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Monday Roundup: PRSA 2015 International Conference

Waxing UnLyrical

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. What do you hope to learn at the PRSA 2015 International Conference? Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

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#measurePR Recap (July 2015): Internal Communications

Waxing UnLyrical

The July edition of #measurePR focused on an area most PR pros don’t often think about: internal communications. Here’s some of what we talked about: On best practices for internal communications and the measurement thereof: A2 Measure the right things, not just the easy-to-measure ones. ’ #internalcomms #measurepr.

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Cloud-based newsroom keeps customers informed during crises

Presspage

That perilous storm more than once proved the value of a cloud-based newsroom platform, according to Cristina Armand, PR and digital marketing manager for Miami-Dade Aviation Department , which runs Miami International Airport. During a major ice storm in 2015, the news site had 31,981 views. 12, says Armand.

Crisis 74
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Lessons from the United Nations communication frontline

Wadds Inc.

In an age fraught with misinformation and disinformation, we need trusted sources of information more than ever. At the CIPR International Maggie Nally Lecture this week, United Nations (UN) Under-Secretary-General for Global Communications Melissa Fleming provided insights into communicating accurately and effectively in the digital age.

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The Rise and Fall of the Pumpkin Spice Latte

Cision

In 2015, in an analysis of news media, web forums and 1% of Twitter conversations, we found 90,140 mentions. Advance a conversation by building off of where the conversation ended last year — start with new information and creativity and then cover more familiar tropes. There are pumpkin spice cookies, cakes, candles and yes, lattes.

Analysis 318
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Monday Roundup: International Women’s Day

Waxing UnLyrical

Big day tomorrow: International Women’s Day. Six marketing lessons for International Women’s Day. International Women’s Day History. International Women’s Day: 6 Creative Marketing Ideas To Celebrate. The best PR campaigns for International Women’s Day 2015. ” 3.

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Monday Roundup: International Women’s Day

Waxing UnLyrical

Big day tomorrow: International Women’s Day. Six marketing lessons for International Women’s Day. International Women’s Day History. International Women’s Day: 6 Creative Marketing Ideas To Celebrate. The best PR campaigns for International Women’s Day 2015. ” 3.