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3 Customer-Focused Ideas for Generating Content on Social Media

Solo PR Pro

Consider the current situation for today’s social media specialist or manager who’s in charge of developing content for a company’s channels. But, do most companies know what their customers want when it comes to social content? Put differently, four in 10 communicators have no idea what content their audiences want to read.

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5 Things to Know After Reviewing Pew Internet’s ‘Social Media Use in 2021’ Report

Solo PR Pro

In April, Pew Internet released another great report detailing social media use in 2021. 5 surprises from Pew Internet's ‘Social Media Use in 2021' report. That may change the way you think about Nextdoor from a social media marketing perspective. Makes sense, right? Twitter trended much younger.

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Experts Talk Social Media Trends for 2022 at AMA Chicago

wiredPRworks

What’s hot – and what’s not in social media right now? On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. Will TikTok REALLY take over everything?

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The Extra Mile PR Strategy: Wow Your Customers

Doctor Spin

The extra mile PR strategy is simple yet powerful. Going the extra mile can be a long-term PR strategy if you can figure out how to do things that don’t scale. link] Graham highlights the necessity of recruiting users manually in the early stages, as waiting for users to come is not a viable strategy. Ritz-Carlton.

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Barbara Rozgonyi Talks 2022 Sales Success Strategies on The Rainmaking Podcast with Scott Love

wiredPRworks

In a recent interview on “ The Rainmaking Podcast with Scott Love ” Barbara Rozgonyi talked about 2022 sales success strategies for business development reps [BDRs], account executives, professional service firms, startups, and small businesses. An early social media advocate, Barbara founded Social Media Club Chicago in 2008.

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Priorities of B2B Marketing: Owned, Shared, Earned, Paid – in that Order

Sword and the Script

To that end, and assuming there’s a business strategy and marketing strategy in place, those priorities should be as follows: Owned – website, blog, newsletter. Shared – social channels. Earned – media or influencer relations. I look back to 2008 and 2009 and I think we had the priorities right.

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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. I build a communications strategy with a multitude of media coverage to engage all demographics because I truly believe in word of mouth success from a great earned media story.