Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. ” So not only do we have to be creative, but we also must prove our value – each and every time. (Oh,

Creativity 96

Creativity Storytelling LinkedIn System 96

Bianchi Biz Blog

FEBRUARY 1, 2024

We are pleased to share the first in a series of in-depth profiles of a key international market written by one of our PRGN partners. Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry. Companies use LINE for mainly B2C communications.

Marketing 106

Marketing Newspapers Print Local 106

Maxim Behar

MARCH 28, 2024

I graduated “International Trade” in Prague and received leadership training at Harvard Kennedy School. I began my higher education at the University of National and World Economy in Sofia, where I have been the chairman of the Board of Trustees since March of this year. What would motivate you to be loyal to a company?

Journalism 64

Journalism Newspapers Training Education 64

PRSay

JULY 9, 2021

Companies that institute informal, reverse-mentoring programs can benefit in numerous ways. On an organization-wide scale, such programs open the gates to a new breed of creative ideas and innovation. The programs help younger employees elevate their profiles within their companies’ ranks, too. The possibilities are endless.

Nonprofit 218

Nonprofit Employee Internal International 218

Deirdre Breakenridge

OCTOBER 16, 2014

However, I managed to share three big trends along with three new practices for PR professionals in an Expert Express Talk at the PRSA International Conference in Washington, DC ( #PRSAICON ). Understanding diverse environments internally and externally. Keeping an eye on Data and Data Education. Let’s go back to 1987.

Big Data 250

Big Data Data Education Internal 250

Onclusive

MAY 31, 2018

Crisis preparedness and internal education can aid you before a crisis hits, and having the right monitoring and measurement tools in place can provide you the insights you need throughout a crisis. In under a week, Starbucks announced it would be closing all of its company-owned restaurants in the U.S.

Crisis 191

Crisis Data Software Privacy 191

Deirdre Breakenridge

JANUARY 27, 2020

We were in an uphill battle when it came to educating the public that gender issues still existed. Our PR intern, Lauren McDonald , stepped forward to suggest creative ways of building awareness for the movie and educate the public as we do it. The word “bias” was not a term associated with women. What’s Next?

Film 252

Film Marketing Nonprofit Education 252

ImPRessions - Crenshaw Communications

JANUARY 3, 2019

If a company’s leadership isn’t willing to commit to a PR program, it may be challenged from the start. If a PR team or agency doesn’t work in collaboration with marketing, it may be spinning its wheels — or worse, working in opposition to company business objectives. No creative spark .

SEO 178

SEO Storytelling Product Launch Measurement 178

Prohibition

MARCH 15, 2023

Video content is a creative and standout way to engage your target audience to highlight key messages and is becoming more and popular with online media outlets – making it a tactic that should be considered for your PR campaign. It only makes sense then, to use this ‘video technology’ to creatively highlight the issue of homophobia.

Video 62

Video Case Study Sports Creativity 62

Karen Freberg

JUNE 26, 2022

I had my first international trip in three years, and it was so good to be back! For educators and students, this is a great example of what a brand can do to translate what they have been doing online to the physical world. Each platform and company (ex. Loved this! Adweek partnered with Whalar and had their own sessions too.

Conference 97

Conference Pinterest Hotels Nonprofit 97

Communications Conversations

DECEMBER 8, 2022

I did not attend, but the event featured a number of women leaders talking about their career progressions and encouraging others to seek the curiosity, bravery and creativity needed to drive successful careers–and lives (my educated guess based on the posts I saw from the event). Her start : Talent resources intern at Fallon.

Marketing 60

Marketing Leadership Creativity Internal 60

PRSay

MAY 7, 2021

At our International Conference that year, the Committee met with the PRSA Board of Directors for lunch. As a Board member, you will have an opportunity to influence industry awards, education, professional certifications, learning and development, and more. Except, then, we called it “internships and jobs.”)

Education 122

Education Technology Policies Leadership 122

Maxim Behar

NOVEMBER 22, 2023

Years ago, there was no guarantee that a PR company or a PR expert could create truthful content. This is regulated by international conventions and laws. Two months ago, I wrote an email to all my colleagues in the company. Host: Will this take the creativity and fun out of art? I think it will support creativity.

Ethics 64

Ethics Guidelines Comparison Creativity 64

PRSay

APRIL 8, 2019

Owner and Creative Director, ColorThisWorld Communications. VP and Director of Marketing, Trust Company of Oklahoma . As a broadcast journalist turned PR professional, I pursued my APR as a source of formal industry education. Internal Communications Specialist, Greater Nevada Credit Union. Catherine Brozena, APR.

Public Affairs 147

Public Affairs Healthcare Ethics Corporate 147

Cision

JULY 7, 2016

I’ve now been in the education side of PR for a little over four years, and the mission of this company is so powerful. I love working with our passionate team who know that education is the key to giving people what they want – opportunities. If a company tries to invent its brand from the outside in, it’s never going to work.

Education 227

Education Writing Pitching Groups 227

Stern + Associates

MARCH 15, 2023

Read on to learn about the pioneers who are on the cutting edge of how organizations can better understand and leverage LLMs to save costs and boost creativity today. He then uses vivid examples to demonstrate how to leverage this technology to transform operations, pursue newfound innovation and influence customer behavior.

Technology 96

Technology Ethics Tools Creativity 96

Sword and the Script

APRIL 20, 2021

She works for a B2B tech company that “doesn’t believe marketing” but she knows they need it desperately. We had two other part-time (agency) resources that worked under my direction to help – plus access to a centralized creative team for design and technical assistance. The company had achieved a true thought leadership status.

B2B 108

B2B Leadership Marketing Blogging 108

Sword and the Script

JULY 30, 2019

Or consider these comparisons: Graphic design software is not creativity. However, if you are inside a company trying to do something different and drive marketing innovation , that idea is at least a high hurdle and at worst a dangerous barrier. Marketing technology (martech) is not marketing. A press release is not public relations.

Marketing 104

Marketing Comparison Enterprise Technology 104

Onclusive

JANUARY 10, 2018

Trends will continue to support a wave of education for PR and it’s internal partners to consider and accept PR’s positive impact.”. I’ve long been a proponent of PR attribution , which has always been done manually, but I’m happy to see companies like AirPR stepping up to make things more efficient and better measured.”

Content Marketing 150

Content Marketing Measurement Interviews Marketing 150

Sword and the Script

JUNE 18, 2019

In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young. 1) “Make sure that employees, customers and the market understand our company, its services and goals.”. 8) “Consult, coach, teach.”.

Employee 150

Employee Print Writing Survey 150

PRSay

NOVEMBER 1, 2021

Without physical storefronts to engage with consumers, the Colorado-based company has employed a creative integrated marketing plan to make its meaningful connections. But how [consumers] come to the digital storefront is around creative-messaging strategy, positioning strategy. As a company, we obsess over experience.

Wireless 78

Wireless Consumer Creativity Marketing 78

wiredPRworks

MAY 25, 2022

An author and media host, Shawna Coronado educates on anti-inflammatory lifestyle, whole food cooking, and organic gardening. She has written 9 books, thousands of blog posts, produced hundreds of videos, and worked extensively with brands and companies. About Shawna Coronado. About Barbara Rozgonyi.

Television 52

Television YouTube Pinterest Radio 52

Solo PR Pro

DECEMBER 27, 2022

Thrive PR and Kelly Kirkendoll ( Founder/CEO) won four PRSA Dallas Pegasus Awards, including the top award in two categories (Internal Communications Program and Publication, Print or Digital), a Pegasus Award of Honor for Most Effective Campaign on a Budget and BEST OF SHOW! Phyllis Weiss , president, Weiss Communications, Inc.

Print 58

Print Financial Journalism Healthcare 58

5W PR

SEPTEMBER 11, 2019

News & World Report recently ranked public relations specialists #4 for Best Creative and Media Jobs in its 2019 ranking of best jobs. Having a wide array of PR-related skills and education could make you an ideal fit at nearly any small business. Large companies offer a different picture in terms of opportunity.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

ImPRessions - Crenshaw Communications

MAY 8, 2017

When it comes to good public relations , a company can have great potential that for one reason or another is never realized in the form of media coverage. But it’s often simply because the company is unprepared for the opportunity. Some of the best company stories involve a little benign risk-taking.

Media 199

Media Interviews YouTube Hotels 199

Sword and the Script

AUGUST 20, 2019

Fortunately for the public relations community, her subsequent experiences in education and internships persuaded her instead to pursue a career in PR. HR is a business partner to the C-Suite as they lead the most important piece of any company – the people. Employees should always be a key audience for companies.

Employee 90

Employee Internal International Training 90

Solo PR Pro

DECEMBER 17, 2021

All her clients are tech startups, growth companies, or VC firms—and each of them came to her through referral. The creative campaign features actual talking trash delivering litter facts and fun in surprising settings and interviewing notable humans from around the state. Kami Watson Huyse appeared on Good Morning America on Oct.

Banking 96

Banking Film Transportation Financial 96

Cision

APRIL 28, 2017

This week, Cortés sat down with me to discuss the importance of internal communication, creating and following an effective business plan, and knowing how to add value to your team. Not applying the same energy and creativity to their brand/company as they do to their client’s needs. For starters, do your homework.

Local 227

Local Energy Agency Policies 227

Konnect Agency

MARCH 1, 2021

Noodles & Company. Noodles & Company announces multi-unit franchise growth initiative to increase its presence in South and Southwestern markets. Written by INTIMINA’s creative director Ana Ivuši?, Stratford School. Now available on INTIMINA.com. NYSE: SBG.U). Regalo Baby.

Fashion 52

Fashion Retail Education Creativity 52

Doctor Spin

FEBRUARY 22, 2024

Educate the market and modify perceptions. Improve internal communications. Produce and publish informational and educational content. To get started, you develop a creative concept and a marketing strategy, which you pair up with copywriting and art direction to create your assets. Journal of Communication, 54, 645–661.

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Prohibition

JULY 23, 2019

Public relations and marketing within the education sector rely on cultivating and managing relationships with prospective and current students and alumni. The #WeAreInternational campaign aimed to highlight the crucial value of international students to the UK.

Social Media 54

Social Media Media Education Internal 54

Barokas

MAY 31, 2019

Campaigns must be simultaneously creative, strategic and measurable. Internal resources can quickly be tapped. Companies with dedicated in-house content resources do have a leg up, but are often overloaded and have difficulty maintaining a holistic content strategy over the long term. It’s a tall order.

Case Study 100

Case Study B2B Resources Web 100

ImPRessions - Crenshaw Communications

MAY 3, 2017

Stay educated. Continuing education in PR can provide a keen edge and there are many options from podcast to online and offline classes. And do some educating. And exposure to eager PR students helps fill the new hire or intern pipeline. Best of all, have someone else critique your work. Publications like Inc.

Writing 149

Writing Education Pinterest Creativity 149

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director. When the company sold off most of its business and began the process of closing, I was there to the bitter end.

Agency 90

Agency Energy Crisis Management Industry 90

Stern + Associates

SEPTEMBER 22, 2022

A renowned expert on leadership and dialogue, Hult International Business School Professor Megan Reitz teaches leaders that having a psychologically safe culture requires them to notice their own habits and be mindful of the signals they’re sending which may be deliberately or inadvertently silencing others.

Employee 62

Employee Leadership Exercises Mobile 62

Cision

NOVEMBER 30, 2017

When you invite internal and external subject matter experts to contribute to your content marketing program, it’s important to have guidelines for them to follow. Think of your content contributor guide as a map for creatives to follow. Think of your content contributor guide as a map for creatives to follow.

How To 177

How To Guidelines Content Marketing Video 177

wiredPRworks

FEBRUARY 11, 2019

About Barbara Rozgonyi, Creative Visionary. Online marketing and PR expert, Barbara Rozgonyi, is a wealth of information, brilliant ideas, and resources for small and large companies alike.” She loves to entertain, especially in front of audiences.

Small Business 66

Small Business Nonprofit Storytelling Marketing 66