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Board members with marketing experience improve shareholder returns by 3% [benchmark]

Sword and the Script

The study was conducted, in part, by reviewing 64,086 biographies for a total of 12,106 board members and across 1,091 firms “from Standard & Poor’s (S&P) 1500 firms between 2007 and 2012 and identified board members with marketing experience.”

Marketing 136
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European Communication Monitor: a 15-year retrospective

Wadds Inc.

The European Communication Monitor offers insights for public relations practice on trust, strategy, digitalisation and hyperconnectivity, leadership, and inclusivity. Technology is changing the game," Verčič stated, urging practitioners to be at the forefront of these shifts to maintain relevance and leadership.

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The Sword of Certainty: Information is Power

Doctor Spin

Being informed and granted a bigger picture is a typical leadership privilege. 11 Evil Leadership Techniques. The Qualities of Leadership: Direction, Communication, and Obfuscation. 11 Evil Leadership Techniques. The Qualities of Leadership: Direction, Communication, and Obfuscation. 1 Silfwer, J. 2013, May 3).

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Meet PRSA Board of Directors Nominee Jeff Wilson, APR

PRSay

Why did you decide to pursue leadership roles within the Richmond Chapter , and also at the national level? I finally joined the Richmond board in 2007, when the president that year, Jill Vaughn, APR, asked me to chair the Diversity Committee. Jill was not a colleague, but we got to know each other through PRSA.

Meeting 151
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How to Evaluate Speaker Opportunities and Measure Thought Leadership Programs

Katie Paine's Measurement Blog

This post is adapted and updated from a paper published by the Institute for PR, coauthored by Marianne Eisenmann and Katie Delahaye Paine, © 2007 Institute for Public Relations. With thought leadership programs things can get a little dicey. As with any communications efforts it all starts with goals and objectives.

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In Memoriam: Judith S. Bogart, APR, Fellow PRSA

PRSay

“Throughout my career, I’ve felt the most fun and fulfilling part of being a public relations practitioner is acting as the link between a problem and a solution,” she told the Plank Center for Leadership in Public Relations in 2007. An avid traveler, Bogart had many friends and colleagues around the world. Bogart, a Batesville, Ind.,

Local 86
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Responsible communication leadership: putting employees first

PR Conversations

A new term coined: responsible leadership. A new term has emerged for an elevated emphasis on ethical business practice: responsible leadership. A new approach to leadership. Much of the business studies literature focuses on transactional or transformational leadership. risk analysis. care for employees; and.