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Social Media Strategies for Financial Services Companies

Ronn Torossian

The post Social Media Strategies for Financial Services Companies appeared first on. Generally, most people assume that the financial services industry is relatively old-fashioned when it comes to digital marketing, but that perception is quickly changing. The pandemic has affected companies in the […].

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8 ways B2B companies can improve their social media marketing strategies

Agility PR Solutions

Social media might not be the first thing that comes to mind as a marketing strategy for your B2B business. In fact, most people relate social media marketing as a B2C strategy, but B2B companies can also benefit from using these platforms. Twitter and LinkedIn are just the tips of the iceberg.

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Social Impact Theory for Social Media Strategy

Ronn Torossian

The term social impact theory was first coined by Bibb Latané, at The Ohio State University, long before the invention of social media platforms, in 1981. The post Social Impact Theory for Social Media Strategy appeared first on. By strength, the theory […].

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Unlock Your Social Media Potential With Onclusive’s Social Listening

Onclusive

As social media strategy contributors, communications pros know how important it is to keep tabs on trending conversations, stay tuned to what the competition is doing, engage key audiences, and amplify brand visibility through social influencers. Influencer relations are at the heart of any social media strategy.

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A Step-By-Step Guide to Managing a PR Crisis

In an instant, your brand could be going viral on social media for all the wrong reasons, or picked up by a news outlet that received an anonymous tip. All brands are vulnerable to bad press, which is why Cision compiled must-know strategies into our PR crisis management guide. No one expects a PR crisis or brand image issues.

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Using Social Media in a PR Campaign

Ronn Torossian

Having a great small business marketing strategy these days requires a number of different elements including email marketing, public relations, social media, paid ads, blogging, and more. The post Using Social Media in a PR Campaign appeared first on.

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Utilizing SEO and Social Media to Convert

Ronn Torossian

The best way that companies can get their target audiences to convert and make purchases is by focusing on the right social media and SEO strategies. These types of strategies can help companies increase their organic website traffic and search engine visibility, as well as their social media reach.