Cision

AUGUST 6, 2015

Want to learn how travel technology impacts your brand? Travelers shared articles on Twitter or Facebook detailing best-in-class in-flight entertainment offerings, or links to download carriers’ IFE apps. As technology offerings continue to advance, consumers expectations will also evolve. In-Flight Entertainment (IFE).

Travel 120

Travel Technology Airlines Wireless 120

ISEBOX

FEBRUARY 26, 2016

That sounds easy enough, but, when you have a multitude of internal stakeholders, dozens of large files (too big for email), hundreds of media contacts and thousands of readers, this portion of the “launch” can be daunting, and time consuming. Legacy Digital Distribution: Time Consuming and Costly. Ready to launch? Click a button.

Pharmaceuticals 70

Pharmaceuticals Communications Internal International 70

PRSay

OCTOBER 2, 2019

CHALLENGE: Attracting media and consumer attention. Tell your story visually with images, videos, or infographics that attract and educate. GOAL: Extend the company’s brand value in markets around the world. . Download our complete webinar white paper today. Amplify your news across social channels.

Local 82

Local Storytelling Infographics Resources 82

Beyond PR

AUGUST 14, 2017

Generating and distributing your brand’s vital news is an important part of how you stay relevant in the minds of the media and your wider customer base. The most important aspect to remember when crafting your news announcement is that it is not just about you or your brand. Why is the news important to your reader?

Writing 79

Writing How To Infographics Pinterest 79

Beyond PR

JANUARY 30, 2018

An infographic is included that shows how Cision Impact builds on the Cision Communications Cloud ® , to deliver the most complete PR workflow platform — from identifying influencers to reporting revenue generated. . Engagement – Click-Throughs, Image Views, Video Plays, Document Opens/Downloads, Audio Plays.

Measurement 75

Measurement How To B2C Infographics 75

Beyond PR

MAY 15, 2018

People are consuming content in various ways these days. Yet, in a world where people are consuming all sorts of different media, public relations and communications professionals continue sending out traditional press releases and text emails to the writers, bloggers and influencers they’re trying to reach. About Kevin Miller.

Marketing 49

Marketing Infographics Video Consumer 49

Sword and the Script

JUNE 11, 2019

If you aim for this approach, make sure your download is actually worth it. Some organizations want to prevent competitors from downloading information. I like to see things like case studies and infographics freely accessible. Things that are plentiful are free and people will value it more if it’s harder to get.

B2B 120

B2B Mobile Content Marketing SEO 120

Marketwired

FEBRUARY 23, 2016

Aim to tell compelling narratives through infographics, ensure visual branding is consistent across all marketing collateral, and integrate more imagery into everything you push out. social shares, blog sign ups, whitepaper downloads, demo requests). TechCalendar. Setting up specific Goals in GA can do this.

Tools 125

Tools Analytics Software B2C 125

Buzzstream

DECEMBER 13, 2023

For instance, this Consumer Survey from Fashion Revolution ranks for the key term “fashion survey,” which gets 30 searches per month. The Pro version gets you access to data a little earlier, which is excellent for larger brands looking to jump on the competition. More searches mean more potential coverage.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

For instance, this Consumer Survey from Fashion Revolution ranks for the key term “fashion survey,” which gets 30 searches per month. The Pro version gets you access to data a little earlier, which is excellent for larger brands looking to jump on the competition. More searches mean more potential coverage.

Digital PR 62

Digital PR Tools Google Pitching 62

Presspage

DECEMBER 5, 2017

Translation and interpretation of news releases is not only a tedious, but also a time-consuming act. Establish credibility Credibility is gained when newsroom visitors have a pleasant experience interacting with your brand’s news. Not being able to understand your content will hamper that goal. Make or buy?

Local 89

Local SEO Engineering Web 89

MaccaPR

AUGUST 20, 2014

But our clients and agency quickly learned that generating followers, likes, video views and downloads was only half the battle. Encourage more prospects to download content such as a white paper, e-book or infographic. All I cared about was – did someone, anyone, absorb our client’s content.

Social Media 97

Social Media Media YouTube Facebook 97

Beyond PR

JUNE 13, 2017

Many consumers don’t just want to buy a product; they want to buy-in to a tribe. Two recent studies by Elite Daily and CrowdTwist found that millennials, in particular, are extremely loyal to their chosen brands — especially those that are more engaging on social media. Then, fulfill that promise in your content.

Blogging 77

Blogging Company Engineering Airlines 77

Stephen Waddington

MARCH 24, 2019

Google+ will close to consumers on 2 April. Keith Lewis shared the story of this shift from social media lock down to employee advocacy at Zurich Insurance with Paul Sutton for the Digital Download podcast. Jessica Pardoe has written about her blogging habits and India Minton-Barker has turned her writing schedule into an infographic.

Tools 69

Tools Insurance Insurance Handbook 69

PR 20/20

MAY 16, 2023

How do they consume information? Using your newly developed personas, you can map your ideal constituents' lifecycle journey (their path to a desired action) from lead to brand evangelist for each persona. This might be an article recapping insights from one of the ebook's chapters and/or an infographic of takeaways. Here's how.

Marketing 69

Marketing eBook Resources Tools 69

Presspage

JUNE 27, 2017

Look and feel matters Branding is important to make sure your visitors recognize your brand and brand story easily. The look & feel of the newsroom should also provide a clear, pleasant and engaging way of consuming the content you provide. That way you provide context and put your name out there.

Social Media 96

Social Media Infographics YouTube Strategy 96

Beyond PR

AUGUST 12, 2016

Sixty percent of consumers feel more positively towards a brand after reading its content. To successfully meet audiences’ needs, brands must know who they are talking to and targeting with their messaging. All brands want their audiences to talk about their content. Download How Buyer 2.0 What’s the best format?

Strategy 40

Strategy Content Marketing Infographics Meeting 40

ReimaginePR

AUGUST 29, 2016

Social media is the perfect way to build exposure for your brand and increase traffic to your website, but how do you do that? Most social media platforms give you the opportunity to visually communicate your brand message. It’s called the cover photo, and most brands fail to fully optimize this real estate. Click To Tweet.

Social Media 149

Social Media Marketing Media Facebook 149

PR 20/20

MARCH 30, 2016

In the era of fast-paced, connected consumers, we must constantly evolve to prove our marketing success. Marketing is always changing to meet consumer demands. 15 Free Infographic Templates in PowerPoint. 550+ Royalty-Free Stock Photos You Can Download Now. 35 of the Best Free Fonts You Should Download.

Resources 40

Resources Marketing Pinterest eBook 40

MaccaPR

OCTOBER 17, 2016

Determine a format that will work with your organization’s brand…and get to work! While its 126-page report, is comprehensive as a downloadable PDF, it’s also available in an interactive format and in an archives database for those who want to dig deeper. Image Source(s): Savage Brands , H&M , GNP Company. Bottom-line?

Corporate 48

Corporate Report Infographics Pharmaceuticals 48

Presspage

AUGUST 15, 2017

As of 2017, Youtube, Instagram Video, and Snapchat are some of the most innovative online tools that brands are employing to communicate their message, especially to younger audiences. Users around the world are now using messaging apps to connect with friends, brands and to view images and content. Download our latest eBook!

Technology 115

Technology Big Data Video Data 115

PRSay

NOVEMBER 18, 2016

Consumers are becoming increasingly choosy about the messages they want to receive – some simply aren’t clicking ads while many have gone as far as enabling ad blocker s. Your mission from there will be to wow them with compelling messages, often enhanced by multimedia elements such as images, videos, infographics, etc.

Media 60

Media Leadership Enterprise Data 60

Buzzstream

DECEMBER 28, 2023

However, in the ten years I’ve been doing blogger outreach in various industries, I’ve found one common theme: blog outreach can be time-consuming for the underprepared. You can prompt ChatGPT with existing content to help build a brand voice for your guest blogs, ensuring they align with the target blog’s style.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

However, in the ten years I’ve been doing blogger outreach in various industries, I’ve found one common theme: blog outreach can be time-consuming for the underprepared. You can prompt ChatGPT with existing content to help build a brand voice for your guest blogs, ensuring they align with the target blog’s style.

Tools 71

Tools Blogging Pitching Google 71

Communications Conversations

APRIL 4, 2016

These brands are thinking about their newsroom differently. They include infographics. All things people regularly consume on the more visual web of 2016 (and, all the things media are looking for now, too, by the way). It lists a media contact and the ability to download other media assets. They include embedded videos.

Corporate 60

Corporate Strategy Pinterest Web 60

Buzzstream

DECEMBER 28, 2023

However, in the ten years I’ve been doing blogger outreach in various industries, I’ve found one common theme: blog outreach can be time-consuming for the underprepared. You can prompt ChatGPT with existing content to help build a brand voice for your guest blogs, ensuring they align with the target blog’s style.

Tools 62

Tools Blogging Pitching Google 62

MaccaPR

DECEMBER 19, 2016

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

MaccaPR

MARCH 18, 2015

Now, brands from Red Bull to Google are becoming publishers and broadcasters themselves. In this brave new world, marketers are creating their own content – infographics, podcasts, webinars, YouTube videos and more – that are distributed for free via their digital channels. Content enhances and supports our brands. You listen.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Beyond PR

JUNE 2, 2016

An embedded video or infographic may require more effort, but showing your story with multimedia can be much more straight-forward and effective than text-only content. Boost your earned media potential by making your content easy to find, consume and share. Author Stephanie Marsh is a customer content specialist based in Cleveland.

Writing 40

Writing Strategy Travel Infographics 40

Beyond PR

MAY 12, 2016

Photos, short infographics, videos and other visuals create a stronger emotional connection than words alone. An extra like this, via PR Newswire’s agreement with The Reuters Sign, shows that you view your clients as people, not just brands. Everyone (including your client) responds to visual content better.

Agency 40

Agency Real Estate Film Video 40

Presspage

JULY 5, 2017

Read more about how the Metropolitan State University of Denver uses the newsroom for brand journalism. With the majority of people preferring visual content, don’t miss out on using images, infographics and video. Do you group this information online, or do you offer ways to consume content that is related to one subject only?

Education 84

Education Resources Internal International 84

MaccaPR

MARCH 7, 2016

When your brand is mapping its media outreach strategy, it’s easy to get hung up on the usual suspects: public relations, paid advertising, social media and content marketing. Many consumers are conditioned to search for company-related information in the footer of your homepage, so that’s a logical place to house your newsroom link.

How To 48

How To Media Print Real Estate 48

Beyond PR

SEPTEMBER 29, 2016

Combine your data in an infographic so that it’s easier to consume. Learn more: Get more tips that will help you build a strong, relatable presence on social media by downloading Engage in Social Conversations Around Your Brand. Does your election content have a lot of stats in it?

Film 40

Film Infographics Social Media Twitter 40

The Proactive Report

DECEMBER 24, 2014

In October 2014, comScore provided data to Internet Retailer that showed that 52% of the time consumers spent online occurred within smartphone and tablet apps. percent download and use apps. The Exact Target 2014 Mobile Behavior Report found that consumers use their mobile devices for connectivity and content.

Mobile 201

Mobile Strategy Web Consumer 201

The Proactive Report

AUGUST 5, 2016

According to the 2013 State of the Media report from Pew Research Center, shrinking newsroom staff has opened the door for news content from nonprofits and brands to be included in news reporting: “With fewer specialized beats your press release has never been more important. Download this Visual Content Guidebook.

Reddit 100

Reddit LinkedIn Social Media Pinterest 100

Contently - Strategy

DECEMBER 29, 2022

You can create a channel or group in your company’s messaging system where all new web-based or downloadable content is shared. After all, this is crucial to driving your ROI because it’s when your target audience starts consuming your content. Launch your promotion and distribution plans. What might this look like?

eBook 120

eBook Product Launch Software Internal 120

Contently - Strategy

AUGUST 30, 2022

Or you can edit the same blog into an infographic or share pull quotes from the piece on social media. Which podcast episodes have the most downloads? It’s crucial to keep a repurposing and distribution strategy around every long-form piece your brand creates before you begin execution. consumers are choosing to tune in.

eBook 129

eBook YouTube Video Social Media 129