Sword and the Script

JUNE 13, 2023

The company polled 3,132 journalists in 17 countries across North America, Europe and Asia for this year’s report. Companies that do this will get more opportunities – those that don’t won’t – and you might just burn a bridge. Takeaway: Journalists are checking to see what’s hot with readers and writing more of that.

Journalism 129

Journalism Media Relations Report Media 129

PRSay

SEPTEMBER 10, 2020

Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month. And if you don’t have one, then write one. If your decisions don’t align with company values, then you’re probably on shaky ground. Consider a Strategy Review Council.

Ethics 135

Ethics Policies Guidelines Employee 135

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Medium For better or for worse, I’ve become an abstract-writing machine over the years. Whether it’s from writing my own abstracts for conference CFPs, or ghost-writing webinar abstracts for others, I’ve drafted a lot of abstracts. How many other submissions came from your company?

Conference 100

Conference Writing How To Real Estate 100

PR Fuel

JUNE 9, 2021

Writing press releases can help you generate brand awareness and recognition. Writing press releases is also a cost-effective marketing strategy. Instead, you can develop a plan for brainstorming, writing, and distributing press releases. What has your company done lately? Why Should You Send a Press Release? Make a List.

Small Business 67

Small Business How To Writing Conference 67

Solo PR Pro

AUGUST 7, 2018

In the business context, there are five big buckets: business development, billable work, networking/community building, professional development and administrative. As a morning person, I typically spend the first half of the day on client work and/or writing projects. community building. Prioritize the big stuff. Ask for help.

System 143

System Case Study LinkedIn Community 143

Sword and the Script

DECEMBER 21, 2021

I believe when people write predictions, they aren’t just saying what they think will happen but revealing a reflection of sorts. As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. Year of the employee.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Doctor Spin

APRIL 17, 2023

The company also offers a no-questions-asked return policy, even if the product has been opened and partially used. … Continue reading Patagonia —Patagonia is an outdoor clothing and gear company known for its sustainability and social responsibility commitment. … Continue reading Trader Joe’s.

Strategy 52

Strategy Customer Service Airlines Hotels 52

Deirdre Breakenridge

MARCH 25, 2015

So, as a blogger for the past seven years and a podcaster more recently, here are my five tips for pitching success and how PR stands for “Personal” Relations: Know about me, but know more about my community. You may not always have the opportunity to be an active participant in my communities before your breaking news announcement.

Pitching 150

Pitching Radio Newspapers Print 150

PR 20/20

JANUARY 16, 2023

Sign up for free ebooks, webinars, and other resources (i.e., Ann Handley , the author of Everybody Writes , heads up content at ‘Profs. The Convince & Convert blog ( @convince ): Headed up by company president Jay Baer ( @jaybaer ), CMI ranked the Convince & Convert blog the “#1 Content Marketing Blog in the world.”.

Blogging 52

Blogging Marketing Pinterest SEO 52

PRSay

AUGUST 3, 2016

To really see results you need to build a community. and founder of the #MeasurePR Twitter chat, joined Cision on a webinar to share her strategy for growing brands on social media. In her latest Cision webinar, “ Unleashing the Power of Social PR ,” Burke outlined two fundamental rules for effective social media engagement.

Social Media 60

Social Media Media Twitter Tools 60

PR 20/20

MARCH 26, 2020

The impact of COVID-19 is still uneven in communities across the country and around the world. It depends on your company. On your brand (the relationship your audience has come to know and trust with your company). Brands are showing up in unprecedented ways to support their employees, customers and communities.

Crisis 92

Crisis Marketing Healthcare Resources 92

Waxing UnLyrical

JUNE 14, 2018

Here are a few ways to write a resume which is similar to a job posting: Read the required skills section of the job posting and find achievements or examples which prove you are skilled in this area. Write Off Job Expenses. Remember to add work related webinars and education on the list. Find a Sponsor in Your Organization.

Print 71

Print Resources Technology Interviews 71

Newsfile

FEBRUARY 28, 2024

company website, blogs). The Associated Press (AP) style guide provides guidelines for writing press releases, ensuring consistency in language, formatting, and punctuation. It includes company background, high-resolution images, bios, and relevant information. sponsored posts). news articles). What are Brand Mentions?

Viral 52

Viral Crisis Communications SEO Reputation 52

Deirdre Breakenridge

JANUARY 7, 2016

In November 2015, Marketwired, a news distribution and social communications company, created a survey, “Are You A #ContentMachine?” In the spirit of transparency, Marketwired is a client of my company, Pure Performance Communications. Write an ebook? Host a webinar series for customers?

Survey 90

Survey Marketing Content Marketing Measurement 90

Cision

JULY 13, 2015

In Grant’s book Give and Take: Why Helping Others Drives Our Success , he tells the story of venture capitalist David Hornik (you may be familiar with him from his site, ventureblog ) and how his nature as a giver made him a bit of a revolutionary within the VC community. Want to build your support base and spread your ideas?

Writing 120

Writing Social Media Community Course 120

PR 20/20

APRIL 1, 2021

Then, I found my path by doing the only thing I knew I was passionate about at the time—I began to write. While more than 160 marketers have already joined our AI Academy online learning platform and community, the $99 per month price point is just not realistic for a lot of professionals. Private Slack community. to learn more.

Education 52

Education Marketing Conference Agriculture 52

Sword and the Script

FEBRUARY 7, 2017

How long should it take to write a blog post? Blog posts in 2017 are taking longer to write and are longer in length. That is the top line conclusion drawn from the 3 rd Annual Survey of Bloggers by Orbit Media Studios , a web design company based in Chicago. How Long Does it Take to Write a Blog Post? Answer: Weekly.

B2B 60

B2B Blogging Data Survey 60

NewsWhip

JUNE 10, 2021

Watch webinar. Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. Is it isolated in one community or one space or one network? JUNE 4, 2021 | 11:30am EST / 4:30pm GMT.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Sword and the Script

AUGUST 18, 2015

A few searches on the company website will demonstrate if this is true in your organization. In one example , the company says it made “122 separate content assets from one eBook.” These range from blog posts to videos, and from webinars to social media updates. Solving One Content Marketing Challenge, Solves Two More.

Content Marketing 60

Content Marketing B2B Marketing eBook 60

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 58

Social Media Customer Service Media Tourism 58

The Resolution Blog

JANUARY 8, 2018

Webinar:5 Ways to Protect and Grow Your PR Budget in a Digital Comms Playground The communications landscape has changed. I hosted a PRSA webinar back in July providing actionable steps to take. Kristina shares three considerations to keep in mind for your next customer community strategy. Where does the AVE blame lie?

Tools 136

Tools Publicity Measurement SEO 136

Waxing UnLyrical

NOVEMBER 15, 2010

Write original, timely, relevant content , says Google (heard this one before ?). Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? It’s people, not robots, reading your headlines, and these people are more likely to click-thru a clever headline. Wanna Subscribe?

Google 109

Google SEO Engineering Measurement 109

Sword and the Script

MARCH 22, 2016

She” was the featured speaker on a PR industry vendor webinar for small businesses – PR on shoestring. Our “thought leader” had made it to the end of the webinar with a couple thousand customers and prospects logged on, only to tactlessly pitch her services in response to a routine question. by Frank Strong. “I

Survey 60

Survey System Trends Small Business 60

Buzzstream

JULY 7, 2021

Thanks to Truliant’s community involvement, there was a relatively strong digital footprint to start. In addition to searching for mentions of the brand name, you can search for C-suite executives, successful ad or PR campaigns or any other initiatives that have garnered recognition for the company. Branded Strategies.

Case Study 113

Case Study Study Strategy Leadership 113

Waxing UnLyrical

NOVEMBER 19, 2010

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. Companies must protect their reputation in light of rumors, especially those that are defamatory.

Publicity 77

Publicity Reputation Crisis Communications Film 77

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. Wanna Subscribe? Shall We Tweet?

Social Media 61

Social Media Media Crisis Energy 61

Stuart Bruce

MARCH 18, 2015

But as an independent practitioner it’s harder than being in a company. Speaking to sales reps of relevant companies. Free webinars. Write my book! Buckle down and write it. Volunteering – professionally related community voluntary work up to 20 points for minimum of 14 hours. CIPR course?

Training 60

Training Ethics Course Analytics 60

Solo PR Pro

NOVEMBER 4, 2014

Unfortunately, there are some shady people out there who do a great job of masquerading as nice guys, and some well-known companies that rely on their big names to attract purchases (and then fail to follow through with quality content). Free ebook: “Get It in Writing!”. The opposite is also true, of course!

Conference 69

Conference eBook Course Education 69

Waxing UnLyrical

DECEMBER 24, 2010

Just imagine how many people were telling these stories, for them to have survived, in some shape or form, to the point where they were recorded in writing. What we can learn: the more we are able to energize our communities, the better our chances of converting them to evangelizers. Thanks for sharing! Wanna Subscribe? Shall We Tweet?

Publicity 86

Publicity Creativity Measurement Twitter 86

Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. The small community of readers I have built up and learned from would shun me, rightly perhaps. My opinion on this is nuanced. Simple, right?

Blogging 73

Blogging Twitter Facebook Measurement 73

ZudePR

JULY 20, 2016

When I’m not doing a good job for clients, I write about digital PR/marketing for publications including Social Media Examiner , SEMRush , PR Daily , PR Moment , MuckRack , and Business2Community. 4: Get Involved in Communities I’m a runner. Take notes (yes, write in your book). Do you have anything in common with me?

Digital PR 60

Digital PR SEO Small Business Blogging 60

Waxing UnLyrical

NOVEMBER 14, 2010

So you can learn from him both about writing and woodworking. and been re-energized to try to write more myself. As always in good company with the Tinu and the others. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Blogging 85

Blogging Facebook Twitter Measurement 85

Waxing UnLyrical

SEPTEMBER 13, 2010

Students are not taught about new practices, since proprietary tools and techniques often remain with hidden with the agencies and companies that create them. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Measurement 53

Measurement Blogging Tourism Twitter 53

Waxing UnLyrical

OCTOBER 27, 2010

Orderly exits that don’t necessarily include leap-frogging your way to safety – even though that may be a little fun… In the business of communications, the need for a “fire drill&# can be equated to needing a crisis plan in place. The "fire drill" idea seems like it would help many people and companies. Waxing Unlyrical [.]

Crisis 71

Crisis Twitter Facebook Measurement 71

Waxing UnLyrical

JANUARY 23, 2011

Your company is merging. Why: this was the post by which I originally “discovered&# Brian and his writing, when it was published earlier as a guest post for Building Moxie. At 1,057 words, I dare you to tell me this isn’t an amazing piece of writing. by John Taylor. Why: OK, perhaps not uber-long (887 words).

Blogging 47

Blogging Measurement Facebook Twitter 47

Waxing UnLyrical

DECEMBER 14, 2010

To land a position in the PR course at RMIT, students need to sit a test to ensure that they have the necessary general knowledge , writing skills and linguistic motivation to be a PR grad. I have recently started writing my own blog about being a PR student as well as current affairs. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Publicity 90

Publicity How To Course Facebook 90

Waxing UnLyrical

FEBRUARY 1, 2011

Market mix modeling is an option (and one that he mentioned) but not inexpensive, so out of the reach of many companies. Shannon Pauls Very Official Blog Spin Sucks TopRank Online Marketing Blog Writing Boots - David Murray Love WUL? He then said, “The second way to measure offline business outcomes is to use primary research.

Measurement 77

Measurement Publicity Web Analytics 77