PR Conversations

AUGUST 7, 2014

Things ain’t what they used to be; the end of the beginning around wearable technologies and the device jumps PR practitioners are about to encounter. As I sit here, at the end of the beginning, I wonder what future colleagues will make of the collective inaction around wearable technologies and the device jumps we are about to encounter.

Publicity 87

Publicity Ethics Technology Government 87

PR 20/20

SEPTEMBER 17, 2019

“You’ll leave with best practices and relevant case studies from real-world marketers thriving at the intersection of marketing, technology, and management.”. Programmed by Scott Brinker (you probably know him from his blog ChiefMartec.com ), the MarTech Conference takes a graduate-level look at marketing, technology and management topics.

Conference 97

Conference Marketing Case Study Content Marketing 97

Beyond PR

MAY 4, 2017

When we talk about evolution, sure: tools, technology and breaking down silos have been the key to many industries taking the step to greater value within their organizations. 3) Success lies in how we use technology to see around the corner and fundamentally change. But for a long time, our industry has needed evolution.

Communications 61

Communications Hotels Technology Tools 61

Practical Law Construction

AUGUST 23, 2021

This post is the latest in a series covering issues that frequently arise in international arbitration, each with a specific regional focus. Hiring of information and communication technology. It addresses issues in Brazil, where the use of dispute boards is common as part of a tiered dispute resolution mechanism.

Construction 52

Construction Government Engineering Trends 52

Shift Communications

APRIL 27, 2015

For marketers with a strong international presence, this is good news. For reference, YouTube passed the 4 billion daily view mark in 2012, only 3 short years ago. Vice President, Marketing Technology. Above, the Middle East and Africa represent continued growth for Facebook. Facebook’s a mobile giant. Prepare accordingly.

Mobile 60

Mobile Facebook YouTube Video 60

Reputation Us

OCTOBER 18, 2016

While credit union merger counts have slowed since the 277 consolidations completed in 2012 – totaling 254 in 2013, 257 in 2014 and 235 in 2015 – 2016 brought an uptick in numbers. Internally to the credit union being acquired: The board, executives, branch managers and staff. having the same core provider).

Reputation 60

Reputation Communications Financial Internal 60

Karen Freberg

DECEMBER 30, 2019

You see – when I was on the job market, I had a professor at Tennessee who told me I was “ not international enough ” to be competitive on the job market. This professor defined being international as being someone who was born outside of the country. And third, it would give me a competitive edge.

Social Media 56

Social Media Conference Travel Internal 56

Ishmael's Corner

MAY 5, 2015

operation back in the 2011/2012 timeframe. Out of literally hundreds of PR agencies focused on the technology sector, the Holmes Report judged us as the one of the top five in the country. It’s amazing how survival has a way of tuning one’s senses. That was the situation for our U.S. It was time for our U.S.

Storytelling 60

Storytelling SEO Agency Leadership 60

PRSay

SEPTEMBER 14, 2016

Wilde joined Thuzio as an intern in the summer of 2013, a company that was founded in 2012 by former New York Giants running back Tiki Barber and Mark Gerson, Chairman and Co-Founder of Gerson Lehrman Group. Russ Wilde, Jr., Our team has prided itself on our willingness to listen to our clients and industry trends.

Sports 60

Sports Creativity Industry YouTube 60

PR 20/20

MAY 12, 2016

As CMOs navigate the marketing talent gap , they are increasingly seeking performance-driven agency partners that are immersed in marketing technology and staffed with digital-savvy professionals. The marketing services industry is in a state of flux. 4) Demand That Digital Is Ingrained in Their DNA.

Agency 40

Agency Marketing Financial System 40

Communications Conversations

DECEMBER 1, 2016

Having the opportunity to work on global hotel brands like Radisson Blu during my time at Carlson is something that will be ever valuable and applicable as I continue to work for national and international brands. We’re also pretty good at that technology stuff. Do you see yourself staying in social/digital marketing long-term?

Public Affairs 60

Public Affairs Social Media Employee Hotels 60

Communications Conversations

JULY 19, 2018

Back in 2009-2012, when social, search, mobile and other channels under the digital umbrella were less mature, specializing in one of those disciplines seemed like the way to go, and that was the advice from career experts. Would you recommend a career in social media to today’s young grads? I’ve thought a lot about this lately.

Social Media 60

Social Media Media B2B Content Marketing 60

PR Job Coach

NOVEMBER 26, 2020

Ageism, the practice of sunsetting experienced pros , has been with us in the work force for many years but today has become a routine practice in technology and many other industries. Gerry has served 50 years in communications and technology roles with Fortune 200 firms and NASA. Oh how times have changed.

Corporate 274

Corporate Leadership Advertising Advertising 274

PR Conversations

OCTOBER 2, 2015

I know how difficult it can be to get information, particularly when you work for a national office of an international operation. Not excuses or obfuscation, but shared dialogue particularly in relation to technology and other areas which may be difficult for non-experts (including journalists) to understand. Published 2012.

Publicity 40

Publicity Crisis Management Crisis Handbook 40

PR Conversations

SEPTEMBER 22, 2015

A necessity to acquire proficiency in technical tools—ones previously unused (perhaps unknown) to public relations practitioners—has caused PR women (and men) to cooperate and work with IT and analytics staff; for example, to work together to develop internal communications systems. networking in order to amplify opportunities.

Interviews 40

Interviews Enterprise Corporate Internal 40

Stephen Waddington

AUGUST 27, 2018

This is the paper that I wrote for my CIPR Chartered Practitioner assessment in 2012. In the Third Annual Grunig Lecture Series[iii] at the PRSA International Conference in October 2010, Larissa and James Grunig explained the original objective and motivation of the research team. "We

Communications 60

Communications Analysis Web Handbook 60

ImPRessions - Crenshaw Communications

FEBRUARY 14, 2017

Since the Pebble Watch was launched in 2012 and became Kickstarter’s breakout success, the crowdfunding dream has captured the imagination of many cash-strapped entrepreneurs. It serves as proof of concept for exciting ideas, an outlet for fledgling companies to tell their story, and a way to build ties with future customers.

B2C 192

B2C Community Banking Advertising 192

Communications Conversations

JULY 23, 2019

Although he got his start in the agency world at Weber Shandwick, he quickly moved to the corporate side and joined transportation technology company PeopleNet—now Trimble Transportation — in 2015. A 2012 cinema and TV arts grad of Cal State Northridge, she spent several years in development and producing in L.A.

Transportation 122

Transportation Social Media Corporate Agency 122

Sword and the Script

APRIL 13, 2019

The marketing spend on domestic markets has steadily increased – by 10% since 2012. The Council summarized the findings in four conclusions: a) “ Upgrading digital and go-to-market capabilities – improving proficiency, process and technology to gain both revenue and customer relationship growth.”.

Study 114

Study Survey Infographics B2B 114

PR 20/20

DECEMBER 10, 2019

This is Scott Brinker’s Marketing Technology Landscape. Latest version includes 7,040 technologies, each of which captures and reports data. The answer to that question requires a clearly defined objective, solid understanding of the tracking technologies available, and strategic planning. Everything is trackable. Salesforce).

Report 52

Report How To Marketing Analytics 52

PR 20/20

JULY 31, 2018

Inbound marketing requires a champion—those who believe in the power of inbound, and are willing to take a risk on a new direction, methodology and technology. So, I partnered with PR 20/20 in 2012 to create a ground-up program with a new website and new marketing strategy with HubSpot. It really can help to make the case internally.

Marketing 42

Marketing Leadership Engineering Education 42

Bianchi Biz Blog

MAY 17, 2021

I attended a symposium at the Engine Research Center, at the University of Wisconsin in Madison two summers ago entitled Technologies to Meet Ultra-Low NOx Standards, which should supply an excellent background for that article. My life as a freelancer began in 2012. Finish this sentence: If I am not reporting, I am ….

Meeting 65

Meeting Automotive Engineering Media 65

PR 20/20

SEPTEMBER 21, 2017

These are the questions we sought to answer in spring 2015 when I launched an internal initiative named Project Copyscale at my content marketing agency, PR 20/20. Basically, artificial intelligence is the umbrella term for the algorithms, technologies and techniques that make machines smarter, and give them superhuman capabilities.

Marketing 53

Marketing Software eBook Technology 53

PR Conversations

APRIL 1, 2015

It was Fraser Likely who once said that until we relate one public relations measure to another—whether it be an internal communications or a social media metric—we will never be able to show causation from our communication programs. ” Fraser Likely. By Mary Jane Martin, MS, APR.

Conference 40

Conference Measurement Communications Employee 40

PR Conversations

APRIL 1, 2015

It was Fraser Likely who once said that until we relate one public relations measure to another—whether it be an internal communications or a social media metric—we will never be able to show causation from our communication programs. ” Fraser Likely. By Mary Jane Martin, MS, APR.

Conference 40

Conference Measurement Communications Employee 40

Contently - Strategy

JUNE 11, 2020

Over 2,400 years later, technology, science, and medicine have evolved exponentially, but many words in the oath are still remarkably relevant: “I will remember that there is art to medicine as well as science, and that warmth, sympathy, and understanding may outweigh the surgeon’s knife or the chemist’s drug.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

Contently - Strategy

SEPTEMBER 15, 2021

Over 2,400 years later, technology, science, and medicine have evolved exponentially, but many words in the oath are still remarkably relevant: “I will remember that there is art to medicine as well as science, and that warmth, sympathy, and understanding may outweigh the surgeon’s knife or the chemist’s drug.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

Deirdre Breakenridge

JANUARY 3, 2018

I gave this book two thumbs up in a review in December 2012. The interviews with business leaders are eye-opening. I was fascinated with the story about Issy Sharp and how he was able to take a different approach expanding the Four Seasons Hotel internationally. Then, there’s A.G. Fred does it again with The Agony of Decision.

Crisis 0

Crisis Journalism Hotels Case Study 0

Frederik Vincx

DECEMBER 11, 2015

Invest in automation and technology. It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects. The Harvard Business Review focused its entire 2012 January-February issue on happiness. If people already see the value of the technology, they are already sold.

How To 60

How To Software System Employee 60

Cision

JANUARY 14, 2016

Thanks to technology, it’s not mission impossible to find out which particular social networks your customers frequent. Just like LinkedIn, which acquired SlideShare in 2012 , it is the ideal platform for B2B marketers, some 17 percent of whom use SlideShare to launch their new products. There are ways to find out.

Marketing 120

Marketing Pinterest Mobile Social Media 120

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. International journal of lifelong education, 20(5), 405-416. 2012) Contextualizing theories and practices of bricolage research.

Interviews 51

Interviews Ethics Education LinkedIn 51

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. International journal of lifelong education, 20(5), 405-416. 2012) Contextualizing theories and practices of bricolage research.

Interviews 40

Interviews Ethics Education LinkedIn 40

PR Conversations

JULY 8, 2016

In my paper at this year’s International History of Public Relations Conference (IHPRC) I stepped outside my PhD topic (examining career strategies in PR) and offered a methodological focus. International journal of lifelong education, 20(5), 405-416. 2012) Contextualizing theories and practices of bricolage research.

Interviews 40

Interviews Ethics Education LinkedIn 40

Journalistics

JANUARY 27, 2016

. Since graduating from college with a degree in Journalism and PR in 1997, I have been fortunate to work full-time in various public relations, marketing communications, technology marketing and digital marketing roles. The statements above are most-likely internal statements that guide and ground employees around a common purpose.

Blogging 58

Blogging Strategy How To Writing 58

Waxing UnLyrical

APRIL 2, 2016

But not listening has really backfired on brands in the past (it took Komen for the Cure a couple of years to start recovering from its 2012 setback ). Use technology well. When you think about it, social technologies have really transformed our world, and our work. Forget buttons… by pressing a dot on a screen!

Strategy 40

Strategy Case Study Community Creativity 40

Journalistics

JANUARY 27, 2016

. Since graduating from college with a degree in Journalism and PR in 1997, I have been fortunate to work full-time in various public relations, marketing communications, technology marketing and digital marketing roles. The statements above are most-likely internal statements that guide and ground employees around a common purpose.

Blogging 40

Blogging Strategy How To Writing 40

MaccaPR

NOVEMBER 4, 2014

billion giant Bose – one of the consumer electronics industry’s most acclaimed technological innovators – off its game? Beats by Dre associates its headphones not with acoustic technology, but with all that is physical, sweaty and exultant. So how can your company avoid falling prey to the mistakes that put the $2.5

YouTube 118

YouTube Brand Branding Crisis 118