ImPRessions - Crenshaw Communications

APRIL 20, 2020

Most have learned from early mistakes or half-measures and have designed campaigns that make a positive impact for employees, customers, and communities. Facebook, meanwhile is dramatically expanding its Community Help feature to address the pandemic. Facebook, too, is working to correct misinformation and rumors.

Branding 284

Branding Brand Small Business Retail 284

Stephen Waddington

OCTOBER 9, 2018

Even the language that we’ve adopted to describe modern corporate communication has military overtones such as disintermediation, rebuttal, hyper targeting and media weaponisation. Hyper targeting and millions of variations of Facebook ads during the EU Referendum and US Election broke that premise,” said Pillot de Chenecey.

Branding 109

Branding Brand Privacy Hotels 109

Waxing UnLyrical

MAY 8, 2013

And in doing so, I experienced two very different attitudes to customer service, and technology, all in the same day. When I asked what the average lifespan of the machines was, she said, “The technology will be obsolete by then, but you’re looking at _.” Technology, for better or worse. Too cool for school.

Technology 92

Technology Customer Service Retail Software 92

Flack's Revenge

JANUARY 10, 2019

I am not actively pushing Facebook targeting campaigns right now (most of our clients are in the B2B tech space, so Facebook is less important anyway). Despite all of the controversy around Facebook this year, usage levels are still extraordinarily high and marketers are still finding it to be a very effective advertising channel.

How To 159

How To Facebook Social Media Advertising 159

Reputation Us

AUGUST 25, 2022

It is described as the “new web,” characterized by decentralization and blockchain technology. It offers a read/write/own version of the web, where users have a financial stake in, and more control over the web communities they belong to. This includes cryptocurrencies, NFTs, DAOs, decentralized finance, and more.

Reputation 78

Reputation Web System Data 78

NewsWhip

FEBRUARY 19, 2021

I’d like to focus on a particular group who are impacted by this new reality: the professionals charged with protecting corporate reputation. To look at a recent example, the Robinhood-GameStop crisis played out in the media – but also on Twitter , through millions of engagements on Facebook, and of course in communities on Reddit.

Reputation 88

Reputation Social Media Reddit Media 88

Cision

SEPTEMBER 28, 2017

This has resulted in it receiving a backseat to paid media in most corporate budgets. Despite Facebook’s measurement problems , Google’s ad controversy and $7B of fraud allegations, the dollars keep flowing. Sometimes, it feels like paid media budgets are invincible. percent in 2017, hitting $83 billion.”

Media 230

Media Measurement Advertising Advertising 230

ImPRessions - Crenshaw Communications

JUNE 12, 2020

In the wake of George Floyd’s killing, corporate America is trying to walk the talk when it comes to matters of racial justice and equality. Nike pledged $40 million over four years to support black communities. Wal-Mart has ponied up $100 million in community grants… and the list goes on. There seems to be none.

Technology 248

Technology Company Enterprise Community 248

Stephen Waddington

JULY 17, 2018

A UK supermarket uses a combination of process, technology and editorial nous to identify stories from across a national organisation. Story gathering via Asda newsdesk Every week we uncover heart-warming stories from customers and colleagues that get an incredible reaction on Facebook. We do it through storytelling.

Storytelling 60

Storytelling Local Community Case Study 60

Stephen Waddington

JANUARY 27, 2019

Community teaching and newsjacking tools, Edelman on trust, putting the paid in PESO, a how-to book for 2019, Amazon data driven brands, Instagram marketing offline, and more. Community based learning and the application of technology in learning were strong themes. Read my analysis for the #FuturePRoofed community. ??

Handbook 60

Handbook Instagram Government Community 60

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

The HQ2 search generated a frenzy of positive media coverage as well as 238 proposals from individual North American cities, and it helped cement Amazon’s status as a desired corporate neighbor and employer. 2017 also brought a reckoning of sorts for Facebook. The Losers. He called it a ”pretty crazy ” idea.

Airlines 180

Airlines Reputation Journalism Crisis 180

Business Wire

JANUARY 19, 2017

With over 50 years of industry leadership, Business Wire has established irrefutable trust from within the news market and has proven its thorough understanding of the needs of the digital age by creating a technologically sophisticated, patented distribution network.

Financial 164

Financial Video Consumer Data 164

Cision

NOVEMBER 30, 2016

By the early 2000s, the traditional media industry slipped on terms like “disruption” and “innovator’s dilemma” before they became as trendy as skinny jeans and bug-netted trucker hats here in the Bay Area startup community. The majority of today’s digital marketing dollars are allocated to paid media — mainly Facebook and Google.

Software 0

Software Media Leadership Journalism 0

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. I appreciate your comments by email, Facebook and Twitter.

Government 103

Government Education Print Ethics 103

PR Job Coach

FEBRUARY 2, 2015

In this age of instantaneous communications and rapid sound bites, long gone is the luxury of correcting something said in haste. Today''s proliferation of channels and technologies has completely obliterated any chance of a safety net. It no longer matters whether you are the CEO or the community crier. Choose your weapon.

Pinterest 100

Pinterest LinkedIn YouTube Engineering 100

Prohibition

JANUARY 17, 2022

Social Media has become a powerful tool for communicating directly with consumers and engaging them with targeted content and creative contests. While some fear new technology and its influence on the world of PR, others embrace it. Benefits of Use During an Emergency: Facebook is used by 8.6% Key Platforms. billion users.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Sword and the Script

MAY 4, 2021

You can see it in this month’s summary of news – the 24 th edition of the PR Tech Sum – there’s a corporate transaction, a few new products and a handful of PR surveys at the end. >>> Reporters are also looking for stories on furthering diversity, equity, and inclusion as those conversations continue across communities.

Tools 101

Tools Survey Pitching Analytics 101

Waxing UnLyrical

JANUARY 10, 2014

What we can achieve when we design, create and manage motivated communities – who use technology and social media to make better connections with each other in pursuit of a shared goal – is so much greater than we could ever achieve through one-way communication, usually through “the media.”. Based in the Washington, D.C.,

Community 73

Community Technology Facebook Instagram 73

Sword and the Script

AUGUST 28, 2018

The IDG Influencer Network consists of carefully vetted technology experts, leading industry practitioners, analysts and other IT pros who produce content on behalf of our clients , under the direction of IDG content strategists. And who can blame them? Even the Google search snippet has gotten that message, as the screenshot nearby suggests.

Technology 67

Technology Advertising Advertising Community 67

Waxing UnLyrical

DECEMBER 9, 2013

Social Relationships – the Life Raft for Social Business & Technology Evolution. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Building Business Relationships. Data Mining for Gold.

Community 84

Community LinkedIn Resources Data 84

Scott Public Relations

JUNE 26, 2020

Recently, a coalition of organizations under the hashtag #StopHateforProfit has urged global corporations to boycott Facebook advertising to show they will not support a company that puts profit over safety. Zuckerberg has said that he doesn’t think people want a technology company to police the content they receive.

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Melissa Agnes

AUGUST 13, 2014

It is difficult to Facebook post your way out of a crisis. ” Firstly, you aren’t supposed to tweet your way, or Facebook your way out of a crisis. Messages, which I agree, need to be hosted on a platform that is owned by the organization, i.e.: the corporate website. That’s not the goal. Embrace Them!

Social Media 252

Social Media Crisis Crisis Management Crisis Communications 252

wiredPRworks

FEBRUARY 14, 2022

Danielle is a creative at heart, but focuses on participating in community-focused entrepreneurship, convinced that it will on day save the world! Over the last decade in the digital space, Elly has created, executed, and managed social media communities for over 350 companies, athletes, and brands.

Social Media 52

Social Media Trends B2C Media 52

Solo PR Pro

DECEMBER 22, 2020

Its annual ICON conference is your opportunity to develop your skills, share ideas, learn fresh ways to grow yourself and your business, all while immersing yourself in a fostered community of professionals and resources that can enhance career knowledge. For independent practitioners like us, there’s PRSA’s Counselors Academy Section.

Conference 58

Conference Content Marketing Community Education 58

Waxing UnLyrical

DECEMBER 12, 2014

… and I love how technology is allowing us to practice in more dynamic and interactive ways than ever before. I’ve been getting to know my friends at AirPR this past year, and I love how they describe themselves: a technology platform to increase PR performance. promises to do. Here’s what she said: 1.

Technology 88

Technology Resources Tools Data 88

Engage PR

JANUARY 6, 2018

Just because 2billion people are on Facebook does not necessarily mean your business should have a Facebook presence. Your target audience actually might be most active on Linkedin (*2) or if you’re a visually led brand like hotels, travel and leisure the most engaged communities maybe on Instagram or Pinterest.

Social Media 60

Social Media Strategy Media Survey 60

PR 20/20

APRIL 1, 2021

These things did not exist when I graduated from college in 2000: Facebook, Twitter, Instagram, Snapchat, TikTok (i.e. Think about how rapidly technology has evolved over the last two decades. This technological revolution is unstoppable. AI-powered) technologies, and apply them to your business and career. social media).

Education 52

Education Marketing Conference Agriculture 52

Sword and the Script

DECEMBER 3, 2019

In each one, I aim to explain in jargon-free language, what is new with the vendors making technology that helps PR pros to do their jobs. My main motive for buying the shares was to track the company, for this column and out of personal interest in the PR technology space. So, take the investment community for example.

Data 88

Data Enterprise Survey Instagram 88

Waxing UnLyrical

AUGUST 18, 2014

Why: Once perceived as a peer-to peer movement, attitudes towards the “collaborative economy” are quickly evolving in the corporate world. Does Too Much Technology Make Us Bored? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Crisis Communications 75

Crisis Communications Software B2B Crisis 75

NewsWhip

JUNE 2, 2021

Predictive media intelligence describes a set of technologies that enable PR professionals and reporters to predict the impact of news stories, consumer trends, and create optimised content, earned media plans, and content distribution plans. . These networks include Facebook, used by 68% of US adults , and Twitter, used by 25%. .

Media 88

Media Data Reddit Crisis 88

PR 20/20

MAY 8, 2019

Technology will get smarter , intelligently automating traditionally human-powered activities while adding layers of complexity to your martech stack. Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. Career paths will evolve.

Agency 84

Agency Enterprise Technology Analytics 84

Waxing UnLyrical

MAY 7, 2017

“I’m not good with technology.” But technology by and of itself has very little to do with smart Social PR. All WE need technology for is to more effectively use the TOOLS it gives us to better practice our craft. And then go do it. ” ‘Tis true, not everyone is cut out to be an engineer.

Course 76

Course Engineering Technology Banking 76

PR 20/20

JUNE 25, 2019

Technology and data have supercharged consumer expectations for a personalized, connected experience. But technology isn’t the whole story. And REI invites its community on adventures to experience “global cultures, flavors, and wonders.”. And it’s not just the technology we’re excited about. Here’s what it means to you.

Marketing 52

Marketing Storytelling Technology Community 52

Waxing UnLyrical

APRIL 12, 2017

Swiping through Facebook this morning, I realized that today marked a unique anniversary for me: 17 years ago today, I landed in the United States for the very first time, knowing that I was stepping into a whole new life. Technology is awesome. If you are to be successful, you need to have someone who loves you unconditionally.

Banking 111

Banking Facebook Training LinkedIn 111

Waxing UnLyrical

JULY 21, 2014

Valeria Maltoni explores the intersection of humanism and technology. Context and Community: the 2 Cs That Can Make Social Scoring Work. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Twitter Facebook Google+ LinkedIn Monday Roundup: Context.

Community 78

Community Customer Service Resources Web 78

Waxing UnLyrical

JANUARY 20, 2014

In this WUL, post I explore how removing barriers to communication by inviting others in can help build both online and offline communities. Why: We need social sustainability in order to provide equality and a good quality of life within communities, particularly communities of the less fortunate.

Community 77

Community Resources LinkedIn Google 77

Waxing UnLyrical

AUGUST 4, 2014

From automation to online networking to analytics, digital technology is quickly becoming an indispensable asset. Why can’t Facebook find the right image when I share a link? Why: What is your take on Facebook’s digital photo offerings when sharing links? Twitter Facebook Google+ LinkedIn Monday Roundup: Digital Business.

Analytics 75

Analytics SEO Google Facebook 75