented in the 2016 GIFT report is incredibly valuable. The GIFT 2016 report provides the basis for a call to action for accountants and regulators of the accounting profession to get to grips with this important issue. You can download the Global Intangible Finance Report (GIFT) 2016 here.

Reputation 94

Reputation Measurement Brand Branding 94

Scott Public Relations

AUGUST 27, 2019

Major current events, from the vote on Brexit to the American elections in 2016, seem driven by misinformation—but is this a realistic perception? Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. How is it that misinformation could spread so rapidly? Cailin O’Connor, Ph.D.,

Insurance 45

Insurance Insurance Healthcare Communications 45

Cision

SEPTEMBER 8, 2016

As the VP, my objectives will focus on expanding our client base on a more global scale, growing the diversity business and becoming a national thought leader on how organizations successfully handle diversity issues internally and externally. Download our new report – Cision’s 2016 Global Social Journalism Study – today.

Crisis Communications 120

Crisis Communications Crisis Reputation Social Media 120

PR 20/20

AUGUST 8, 2017

This post was written by PR 20/20 intern Emily Dann ( @EmilyRDann ). Create workflows to streamline internal and external communications. HubSpot’s integrated platform also helps companies streamline internal processes. Once triggered by a content download or form submission, workflows send a series of automated emails.

Software 47

Software Tools Internal International 47

Scott Public Relations

AUGUST 27, 2019

Major current events, from the vote on Brexit to the American elections in 2016, seem driven by misinformation—but is this a realistic perception? Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. How is it that misinformation could spread so rapidly? Cailin O’Connor, Ph.D.,

Healthcare 40

Healthcare Insurance Insurance Communications 40

Burrelles Fresh Ideas

MAY 9, 2023

For background: AMEC (the International Association for the Measurement and Evaluation of Communications) is “the world’s largest media intelligence and insights professional organization, representing organizations and practitioners who provide media evaluation and communication research.”

Measurement 40

Measurement Comparison Advertising Advertising 40

Karen Freberg

DECEMBER 30, 2019

Adobe (2016-Present). I am proud to say – in 2019 – It is *still* the most downloaded article from PRR. You see – when I was on the job market, I had a professor at Tennessee who told me I was “ not international enough ” to be competitive on the job market. HubSpot (2018-Present).

Social Media 56

Social Media Conference Travel Internal 56

Cision

OCTOBER 27, 2016

In fact, according to Edelman’s 2016 EARNED BRAND study , 86% of surveyed consumers rely on peer sources for learning about brands and 71% rely on peer sources for buying decisions. Meanwhile, brands have their own networks — both internally and externally. They’re potential influencers and advocates, as well.

Marketing 120

Marketing Financial Strategy Analytics 120

Scott Public Relations

APRIL 2, 2020

According to a just released study by the Knight Foundation, more than 100 million Americans did not vote in the 2016 election, representing 43% of the eligible voting-age population. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Why is this important?

Insurance 71

Insurance Insurance Healthcare Technology 71

Scott Public Relations

AUGUST 16, 2019

The duration of power outages nearly doubled in 2017 compared to 2016, and hurricanes including Maria and Florence disabled energy grids for months. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. It’s not just hurricanes presenting problems. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Energy 40

Scott Public Relations

AUGUST 16, 2019

The duration of power outages nearly doubled in 2017 compared to 2016, and hurricanes including Maria and Florence disabled energy grids for months. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. It’s not just hurricanes presenting problems. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Energy 40

Beyond PR

MARCH 9, 2016

Whether you’re rebranding your company’s image, externally connecting with prospects, internally encouraging adoption of a sales enablement tool, or emphasizing the importance of service level agreements, you’re selling. Download High-Impact PR Planning that Drives Demand Generation for more tips. The First Step Is Acceptance.

Marketing 75

Marketing Meeting Resources Energy 75

Scott Public Relations

MAY 13, 2019

1,637 children were killed by guns in 2016. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. These are human (beings) who are dying, members of our community who are dying in senseless tragedies and we can do something about that.”. Each year, more than 70,000 Americans are injured by guns.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

MAY 13, 2019

1,637 children were killed by guns in 2016. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. These are human (beings) who are dying, members of our community who are dying in senseless tragedies and we can do something about that.”. Each year, more than 70,000 Americans are injured by guns.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Beyond PR

JULY 18, 2016

As the Olympic flame weaves its way through Brazil, more than 10,000 athletes from 28 sports are preparing to converge on Rio de Janeiro to compete in the 2016 Summer Olympics. Author Natalie Bering , director of international sales, consults with clients about best practices and communication strategies around the globe.

Media Relations 40

Media Relations Print Media Newspapers 40

Stephen Waddington

MAY 23, 2018

Tools were benchmarked against the GBOK framework by an international group of practitioners. It claims that the UK PR and communications industry is worth £13.8bn up 7% since 2016, and employs 86,000 people. The exercise was highly subjective – hence so is the analysis and interpretation of the data.

Analysis 60

Analysis Technology Tools Exercises 60

Sword and the Script

MAY 1, 2018

billion in funding in 2016; Legaltech. c) Leadership should recognize that an effective customer reference program requires thoughtful planning, incentives, of both an internal and external variety, and considerable and ongoing engagement. Consider the following: Cybersecurity. It’s not something you can just delegate and forget.

B2B 62

B2B Marketing Survey Study 62

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

Video also works well as an internal tool for company announcements or simply to show accessibility, as Intuit CEO Brad Smith does in his “ new employee welcome message.” Internal communications teams use video to convey a corporate culture. A personalized way to attract talent. It’s pure storytelling.

Video 149

Video Case Study Agriculture B2B 149

Cision

SEPTEMBER 23, 2016

With Pew Research Center’s 2016 State of the News Media showing audience growth in cable and network news , as well as an explosion in the digital video sector, brands’ communications strategy must look beyond the written word. An internal or external subject matter expert who specializes in your tour’s topic.

Media 120

Media Television Pharmaceuticals Radio 120

Solo PR Pro

JANUARY 5, 2016

Happy 2016! For others, 2016 is the year they make the leap into independent consulting. The post also includes downloadable key message formats and detailed message mapping templates, along with an accompanying 25-page ebook to help you craft your own messaging, exclusively for Solo PR PRO Premium members. The Results Are In!

Infographics 40

Infographics eBook Survey Resources 40

PR 20/20

OCTOBER 31, 2017

Download your own Performance Pack here. You can download the template here. data quality and management were the top two marketing technology challenges in 2016.”. When pitching the idea to top executives, showcase how NLG could improve internal reporting to stakeholders, and highlight the potential to reduce headcount.

Enterprise 57

Enterprise Tools Strategy Marketing 57

ISEBOX

MARCH 18, 2016

Internal Messaging Apps = Effective Internal Communications. Streamlining internal communication is critical when organizing public relations campaigns. An Enterprise version is slated for release in early 2016. The upgrade to Advanced Project Management is $10, and the Full In-House version for creative teams is $15.

Publicity 70

Publicity Enterprise Analytics Tools 70

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Slack Chat Groups - Is your company on the new internal collaboration tool Slack?

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

ISEBOX

APRIL 27, 2016

It’s a place that houses your downloadable media, your media kit, your social feeds, your contact. 3) Multimedia should be download-able. Global search engines like Google usually hit the bullseye – but how many times have internal search tools launched you on a wild goosechase away from your intended target?

Survey 70

Survey Corporate Product Launch Writing 70

Cision

OCTOBER 31, 2016

are active each month ( LinkedIn has 467 million members, 106 monthly active as of October 2016 ). You may want to do something old-school cool like import your LinkedIn contacts into your address book by downloading to a.csv file. LinkedIn sometimes feels like the forgotten social network. Job Search (On the DL).

LinkedIn 60

LinkedIn How To Mobile Course 60

PR 20/20

SEPTEMBER 21, 2017

These are the questions we sought to answer in spring 2015 when I launched an internal initiative named Project Copyscale at my content marketing agency, PR 20/20. When someone downloads an ebook, a marketer defines a set of rules that tells the machine what to do next (i.e. If visitor downloads ebook, then send three-part email ).

Marketing 53

Marketing Software eBook Technology 53

ZudePR

JUNE 6, 2016

If you'd rather download a pdf of this 9,000-word post to read later, and want some bonus content (my top 51 deep work productivity tips) click this link. New habits were formed and reading Cal Newport's book Deep Work: Rules for Focused (sic) Success in a Distracted World (2016) crystallised my thinking. Five book recommendations.

Writing 114

Writing Social Media SEO Blogging 114

Stuart Bruce

FEBRUARY 11, 2016

Virtual reality was a popular prediction for what’s going to be big in 2016. I think it’s a virtual reality itself as 2016 isn’t going to be the breakthrough year of mass adoption, but it is still something that PR professionals need to understand and be ready for. Amnesty used VR to increase donations.

Publicity 60

Publicity How To Crisis Communications Crisis 60

Sword and the Script

AUGUST 6, 2019

He continued: b) “We launched our first podcast season last in March titled, Coffee With A Journalist , which has over 1,500 views and over 820 unique downloads. Anyway, Nasdaq acquired Marketwired in February 2016. marketers, PR, IR and internal communications professionals?to Hold that thought, we’ll get back to it.

Marketing 63

Marketing Pitching Corporate Tools 63