article thumbnail

The creative comms formula that drives b2b sales 

The Resolution Blog

I interview Grace Keeling and James Beverage, co-founders of Made by Giants. The post The creative comms formula that drives b2b sales appeared first on PR Resolution — by CoverageBook. This episode explores the business success that occurs when two areas of marketing combine and work together really well.

B2B 156
article thumbnail

Creative Ideas to Generate Leads for Your B2B Business

5W PR

Creative Ideas to Generate Leads for Your B2B Business In the realm of B2B marketing, the challenge often lies in finding creative and effective ways to generate leads. Invite experts, thought leaders, and influencers for interviews. What is B2B? Industry-specific podcasts Launch a podcast focused on industry-specific topics.

B2B 78
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Power Of Creativity In PR

ImPRessions - Crenshaw Communications

Some people don’t think of PR professionals as particularly creative – except when it comes to hatching wild PR stunts or gimmicks, like KFC’s fried-chicken-flavored nail polish in 2016. Yet creativity plays a part in much of a PR person’s daily work. 4 ways creative PR takes it up a notch.

article thumbnail

Communicating with Creativity not C.R.A.P. with Beth Nyland on Growing Social Now with Barbara Rozgonyi

wiredPRworks

This was an interview I was so looking forward to – after all, Beth and I go way, way, way back to the early days when corporate communications was just making the transition to the first evolution of social media: the intranet. I know you’ll not only enjoy this interview, you’ll change the way you communicate forever.

article thumbnail

Q&A Interview with theSkimm co-founders, Carly Zakin and Danielle Weisberg

Deirdre Breakenridge

Whether it’s a client meeting, interview, or family dinner, our readers are ready to jump into conversation. This year we expanded our team, moved into an office and have created a culture built around collaboration, creativity and getting sh*t done. Interview PR 2.0 How did TheSkimm founders come up with the name?

article thumbnail

AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

Mika Stambaugh is an Emmy award winning journalist and dynamic entrepreneur known for her creative strategies in executing media and communication campaigns. The post AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh appeared first on AirPR. “Nail the elevator pitch.”.

article thumbnail

Creativity, Stupid Talking Head (CNBC) Tricks and Achieving Greatness

Ishmael's Corner

People Don’t Actually Like Creativity. That was the headline in a Slate article taking the position that most people don’t like creativity: “We are taught that our own creativity will be celebrated and that if we have good ideas, we will succeed. That’s why the sheer act of creativity typically falls short of the finish line.