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8 Innovations in Public Relations Technology to Watch

Sword and the Script

Vendors are giving us reason to be optimistic about public relations technology – from AI that will predict your pitching success to more tangible PR measurement and attribution. About two years ago, I saw an opportunity to use that experience to fill an information void in PR technology. Podcast monitoring.

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Trend: 5 companies using LinkedIn video to advance goals during the pandemic

Communications Conversations

But, LinkedIn? Historically, LinkedIn has been a platform heavily predicated on two forms of content: Text and photos. Not just on the personal side (I’ve noticed more people using LinkedIn Live video, in particular, during the pandemic), but also on the brand side. So, video, it and of itself, is hardly a trend in 2020.

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Is Public Relations Management a Technology? [PR Tech Sum]

Sword and the Script

Managing customer relationships is a business process that’s virtually impossible to perform at scale without technology, even as the term CRM has become synonymous with the technology. Here’s the summary of news – the monthly PR Tech Sum – from the world of the PR technology vendors. >>> Give our services a try.

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Faces & Markets of PRGN: South Korea – A High-Tech Economy and a Cultural Powerhouse  

Bianchi Biz Blog

It is a business hub of innovation and economic vitality, with several thriving sectors such as technology, consumers products, luxury goods, K-contents, travelling, and many more. LinkedIn : LinkedIn has 3.5 Cultural Sensitivity: Korea has its own unique cultural norms and values. 90% of South Koreans use Kakao.

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Only 5% of B2B buyers are in market today; but where did that statistic come from?

Sword and the Script

He’s obviously got street cred and I’ve been following him for a while on LinkedIn and Twitter because I can learn from him. So, when I saw a LinkedIn post about the source of that statistic , of course, I wanted to have a look. To that end, I believe the things he says, and I started using that statistic too. That makes sense.

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LinkedIn Best Practices To Grow Your Network

Konnect Agency

Though we as a society already heavily relied on the internet before the entire world started to quarantine, having a good internet connection, email and social media platforms (personal and professional) became ESSENTIAL once we started to interact with people mainly through technology at the beginning of March.

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LinkedIn: The rise of B2B Social media Marketing

5W PR

For many companies, social media marketing initially seems to belong exclusively to the business-to-consumer marketplace. Although various social channels can contribute to a company’s B2B social media marketing strategy, there are few channels that appeal more to professionals online than LinkedIn. Deliver Targeted Content.