Shift Communications

DECEMBER 13, 2016

SHIFT New York’s consumer team kept up a full court press in 2016, keeping our clients’ brands top of mind among relevant technology and lifestyle reporters and delivering relevant, timely content to their readers. Below are a few 2016 earned media highlights from the New York consumer team and the value each of them delivered to our clients.

Consumer 60

Consumer Media Analytics Travel 60

Deirdre Breakenridge

JANUARY 7, 2016

Content marketing will be more than just a trend to watch in 2016. to find out exactly how PR and marketing professionals felt about their content efforts in 2015, and to also see how they plan to approach content marketing in 2016. Here is my Q&A with Lisa Davis, Director, Marketing, at Marketwired.

Survey 90

Survey Marketing Content Marketing Measurement 90

Awario

AUGUST 3, 2020

Available in over 150 countries, TikTok launched in 2016. In 2018, the app gained a lot of popularity among young people and became the most downloaded app.

Brand 78

Brand Branding Marketing 78

Solo PR Pro

AUGUST 16, 2016

Last week some of the members of the Solo PR PRO community joined us in Tampa Bay, Florida for our main event of 2016. It was amazing to share with one another and our fellow attendees at the 2016 Florida Public Relations Association Conference in Tampa Bay, Florida! Jennifer Lefkowitz in a session, photo via FPRA.

Conference 40

Conference Crisis Community Crisis Communications 40

Waxing UnLyrical

AUGUST 3, 2016

Aly Saxe (@Aly_Saxe) July 12, 2016. Aly Saxe (@Aly_Saxe) July 12, 2016. Heather Whaling (@prtini) July 12, 2016. Some are very specific, e.g., app downloads. Heather Whaling (@prtini) July 12, 2016. Heather Whaling (@prtini) July 12, 2016. SU Social Commerce (@SocCommSU) July 12, 2016. measurePR. —

Report 40

Report Measurement Software Analytics 40

Solo PR Pro

MAY 24, 2016

We are thrilled to announce that once again, Solo PR Pro has teamed up with with the Florida Public Relations Association (FPRA) Conference for our main event activity for 2016 and registration is now open! The FPRA Conference will be August 7-10, 2016, in Tampa Bay, Florida, and registration is now open. About FPRA.

Conference 41

Conference Hotels Local Community 41

The Resolution Blog

MAY 24, 2017

Launched in January 2016, the brand had one fundamental problem — low awareness. KPI: 1,000 downloads What was so good about the campaign? Gold for Most Effective B2B PR campaign for Bright HR and Silver for Most Effective Consumer PR campaign for Silentnight Tell us a bit more about one of the campaigns, what was the objective?

Measurement 136

Measurement B2B Google Financial 136

prTini

DECEMBER 12, 2016

This time last year, I set a goal to read 24 books in 2016. Plus, I love that I can download a sample to “test” a book before fully committing to it. in 2016: Biographies & Memoirs. The post 2016 Reading Challenge: Favorite Books + Lessons Learned appeared first on prTini. I read more, faster this way.

Construction 28

Construction Leadership Data Social Media 28

Cision

AUGUST 31, 2016

Uncover more social media trends with Cision’s 2016 Global Social Journalism Study. Download it now for an in-depth look at journalists’ perspectives on social media across the United States, Canada, Finland, Germany, France, Sweden and the United Kingdom, and how their understanding and usage of it has evolved.

Journalism 206

Journalism Trends Social Media Pitching 206

Deirdre Breakenridge

APRIL 25, 2017

While watching the news, during the 2016 election, our kids asked Alexa about TPP to learn it stood for the Trans-Pacific Partnership, “a trade agreement between Australia, Brunei, Canada, Chile, Japan, Malaysia, Mexico, New Zealand, Peru, Singapore, the United States and Vietnam.”. The New York Times online has a Word of the Day program.

Reddit 236

Reddit YouTube Google Course 236

ISEBOX

JUNE 20, 2016

Nils Frederiksen (@TheRealNilsHF) June 16, 2016. Annabel Jones (@southern_bel) June 16, 2016. — a_silverstein (@a_silverstein) June 16, 2016. “ Peter Shankman is captivating, entertaining and real. Feel free to download the document using the link below. . They care about the substance of your website.

Journalism 79

Journalism Twitter Education Technology 79

The Resolution Blog

DECEMBER 30, 2015

Today 500 copies have downloaded and read. We are pumped to see in 2016 with you and can’t wait to continue to listen, build and make life easier. In May, we published our ebook on the future of public relations; ‘PRs Digital Resolution’ Mark Bokowski, Paul Sutton and Behind the Spin write rave reviews. We love it.

eBook 120

eBook Measurement Community Technology 120

Melissa Agnes

MARCH 15, 2018

The Horse River Wildfire that took place in Fort McMurray, Alberta, Canada, in May 2016 was unprecedented in Canadian history. Tune in to this episode of The Crisis Intelligence Podcast here: To download this episode to your computer or device: Click here. Running time: 47:20.

Crisis 145

Crisis Crisis Communications Crisis Management Community 145

Shift Communications

NOVEMBER 10, 2016

But the health and medical app arena is becoming quite crowded; one report stated that 259,000 such apps were listed on major app stores in 2016. Did that hit in your dream publication actually result in more conversions or downloads, or was it the Tier II trade hit that really did it? Are you attracting the right audiences?

Healthcare 144

Healthcare How To Analytics Mobile 144

Burrelles Fresh Ideas

SEPTEMBER 12, 2023

You can download the subsequent white paper and see the complete list of evaluation criteria here. Mark served as the PRSA National Chair in 2016 and launched this venture in 2018 with an interview of Paula Pedene, APR, Fellow PRSA, author of A Sacred Duty: How a Whistleblower Took on the VA and Won.

Ethics 111

Ethics Industry Publicity Analysis 111

Practical Law Construction

JANUARY 12, 2023

Project Co appointed Lendlease as the design and build contractor under an amended JCT Design and Build Contract, 2016 Edition (the Building Contract). This blog post discusses how Project Co successfully achieved this downloading exercise. The project agreements clause.

Construction 90

Construction Exercises Employee Engineering 90

The Proactive Report

OCTOBER 27, 2017

Source: SBA Gov 2016 ) Just over half of them (54%) have a website. Did they visit more than one page, did they view a video or download a whitepaper? There are 28.8 million small businesses in the US, which account for 99.7% of US businesses. Hard to imagine why the other half don’t!) And finally, Conversion.

Tools 113

Tools Analytics Google Web 113

Prohibition

SEPTEMBER 13, 2022

As the most downloaded app of 2021, TikTok has surpassed over one billion active users on the platform, providing endless centertainment from creators around the world. This powerful marketing tool has been on the rise since 2016 and is continuing to grow, with the sector valuing at over £12.57 billion globally this year!

Brand 118

Brand Branding Video Social Media 118

Cision

NOVEMBER 22, 2016

As 2016 draws to a close, it’s natural to reflect back on the year that was. Download 11 Ways to Leverage Press Releases to find out how to: Grab readers’ attention with multimedia. We’re No Longer Reaching in the Dark. Stay on top of marketing best practices and you’ll have even more to be thankful for.

Marketing 120

Marketing Analytics Television Tools 120

ImPRessions - Crenshaw Communications

JANUARY 4, 2016

Here’s what we promise to do more of in 2016. Read more: Download our free tipsheet, 8 Ways To Hit Your Company’s PR Goals. Goals are a way to challenge oneself and stay on course (or redirect when needed), and they help take stock of what really counts. Get ahead of the newest media developments.

Fashion 149

Fashion Writing Internal International 149

Presspage

MARCH 6, 2018

MIA launched their revamped social newsroom in March of 2016 switching from a native newsroom -driven by their website’s standard CMS- to a dedicated newsroom solution for digital PR and media relations. Miami International Airport. On November 7, 2017, the industry awarded Miami International Airport the 2017 Peggy G.

Airlines 87

Airlines Web SEO Internal 87

Shift Communications

JULY 5, 2016

A scant 6 years later, in the second quarter of 2016, we published 18,452,168 stories per quarter. Download your copy today: Christopher S. Take a look at the number of news stories per quarter, as measured by the Google News database of accredited news sources: It took from 1979 to 1995 to publish just over 18 million news stories.

Publicity 110

Publicity eBook Analysis Google 110

Cision

OCTOBER 20, 2016

As the communications industry prepares for this weekend and next week’s PRSA 2016 International Conference , the question is: How has the conversation around trust evolved over the past 12 months? Cision found more than 3,000 comments on social in reference to trust and last year’s PRSA International Conference.

Conference 120

Conference Internal International Community 120

Katie Paine's Measurement Blog

MAY 19, 2016

(Please note: This piece originally appeared as a free article in the late May 2016 edition of The Measurement Advisor newsletter.) Click here to view and/or download the chart as a PDF. Ready to have all your bases covered? Our chart is designed to help you select data, tools, and metrics. No ratings yet. Please rate […].

Tools 49

Tools Data Measurement 49

Beyond PR

JUNE 1, 2016

Download Meeting Demand: A Guide to Becoming a Data-Driven CMO right now. I’m grateful for the friendships I’ve made within the Marketo community and look forward to the experiences that future summits hold. Get more tips for transforming your team into marketing champions.

Marketing 40

Marketing Chemicals Analytics Data 40

ImPRessions - Crenshaw Communications

APRIL 12, 2016

As the second quarter of 2016 begins, now is an opportune time to think like a “start-up” and get some fresh PR perspective. Download our free tipsheet on the 7 Things Tech Startups Need To Know About Working With PR. .

Company 120

Company Guidelines Leadership Financial 120

Shift Communications

JUNE 19, 2017

An EU citizen visits a Canadian company’s website and fills out a form for a white paper download. If you’ve done business of any kind with an EU citizen, including non-financial transactions (free trial, download, free sample, etc.), It was enacted into law in May 2016, and enforcement penalties begin in May 2018.

Publicity 163

Publicity Marketing Privacy Advertising 163

Cision

SEPTEMBER 8, 2016

Cision (@Cision) September 7, 2016. PR Newswire (@PRNewswire) September 7, 2016. We’re talking more views, more downloads, more conversions and more revenue. We’re talking more views, more downloads, more conversions and more revenue. Don’t overask of your influencers. Must be fair exchange of value.

Content Marketing 84

Content Marketing Marketing Skype Enterprise 84

Stephen Waddington

MARCH 20, 2019

While three of these super sectors have grown since 2016, Lifestyle and Fashion & Beauty have seen declines, with the latter experiencing a 14% drop over the last two years. Download the full report here. Emergence of super sectors The market is dominated for blogging in the UK is dominated by five super sectors.

Blogging 76

Blogging Fashion Survey Instagram 76

Sword and the Script

FEBRUARY 15, 2020

Just 12% are optimizing their content for voice search, even though Google reported in 2016 that 20% of searches are made by a voice interface. The full report covers a lot of ground and it is available for download with registration. The full report is freely available for download without registration. * * *. Hey, Google!

Study 78

Study Marketing Brand Branding 78

ISEBOX

DECEMBER 14, 2016

In 2015, approximately three billion mobile health (mHealth) apps were downloaded onto Android and Apple devices. Competition in this space will continue to explode, making it more difficult to stand out and boost those download figures. We’re wrapping up 2016 with additional articles in the pharma regulatory series.

Mobile 70

Mobile Pharmaceuticals Healthcare Product Launch 70

Cision

SEPTEMBER 19, 2016

Twitter (@twitter) September 8, 2016. Businesses, however, are not yet allowed to participate on the platform (they are expected to be integrated into the platform by the end of 2016). Get started by downloading The 9-Step Guide to Measuring Social ROI. pic.twitter.com/VEU92V5Gqj. Video / audio calls directly from the app.

Skype 120

Skype Facebook Customer Service Google 120

Shift Communications

MARCH 11, 2016

Edison Research released its 2016 Infinite Dial digital landscape recently, and it’s amazing. If you haven’t downloaded it yet, do so (it’s free). One of the biggest takeaways: what do we do about Snapchat?

Real Estate 60

Real Estate Analytics Measurement Course 60

Beyond PR

AUGUST 30, 2016

For the next 10 to 15 years, those in the Class of 2016 will likely earn less, and have more spells of unemployment, than if they had graduated when job opportunities were plentiful.”. Take the above tips one step further by downloading Driving Audience Awareness by Targeting Your Press Release. More than 43M people in the U.S.

Radio 68

Radio Media Newspapers Technology 68

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

Fake content has been around as long as the internet, but as a culture, we didn’t take it so seriously until after the 2016 election. Think twice before you download that ad blocker; it doesn’t really stop ads from counting and only erodes content quality. Don’t cut corners.

Publicity 120

Publicity Storytelling Journalism Viral 120

ISEBOX

JANUARY 8, 2016

Being that we are in 2016, it’s time to consider these 5 reasons why your organization needs a cloud based media center to help you automate communications, and what you should be looking for in a partner: Reason 1: Get Found – Your company is now a publisher. Brad, do you know how many people downloaded our video in our last campaign?”.

Media 79

Media Analytics Technology Corporate 79

wiredPRworks

NOVEMBER 22, 2016

#GivingTuesday is on November 29, 2016. What will do differently in 2016? Download the #GivingTuesday toolkit. Charities and nonprofit fundraising communities from around the world will unite to celebrate generosity, share stories and raise awareness about important causes. Tell us: How did you participate in 2015? Strategize.

Nonprofit 40

Nonprofit Small Business Creativity Corporate 40