Sword and the Script

JANUARY 29, 2019

To that end, here are a few creative PR ideas to help the recruiting shop out. Give break out sessions on networking strategies, interview skills and career planning. Of course, the PR tie-in is natural – you can and should invite local reporters, bloggers and influencers. 2) Think creatively: guerilla recruiting tactics.

Resources 77

Resources Creativity Publicity Local 77

ImPRessions - Crenshaw Communications

FEBRUARY 1, 2021

Between the PR and marketing functions of any organization there can be creative tension or even competition. This isn’t really the case, of course, or at least it’s not nearly that simple. Earned media stories and interviews bring credibility to the more commercial ad and marketing messages.

Marketing 310

Marketing Product Launch Corporate Viral 310

Bianchi Biz Blog

NOVEMBER 20, 2023

The cars demonstrated an ability to autonomously follow a cone course with the aid of sensors embedded in the pavement. While I have enjoyed doing interview pieces over the years (Jay Leno, Arnold Schwarzeneggar, Lee Iacocca, Carroll Shelby , Mario Andretti), interviews are small in number compared to the industry leader perspectives I run.

Journalism 114

Journalism Automotive Interviews Writing 114

ImPRessions - Crenshaw Communications

JANUARY 11, 2022

Whether it was through classes, writing for the school newspaper , or my personal blogs, my writing involved reporting facts, interviewing subjects, and taking down their quotes. In fact, in PR, writers will often create quotes that they attribute to client executives (who then approve them, of course.) PR writers keep it simple.

Writing 294

Writing Journalism Pitching Guidelines 294

Maxim Behar

MARCH 28, 2024

I'm happy that I "made it on my own" and went through the entire challenging journey to manage a large, modern, and highly creative company and have a very successful mandate as President of the World PR Organization. You can find the full interview here. Quite ordinary. What are your three most valuable professional qualities?

Journalism 64

Journalism Newspapers Training Education 64

Polaris

NOVEMBER 26, 2014

A little bit of nervousness before a speech or interview is a good thing. Yet public speaking and media interview skills are essential for most executives and business owners. And a poorly handled print or broadcast interview could turn a relatively benign issue into a full-blown crisis. A lot of nervousness—not so much.

Education 170

Education Training Media Training Interviews 170

MaccaPR

JULY 13, 2017

In competing with other PR agencies, Spong had a clear differentiator – awards, including “PR Agency of the Year” four times running and “Creative Agency of the Year” twice. And, of course, Weber Shandwick that is everywhere!””. and surprised when the client says that the campaign is off target.”. It was great for new business.

Agency 97

Agency Interviews Film Advertising 97

Mindful Marketing

SEPTEMBER 13, 2023

In 2019, the Lego Group conceived a creative way to bridge the participation gap by using the bricks’ raised knobs to represented braille letters. Of course, companies can gain goodwill be serving underrepresented people groups, but is it right to expect companies to lose money doing so?

Company 98

Company Consumer Radio Employee 98

Maxim Behar

JANUARY 17, 2024

Of course, they were welcomed, but money wasn't my motivation for doing it, or more precisely – not only them. Of course, this is a metaphor, but it expresses quite accurately the growing gap between the theory from universities and practice from business. No, of course not. The interview was published in dir.bg

Survey 64

Survey Study Course Financial 64

Deirdre Breakenridge

DECEMBER 11, 2015

Creative PR : According to the #PRStudChat Twitter community , creativity can’t be taught but it can certainly be inspired. Regardless, creativity is a big part of PR today. On the show, we discussed a Creativity in PR study by The Holmes Report and Now Go Create. After, interviewing about 50 women, I’m well on my way.

Creativity 150

Creativity Trends Agency Technology 150

Stephen Waddington

FEBRUARY 23, 2021

He’d asked for an interview about my lockdown startup Wadds Inc. I’ve a deep respect for anyone that is so committed to the creative process that they’d do a recce of a run-down carpark. It wasn’t so much a photoshoot as a meeting with a new friend and creative professional. He’s checked out a site in the centre of Newcastle.

Creativity 97

Creativity Print Storytelling Meeting 97

Maxim Behar

NOVEMBER 22, 2023

Host: Will this take the creativity and fun out of art? I think it will support creativity. I think that all of this will support business development and creativity. There are a few companies that do this of course, but in my opinion not so successfully yet. You can watch the whole interview here.

Ethics 64

Ethics Guidelines Comparison Creativity 64

Contently - Strategy

NOVEMBER 3, 2021

This piece originally appeared on Contently’s The Freelance Creative. I also ensure I’m citing studies accurately and attributing quotes from interviews to the right people. Make sure you record the interview (let the source know you’re doing this first). But after that, it gets more nuanced. The Check, Please!

Content Marketing 120

Content Marketing Marketing Viral Study 120

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

This can include everything from timely and thorough information downloads on new products, marketing plans, and business goals, to the time commitment by senior executives for preparation and participation in briefings, quarterly meetings, and media interviews. Allow the agency creative freedom.

Publicity 256

Publicity Brand Branding Storytelling 256

ImPRessions - Crenshaw Communications

MARCH 19, 2019

What we call PR can include paid influencer marketing, content or inbound marketing, social content, and other varieties of paid creative services. For many companies the most visible manifestation of the work is the earned media placement — an article, interview, or segment that features their brand. It’s not a quick fix.

Nonprofit 271

Nonprofit Crisis Management Fashion Advertising 271

Mindful Marketing

FEBRUARY 4, 2024

There’s not much that can be done creatively with boxy LED letters on a black background, but humor is one amendable approach. ” Each individual I interviewed held their own well-reasoned perspective that they clearly articulated for me, and I’m sure they would do the same for others.

Guidelines 95

Guidelines Transportation Creativity Airlines 95

PR for Anyone

SEPTEMBER 30, 2022

Of course the proposal scene when Andrew rents out Tiffany’s and lets Melanie pick her ring with all the staff swooning over her is a timeless dream proposal and… SUPER VISUAL FOR TV!!! Get creative in your media pitches. Give the media something different – something that is fun and outside of the box.

Pitching 130

Pitching Television Trends YouTube 130

Karen Freberg

JANUARY 5, 2022

For the past few years, I have taught during the semester three different courses (we are on a 3/2 load at UofL), and this will be the first time I am going to be taking on two social media class sections (as we are going to be launching our StratComm and Social Media Minor this year!) and a graduate level social media class. Guest speakers.

Social Media 98

Social Media Media Course Small Business 98

Communications Conversations

OCTOBER 13, 2015

Of course, the answer is probably “all three.” Of course, you’d have to set up guidelines and parameters with the employees. 2: What about producing your own interview series live from volunteer events? Maybe make it a series that details the executives volunteer experiences over the course of a year?

Corporate 60

Corporate Creativity Employee Instagram 60

Flack's Revenge

DECEMBER 20, 2018

It is the latest in my series of interviews with industry experts (see this post , which sets the stage). Of course, there are challenges, but in the ever-evolving business of social PR, fortune goes to the brave, and the smart. My good friend Judy Gombita introduced us, and I am glad that she did.

Marketing 244

Marketing Facebook Social Media Community 244

The Hoffman Agency

DECEMBER 19, 2023

This was reaffirmed through three interviews, where I met seven Hoffman employees who were all so nice and positive that I thought, What am I going to do if this doesn’t work out? It was strategic and creative, letting me apply writing and improve my speaking. Catastrophize” is my middle name.

Agency 36

Agency Creativity Writing LinkedIn 36

ImPRessions - Crenshaw Communications

NOVEMBER 14, 2017

In PR this translates to pitching a story to local, regional media and creating a dossier of such hits to leverage into bigger interviews and stories. It’s a tried and true tactic for many media who aren’t comfortable being someone’s first interview but will take on something with a bit of a track record.

Local 159

Local Pitching Interviews B2B 159

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. Of course, the sectors that are relevant to the practice of public relations are unlimited, but for practical purposes we’ve divided our top selections into three categories.

Blogging 170

Blogging Writing Creativity Storytelling 170

Deirdre Breakenridge

NOVEMBER 23, 2016

Of course, mentoring is at the top of my list. I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. I want to give thanks to all of my friends, colleagues, and, of course, my family. These are just a few.

Skype 150

Skype Industry Storytelling Interviews 150

Maxim Behar

JANUARY 11, 2024

Because Elon Musk sometimes sleeps in his factories and puts his bed there it is not only him, of course. Like you said we get up, we pick up the phone and I think at that point some of the creativity is over as we consume information, different opinions. Maxim: You're getting into my business here. Do you have any such observations?

Leadership 59

Leadership Social Media Creativity Ethics 59

Maxim Behar

NOVEMBER 13, 2023

Host: But there will be people who will like it of course. These are creative projects that are super interesting. And my business is very creative. You can see the whole interview here. Last Tuesday we promoted it in New York on radio Hot 21. He told her he wanted me for a role. That's how I wrote the song.

Radio 59

Radio Film Writing Creativity 59

The Resolution Blog

FEBRUARY 24, 2016

We've been following Manifest's PR campaigns for a while and have been impressed with their creativity and bold approach. Here we interview senior team member, George Hayley about Manifest team's values, creativity and why the traditional PR agency structure just doesn't work for their modern approach.

Creativity 120

Creativity eBook Meeting Banking 120

Solo PR Pro

AUGUST 2, 2022

“In addition, instructors who can teach specialty courses are in high demand. Courses may be as broad as Principles of PR or PR Campaigns, or as focused as Working with Influencers, Crisis Communications or Nonprofit PR.” I now teach a variety of PR courses, usually just one course a semester.

Education 107

Education Course Nonprofit Resources 107

Cision

MARCH 17, 2017

I instantly appreciated the mix of business strategy, creative ideation and writing that made up those classes; they were theoretical and practical. I wanted a means to continue the relationships I had built while learning more about the profession by interviewing practitioners. Do you have advice on how you overcame them?

Fashion 227

Fashion Travel Interviews Instagram 227

wiredPRworks

SEPTEMBER 30, 2020

The Social Selling Secrets Masterclass was created for anyone who wants to be more creative, persuasive, and influential. Tailored to fit sales teams, CMO leadership retreats, association education and online learning upskilling, the first version of this course was created in 2004. SOCIAL SELLING SECRETS MASTERCLASS COURSE CURRICULUM.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

Maxim Behar

FEBRUARY 23, 2022

Are there any awkward and mandatory questions during a job interview and what are the criteria for showing interest in the candidate? What are the most valuable tips you would give to a person preparing for an interview? It may seem strange, but I am also the one who is interviewed, not just the interviewer.

Interviews 52

Interviews Financial Corporate Journalism 52

Deirdre Breakenridge

AUGUST 26, 2014

But this direction has kept me flexible and enhanced my creativity by ensuring I do not simply rely on what works in any one industry. While communications may be your forte, with strengths such as writing, creativity, organization and research, your passion might be for something else altogether. Consider joining PRSA.

Industry 316

Industry Fashion Travel Tourism 316

Landis PR

MAY 31, 2022

Thanks to the internet, many online training courses and tools allow you to gain experience and knowledge at your convenience. If you are a good writer, creative thinker and love meeting new people – a career in PR can be an extremely rewarding experience. Maybe consider it! Careers are long, and experience is valuable. You never know.

Communications 52

Communications Software Interviews Journalism 52

ImPRessions - Crenshaw Communications

DECEMBER 6, 2017

Or it can be a more subtle “win” – convincing a client to move on a bold PR initiative or salvaging an interview that went bad. Despite crack research, novel creativity, tight strategy and a perfect blend of team members with dynamite chemistry, when we’re voted off the island, it hurts. Don’t Look Back in Anger”.

Publicity 160

Publicity System Energy Creativity 160

Rock the Status Quo

NOVEMBER 12, 2014

It doesn’t even matter if your client is b2b or b2c – getting creative with out-of-the-box thinking opens the door to a never-ending supply of relevant media opportunities. Can you record a quick CEO interview related to last month’s press release or next month’s predictions? Do they have marketing collateral?

Real Estate 195

Real Estate Pitching B2C Fashion 195

Prohibition

JUNE 8, 2023

This will ensure that your content is well-structured and doesn’t veer of course. An external microphone will improve audio quality in amateur videos, ensuring your viewers can hear you clearly and are especially helpful if a lot of the content you share on social media features interviews and ‘pieces to camera’.

Video 62

Video Social Media Instagram Media 62

Konnect Agency

SEPTEMBER 16, 2019

It was crickets and a few interviews here and there for months and then pretty much overnight, I decided that within the next month I was going to move six hours away in hopes to work at a PR Agency in LA. Get creative! Boy, was I wrong! to seek out relevant opportunities.

LinkedIn 75

LinkedIn Interviews Meeting Agency 75