Mindful Marketing

APRIL 23, 2022

Camera crews capture the highly cute and often humorous action, while witty narration added in editing gives viewers a window into what the tots may have been thinking at the time of their adventures. Camera crews are filming them the entire time, so in some sense they’re safer during shooting than they may be any other day.

Television 79

Television Film Video Company 79

Communications Conversations

FEBRUARY 11, 2022

” The campaign’s centerpiece, of course, is a 60-second ad that will run across broadcast TV and streaming services. What am I talking about? Unrivaled community, crew and coffee. ?? The post Folgers case study sums up what big ad agencies always get wrong about social first appeared on Arik Hanson.

Case Study 78

Case Study Study Agency Creativity 78

Melissa Agnes

DECEMBER 11, 2014

Of course they are closely related. In other words, it would make no sense at all to be changing course to avoid icebergs if the ship is already sinking and people are drowning. It’s only when the crisis is over that lawyers and accountants start to argue about the dollars. Wanna learn more about successful issues management?

Crisis 249

Crisis Chemicals Crisis Management Television 249

Communications Conversations

APRIL 2, 2019

But believe me when I tell you, you’ve never seen an influencer marketing case study like the one I’m about to share with you (unless, of course, you’re a loyal listener of the Power Trip Morning Show on KFAN, in which case you’ll know everything by now). You’ve read influencer marketing case studies.

Case Study 140

Case Study Study Marketing Radio 140

PRSay

SEPTEMBER 13, 2022

Over the course of her career, Matlin has seen changes for the better for deaf actors. An acronym for “Child of Deaf Adults,” the movie is a coming-of-age story about Ruby (Emilia Jones), a young woman who is the only hearing member of a deaf family in Gloucester, Mass. What were your earliest thoughts about “CODA”?

Film 148

Film Television Community Interviews 148

Stern + Associates

FEBRUARY 3, 2014

A couple years ago, I wrote about the marketing impact of Super Bowl ads. The ad had two things going for it: Actor Terry Crews who’s always good for a laugh and, well, the Muppets. In a very anxious voice, she asked, “What about that? Is that something Grampa is thinking about? They are deeeelicious.), What is that?”

YouTube 63

YouTube Advertising Advertising Course 63

Action PR

SEPTEMBER 20, 2019

Be ambitious about the results you want. If you’ve made the plan and put in the work, don’t waste time catastrophising about everything that could go wrong. When training for a big endurance event, it’s important to have a good support crew around you, both in training and on race day. It’s a mental one too. Trust the process.

Training 58

Training Exercises Course Crisis 58

The Stalwart Blog

AUGUST 28, 2017

Forgive me if I boast about the US Navy Public Affairs community for a moment. We saw this only two well recently when two costly, seemingly well-equipped combat vessels with a full crew compliment suffered catastrophic — and deadly — events. In response, the Navy had only one real course of action. Respect for Privacy.

Public Affairs 60

Public Affairs Examples Crisis Privacy 60

ImPRessions - Crenshaw Communications

JUNE 8, 2017

If you find yourself needing any more motivation, music is always key and we have tapped the Crenshaw crew to come up with some perfect tunes to power your team through tough times and celebrate PR wins. “ Popular, I know about popular. Pick The Right Music for the Right PR Situation. Rihanna “Where Have You Been?

Case Study 149

Case Study Pitching Social Media Employee 149

Melissa Agnes

DECEMBER 11, 2014

Of course they are closely related. In other words, it would make no sense at all to be changing course to avoid icebergs if the ship is already sinking and people are drowning. It’s only when the crisis is over that lawyers and accountants start to argue about the dollars. Wanna learn more about successful issues management?

Crisis 133

Crisis Crisis Management Chemicals Television 133

Mindful Marketing

JANUARY 26, 2019

Using a powerful quote from actor-turned-sexual-harassment-activist Terry Crews, the ad also encourages every man not to stand idly by when they see such reprehensible actions but to intervene: “ Men need to hold other men accountable.” Quite honestly, I don’t get what all the fuss is about.

Video 67

Video Course YouTube Company 67

Cision

SEPTEMBER 28, 2015

” Of course Stein has a vested interest in influencers (Laundry Service is a very innovative shop focused on social influence, working with high profile brands such as Beats, the Oprah Winfrey Network (OWN) and Nike’s Jordan brand ), but it occurred to me how contextual most people’s understanding of social influence is.

Marketing 120

Marketing Groups Journalism Social Media 120

MaccaPR

JUNE 21, 2017

Of course, influencer marketing is not the only way to create highly engaging, consumer-targeted video content. Beauty blogger Alix, from I Covet Thee, included the new Esteé Lauder fragrance in a video she filmed about a romantic date night. Crew: Style Hacks. In this series from the J.Crew brand, 2.5-minute

Video 54

Video Brand Branding Fashion 54

Mark My Words

OCTOBER 26, 2020

Huffington Post Dressed in chinos and plaid shirts and spilling profundities about climate change with an accent thicker than treacle, Prince Harry is the polar opposite of the classic reality star. He’s been going about his day job; campaigning and volunteering with charities such as Baby2Baby, which helps children in poverty.

Film 60

Film Newspapers Pitching Course 60

Melissa Agnes

MARCH 18, 2014

The right of an individual to be informed about the purpose or purposes (hereinafter the “Purpose”) for the processing of his/her personal and private information. The Malaysian Police are investigating the backgrounds of the pilots and crew. The Notice and Choice Principle. For example: The processing of an airline ticket.

Airlines 256

Airlines Crisis Privacy Case Study 256

Sword and the Script

JULY 7, 2015

.” So imagine Davis’ joy when Shark Week producers called him two years ago to make a documentary, which they said would be about his research on bull sharks in Louisiana’s Lake Pontchartrain. “And I said, ‘No, of course not. “And I said, ‘No, of course not.

Storytelling 60

Storytelling Film Interviews Policies 60

Mark My Words

JANUARY 24, 2022

Half my crew and team are [ill] with Covid and still are, and it’s been impossible to finish the show’ Fans paying between $85 and $12,000 for a ticket – or up to $30,000 on the black market – had already travelled to Las Vegas for the opening gig tonight. Frankly many of them wouldn’t be there without them.

Hotels 60

Hotels Travel Instagram Airlines 60

PRSay

AUGUST 30, 2018

about six miles from the main festival grounds (and 130 miles from Los Angeles). Onstage, DJs (dubbed the “Don Julio 1942 Crew”) wore branded clothing. Among the guests who attended this year’s event in April were celebrities Leonardo DiCaprio, Chance the Rapper, Diddy and French Montana.

Brand 111

Brand Branding Instagram Storytelling 111

Mindful Marketing

OCTOBER 9, 2022

About a week ago, before a Consumer Behavior class, one of my students asked, “Dr. As television crews zoomed in on the unsettling smirks, social media quickly caught wind, and coverage snowballed into mainstream media, which is where I encountered Paramount’s bizarre promotional play.

Consumer 80

Consumer Marketing Television Viral 80

ZudePR

JANUARY 21, 2016

You want to learn more about digital marketing and SEO. There’s some good advice about two systems you can use to curate content: the painstaking way, and the easy way. I Don’t Want To Know About Your Time-Saving Content Curation System, Or You, For That Matter. Show People I Know What I’m Talking About.

Digg 104

Digg SEO System Reddit 104

Sword and the Script

APRIL 19, 2016

The time and effort for the news crew put into setup and film the interview lasted hours. Of course, the answer is yes to all of these, but there’s a lot of other options too. Think about that for a minute. The reporter had flown in earlier and the interview went on as planned. Proven to get More Out of Media Relations.

Media Relations 60

Media Relations Media Interviews Pitching 60

PR in High Definition

JANUARY 17, 2017

These things happen – and actually most of the media scrutiny wasn’t about the failure on stage but about Faraday Future’s reaction. The space shuttle failed and broke apart a mere 73 seconds into its flight, taking down with it all seven crew members, including a civilian teacher – the tragedy scarred NASA’s reputation for years.

Crisis 48

Crisis Crisis Communications Internal International 48

Cision

APRIL 6, 2015

The average podcast lasts about 30 minutes. Users listen to about 22 minutes per podcast. Of course, you can’t do this for many of the distribution methods (such as iTunes, Stitcher, et cetera) – but since you will likely host the file, you can transcribe in to a post or to another resource. is 25 minutes.

Engineering 120

Engineering Tools Examples YouTube 120

Communications Conversations

FEBRUARY 6, 2018

What I’ve always admired about Heidi is her willingness to learn and her ability to be a strong team member, but also a team leader. Tell us more about your current role and what it entails. My job is to help communicate about how we can create a positive impact on the efficiency and sustainability of our world.

Energy 68

Energy Corporate Travel Internal 68

Beyond PR

APRIL 27, 2016

Before your next event sets sail into uncharted waters, plot a course for promotion using the ideas below. Blog posts are a great way to candidly discuss everything from your brand’s excitement about an upcoming event to dropping hints about a new product launch at the show. Owned Media Oasis. Earned Media Estuary.

Trade Shows 40

Trade Shows Marketing How To Real Estate 40

Communications Conversations

NOVEMBER 30, 2021

So, about 44-46 Fridays a year you’ll find that e-newsletter in your inbox. Paul, recently joined crew for the fall musical (they did Grease, one of my all-time favorites). I send it out every Friday morning. And, over the last few years, something interesting has happened. I started getting notes from subscribers.

Examples 74

Examples Meeting Local Leadership 74

Cision

SEPTEMBER 23, 2016

That’s because a satellite or virtual media tour enables brands to conduct interviews with network and local news anchors, radio personalities and bloggers around the country over the course of a single morning. These tours aren’t just efficient, though. When done right, they can be creative and compelling.

Media 120

Media Television Pharmaceuticals Radio 120

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

Our list of the PR losers of the past 12 months is out, but what about the good news stories of the year? The teens used their social media skills and journalistic savvy to quickly raise funds for future events, plan out media-oriented appearances and demonstrations, and offer an updated story for journalists and news crews.

Fashion 255

Fashion Reputation Social Media Brand 255

Communications Conversations

JULY 18, 2019

And, in case you haven’t noticed, she’s been everywhere recently promoting her new series of online courses teaching you how to get YOUR client on TV. Tell us about your current role as owner and consultant at Peg Roessler PR. It’s all about the daily work of relationships built over time.

Local 94

Local Course Community Interviews 94

Buzzstream

FEBRUARY 27, 2024

Possibly, you’re confused about the differences between press releases and media pitches and which approach is right for you. Notes About the Campaign On Location was a piece we created for our client, GoCompare – using 20 years of IMDb data, we uncovered the most filmed locations on the planet. My process looks like this: 1.

Pitching 83

Pitching Writing Film How To 83

Journalistics

MARCH 26, 2015

I interviewed reporters and producers about the biggest challenges facing them in preparing the news in a rapidly-changing media environment. These services launched over the course of the past couple of weeks. Citizen Journalists Get Upgrade – Professional journalists aren’t the only winners here of course.

Twitter 75

Twitter Report Journalism Video 75

Maxim Behar

NOVEMBER 8, 2023

About a year ago someone attacked Misho on Facebook and I defended him. The night before the recording I told Big Sha that I was super worried about what we were going to do the next day. Of course, of the three of us here, I'm the only amateur. Big Sha: Thanks for the attention, thanks for the invitation. I am indebted to you.

Radio 59

Radio YouTube Writing Interviews 59

Mindful Marketing

AUGUST 26, 2023

When I went to check out, just below the order total a prompt appeared: “Tip the Crew – Show some love to the team that prepares your order.” Meanwhile, service providers have an incentive to do their jobs better, as they gain feedback about how well they’re performing. Learn more about the Mindful Matrix.

Retail 94

Retail Employee Customer Service Examples 94

Waxing UnLyrical

DECEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.

Facebook 108

Facebook Twitter Blogging Social Media 108

Mindful Marketing

DECEMBER 4, 2021

Amazon, an organization that can send astronauts into orbit, is capable of just about anything, but how could even it endeavor to place its name on a billboard on the side of such a storied competitor’s flagship store? Penney, J Crew, Neiman Marcus, and Pier 1. Learn more about the Mindful Matrix. million sq.

Retail 71

Retail Advertising Advertising Consumer 71

Communications Conversations

OCTOBER 16, 2017

The greatest joy: being able to chart your own course and nurture young talent, watching newbies grow into commanding PR professionals. Let’s switch gears for a moment and talk about recruiting. Salaries matter, as do employee benefits – but with PR agency recruiting, it’s all about the slippery thing called culture.

Agency 113

Agency SEO Social Media Pinterest 113

Presspage

JUNE 4, 2019

Of course, that adage isn’t true, and in today’s 24-hour news cycle, what makes headlines is often not the kind of coverage anyone would want for their brand. Answer the “Why,” Not the “What” Think about your industry, and the challenges it faces. ” Now, think about the “why.”

Journalism 68

Journalism Strategy Brand Branding 68