Reputation Us

AUGUST 28, 2023

I value attending these types of “innovative” and “disruptive” conferences, as they keep me on the front lines of the latest problems and solutions. MidwestCon HIGHLIGHTS & NOTES Panel #1 – “How technology can drive transformation in the criminal system.” ” Neville G.

System 78

System Technology Banking Community 78

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community.

Financial 98

Financial Conference Agency Resources 98

Bianchi Biz Blog

JUNE 15, 2023

Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept. New Mobility Forum One opportunity for suppliers to engage in the event is through sponsorship of the inaugural Mobility Global Forum , which will be held concurrently with Media and Technology Days at the 2023 Detroit Auto Show.

Automotive 78

Automotive Mobile Technology Transportation 78

Waxing UnLyrical

MARCH 19, 2013

Another great resource or ally can come from working with a trusted research firm that can help you “uncover the hidden patterns of understanding that undermine citizen action,” as the Topos Partnership has done for a variety of communities in at least seven different sectors. How do you qualify your audience for each campaign?

Community 95

Community Communications Case Study Customer Service 95

MaccaPR

MAY 23, 2016

Those of us who are healthcare marketers and communicators have a lot of work to do to gain consumer trust. Whether you’re a healthcare marketer or not, here’s an inside look at what any communicator could take away from the Conference: Breaking Down the Complex. lags all other sectors but one (financial).

Conference 80

Conference Healthcare Marketing Crisis 80

Bianchi Biz Blog

AUGUST 19, 2021

It’s important for exhibitors – especially the automotive suppliers and vehicle technology providers we serve – to fully understand the media landscape of this massive event to ensure success, and to set realistic targets and appropriately manage executive level expectations about media attention. It’s logistically impossible.

Automotive 91

Automotive Interviews Technology Mobile 91

Solo PR Pro

JANUARY 24, 2017

We gather and form mini-communities around our work, interests, locations and more. Technology has amplified that trait. Communication professionals value positive UGC because people trust what other people say more than what a brand says about itself. Turn the approach around and think about how you can facilitate community.

Community 40

Community Case Study Sports Groups 40

Burrelles Fresh Ideas

APRIL 16, 2024

The term “influencer” has become synonymous with consumer brands, lifestyle trends, and social media aesthetics. When most people think about influencer marketing, they usually picture interactions between businesses and consumers. These partnerships open doors to new markets and communities, strengthening your foothold.

B2B 94

B2B Marketing Measurement Social Media 94

Stephen Waddington

MAY 9, 2017

Fake news, social media speculation, the Croatian Public Relations Association conference and support for students, are all among the topics discussed on the latest #FuturePRoof podcast. Twitter has said that it has no plans to address the issue and that the community quickly self corrects. Here’s what you’ll learn. We have our doubts.

Ethics 108

Ethics Conference Advertising Advertising 108

PRSay

APRIL 15, 2019

Pursuing the APR was challenging, consuming and often stressful. The process brought me closer to the discipline of being a communicator and the talented practitioners I call colleagues. I attended the 2018 PRSA International Conference in Austin, Texas, and it was one of the best conferences I’ve ever attended.

Nonprofit 118

Nonprofit Conference Study Retail 118

Deirdre Breakenridge

JANUARY 13, 2015

Since 2007, 57 keynote speakers at Apple’s Worldwide Development conference have been men. i] At the International Consumer Electronics Show I attended last week, of the twenty-two keynote speeches, only three were delivered by women. I’ve spoken to women who will not speak at a conference without it. A Guest Post By Sara Capra.

Conference 150

Conference Training Healthcare Policies 150

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community.

Financial 52

Financial Conference Agency Resources 52

Stephen Waddington

MAY 19, 2020

We’ve been able to observe the impact of the virus on consumer behaviour and media consumption thanks to data from Brandwatch, OFCOM, Reuters Institute and YouGov, among others. In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied.

Crisis 151

Crisis Government Energy Community 151

wiredPRworks

APRIL 13, 2022

Visuals matter Make it emotional Connect with values like ESG Build communities around groups like women entrepreneurs Differentiating between financial services firms and financial services influencers Why volunteering is essential. Bank, Capital One and TD Bank discover ways to motivate consumers to act. About Barbara Rozgonyi.

Financial 52

Financial Social Media Banking Media 52

Contently - Strategy

SEPTEMBER 27, 2023

In a digital age where audience behaviors shift with each new trend and technological advance, it’s paramount for marketers to introduce their content campaigns directly into the spaces where their target audiences are most engaged. As unsuspecting commuters waited, AR technology transformed the mundane into the extraordinary.

Content Marketing 52

Content Marketing Storytelling Technology Fashion 52

Deirdre Breakenridge

AUGUST 5, 2015

For every wrong, there are probably 100+ rights that don’t get discussed in our communities. The focus should be on your ethical approach to public communication through all media formats. Ethics should always be top of mind in your communication. What have PR professionals and their companies done right lately?

Skype 150

Skype Ethics Case Study Meeting 150

Deirdre Breakenridge

AUGUST 5, 2015

For every wrong, there are probably 100+ rights that don’t get discussed in our communities. The focus should be on your ethical approach to public communication through all media formats. Ethics should always be top of mind in your communication. What have PR professionals and their companies done right lately?

Skype 150

Skype Ethics Case Study Meeting 150

PR 20/20

APRIL 1, 2021

That led me to launch Marketing AI Institute in 2016, create the Marketing AI Conference (MAICON) in 2019, and, most recently, introduce AI Academy for Marketers in 2020. Think about how rapidly technology has evolved over the last two decades. This technological revolution is unstoppable. The Rate of Change is Accelerating.

Education 52

Education Marketing Conference Agriculture 52

PR 20/20

JUNE 25, 2019

Technology and data have supercharged consumer expectations for a personalized, connected experience. And 67% have switched vendors for a more consumer-like experience. But technology isn’t the whole story. Values-based messaging (32%) was more effective than product-focused communications (26%) in driving advocacy.

Marketing 52

Marketing Storytelling Technology Community 52

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Cision

NOVEMBER 30, 2016

By the early 2000s, the traditional media industry slipped on terms like “disruption” and “innovator’s dilemma” before they became as trendy as skinny jeans and bug-netted trucker hats here in the Bay Area startup community. According to research from Nielsen , consumer trust in earned media remains higher than both paid and owned sources.

Software 0

Software Media Leadership Journalism 0

Sword and the Script

OCTOBER 4, 2022

The PR technology space can be in some respects, divided into Davids and Goliaths. Here’s one more: Vocus was one of the earliest technology companies in the PR tech space. Muck Rack now has the resources to compete on the same playing field with a modern and homogeneous technology platform. million in a Series A. Perspective.

Technology 81

Technology Company Analytics Writing 81

PR 20/20

MAY 8, 2019

Artificial intelligence is accelerating change in the marketing industry, and your career: Consumers will demand greater personalization , while wanting to control their data and privacy. Technology will get smarter , intelligently automating traditionally human-powered activities while adding layers of complexity to your martech stack.

Agency 84

Agency Enterprise Technology Analytics 84

PR 20/20

SEPTEMBER 29, 2020

Regardless of whether marketers embrace AI, it is accelerating change in the industry: Consumers demand greater personalization, and want to control data and privacy. Technology will get smarter, intelligently automating traditionally human-powered activities while adding layers of complexity. Career paths will evolve.

Case Study 92

Case Study Study Brand Branding 92

PR 20/20

JULY 11, 2019

But to do that, we must deliver our message to consumers at the right time, in the exact right way—so as not to be intrusive or irrelevant. Luckily, new technologies are enabling marketers to deliver on smarter content marketing strategies. Use smarter technology to serve up a more intuitive content experience. Lunch Lab).

Storytelling 63

Storytelling B2B Content Marketing Data 63

Sword and the Script

DECEMBER 3, 2019

In each one, I aim to explain in jargon-free language, what is new with the vendors making technology that helps PR pros to do their jobs. The company was rather muted in this earning announcement, stating it would “not be holding a conference call to review third quarter 2019 financial results.” million; Operating income grew 46.3%

Data 90

Data Enterprise Survey Instagram 90

PRSay

AUGUST 8, 2016

PRSA has been very busy rolling out new services to provide value to our members – and updating the technology infrastructure to let us do even more. Members have new ways to keep informed and to connect thanks to our daily Smart Brief newsletter and our new members-only community portal MyPRSA. Follow Mark on Twitter.

Conference 60

Conference Leadership Meeting Internal 60

NewsWhip

FEBRUARY 19, 2021

Modern consumer reputation crises cannot be understood through the veneer of media reports, especially with such data on the true reach and impact of those reports provided by mostly estimated metrics. The complexity of that new environment should be the great opportunity for communications professionals in the 2020s. Paul Quigley.

Reputation 88

Reputation Social Media Reddit Media 88

Offleash

APRIL 29, 2020

DarwinAI applied explainable AI technology to build new ways to identify COVID-19 infections faster. A number of community Grafana dashboards have been built for visualizing data tracking the spread of COVID-19 around the world. This Medium post has more information on the open source project and how to get involved.

Healthcare 52

Healthcare Small Business Resources Data 52

PR 20/20

NOVEMBER 30, 2022

Modern marketing is constantly shifting, and the folks that are part of your marketing team need to be masters in all things technology, best practices, and trends. Look for opportunities to implement professional development programs to ensure and encourage that the marketing team is staying up on technology and trends. Technology.

Marketing 52

Marketing Technology Internal International 52

Reputation Us

JANUARY 11, 2016

The health care PR professionals at LT Public Relations considered the latest insights from industry conferences and the company’s health care clients to identify the top trends affecting health care communications in 2016. Figure out cross-generational communication — quickly. With mobile technology comes engagement.

Communications 60

Communications Insurance Insurance Privacy 60

Cision

OCTOBER 16, 2017

It seems like maybe the C-suite is much more aware of the value that communications and reputation can add to an enterprise. Chris Lynch: I think they are, and I think that’s being driven in part by just how granular we can look at communications now due to the technology that we have in place to measure it.

Media 202

Media Storytelling Technology Data 202

PR Fuel

JUNE 9, 2021

Consumers might turn toward your competitors instead. For example, maybe you’re about to announce a conference, launch party, or another event. Consumers will see the waves you’re making in the industry. For example, maybe you’ll attend a tradeshow or conference. Community Involvement.

Small Business 62

Small Business How To Writing Conference 62

PR 20/20

JULY 24, 2019

As marketers, we’re obsessed with trends and technologies that make us more efficient, drive better campaign results and simplify performance reporting. So, what if you could gain access to technologies that would make your day to day better? AI-powered technology is in its infancy. Marketing AI technologies are no different.

Marketing 59

Marketing Data Technology Analytics 59

Landis PR

JANUARY 16, 2024

This is a community where they can openly talk about that. Now, of course, these events are more like conferences, but the real purpose is to spend a couple of days together so that people can become friends and can share sensitive information about their businesses. To date those in-person meetings form the backbone of our network.

Agency 59

Agency Internal International Meeting 59

PRSay

OCTOBER 12, 2016

The Media and Communications industry is evolving rapidly. With new technologies and innovations emerging every day, our roles become more challenging and complex. By pinpointing exactly what’s working and what isn’t, you can continuously improve, connect the dots and make the communications decisions that move your business forward.

Communications 60

Communications Trends Leadership B2C 60

Karen Freberg

MARCH 11, 2020

Some faculty are now realizing that they have to use the technology for real now in their classes. That’s where having experience in crisis communication comes into play. and technology is what I work with every day, for every class. Be aware of what technology you have, and what you will need. Am I worried?

Social Media 92

Social Media How To Media Resources 92