David PR Group

JULY 13, 2016

Simmons works for Nielsen Holdings which purchased Harris Interactive in 2013.) Reputation goes beyond your customers and may include opinion leaders, media, the financial community and others. Simmons says they are more engaged individuals who are more involved in their communities and exert influence over others. Check it out.

Reputation 40

Reputation Measurement How To Financial 40

Sword and the Script

FEBRUARY 2, 2022

Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news. Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. OnePitch lists some of the major communications conferences for 2002. * * *.

SEO 132

SEO Content Marketing Marketing Software 132

PR Conversations

NOVEMBER 20, 2014

Personally I feel the tendency to state that public relations practice (including internal communications) is better today than in the past is a mistake as much earlier wisdom seems to have not only been lost, but denied by this stance. If they are not, find out why and correct basic errors of policy and practice.

Employee 77

Employee How To Internal International 77

Waxing UnLyrical

APRIL 2, 2013

Also, organizational infrastructure #measurepr … — Sandra Fathi (@sandrafathi) March 19, 2013. Sandra Fathi (@sandrafathi) March 19, 2013. Sandra Fathi (@sandrafathi) March 19, 2013. Sandra Fathi (@sandrafathi) March 19, 2013. standingdog A1: not just budget – sometimes time is the more expensive resource.

Measurement 86

Measurement Airlines Banking Twitter 86

Shift Communications

JANUARY 12, 2017

The post highlighted how to differentiate between public relations and media relations – essentially explaining that media relations is just one of many public relations strategies. A few years ago we published a blog post titled “ Public Relations and Media Relations: What’s the difference?” here on the SHIFT blog.

Strategy 60

Strategy Publicity Media Relations Social Media 60

Stern + Associates

AUGUST 26, 2022

Faculty Award in 2013. An award-winning author, Chugh’s critically-acclaimed, bestselling book, “ The Person You Mean to Be: How Good People Fight Bias ” (2018), explores surprising concepts that hold organizations back from achieving success and unpacks the tools believers must use to become builders. Dolly Chugh speaks at TED@BCG.

Leadership 62

Leadership System Tools Groups 62

Solo PR Pro

OCTOBER 15, 2015

On the second Wednesday in October, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). Is this what you’re seeing, as well? Chat Highlights.

Trends 40

Trends Survey Local Leadership 40

Doctor Spin

APRIL 17, 2023

Going the extra mile can be a long-term PR strategy if you can figure out how to do things that don’t scale. Offer pro bono services to a non-profit organisation in your community. Create a case study on how your business helped a customer or client achieve their goals. The 1-page strategy focuses on how to win.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Cision

JUNE 29, 2015

This is a guest post by Jeremy Bamidele , a brand strategist, publicist and adjunct professor at Rancho Santiago Community College District. The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013.

Comparison 120

Comparison Television Print Social Media 120

wiredPRworks

DECEMBER 14, 2015

How can associations learn how to leverage the power of LinkedIn marketing to attract and engage members? You can grow your association by integrating LinkedIn into business development, member service, marketing or PR efforts for immediate and long-term impact throughout your association and its community.”.

LinkedIn 49

LinkedIn Marketing Conference Meeting 49

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Even though this is a well-known idiom, every time I hear or see it I picture the proverbial tire hitting asphalt. I love a good idiom.

Creativity 96

Creativity Storytelling LinkedIn System 96

Critical Mention

JANUARY 3, 2019

When I came home in 2013, I did not have a business model or consultancy practice. That honor and experience dramatically increased my exposure to the anti-bribery and compliance community. One of the issues she addresses pertains to being where your community is, and you won’t know that until you try! SCHEDULE A DEMO.

Interviews 105

Interviews Ethics Government Internal 105

Waxing UnLyrical

DECEMBER 22, 2014

Get inspired by Laura Click ‘s suggestions from 2013 that still remain relevant today. In this post for Top Rank Marketing , Brooke Furry explores how digital marketers can prevent burn out by improving personal health, professional habits, and creative pursuits. How to Start a WordPress Blog. Burn Out or Burn Bright?

Web 73

Web Creativity Blogging LinkedIn 73

wiredPRworks

NOVEMBER 15, 2016

BACKSTAGE TOUR: HOW TO BUILD BRANDS WITH INFLUENCE MARKETING & PACK THE HOUSE IN 3D by Barbara Rozgonyi , CEO, CoryWest Media. at Social Media Week Berlin in 2013. Influencer Marketing Speaker Presentation Guide.

Strategy 40

Strategy Marketing Social Media Internal 40

MaccaPR

OCTOBER 3, 2016

In 2013, the Boston College Center for Corporate Citizenship and Ernst & Young LLP (EY) conducted a survey on corporate sustainability reports. And for 46 years, we’ve been reporting back to our communities and stakeholders on performance in key areas such as Health & Wellness, Sustainability, Workplace and Community.

Corporate 71

Corporate Report Survey Government 71

Waxing UnLyrical

DECEMBER 16, 2013

Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement. Why: A classic from the WUL vault, this recap features the first #measurePR chat of 2013. measurePR transcript for July 2. PR Measurement – What to Measure.

Measurement 86

Measurement Case Study Twitter Google 86

Waxing UnLyrical

NOVEMBER 27, 2012

Jen, you have no need to apologize; on the contrary, many thanks to you for being so committed to the #measurePR community! We had some discussion on how to measure business-to-business (B to B) engagement, based on a question from Dawn Kelly, who is new to the #MeasurePR chat. 2013 will see us start anew! 11, 12-1 pm ET.).

Pinterest 79

Pinterest Measurement Analysis Community 79

Sword and the Script

OCTOBER 4, 2022

But in its last full year as a publicly traded company in 2013, prior to its sale to GTCR (and eventual merger with Cision), it did roughly $187 million sales or a little more than the Muck Rack funding round. Here’s the list of PR technology companies I’m watching and here’s how to get on my radar. Content picks.

Technology 81

Technology Company Analytics Writing 81

PR 20/20

JUNE 25, 2019

Values-based messaging (32%) was more effective than product-focused communications (26%) in driving advocacy. Source: Neilsen , 2013). The public expectations of your company have never been greater… Every company must not only deliver financial performance, but also show how it makes a positive contribution to society.

Marketing 52

Marketing Storytelling Technology Community 52

Solo PR Pro

JUNE 30, 2015

This year, we’ve joined forces with the well-respected Florida Public Relations Association (FPRA) Conference – being held August 10-12, in Orlando – to help develop a program jam-packed with sessions of interest to the Solo PR Pro community. Instagram for PR Success – Heather Whaling, President, Geben Communication.

Hotels 40

Hotels Conference Analytics Sports 40

Waxing UnLyrical

JANUARY 24, 2013

This year, PR professionals need to learn how to harness the power of big data to listen and engage, or face being left behind. How can PR professionals harness the power of big data to support customer service, PR and marketing efforts? Image: The IBM Curiosity Shop via Flickr, CC 2.0. So, what is big data ? Take Waze for example.

Big Data 92

Big Data Data Publicity Analytics 92

wiredPRworks

JUNE 17, 2016

In this multi-faceted session, you’ll breeze through a WIRED strategy you can use to map out future success, and learn how to self-assess your social skills. We’ll focus on the top sites you can use to raise association awareness, warm up communities and stand out as a sought out thought leader. at Social Media Week Berlin in 2013.

Strategy 40

Strategy LinkedIn Social Media Reputation 40

Sword and the Script

JANUARY 21, 2017

She uses a series of case studies to illustrate the impact of monitoring and metric can have in shaping a crisis communications response: “Remember the Rutgers University debacle in 2013? Don’t miss these posts: How to Get the B2B Marketing Persona Right [UML]. Looking for a digital PR firm that knows how to measure?

Social Media 60

Social Media Crisis Marketing Media 60

wiredPRworks

FEBRUARY 8, 2017

Along the way, you’ll discover how to maximize productivity and ROI. Learn how you can easily adapt to change and make the most of what’s next, right now. WIRED Social Selling: How to Re-Energize Events – and Sales Right Now! Learn how to self-assess your social skills and find out where you can improve.

Marketing 40

Marketing Conference Meeting Social Media 40

Waxing UnLyrical

SEPTEMBER 16, 2015

A recent report from Continuity Insights in 2014 shows that “over half (58%) rated mobile technologies [are considered] as absolutely vital in carrying out crisis communications plans, up 5% since 2013” (page 4). Build crisis communications practices throughout curriculum. Photo: Alan Cleaver via Flickr, CC 2.0.

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

MaccaPR

OCTOBER 14, 2015

Preceding its $90 million acquisition by LinkedIn back in 2013, Pulse was a news-aggregator app that curated your favorite publications and news sources and presented them in a Flipboard-type manner. Rebranding to “LinkedIn Pulse” in late 2013 , the app has quickly become a key part of making LinkedIn a content marketing machine.

LinkedIn 48

LinkedIn Content Marketing Marketing Engineering 48

Waxing UnLyrical

MAY 27, 2015

Already this month, I have learned how to make new desserts with raspberries , my favorite fruit ever, and how to pack the perfect picnic. In 2013, sales approached $13 billion , and it opened thirty-two new stores, expanding into 10 new markets. She spent years advising small businesses and mentoring youth in her community.

Leadership 40

Leadership Twitter Small Business Storytelling 40

Cision

JUNE 2, 2015

“A list is the community you have the opportunity and pleasure to serve.” “You don’t learn how to be fascinating, you unlearn how to be boring.” “We spent $500 billion in 2013. “If you jump to the benefit without explaining how to get there, that’s hype. Click to tweet!

Content Marketing 120

Content Marketing Marketing SEO Education 120

MaccaPR

APRIL 2, 2015

As Facebook marketing thought leader Mari Smith covered in her "How To Use Facebook To Increase Sales" presentation, consumers who use Google are in search mode, while consumers who use Facebook are in socialize mode. Nichole Kelly , president of SME Digital , gave a great presentation on, “How to Become an ROI-Driven Social Marketer.”

Social Media 48

Social Media Pinterest Marketing Media 48

ZudePR

MAY 31, 2015

“Even if I tell people how to do stuff it doesn’t equate to my experience and expertise. “Creating content started paying off quickly, because I knew how to use that content when talking to prospects who were already in the sales funnel. “I share to be part of a community. ” #10: Gini Dietrich (Chicago).

Communications 81

Communications How To Blogging Content Marketing 81

Doctor Spin

DECEMBER 4, 2023

Learn more: Social Media Logic: The Amplification of Media Effects Subscribe and get a free ebook on how to get better PR ideas. link] Additionally, social media platforms facilitate real-time communication and networking, making them powerful tools for social mobilisation and community building. Writing Technologies eJournal.

Social Media 52

Social Media Media eBook Technology 52

Journalistics

SEPTEMBER 10, 2021

It is the hot topic for 2013, as brands look to leverage great content to expand their reach, drive more engagement or improve their search engine rankings – to name a few. The problem facing most organizations is how to create great content that will get noticed and shared as information volumes continue to increase. Don’t believe me?

Content Marketing 52

Content Marketing Marketing Analytics Resources 52

Sword and the Script

DECEMBER 10, 2019

Similar to the algorithms which drive many of our online purchases, brands will begin to communicate with their customers as if they have personal connections with them. And then knows how to leverage this information to persuade you to purchase or act in a certain way.” 16) Social media fragments into niche communities.

Marketing 100

Marketing Content Marketing Advertising Advertising 100

Communications Conversations

SEPTEMBER 9, 2014

But, I didn’t really get a chance to meet and know Nora until about a year ago when I asked her to speak at the 2013 Minnesota Blogger Conference. What I didn’t expect was how damn funny this woman was. There’s no other position where you so quickly learn how to work hard and well under pressure. I expected smart.

Energy 128

Energy Corporate Agency Insurance 128

Mark My Words

OCTOBER 25, 2021

The spats that occurred over the years are too numerous – and perhaps too tedious – to list, but memorable moments include BrewDog calling the ASA “m **s” for demanding the removal of that word from its website back in 2013. If what we make gets enough attention to gather complaints, we’ve cracked the relevance problem.

Strategy 60

Strategy Marketing Insurance Insurance 60

prTini

SEPTEMBER 24, 2014

Does anyone actually know how to read the label? Started in 2013, BuzzSumo is an up-and-coming tool I’ve kept my eye on since the beginning. The tool is a little overwhelming but they do have lots of videos and a free Udemy course to help users understand how to get the most from it. It’s like trying to buy the best wine.

Tools 72

Tools Viral Engineering Comparison 72

Waxing UnLyrical

DECEMBER 13, 2013

Content is at the core of what we do, and understanding how to optimize it – and our work – is central to success. I wasn’t able to attend in 2013, but I heard rave reviews. How could that not put a smile on your face? Traackr’s The Engagers: 2013 Edition. Events that will inspire you: 7.

Conference 110

Conference Hotels Privacy Resources 110