Buzzstream

FEBRUARY 9, 2024

If you are launching a new brand or product, tailor your press release to resonate with journalists at industry trade publications, so always tie it back to what they find valuable and relevant. In an ideal world, these announcements will lead to interviews or, at the minimum, coverage from various target publications.

Examples 62

Examples Product Launch Data Report 62

The Proactive Report

JUNE 11, 2016

The second is that respondents are underestimating the rise of visual communications—infographics and animation and video more broadly—and the other new skills we need to attract.” DOWNLOAD THE PDF. GET THE FREE 15 LESSON EMAIL COURSE. Follow me on Twitter.

Infographics 150

Infographics Course Survey Agency 150

Cision

MAY 9, 2016

The easiest way to identify these are with the public domain designation (Creative Commons calls this license CC0 ) or with the CC-BY (+SA or +ND) licenses. which I can do with public domain and CC-BY or CC-BY-SA (sharealike) licenses (a great infographic describing how different CC licenses can be used can be found here ).

Engineering 120

Engineering Creativity Google Community 120

Newsfile

JANUARY 24, 2024

The public relations field covers a wide array of tools and you may find it hard to know how to prioritize your PR efforts in 2024. So, read on to discover what you should not ignore in public relations this year. Download the report! Media Monitoring: Tracking media mentions to gauge public perception and reach.

Trends 52

Trends Data-Driven PR Analytics Survey 52

ImPRessions - Crenshaw Communications

NOVEMBER 13, 2018

A public-facing CEO. Some CEOs opt for video to control sensitive communications like a public apology. Verizon’s Oath uses video to take the traditional case study beyond the usual infographic or blog post. 7 best PR uses for video. A real-time response when the stakes are high. Make case studies more visual.

Video 149

Video Case Study Agriculture B2B 149

Sword and the Script

APRIL 26, 2022

Among the most popular content formats for early-stage research were infographics (62%), blogs (58%) and podcasts (56%).”. I first learned of the survey from Marketing Charts and the full report is a quick read and can be downloaded here: 2022 Content Preferences Survey. Mid funnel. Bottom of the funnel.

B2B 96

B2B Case Study Survey eBook 96

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2017

When hard-won earned media results of an excellent public relations campaign begin to show up, it’s not time to stop. ” Trade pieces in discrete verticals can also be very effective as part of a pitch to a B2B publication with a wider audience. That’s when the real work begins. Repurpose the content. Say thank you.

Interviews 136

Interviews Pitching Infographics Print 136

PR 20/20

AUGUST 9, 2016

And your project management system has been stacked with all the standard elements of a successful content marketing campaign, such as: An eBook: All of the brilliant (and statistically valid) research and insights you’ve gathered have been neatly packaged into a downloadable eBook. Public speaking. Seems pretty thorough.

Content Marketing 40

Content Marketing eBook Publicity Marketing 40

Sword and the Script

JUNE 11, 2019

If you aim for this approach, make sure your download is actually worth it. Some organizations want to prevent competitors from downloading information. I like to see things like case studies and infographics freely accessible. Things that are plentiful are free and people will value it more if it’s harder to get.

B2B 120

B2B Mobile Content Marketing SEO 120

ISEBOX

SEPTEMBER 8, 2016

Either a) by being a thought leader in the space you’re in (typically manifested via blog) or b) by creating content for which your audience is willing to exchange contact information (think video, infographic, document, etc.). The Inbound Approach can work for public relations as well as sales – it’s content centric though.

Infographics 105

Infographics Software Video Employee 105

Buzzstream

DECEMBER 5, 2023

Making your list in BuzzStream Let’s say you want to find blogs that feature fitness infographics with a Domain Authority above 40. ” Now you’ve sorted your database by sites that are fitness-related, and would be interested in your fitness infographic. You’ll always have a credibility problem cold-emailing influential people.

Infographics 62

Infographics Pitching Writing Blogging 62

Presspage

MARCH 5, 2020

Here are a few of the challenges we’ve noticed PR professionals have to deal with: Messy publication processes. Blockquotes, good quality photos, videos, and infographics will be essential to get a higher search ranking. Download our free ebook on the role of SEO in PR. Get comfortable with rich content.

Brand 88

Brand Branding SEO How To 88

Cision

NOVEMBER 24, 2015

This ongoing case has the public contemplating the way viral content hubs choose and use images in their listicles and articles. While comedians must rely on others’ materials for parody and sketches, the amount they take to work with can cause a scene just as easily as someone reusing statistics from one infographic for another. .

Examples 120

Examples Viral YouTube Infographics 120

The Proactive Report

FEBRUARY 2, 2017

The measure of trust between the well-informed public and the general population is getting further apart. DOWNLOAD THE INFOGRAPHIC. Trust in business, government, NGOs and the media all declined this year. Trust in media is now at an all time low. The Trust Gap Widens . The System is Broken. 38% are uncertain. .’

System 100

System Training Engineering Employee 100

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The explosive growth of visual content on Tumblr, Instagram, Pinterest and SnapChat and the use of video on social sites like Facebook and Twitter show just how rapidly the public is embracing visual content. Connecting to their social content – 76% of Inc.

Trends 100

Trends Media Case Study SEO 100

The Proactive Report

MARCH 31, 2015

DOWNLOAD THE FULL INFOGRAPHIC OF THE FINDINGS. The explosive growth of visual content on Tumblr, Instagram, Pinterest and SnapChat and the use of video on social sites like Facebook and Twitter show just how rapidly the public is embracing visual content. Connecting to their social content – 76% of Inc.

Trends 100

Trends Media SEO Analytics 100

Beyond PR

APRIL 13, 2018

With Google Alerts, you are only receiving news from a limited number of online publications, leaving you with only a fraction of the information that is taking place around your key alerts. For example, can you track infographic downloads and views via Google Alerts alone? Are you ready to learn more about media monitoring?

Media 73

Media Google Measurement Print 73

Buzzstream

DECEMBER 28, 2023

For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach. Canva is a super simple yet powerful tool that helps create visually appealing content like infographics, diagrams, and other post images to take your content to the next level. That’s where Pixlr comes in.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach. Canva is a super simple yet powerful tool that helps create visually appealing content like infographics, diagrams, and other post images to take your content to the next level. That’s where Pixlr comes in.

Tools 71

Tools Blogging Pitching Google 71

Presspage

NOVEMBER 6, 2017

Number of pageviews for publication on own website. Number of downloads for offered white papers, videos, infographics etc. You may consider tracking some or all of the following: Detailed reach of media coverage: circulation for print media, number of visitors or specific page views for online media.

Measurement 97

Measurement Comparison Advertising Advertising 97

Buzzstream

DECEMBER 28, 2023

For instance, you can filter by Publication Date to find the most recent content and active blogs for outreach. Canva is a super simple yet powerful tool that helps create visually appealing content like infographics, diagrams, and other post images to take your content to the next level. That’s where Pixlr comes in.

Tools 62

Tools Blogging Pitching Google 62

Buzzstream

APRIL 10, 2019

Look for opportunities to embed downloadable content, insert strategic (not too annoying) pop ups, or guide through the content itself to a conversion. Some of your audience segments will be made up of high authority publications and influencers that will greatly benefit from completely custom emails. Queue Ads and Paid Promotion.

How To 125

How To Data Community Groups 125

The Proactive Report

AUGUST 5, 2016

If your news content or press release is not optimized for search – both news and web search – it’s unlikely that it will be found and read by journalists, bloggers and members of the public searching that topic online. Infographics are liked and shared on social media 3X more than other any other type of content.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

Presspage

DECEMBER 5, 2017

Having reporters translate your message for local publication will decrease the chance of earned media conversion tremendously. Not only for body copy, but also for photography, infographics and video captions Make sure images -whenever possible- are market specific ​ For more tips: download the whitepaper Essentials of a Stellar Newsroom.

Local 89

Local SEO Engineering Web 89

Presspage

AUGUST 15, 2017

In a previous article we discussed five trends that will affect public relations professionals in the coming decade. Though email has seen little innovation in the recent past, we can expect to see certain advancements which will keep email at the forefront of public relations. Download our latest eBook! thought leadership.

Technology 115

Technology Big Data Video Data 115

Stephen Waddington

JANUARY 9, 2019

You can download a copy here. Advertising and public relations help generate demand at the top of the funnel. Organizations are evolving their storytelling approach using new content formats such as animation, infographics, and video to engage buyers throughout the purchase journey. In the meantime, here’s a summary.

B2B 60

B2B Report Case Study Infographics 60

Public Relations Sydney

NOVEMBER 30, 2014

These websites contain millions of images ranging from animals, food and drinks, to people and infographics. Sydney Public Relations Agency, CP Communications provides specialist media, traditional and online PR strategies that get amazing results. Purchased images can be found on websites such as Shutterstock and iStockphoto.

Banking 85

Banking How To eBook Infographics 85

The Proactive Report

JULY 23, 2018

Using that same logic, Google regards any link that you put into a piece of content about the brand (press release, article, blog post, infographic) as an owned link. Online releases can be tracked – for the first time, you can get statistics of how many times your press release was viewed, read or downloaded. Owned Links.

Google 113

Google Guidelines Web B2C 113

Cision

NOVEMBER 2, 2015

Without code your sample size may be limited (especially if you’re cutting and pasting from Excel), but as a communication professional you’ll be able to provide more engaging resources to journalists and to the public. Infogram – An intuitive infographic creation tool. Datawrapper is also a paid app. Chartblocks.

Data 120

Data Tools Google Examples 120

Cision

NOVEMBER 2, 2015

Without code your sample size may be limited (especially if you’re cutting and pasting from Excel), but as a communication professional you’ll be able to provide more engaging resources to journalists and to the public. Infogram – An intuitive infographic creation tool. Datawrapper is also a paid app. Chartblocks.

Data 120

Data Tools Google Examples 120

MaccaPR

AUGUST 20, 2014

But our clients and agency quickly learned that generating followers, likes, video views and downloads was only half the battle. Encourage more prospects to download content such as a white paper, e-book or infographic. All I cared about was – did someone, anyone, absorb our client’s content.

Social Media 97

Social Media Media YouTube Facebook 97

Stuart Bruce

SEPTEMBER 1, 2015

My public relations blogging has been light during July and August as I’ve had a couple of short holidays and been busier with consultancy and training projects than I would be normally during the summer. Complete Guide to Public Relations Tools. This is a quick round-up of some of the things that I should have blogged about.

Infographics 60

Infographics Twitter Tools Training 60

Buzzstream

DECEMBER 13, 2023

All pricing and features are based on the time of publication.) From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects. This is especially helpful for tracking the placement of photos, infographics, and other assets you may use in a campaign.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

All pricing and features are based on the time of publication.) From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects. This is especially helpful for tracking the placement of photos, infographics, and other assets you may use in a campaign.

Digital PR 62

Digital PR Tools Google Pitching 62

Beyond PR

OCTOBER 5, 2016

Multimedia like infographics and video create more work for editors, especially if they have to visit a link to a video and watch the CEO speak. While public companies mostly are Bloomberg’s main focus, private companies also can get on their radar. Company sites are another place editors go to check for the latest news.

Financial 99

Financial Video Guidelines Infographics 99

Cision

JUNE 2, 2017

Social networks will provide the most revealing insights as they are the most public and transparent to competitor and innovator online activity. Cool infographics. Then, download our free ebook, Listen: 5 Social Audiences Brands Can’t Afford to Ignore. Do they rank well for keywords and phrases in your industry niche?

How To 198

How To Real Estate Web Case Study 198

Sword and the Script

JANUARY 14, 2017

The Bulldog Reporter article links to a registration page to download the complete report. If you enjoyed this post, you might also like: PR Briefing: Summarizing 3 Recent Public Relations Studies . On the other hand, there’s ample research to demonstrate B2B customers want thought leadership. Give our services a try. Talk to Us!

B2B 60

B2B Pitching Survey Study 60