5W PR

AUGUST 31, 2023

Crafting a winning advertising campaign for a beverage brand requires a blend of creativity, strategic thinking, and a deep understanding of consumer preferences. Understanding the audience Before starting to brainstorm ideas, brands need a clear understanding of the target audience.

Brand 78

Brand Branding How To Advertising 78

5W PR

JANUARY 12, 2024

There’s a reason why these recurring boxes hold such allure for parents , leading to their explosive growth in the parenting brand space. Convenience becomes a luxury, freeing up precious energy for what truly matters. Convenience over everything Time-starved parents crave anything that eases their burdens.

Brand 78

Brand Branding Energy Community 78

Contently - Strategy

MARCH 2, 2023

Brands realize this, and as a result, nine out of 10 marketers who leveraged short-form video in 2022 plan to continue doing it in 2023. TikTok is probably the best-known platform for brand videos. It’s a good bet that your brand’s next customers are among those two billion. Music gives a Reel its energy.

Brand 92

Brand Branding Instagram Video 92

Contently - Strategy

DECEMBER 12, 2018

The brand had a slick new site, detailed persona work, and a strong SEO gameplan. Creativity strikes back. Starting in 2013, brands started hiring journalists to work on their content programs. The brand has won or been nominated for just about every content marketing award on the planet. The brand purpose craze.

Content Marketing 101

Content Marketing Creativity Marketing Travel 101

Prohibition

FEBRUARY 15, 2023

We worked on various projects alongside our talented in-house creative team that allowed us to help brands convey key messages, showcase new products and support wider campaign activity. To find out more about our creative or wider services, please contact the team.

B2C 62

B2C Creativity Energy Print 62

Prohibition

OCTOBER 20, 2021

We’ve got some exciting news – a brand new client under our belt! We recently started working with US sports nutrition giant Nutrabolt, supporting the launch of America’s fastest growing performance energy brand, C4, to a UK audience. Something we’ve absolutely loved getting involved with!

Energy 62

Energy Sports Creativity Instagram 62

Buzzstream

MARCH 26, 2020

Being an online marketer, it’s up to you to find new and more effective ways to market your brand. In this article, we are going to talk about the steps and best practices you can follow to find the right YouTuber to represent your brand. Get creative and create a timeline graphic using a tool like Venngage. Step 1: Set Goals.

YouTube 116

YouTube Brand Branding Video 116

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

That means cybersecurity PR pros must be savvy, creative and tactical to ensure their companies are noticed by target audiences. . In an industry as crowded as cybersecurity, we are often competing against hundreds, if not thousands, of other brands and executives for thought leadership space. Diversify vertically.

Enterprise 261

Enterprise Privacy Government Software 261

The Proactive Report

JANUARY 4, 2015

Guest post by Mike Falkow, Creative Director. It’s what your customers and stakeholders see as your brand. First thing to do is look at logo designs or images under a keyword associated with your brand. It will most certainly be worth the added time and energy you give to it. Design Tools. 626 793 4911.

Branding 100

Branding Brand Energy Content Marketing 100

5W PR

APRIL 18, 2023

This includes using regenerative agriculture practices and renewable energy in production. Offering Variety Companies can broaden brand appeal by offering a variety of plant-based beverage flavors and formulations. Offering consumers immersive experiences like virtual tastings or creative recipe ideas can create a memorable impression.

Agriculture 88

Agriculture Consumer Energy Education 88

Cision

AUGUST 10, 2017

There are always last minute curve balls, but if you can get ahead of them with proactive and creative thinking, it cuts out a lot of the stress and keeps the process fun! Have you ever had to deal with a major brand crisis? What do you think is the biggest challenge facing brands today? How can brands keep up?

Energy 212

Energy Creativity Social Media Strategy 212

Prohibition

DECEMBER 22, 2022

Working with fantastic brands. Working with fantastic brands. We also dominated the FMCG space, working on projects for names such as Primula, Sponge, Bloom London Dry Gin, and C4 Energy. We’ve experienced increased growth and demand across our client account teams, creative , and our very first Marketing Manager!

Case Study 62

Case Study Energy Creativity Agency 62

Beyond PR

JUNE 9, 2016

I recently reached out to Bradley to better understand how he so successfully injects creativity into an otherwise very conservative market. Bradley warns that some B2B marketing tends to be so creatively safe it teeters on the edge of boring and risks not engaging its audience. We’re talking to the same person.

Creativity 40

Creativity B2B Guidelines Energy 40

Mark My Words

SEPTEMBER 29, 2017

This is a remarkable turnaround for a party that only last year seemed utterly divided between the doldrums of the conference centre and the radical energy of the Momentum fringe events. As the corporate comms world well knows any re-brand will fail if it is in slogan. How can the Tories under Maybot possibly compete?

Brand 60

Brand Branding Conference Energy 60

PRSay

SEPTEMBER 20, 2019

By including internal employee communications as a significant component of marketing and branding efforts, and putting a dedicated team behind it, companies transform employees into brand advocates — employees who truly believe in the organization and can speak accurately on behalf of the brand. Expanding beyond internal memos.

Internal 126

Internal International Communications Strategy 126

Prohibition

NOVEMBER 17, 2021

Welcoming C4: Another month saw us welcome some exciting new clients including C4 UK – America’s fastest growing performance energy brand. We’re working with C4 on a retained basis, to deliver a kick-ass social strategy to launch the brand in the UK. A perfect end to a busy, fun and successful month! Team PPR x.

Employee 62

Employee Instagram Energy Video 62

Prohibition

JULY 21, 2022

I love my job because I love being creative. The best part about being creative for me is having the possibility of working in a range of different areas every day. Sometimes I’m working for a retained client and other times for a new brand. I feel like she is such a down to earth person and just radiates good energy.

Meeting 48

Meeting Creativity Pinterest Energy 48

Mark My Words

AUGUST 25, 2018

Moreover, it’s had the energy and creativity to keep moving the needle and drive the message into the minds of not only the bank, but of the crowd. A story keeps rolling these days if it has momentum and energy to keep it stoked. The damage to the brand is gathering a pace.

Banking 60

Banking Energy Financial Creativity 60

Konnect Agency

APRIL 16, 2020

From colleagues to loved ones, don’t underestimate the power of asking “how are you doing,” or discussing brand strategy while sharing a glass of wine through Zoom or over a cup of coffee over the phone. Does this present a unique time to develop creative services & solutions , or spend more time with those you love IRL or virtually?

Energy 93

Energy Agency Creativity Course 93

Prohibition

JUNE 8, 2023

See how we work with brands to bring ideas to life across social media. By leveraging UGC, you tap into the creativity and authenticity of your audience, creating a more engaging and dynamic viewing experience for them and for your wider online followers. Looking for a video production agency to enhance your video content?

Video 62

Video Social Media Instagram Media 62

ImPRessions - Crenshaw Communications

AUGUST 11, 2016

Although what we do is more data-driven and more measurable than ever, like any good professional service, it also relies on intangibles like creativity, experience, and judgment. We talk about a brand’s unique selling proposition (USP), but the fact is that few are truly unique. You don’t stand out. He’s right.

Energy 168

Energy Measurement Media Relations Local 168

Stephen Waddington

MAY 19, 2020

In the public sector, communicators have never been busier, as energy is directed to public education and information. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders. Sneeze guards top the list.

Crisis 151

Crisis Government Energy Community 151

Waxing UnLyrical

JULY 12, 2018

When it comes to building brands most experts will likely start with the tactics: Develop a mission statement or messages, create a logo, use PR, advertise and leverage social media. To be clear, these are all important components of the brand building process. Guest Post by Simon Erskine Locke. But it has its limitations.

Brand 74

Brand Branding Banking Financial 74

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. With so much competition in the marketplace, how can brands stand out? The tools and technology will come after.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Shift Communications

JULY 19, 2017

As our VP of Marketing Tech previously summarized : In a crisis management situation, something has gone wrong and your brand is on fire. There’s the tide of public opinion – the heat, the energy. to help ensure his vegan donut business and brand reputation doesn’t suffer during or after Shark Week. Media training.

Case Study 118

Case Study Crisis Management Crisis Study 118

Cision

APRIL 28, 2017

Not applying the same energy and creativity to their brand/company as they do to their client’s needs. In this climate, we have seen how quickly a tweet can cause an unexpected chain reaction against a brand! It’s a fine balance, but an important one, to address in the business plan.

Local 227

Local Energy Agency Policies 227

Prohibition

DECEMBER 3, 2019

In October 2019, we launched the world’s first poo powered pub, the first-ever public space to be powered by anaerobic digestion, a microbiological process that breaks down sewage waste and creates biogas which can be converted into energy. We took over a pop-up venue and re-branded it as ‘The Number Two Tavern’.

Local 62

Local Creativity Video Energy 62

Contently - Strategy

MAY 13, 2020

Webinars are still a marketing staple , but we’ve also seen some incredibly creative storytelling in the virtual space. Translating that type of connection into a virtual world requires thoughtful creativity. Marketers slap together a deck and say their piece in front of a small audience. Storytelling that stands out.

Storytelling 136

Storytelling Video Groups Conference 136

Mindful Marketing

OCTOBER 19, 2022

They’ve also disappointed some who couldn’t find a restaurant that had them or who got Cactus Buddy , the apparel brand’s mascot, instead of the classic McDonald’s character they wanted. each, the big kids’ meals aren’t very wallet friendly. To reduce stress: Life at times has hardships and frustrations.

Apparel 103

Apparel Sports Construction Resources 103

Cision

JUNE 2, 2015

Content marketing boils down to one simple question: what story is your brand telling? According to CMI’s 2015 Benchmark Report , 55 percent of B2B marketers plan to increase their content marketing budget in the next 12 months—essentially, pouring more money into telling their brands’ stories.

Content Marketing 120

Content Marketing Data Strategy Marketing 120

Sword and the Script

JANUARY 25, 2020

It humanizes a brand, creates an emotional connection, and boosts recall in a way that a list of statistics, no matter how compelling just can’t rival. In a story, you not only weave a lot of information into the telling but you also arouse your listener’s emotions and energy. Persuading with a story is hard [work]. Talk to Us !

Storytelling 117

Storytelling Examples B2B Chemicals 117

Cision

MAY 26, 2016

Find out who’s already producing it, what their link profile looks like and how trusted their brand is. It’s an investment of time and energy, but it doesn’t take all that much money to pull off. David Greenspan is the Creative Director at TM34 Marketing , a full service digital marketing agency.

Analytics 200

Analytics Energy Google Data 200

Cision

JUNE 22, 2017

Since then, his work at MCS has included the successful implementation of PR activities through the many stages of a drug’s lifecycle including early clinical trial data, FDA approval, direct-to-consumer and reinvigorating older brands. What are some of the biggest PR challenges healthcare brands face? How can they overcome them?

Healthcare 266

Healthcare Analytics Agency Trends 266

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2016

Whether you’re seeking a firm that excels in B2B technology PR, or an agency with international capabilities for consumer brands, consider these tips to help find the right agency for your needs. Look for relevant experience. This is an obvious first step, but it’s worth repeating. Use a simple RFP.

Energy 136

Energy Agency B2B Leadership 136

Prohibition

JULY 3, 2017

Here at Prohibition, we’ve been working with the world’s number one bed brand, Sealy UK, to highlight how sporting success and sleep are intrinsically linked. This means that sportsmen and women who haven’t been getting proper rest are likely to suffer from low energy and poorer concentration levels in their time of need.

Sports 48

Sports Energy Training Creativity 48

Deirdre Breakenridge

FEBRUARY 12, 2015

Advertising agencies created ads for multiple outlets, public relations handled media inquiries and proactively sought after coverage, marketing agencies did a variety of things, but generally focused on brand identity and creative attention-garnering activities. Of course, there’s plenty more each did, but you get the gist.

Tools 150

Tools Agency Instagram Groups 150

Solo PR Pro

OCTOBER 19, 2021

As we continue through Q4, now is the perfect time to start wrapping up your annual to-dos and start thinking ahead to a brand new year. But getting too bogged down in the day-to-day can kill your motivation and creativity. It’s hard to believe we’re nearing the end of 2021. 5 tasks to check off your list before the end of the year.

Energy 104

Energy Retail Report Analytics 104