Onclusive

AUGUST 22, 2017

Instituting a PRTech tool that can help with media monitoring is vital for today’s PR pros who want to be able to quickly draw insights about what’s working and fold those findings back into their workflow. Niche industry events, role-specific conferences (catered to developers, creatives, etc.), For more info, email info@airpr.com.

Media Training 397

Media Training Crisis Communications Conference Training 397

Mark My Words

FEBRUARY 10, 2024

Despite serious concerns about the health hazards of children vaping, the policy itself isn’t an easy sell. LadBible’s credibility has grown in recent years; an astute question by editor Simon Binns during a COVID press conference drew attention to the increasing quality of its journalism.

Policies 78

Policies Sports Government Conference 78

Bianchi Biz Blog

APRIL 25, 2024

You will learn about the latest game-changing disruptions in the mobility space. MEDIA OPPORTUNITIES: Over 150 local and national press attend every year from the likes of CBS Austin, Reuters, Forbes, Bloomberg, The Wall Street Journal, The Houston Chronicle and even news broadcasting on KXAN. 5 REASONS TO ATTEND MOVE: 1.

Mobile 88

Mobile Transportation Automotive Policies 88

PR in High Definition

SEPTEMBER 30, 2016

This week, the News Media Association (NMA) wrote to ministers to say that it is becoming “increasingly difficult” to fund quality journalism, and the diversion of advertising revenues is to blame. The CEO explained that it’s not about blocking content, it’s about treating members with access to new things.

Journalism 48

Journalism Advertising Advertising Google 48

Maxim Behar

FEBRUARY 20, 2024

RIP, Press Release! 1906–2007 The one-time ubiquitous emblem of classic PR, the press release, has technically been dead for a while now. To be more precise, His Majesty the Press Release has been dying — a relatively slow death, but a death, nonetheless. After all, press releases are still in circulation.

Social Media 59

Social Media Facebook Airlines Web 59

Mindful Marketing

JANUARY 31, 2017

By Seedepth The media industry and journalism are experiencing significant change. The result is that the lines between opinion and news are becoming more and more blurred, and consumers of news are confused about which news outlets and stories to believe. Ian Bruce, VP corporate marketing at MongoDB says “Journalism is dying.

Journalism 50

Journalism Report Enterprise Interviews 50

Communications Conversations

NOVEMBER 2, 2017

I grabbed coffee with Kate a couple weeks ago to talk about the game and how they approached it from a storytelling and social media perspective. And, we got things started by conducting a Facebook Live right from the press conference at home plate. we have about 8,000 Instagram followers, for context). In fact, we had 2.9

Case Study 113

Case Study Journalism Study Instagram 113

Shift Communications

JULY 10, 2017

At the recent HIMSS BrandHIT marketing conference, a panel of executives from the C-Suite were asked what marketing methods were most effective at reaching them. The more press a brand gets, the greater number of links it’s likely to earn to its website. For example, suppose we want to reach retail executives.

Publicity 132

Publicity How To Retail Engineering 132

PRSay

MAY 8, 2018

I got my first job from a connection at PRSA Georgia’s Real World conference, which my mom had recommended I attend. Judy: I also went to UF, but studied journalism. For me, health care public relations was about putting the hospital or client in a positive light. Judy: Doing something good and telling people about it.

Leadership 159

Leadership Conference Local Internal 159

Bianchi Biz Blog

SEPTEMBER 26, 2022

I moderate panels and fireside chats for Reuters Automotive Events, and I am on the board of Women in Automotive, I serve on the Steering Committee and as a juror for the World Car Awards and am on the board of the International Motor Press Association. What will make her feel good about being in that car every day?

Meeting 74

Meeting Automotive Media Journalism 74

Sword and the Script

MAY 16, 2020

About 65% of journalists that responded this year are based in the U.S. Most journalists (62%) say pitches are best at about 2-3 paragraphs long; still, about one-third prefer them pithier – just 2-3 sentences. 15) Appealing attributes of press releases. What elements of a press release drive journalist interest?

Survey 170

Survey Media Relations Pitching Media 170

Contently - Strategy

NOVEMBER 3, 2021

In traditional journalism, diligent fact-checking is a given. This type of work is not journalism, strictly speaking. The more reliable and high-quality [the content] is for readers, the more it confers trust in and value of the brand behind it,” Dimond said. In these cases, it’s critical to get the details right.

Content Marketing 120

Content Marketing Marketing Viral Study 120

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

With media outlets cutting staff and a plethora of press parties competing for press attendance, events just don’t have the pull that they used to. For some B2B clients, a story in a highly targeted trade journal is much more effective than coverage in top dailies. PR goal-setting should start from a more strategic place.

Skype 149

Skype Interviews Viral B2B 149

Karen Freberg

OCTOBER 17, 2021

Because of what I have to say about some of the findings and what it means to the future direction of our field. This was the article I got inspired to write about my thoughts. I know Tyler and Luke both from conferences at NCA and AEJMC – and they are rising PR scholars and professionals who will make waves in our field.

Study 111

Study Journalism Interviews Conference 111

Sword and the Script

AUGUST 14, 2018

based reporters said, “fake news is making readers more skeptical than ever about what they read and see.”. The report didn’t break out numbers for the remaining challenges of “fake news, blurred lines between editorial and advertising, and issues around freedom of the press.”. 4) Emphasis on professional journalism.

Survey 102

Survey Report Media B2B 102

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

We’ve also made it standard practice to understand how the press operate in different markets. Literal translations of press releases from, say, French to English often read robotically, or worse, erroneously. Here we are talking about the importance of practices like sending an agenda in advance of a call or videoconference.

Internal 147

Internal International Skype Meeting 147

Karen Freberg

NOVEMBER 15, 2020

Whether it is writing research papers to tweets to popular press contributions – it changes each day. There are some types of writing where you can get a lot of advice and resources on – there are always a ton of webinars and special conference panel sessions when it comes to writing or contributing to specific journals.

Writing 105

Writing Chemicals Conference Resources 105

Deirdre Breakenridge

NOVEMBER 23, 2016

She was asking me about different careers in PR … what type of PR would suit her best and whether she should pursue agency or in-house communications work. As we began to chat about brands being immersed in tech and attracting the best talent, I found myself jotting down some notes. Book Reviews / Journal Research.

Skype 150

Skype Industry Storytelling Interviews 150

Shift Communications

JANUARY 28, 2019

You got some great press, gained a few followers and sold some products. Don’t just think about top tier (New York Times, Wall Street Journal, etc.), No one wants to read about a topic that’s already been rehashed a bunch of times. Look for conferences or events within your industry that you can submit to speak at.

How To 89

How To Case Study Conference Web 89

Presspage

NOVEMBER 20, 2018

Brand Journalism. Hence, the introduction of brand journalism. Make no mistake – brand journalism entails different tasks for different brands and different communicators. It’s not exactly marketing and it’s not entirely journalism, but it’s not solely blogging either.

Brand 60

Brand Branding Journalism Product Launch 60

Bianchi Biz Blog

NOVEMBER 14, 2022

How long have you been in journalism and how did you get started? I enjoyed a 17-year career at several Detroit area newspapers, including 12 years at The Oakland Press in Pontiac, MI, before shifting gears and taking a job in public relations at Buick. What story or stories are you most proud of? I’ve been a Wards since 2015.

Automotive 81

Automotive Engineering System Media 81

Cision

MARCH 15, 2016

We’re helping them score leading political, business and civic leaders for the forthcoming conference in New York City on May 22. We also have many people on staff who are former journalists, and we have the former head of Israel’s government press office on our team. What do you like most about working in PR?

Creativity 120

Creativity Conference Media Relations Government 120

Ishmael's Corner

AUGUST 24, 2014

It seems fair to say that I’ve managed to avoid the “me, me, me, and here’s a little more about me” trap (though this post does deliver an ironic twist to the previous premise). It might seem odd that I write as much on journalism as social media, but this comes from the belief that communicators should be students of journalism.

Leadership 164

Leadership Blogging Storytelling SEO 164

Bianchi Biz Blog

AUGUST 17, 2023

CES is not the place for the type of news you might normally just send out a typical press release. Think of it this way: there is no shortage of media coverage, experiences and opinions about CES out there. Ask their thoughts about their experiences at the show. it will be making at the show … yes, right now.

Automotive 76

Automotive Mobile Technology Resources 76

Onclusive

MAY 10, 2017

There’s a laundry list of myths about public relations jobs, one of which is that PR jobs are glamorous. With this misconception of glamour comes a general misunderstanding about the industries that require PR acumen, average salaries for various PR roles, and the best states in which to pursue careers in PR. Washington D.C.

Trends 150

Trends Publicity Data-Driven PR Government 150

PRSay

SEPTEMBER 6, 2016

Perceptions of the most pressing ethical issues. PRSA will share the findings of the study with members upon completion of the study and the results will be submitted to an academic conference and journal for publication. deloitte.com/content/dam/Deloitte/global/Documents/About-Deloitte/gx-dttl-2014-millennial-survey-report.pdf.

Survey 60

Survey Ethics Journalism Study 60

Deirdre Breakenridge

JUNE 8, 2016

She is also the social media chair for the NYU International Club and volunteers with the social media team for the PRSA Tri-State events and conferences. More About #PRStudChat: It began with a simple question asked by Angela Hernandez , then President of PRSSA at Central Michigan University (CMU). “Is Is PR Right for me?”

Social Media 150

Social Media Pitching How To Media 150

PRSay

AUGUST 30, 2016

But about a year ago, a PR professional whom I greatly respect, asked me two questions: 1.) Why do I always lead with my years of journalism in my elevator speech about me, when I’ve been in PR twice as long, and 2.) I was, and am, happiest promoting someone or something — anything — other than myself. Why I didn’t have my APR?

Exercises 74

Exercises Print Groups Conference 74

Bianchi Biz Blog

JUNE 30, 2022

CES is not the place for the type of news you might send out in a typical press release. It’s exciting to think about being featured on a tech segment on CNN or landing feature coverage in The Wall Street Journal , Wired or Automotive News. Think about what customers and prospects you’re hoping to reach the most at CES.

Automotive 74

Automotive Mobile Technology Resources 74

Bianchi Biz Blog

MARCH 7, 2022

If you’re interested in what our audience cares about, what kind of topics gets clicks, and also how those things connect to bigger picture trends that we devote features to… this might be something to add to your listen / watch list. In 2021, at the Women in Trucking annual conference as managing editor of HDT. Have a reason.

Meeting 81

Meeting Automotive Media Transportation 81

Shift Communications

JANUARY 18, 2018

Morgan Healthcare Conference (one of the biggest healthcare industry events), including STAT News’s daily “Read Outs,” which took place just a few blocks away from our office. Here are some ways how to build great media relations with relevant press: Check out Recent Coverage. Worried about getting manager’s approval?

Media Relations 76

Media Relations Healthcare Media Hotels 76

Shift Communications

SEPTEMBER 1, 2015

When you ask a client what their dream publication/piece of coverage is, nine times out of ten they will name a top tier business publication: Forbes, Fortune, The New York Times, Wall Street Journal, etc. So what happens once you finally get that business press reporter interested? Be selective about when touch base.

Interviews 60

Interviews How To Journalism Report 60

MaccaPR

APRIL 18, 2017

Given that my actual news beat was covering The Clash, The Rolling Stones and Joan Jett (check out my press pass at right!), I was amused at how agencies were sending me press releases that were of no interest to me. As God is our witness, a day won’t go by that this poor soul doesn’t receive another press release from us.”.

How To 121

How To YouTube Pitching LinkedIn 121

PRSay

JUNE 6, 2017

Here, the TV personality — known for his “In the Papers” feature humorously summarizing the New York daily newspapers — talks about engaging an audience, storytelling, the newsgathering process and work-life balance. 1 is that all journalism is an oversimplification of something — you can’t tell 100 percent of the story.

Wireless 102

Wireless Storytelling Radio Analysis 102

ImPRessions - Crenshaw Communications

JULY 27, 2021

I’ve drafted press releases, compiled media lists, and learned plenty of different terms I didn’t otherwise know. But my PR agency job has got me thinking back to what I learned about the industry when I first took a college course about it. Here are some things I certainly didn’t learn about PR in college.

Conference 368

Conference Pitching Agency Writing 368

Cision

JUNE 8, 2015

When it touched down on the runway traveling about 170 miles per hour, the front landing gear of the plane crumbled and the airplane skidded off the runaway. The concern of families of the passengers as this news broke and they wondered about the health of their loved ones was palpable, especially as time passed with no reassurance.

Crisis Communications 120

Crisis Communications Social Media Crisis Communications 120

NewsWhip

JUNE 17, 2021

Osaka, who announced on May 26th that she would not be participating in press conferences during the tournament, was fined $15,000 within four days for not talking to the media after her first round win. Top stories about Naomi Osaka. Top stories about Kevin Love. Top stories about Michael Phelps. interactions.

Sports 88

Sports Interviews System Conference 88