The Resolution Blog

NOVEMBER 16, 2015

Here at coveragebook.com we spend hours working out how to save you hours of boring admin work, allowing you to crack on with the exciting aspects of PR. Here's the new plug-in in action: Download the 'Coverage Book Clipper' chrome extension here. Download the Pinterest extension here.

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Pinterest Creativity Web Tools 120

Cision

DECEMBER 3, 2015

I remember when I started blogging, I could write about anything and it would get attention. A: You have the science side of things (which I know makes right-brained creatives a little crazy, but it works). Can they download a larger piece of content? Images: Brad.K , Bill Selak , Susanne Nilsson ( Creative Commons ).

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Content Marketing Strategy Marketing How To 120

Solo PR Pro

AUGUST 1, 2023

Resources: Indeed – How to Write a Job Description : This comprehensive guide offers tips and examples to help you create an effective job description. The Balance Careers – How to Write a Job Description : This guide provides detailed steps on creating a well-crafted job description that attracts the right candidates.

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Employee Small Business Resources Insurance 87

Maxim Behar

NOVEMBER 13, 2023

He told me to write the lyrics, as he and his son would write and produce the beat. Everybody gave me a piece of advice on what to do, and how to do it. We'll download it from Spotify right away." I've written the lyrics and sent them to Lil Sha to write the music. That's how I wrote the song.

Radio 59

Radio Film Writing Creativity 59

Business Wire

JUNE 28, 2017

First, that journalists must today master editorial and technology techniques, social media specifics and creativity. They are available for journalists and other news consumers to download in a hi-res format. 3/ Be creative - Innovate when preparing your news release. The question to ask yourself is how to maximize engagement.

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Mobile SEO Web Training 152

PRSay

JULY 6, 2020

For many years, offices with open floor plans helped generate creativity for PR professionals. With so many PR practitioners working from home, employees might have downloaded software or games, or let other personal information leak onto their office laptops. Wear cloth face covers. Scrub digital files, too. Hold virtual meetings.

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Employee Skype Meeting Nonprofit 189

PR Fuel

SEPTEMBER 16, 2021

And if they want to purchase a product or service, they’ll take the time to learn how to do it. How to Use Calls to Action. So, how do you put a call of action in writing? When you write a blog post or article, always include a CTA that takes the reader to a related article, product, service, or sign-up.

Writing 97

Writing Resources Social Media Creativity 97

Cision

OCTOBER 3, 2015

The dependent variable in this case is your writing, the independent variable whom you are pitching. Read Cision’s “HARO Best Practices” to learn how to make your pitches stand out! If a reporter is looking for pictures, send links to where the files can be downloaded, rather than attaching them directly to your pitch.

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Pitching Report Social Media Measurement 120

Beyond PR

JULY 27, 2016

Pay attention to these 12 things when writing a press release for your demand gen content. Audience: You’re not writing a content press release for journalists. Write directly to them and focus on what they care about. Write directly to them and focus on what they care about. for headline writing tips and examples.

Writing 40

Writing SEO Web Content Marketing 40

ImPRessions - Crenshaw Communications

JANUARY 21, 2016

The “too creative” pitch. She received a pitch for a career website that included examples of how to be inspired by historical figures associated with Thanksgiving and included the line, “Pilgrims, the original networkers.” We’re not above a little creative hyperbole to get interest, but tread carefully.

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Pitching Sports Print Creativity 149

Public Relations Sydney

JANUARY 12, 2015

How to pitch as a guest blogger Blogging is a powerful tool for communicating your business’ stories. Quality counts The key to a successful guest blog post is the quality, creativity and originality of the content. Blog tips PR tips writing blog ideas guest blog pitch to bloggers'

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Pitching How To eBook Blogging 40

Burrelles Fresh Ideas

NOVEMBER 7, 2023

How to get agency-ready During the pandemic, the PR Council launched an agency-ready certificate program. I learned how to jump right in, think fast on my feet, problem solve even if I wouldn’t consider myself a subject matter expert, and overall, how to work with a variety of people.

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Agency Energy Crisis Management Industry 90

Burrelles Fresh Ideas

JUNE 6, 2023

AI algorithms are now generating personalized product recommendations, creating automated email campaigns , and even helping to research and write articles or social media posts. But, as AI technology advances and evolves even further, knowing how to use it properly (and ethically) becomes even more critical.

Communications 40

Communications Marketing Technology Data 40

Presspage

JULY 25, 2018

How to stand out? Write a snappy subject line for your email, says Elise Copps of Hamilton Health Sciences. Write snappily Use active voice, not passive. Another option, Niven says, is to embed a low-resolution image in the release and link to a place where a high-resolution can be downloaded. Here are a few tips: 1.

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Wikipedia Writing Video Report 103

Contently - Strategy

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. Here are some tips for writing a white paper, from choosing a topic to sharing your content with the world. It offered data and insights on how to attract talent, interview candidates, onboard employees, and keep staff happy for the long run.

Writing 110

Writing Case Study Study Brand 110

ZudePR

JANUARY 26, 2016

A searingly honest account of how to succeed in this artistic profession. How to be a graphic designer without losing your soul. And how can I reach up and catch it? Most people would give their eye teeth to work in jobs as challenging, creative, and fast-paced as ours. . Writing in 2010, Adrian nails it.

How To 65

How To Meeting Creativity Agency 65

Cision

NOVEMBER 15, 2016

wtf) are gaining momentum as one of the hottest digital trends because they allow you to design a website URL that is more creative, meaningful and memorable. Download it now and learn how to revitalize your brand blog, engage prospects and nurture them into customers through compelling content. photography), ‘dot-guru (.guru)

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Trends Leadership Small Business Analytics 120

Beyond PR

AUGUST 19, 2016

Take inspiration from Howe’s release with these three tips for writing a personal branding press release that captivates audiences. In this particular case, Howe had an incredibly newsworthy angle to focus on, as so many around the world have been watching the much-anticipated Rio Games.

Brand 40

Brand Branding How To Energy 40

MaccaPR

JANUARY 5, 2016

I ask you: how could anyone improve upon perfection? We asked Kuno Creative to demolish our PR agency’s old MaccaPR blog – inviting them to take a sledgehammer to, and then rebuild, our PR agency’s most important content hub. Writing only about your own company’s product and services. ”. Image Sources: Nike , Kuno Creative.

Blogging 48

Blogging Creativity Agency Mobile 48

Cision

JUNE 29, 2015

Jeremy is also a nationally syndicated journalist and writes for Huffington Post. The increased ingesting of media via smartphones and other portable devices coinciding with the increase of social media apps being downloaded on smartphones has led to a more socialized media distribution.

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Comparison Television Print Social Media 120

Contently - Strategy

SEPTEMBER 10, 2020

We weren’t sitting there thinking like, “Okay, we need to get a million downloads or a million subscribers in the first year.” ” It was like, “Let’s figure out how to have quality people on the podcast to tell great stories. Last question—the hot seat question.

Brand 118

Brand Branding Marketing Facebook 118

Stuart Bruce

MAY 20, 2015

Some chapters use multiple tools so it explains how to use more than 40 different tools to improve how you do different public relations activity and tasks. It covers everything from SEO and improving writing to influencer identification and content curation. My #PRstack is free and distributed under a Creative Commons license.

Tools 60

Tools eBook SEO Blogging 60

Waxing UnLyrical

MARCH 11, 2015

And a lot of the writing about PR metrics is too obtuse, too broad, or too incorrect to apply to the real world. Burke suggests that our measurement blind spots are a product of undefined organizational roles and objectives and lack of creativity to measure what we want to measure. ” ~ Sandra Fathi, Past President, PRSA NY.

Measurement 40

Measurement How To Analytics Customer Service 40

Sword and the Script

MAY 13, 2017

1) How to choose influencers. Mr. Brooks writes that a “mistake most brands make is treating influencers as a direct marketing sales channel.”. that she penned for Simply Measured : “A prospect might attend a webinar, watch videos, or download more content. Is your agency bringing creative thinking to the table?

Strategy 77

Strategy Marketing Measurement B2B 77

Sword and the Script

MAY 11, 2019

registrations, subscriptions and downloads) and these sessions lasted 33% longer. Consider your audience – you know them better than anyone else – and write quality announcements about the things your company does that matter to them. Additional reading: PR Measurement: A Pulse Check on How Communicators Show Value.

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Study Media Relations Media Measurement 140

Sword and the Script

JANUARY 31, 2023

The product name and press release position the tool as a writing assistant of sorts, “to create initial draft frameworks for press releases and outreach communications.” Social media tools offer AI to write social media posts. Email tools will offer AI to help write emails. We’re going to see a lot more tools like this in 2023.

Software 78

Software Case Study Technology Tools 78

Beyond PR

APRIL 27, 2016

Be creative when live-tweeting from the event. By incorporating your press kit link into these posts, it’s easy to write a snappy line of text and have the nitty-gritty details housed on the kit. When sharing your press kit link via social media, use the official event hashtag and enhance your social posts with multimedia.

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Trade Shows Marketing How To Real Estate 40

The Resolution Blog

JANUARY 8, 2018

Tip of the month: “Take someone in finance to lunch and learn how you make money ” This is just one of the amazing tips from the Queen of metrics Katie Paine in this interview on PR News. She always explains clearly how to demonstrate organisational impact from your PR work. We are big fans of Katie here at CoverageBook.

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Tools Publicity Measurement SEO 136

PR 20/20

JULY 12, 2016

In this post, we'll cover crucial keyword research tips, how to select terms, what elements to optimize within an individual post, plus a bonus tip at the end. How will you reach your end destination or goal? Below are a few free tools for more strategic keyword research, and how to use them. Select keywords for your blog post.

SEO 40

SEO Blogging Web Writing 40

Beyond PR

SEPTEMBER 2, 2016

Every brand wants to stand out during the holiday season, but this can be a challenge when your competitors are looking to do the same,” writes Katie Gaab in Pitching Kit: Cision’s 2016 Holiday Gift Guide PR Kit. To compete with big name brands, you need to get creative. However, you don’t necessarily need to break the bank.

Banking 62

Banking Retail B2B Writing 62

Solo PR Pro

JANUARY 6, 2015

Get It In Writing! How do you determine what to include? Solo PR Pro’s free ebook, Get It In Writing! The Communications Consultant’s Guide to Contracts, delivers 45 pages of advice and 9 full contract examples to help – join more than 8,000 of your peers in downloading this helpful resource. Free eBook from Solo PR Pro.

eBook 40

eBook Creativity Twitter Tools 40

Beyond PR

NOVEMBER 10, 2016

writes the author of our white paper How to Make Sure the Media Gets Your Story Straight. Get more tips with our guide How to Make Sure the Media Gets Your Story Straight. Download it now and learn how to focus on building positive relationships with key media and what tools will help.

Media 77

Media Pitching Resources Media Relations 77

ZudePR

MARCH 22, 2018

Have you always aspired to write a book? Are you looking for advice on how to get going, without an agent, without a publisher. In this 8,000-word article , you’ll discover how I – a 45-year-old Brit with no writerly mates – turned my pipedream into a not-so-shitty first draft of 87,000 words. Table of Contents. #1

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Writing Google Blogging Exercises 83

ZudePR

JANUARY 21, 2016

” Came the reply: “I’m just downloading my emails. There is no better blogger writing about website strategy. At the moment, he’s focussing on influencer marketing and I am learning a lot from a series of posts he’s writing. There are so many gems in his writing. “Are you off yet?”

Digg 104

Digg SEO System Reddit 104

PR in High Definition

AUGUST 30, 2016

It’s a well-known fact amongst PRs that many consumer lifestyle publications start writing their Christmas editions in mid-summer. Our Planning in HD guide is a good place to start, looking in-depth at how to create a strategy which will appeal to your target audience, then manage and oversee a marketing campaign which has real impact.

Mobile 48

Mobile Advertising Advertising Pitching 48

MaccaPR

DECEMBER 10, 2014

In fact, we design multiple offers for Red Wing, such as free downloadable white papers on OSHA standards and receive a free pair of boots in exchange for 15 minutes of their time. Any advice for brands wrestling with how to optimize their content for search via Google? What’s on the horizon for digital marketing?

SEO 98

SEO Interviews Blogging Engineering 98

Solo PR Pro

JUNE 30, 2015

How to Write Short: Word Craft for Fast Times – Roy Peter Clarke, Senior Scholar, Poynter Institute. How to be Successful on Your Own – Communications consultants panel, featuring Karen Swim, Nate Long, Ginger Broslat and Kellye Crane. Instagram for PR Success – Heather Whaling, President, Geben Communication.

Hotels 40

Hotels Conference Analytics Sports 40