Sword and the Script

JANUARY 21, 2017

Some of the monitoring tools designed around social media, provide storage for just a few months of data. However, PR, content marketing and social media marketing are long games – and you need data over time to make compelling decisions, crisis-related or otherwise. Give our services a try.

Social Media 60

Social Media Crisis Marketing Media 60

Prohibition

APRIL 9, 2021

We are looking for someone with significant (over 4 years) experience within PR or Communications at a senior level who can work as a key leader in the organisation. Prohibition won Prolific North’s Best PR Agency and Best Integrated Campaign of 2019 and CIPR’s Outstanding Large Consultancy of the Year 2017 and 2019.

B2C 100

B2C B2B Agency Training 100

The Proactive Report

JUNE 17, 2018

91 percent of B2B brands and 86 percent of B2C brands use content as part of their marketing efforts. Source: Content Marketing Institute 2018) That’s a lot of content being dumped online every day. Why are these brands so content focused? They know that content powers the customer journey.

B2C 157

B2C Study Exercises Sports 157

Rock the Status Quo

OCTOBER 27, 2014

Not only will it show up on the feed of those who are connected to the member’s profile but, if you’re lucky, it will show up on the new LinkedIn Pulse industry news feed. It’s a great opportunity to focus on industry trends, thought leadership and company culture – and let their voice be heard. Digital PR'

LinkedIn 167

LinkedIn Leadership Interviews Digital PR 167

Burrelles Fresh Ideas

JANUARY 2, 2024

Incorporating video content into a fitness website I worked on not only enriched the user experience but also improved the site’s visibility in search results. Leveraging social media for SEO. Social media platforms are becoming an integral part of SEO strategies.

SEO 84

SEO Mobile Engineering Ethics 84

Landis PR

DECEMBER 18, 2023

If you land a brand mention in a news article, share it from the outlet to your brand’s social media with a sentence or two of bonus context. Or, if your CEO headlines an industry conference, ask for the recording and embed it in an email marketing campaign. The opportunities for amplification are endless.

Conference 59

Conference Consumer Social Media Google 59

The Proactive Report

JUNE 12, 2017

Influencer marketing is no longer some edgy new technique.According to an eMarketer study 86 percent of marketers used this strategy in the last year and most marketers are looking to double their investment in 2017. 71 percent of consumers are more likely to make a purchase based on a social media reference.

Marketing 138

Marketing Social Media LinkedIn Interviews 138

Prohibition

JANUARY 31, 2023

As a PR or marketer, you’ve probably come across social listening tools or you might have even delved into the world yourself. Social listening might sound like it’s just a social media tool – but it is much more powerful than that!

How To 62

How To Analysis Comparison B2C 62

Rock the Status Quo

SEPTEMBER 16, 2014

I believe it’s also true that companies LOOKING for a new agency often assume a “digital agency” can handle everything digital and aren’t investing enough time in hiring the right fit. They wanted transformation from a mostly link building shop into a content marketing agency. Whoot whoot!!

Agency 164

Agency SEO Training Analysis 164

Marketwired

JANUARY 26, 2016

Top 1% Influencer Carrie Morgan just released her first book: Above The Noise: Creating Trust, Value & Reputation Using Basic Digital PR.

Brand 100

Brand Branding Customer Service Reputation 100

Prohibition

JANUARY 28, 2020

In today’s competitive market, it’s becoming increasingly difficult for brands, across all sectors in B2B and B2C industries, to stand out from the crowd and be recognised and noticed. Establish a holistic approach for your PR campaign.

B2C 62

B2C How To B2B Product Launch 62

Critical Mention

AUGUST 19, 2018

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly. He explains that digital PR and marketing are an inexpensive way to build a community surrounding your company. by John Williams.

Pinterest 71

Pinterest Viral YouTube Mobile 71

5W PR

NOVEMBER 19, 2021

Developing and maintaining a blog is an excellent way for executives to establish relationships and engage with industry thought leaders. Content marketing is not a novel phenomenon and has been used as a marketing tool by PR executives for years. Creating Content. Write content in response.

Content Marketing 148

Content Marketing Marketing Measurement Data 148

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

I joined BuzzStream as Director of Content Marketing in November of 2023. But before that, I worked for over ten years with three content marketing agencies and one in-house role. Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available.

Digital PR 62

Digital PR Tools Google Pitching 62

Rock the Status Quo

JUNE 30, 2015

If you do anything in the digital space – PR, content marketing, search engine optimization, social media – the one thing that matters most is experience. In our industry, writing is one of those skills that can make or break career advancement. Enter multitasking!

LinkedIn 100

LinkedIn Brand Branding SEO 100

Prohibition

APRIL 17, 2017

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video seeding. Coordinating PR programmes to support clients’ business objectives. Liaising with advisers to discuss PR and social strategies.

Agency 48

Agency Crisis Management Fashion Social Media 48

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. During my three years in the industry, I worked with a range of tools, some that I found extremely useful and others that I rarely touched for long periods of time.

Digital PR 161

Digital PR Tools Pitching Film 161

ZudePR

JULY 20, 2016

I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. No man is an island. #7:

Digital PR 60

Digital PR SEO Small Business Blogging 60

The Proactive Report

APRIL 11, 2016

In some industries it is much higher. To get on the racetrack you need inbound marketing and all that entails: SEO, PPC, content marketing, PR, social media. Q8: Can you do SEO without content today? There is a lot to SEO, but one of the major components is great quality content.

Mobile 100

Mobile Google SEO Web 100

The Proactive Report

APRIL 11, 2016

In some industries it is much higher. To get on the racetrack you need inbound marketing and all that entails: SEO, PPC, content marketing, PR, social media. Q8: Can you do SEO without content today? There is a lot to SEO, but one of the major components is great quality content.

Mobile 100

Mobile Google SEO Web 100

Communications Conversations

JANUARY 13, 2017

In this role, I’m really focusing on building our digital PR capabilities. It’s a more digital content marketing focused role, which is part of the work that I really love. It’s a more digital content marketing focused role, which is part of the work that I really love.

Insurance 60

Insurance Insurance Social Media Corporate 60

ImPRessions - Crenshaw Communications

SEPTEMBER 2, 2020

It keeps us up-to-date on meetings, client communications and industry changes. In fact, email newsletters are a fast way for PRs to scan the daily headlines from a given publication in the hope that a long awaited exclusive has finally gone live, or simply to shape the day’s media outreach. PR News: The Skinny.

Retail 320

Retail Healthcare Crisis Management Social Media 320

Landis PR

SEPTEMBER 18, 2023

There is a lot of chatter in the events industry around sustainability and how frameworks such as the triple bottom line (TBL) and environmental, social, and governance ( ESG ) factors influence event planning. For the original blog, please visit here.

Government 69

Government Measurement Groups Corporate 69

Waxing UnLyrical

JANUARY 27, 2016

As PR professionals, I’d like to think we are the ultimate owners of trust. Every message, every piece of editorial and every social media post or reply adds a small trust signal to that collective experience. Social media that reflects responsiveness and engagement. Custodians of trust.

Customer Service 40

Customer Service Reputation Energy SEO 40

Prohibition

APRIL 29, 2017

So that involves lots of exciting things like online community building, social media listening, brand audits, online crisis management, content marketing and video creation and seeding. You need to have solid media relations skills, have managed talented PR executives before. Confident networker.

Agency 54

Agency Creativity Hotels Social Media 54

Doctor Spin

JANUARY 8, 2022

You and I must save the PR industry. PR is in constant flux, and our industry must evolve. Let me explain: Table of Contents. Social media began to emerge with behemoths like Facebook, founded in 2004 and Twitter in 2006. There’s email marketing , not email communications.

Education 52

Education Industry Web Wikipedia 52

Doctor Spin

JANUARY 8, 2022

You and I must save the PR industry. PR is in constant flux, and our industry must evolve. Social media began to emerge with behemoths like Facebook founded in 2004 and Twitter in 2006. Their social engineering was geared towards connecting people rather than turning them into online buying machines.

Industry 52

Industry Web Wikipedia Education 52

ZudePR

JUNE 10, 2015

Afraid of the way my industry was changing, I had the digital fear. When producing content for clients I always have a keyword phrase in mind. I benchmark and check the effect of my content marketing and SEO on clients’ Search rankings. A few years ago I felt like a dinosaur. If not, try this. Whatsmyserp.

eBook 68

eBook Engineering Tools Case Study 68

ZudePR

JANUARY 21, 2016

I already knew where to look; I’d been doggedly increasing my digital knowledge for a few years, getting to know who were the experts. Content marketing had been mushrooming and seemed to explode as 2013 turned into 2014. Friends said nice things: “You’re all over social media Dave.”

Digg 104

Digg SEO System Reddit 104

ZudePR

JANUARY 26, 2016

Once I get to know a client/friend/social acquaintance/someone I get on with, it’s a question I always ask. I want to understand their industry. This is the book waiting to be written about the PR industry. In the meantime, thanks to Adrian, here’s a handy guide to: How to be a PR Without Losing Your Soul. #1:

How To 65

How To Meeting Creativity Agency 65

Burrelles Fresh Ideas

JUNE 13, 2023

Equally important is recognizing what resonates best with your intended market — including their preferences and preferred communication channels- then delivering tailored content accordingly. Tip 4: Utilize content marketing for PR On a budget, content marketing is a potent tool for enhancing PR efforts.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Rock the Status Quo

JANUARY 22, 2015

According to the new 2015 Edelman Trust Barometer Study posted just six days ago, we are more jaded than ever about news – trusting what we hear about on social media far more than from media sources. And who isn’t active on social media, right? Duh… but wait. It’s the obvious choice.

Agency 100

Agency Survey Customer Service Engineering 100

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. The tools ones below represent the most useful link-building tools on the market today. Contact Information: Buzzstream can instantly scan the site for contact information like email or social media.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. The tools ones below represent the most useful link-building tools on the market today. Contact Information: Buzzstream can instantly scan the site for contact information like email or social media.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Ahrefs – Finding Content With Broken Links Ahrefs is an incredibly powerful link building tool; you’ll see it a few times on this list as well as on our digital PR tools list. Contact Information: Buzzstream can instantly scan the site for contact information like email or social media.

Tools 71

Tools SEO Analysis Google 71

Buzzstream

MAY 9, 2018

To provide some answers to these questions, we’ve analyzed campaigns across our customer base to show what the baseline response rates look like and to determine whether (and how) certain organizations are able to consistently outperform the industry. Spoiler alert: they are. And we’re going to show you the tactics that let them do it.

Data 120

Data SEO Groups Pitching 120