Onclusive

AUGUST 9, 2021

As companies grow, corporate communications become more important. Corporate communicators regularly work with stakeholders across the organization to develop and distribute pertinent info to employees and key affiliates. The truth is that internal communications are really important to how things get done in any organization.

Training 370

Training Media Training Reputation Crisis Communications 370

Stephen Waddington

JULY 15, 2020

Community of practice Two-thirds (66%) of public relations professionals feel they are part of a professional community. Learning and development opportunities were cited as the main benefit to being part of a community. Webinar: A new normal for PR, or the same old tricks?

Survey 159

Survey Policies Crisis Community 159

PRSay

SEPTEMBER 10, 2020

Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. With today’s CEO activism, there’s a chance that a vocal executive’s views may run counter to employees, agency staff or other clients. It isn’t so straightforward these days.

Ethics 133

Ethics Policies Guidelines Employee 133

Landis PR

APRIL 8, 2024

This is relevant because the ESG strategy of companies is so important to society: The quality of the climate, the environment, local communities and employee satisfaction all depend on it to a large extent. Sustainability awards reward the best ESG performance of companies.

Company 59

Company Report Government Local 59

Cision

APRIL 3, 2015

Throughout March, we provided tons of content centered around using word-of-mouth to raise brand awareness, earn trust and, ultimately, make sales, including a webinar, white paper, tip sheet and numerous blog posts. How to Build & Evangelize Your Community With Word-of-Mouth Marketing. How can you build a community online and off?

Marketing 120

Marketing Customer Service Employee Mobile 120

PRSay

FEBRUARY 25, 2022

“I have lost business because I was a Black woman, but I’ve also gained business because I was a Black woman,” said LaTricia Woods, APR, owner of Mahogany Xan Communications in Chandler, Ariz. 22 webinar, “Building a Better Workplace for Black Employees.” Woods was one of four panelists during PRSA’s Feb.

Pharmaceuticals 130

Pharmaceuticals Groups Storytelling Education 130

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

Third-party experts can be excellent content resources and are excellent additions to customer education events, webinars, and other customer-facing initiatives. Build a community. Companies can livestream product how-to demos, webinars, events, company tours, or crowdsourcing of tips and ideas. Recognize employees.

B2B 170

B2B Social Media Media Education 170

Konnect Agency

MARCH 31, 2020

And, offer trainings sessions via webinars or ZOOM to get your team up to speed quickly. Lead with your values and communicate with employees often; your employees are people and they’re on edge about what the future holds. OK, then ensure you are acting as a resource for your people, your customers and your community.

Resources 85

Resources Crisis Healthcare Creativity 85

PRSay

APRIL 15, 2021

Companies and organizations of all sizes today are increasingly under pressure — from activists to employees — to speak out on high-profile political and social issues. If CEOs act on what they say, they will be rewarded in terms of stronger bonds with their employees, customers, investors and communities.

Company 187

Company Employee Internal International 187

Cision

AUGUST 30, 2016

A few years ago, many of us would not have envisioned a world where Twitter, Facebook Live and large-scale community gatherings would have such an impact on the way crises develop. Yet, this is our world today and our “new normal” as communicators and crisis management teams. ET today for the webinar Managing Communication Challenges.

Crisis 220

Crisis Crisis Communications Crisis Management Exercises 220

Cision

NOVEMBER 8, 2015

The e-book is divided into five sections, for customers, competitors, prospects, influencers and employees, and details how and why you should listen to each audience. At their recent “ Practice Listening: From Competitors to Customers ” webinar, Jay and his peers were posed tons of questions about social media marketing.

Viral 120

Viral Nonprofit Software Social Media 120

PRSay

DECEMBER 2, 2020

Gordon Johndroe , vice president of global media relations and public affairs for the Chicago-based aircraft manufacturer, spoke to members of PRSA’s Corporate Communications Section in the Nov. 5 webinar “Crisis Management on an International Stage: Takeaways from Boeing’s Biggest Crisis and Time Spent in the West Wing.”.

Crisis Management 91

Crisis Management Crisis Crisis Communications Airlines 91

Cision

AUGUST 3, 2015

At her recent “ Build Your Brand With Instagram ” webinar, social media consultant Jenn Herman shared the best practices for using Instagram to connect with your followers. Watch the free on-demand webinar now! Jenn suggests posting photos of your employees or including motivational messages. Share exclusive content.

Instagram 120

Instagram How To Trends Employee 120

Cision

NOVEMBER 2, 2015

Find out how to improve your pitching strategy at Ian Greenleigh’s “Switch Your Pitch: The Keys to Engaging Journalists on Social” webinar. Lee Odden ( @leeodden ), CEO of TopRank Online Marketing , gave a talk entitled: “If You Want Your Content to be Great, Ask Your Community to Participate.”

B2B 120

B2B Marketing Content Marketing Technology 120

Prohibition

APRIL 7, 2022

If you prefer a quick video to learn for the latest social media trends here are the highlights from our latest webinar. For the finance community, conversations around finance, crypto and DeFi have really picked up on Twitter. Employee advocacy is therefore definitely worth considering for your strategy.

Instagram 62

Instagram Social Media Trends Media 62

Cision

JUNE 13, 2016

At their webinar, “ Are Your Grassroots Efforts Generating Enough Buzz? ” Here, Mark gives us a sneak peek at what you’ll learn at the webinar and answers a few of our questions: Q: There’s been a lot of talk about influencers lately. Want more great tips on improving your grassroots communication?

Communications 120

Communications Social Media Meeting Public Affairs 120

Cision

MAY 1, 2015

PR News Group Editor Matthew Schwartz and Cision SVP of Digital Content Heidi Sullivan co-hosted the “ Film School: How to Use Video for PR ” webinar that focused on how to create, produce, and distribute an appealing, relatable video to enhance your PR strategy. Check out the on-demand replay of their webinar now!

Video 120

Video Film Content Marketing Strategy 120

Cision

APRIL 21, 2015

Or nobody showed up to your online webinar. Do each of your employees treat customers with respect? Want to turn employees into brand advocates? Get our free “Activate Employees on Social Media” tip sheet now! Let’s think about that for a moment. Maybe that social media ad was a flop. Why Word of Mouth Works.

Marketing 120

Marketing How To Employee Advertising 120

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Year of the employee. 2022 is going to be known as the year of the employee. But it’s employee retention and engagement that will take priority.

Marketing 214

Marketing Content Marketing Social Media Employee 214

PR 20/20

MARCH 26, 2020

The impact of COVID-19 is still uneven in communities across the country and around the world. Brands are showing up in unprecedented ways to support their employees, customers and communities. Join us for this 30-minute webinar where we'll share five content marketing tips…!”. In the U.S., Source: Instagram.

Crisis 92

Crisis Marketing Healthcare Resources 92

Sword and the Script

FEBRUARY 2, 2022

Most of these come from registering for one-off gated content like white papers and webinars – these assets are expensive to create and promote. Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. Further the transactions create buzz and coverage.

SEO 130

SEO Content Marketing Marketing Software 130

Bianchi Biz Blog

AUGUST 21, 2023

As EIC on FPW, I guide the content and direction of websites, webinars/events, and magazine. After a few years hiatus doing community PR, I entered technical publishing when I was out of a job for a few months. I am Editor-in-Chief of Fluid Power World and Senior Editor on Design World.

Meeting 72

Meeting Automotive Engineering Journalism 72

Newsfile

FEBRUARY 28, 2024

Brand advocates include customers, employees, and influencers. UGC can come from customers, brand loyalists, employees, or even paid UGC creators. PR professionals create thought leadership content (such as whitepapers, webinars, and speaking engagements) that establishes credibility. What is User-Generated Content (UGC)?

Viral 52

Viral Crisis Communications SEO Reputation 52

Cision

APRIL 25, 2015

Consider putting money into a promoted tweet, or give your employees a set of crafted tweets that they can amplify to their communities. Join our April 29 webinar, “ Film School: How to Use Video for PR !” . On Twitter, use that same storyline, but craft short, catchy messages to generate interest, with a link to the podcast.

Film 120

Film Content Marketing Analytics Measurement 120

PRSay

AUGUST 31, 2017

In August, PRSA is celebrating Diversity Month by focusing on the diverse communities, people and practices that comprise public relations. Conversely, undesired consequences can emerge when employees believe their ability to advance in an organization is hindered by bias on the part of their superiors, co-workers or clients.

Nonprofit 84

Nonprofit Employee Leadership Crisis Communications 84

Stephen Waddington

FEBRUARY 17, 2019

Communities are reliant on everyone working to the same rules in order to thrive. CommsSchool tackles practical comms skills Marcel Klebba and I are creating a virtual school to share our expertise in communications. Classes will be a mix of webinars and online discussions. Lessons start on 5 March. I hope you’ll join us. ??

Mobile 79

Mobile Local Tools Community 79

Sword and the Script

JUNE 13, 2023

Watch useful webinars. This company makes the key cards that many corporations use to give employees office access. Research, read, be active in the respective community and write compelling pitches. A time-tested path to coverage is to figure out how your employer or client fits within these trends. Do your industry reading.

Journalism 126

Journalism Media Relations Report Survey 126

Cision

OCTOBER 19, 2015

Register for the “Practice Listening: From Competitors to Customers” webinar today! For example, a general application could relate to improving employee advocacy. As the internal community manager, your action item could be to share more social media best practices and information about the company.

Creativity 120

Creativity Internal International Data 120

The Proactive Report

JUNE 18, 2021

I was invited to be a panelist on the DesignHill webinar about PR for small businesses today. You can create your own groups on social media and build a community of engaged followers. Start with employees, financial institutions, local government, and so on. And we had fun. These are the questions and my answers.

Small Business 213

Small Business Fashion Groups Local 213

Communications Conversations

APRIL 1, 2021

Webinars, virtual happy hours, connection groups and the annual conference are all going strong. It’s a wonderful opportunity for communications professionals to build their network, be in community with others, and sharpen their skills. But it’s definitely been an interesting year in which all of us have learned so much.

Financial 148

Financial LinkedIn Groups Sports 148

Sword and the Script

JUNE 15, 2021

less-than half (48%) participate in online communities with their audience. He stood up and declared that technology isn’t a competitive advantage, but rather merely infrastructure, like chairs, desks and computers employees need to do their jobs. That’s my take on a survey by Typeset and Mantis Research. Check out our services.].

Survey 116

Survey B2B Marketing Interviews 116

Stephen Waddington

MARCH 17, 2019

Comms School is a series of six webinars during March and April to help students and young practitioners get a leg up in their career. Internet meets external comms: a conversation with Katie Macaulay I met up with Katie Macaulay a couple of weeks ago to swap experiences in external and internal communications. You’ll be very welcome.

Communications 68

Communications Instagram Internal International 68

Doctor Spin

APRIL 17, 2023

Southwest Airlines employees celebrate passenger’s 104th birthday. Offer pro bono services to a non-profit organisation in your community. Host free webinars or workshops on a topic related to your industry. Host a community cleanup event or volunteer day with employees and customers. 4 Ormont Blumberg, P.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Karen Freberg

MAY 12, 2017

I also have been able to contribute on their main blog and even was a guest on a Social Media Education webinar. webinars, Twitter chats (#Hootchat is awesome!) but most importantly, I get to continue to share my enthusiasm and support for a company, community, and product that rocks! Here are a few I have already noticed.

Social Media 40

Social Media Education Media Community 40

PR 20/20

NOVEMBER 30, 2022

Studies show that only 23 percent of employees feel they receive the right amount of recognition for their work, while only 19 percent of managers say recognition is a priority at their workplace. Or your team risks high employee turnover. Invest in technologies that offer training to help employees onboard seamlessly.

Marketing 52

Marketing Technology Internal International 52

Sword and the Script

MARCH 22, 2016

She” was the featured speaker on a PR industry vendor webinar for small businesses – PR on shoestring. Our “thought leader” had made it to the end of the webinar with a couple thousand customers and prospects logged on, only to tactlessly pitch her services in response to a routine question. by Frank Strong. “I

Survey 60

Survey System Trends Small Business 60

The Resolution Blog

JANUARY 8, 2018

Webinar:5 Ways to Protect and Grow Your PR Budget in a Digital Comms Playground The communications landscape has changed. I hosted a PRSA webinar back in July providing actionable steps to take. Kristina shares three considerations to keep in mind for your next customer community strategy.

Tools 136

Tools Publicity SEO Measurement 136