Stern + Associates

JANUARY 31, 2023

Just-released research by leadership and innovation experts Jeff Dyer and Nathan Furr reveals that intellectual honesty may be the missing ingredient teams need for new ideas to prosper. Organizations spend billions annually in efforts to speed innovation on their teams but are stymied if their investments don’t result in better performance.

Interviews 95

Interviews Employee Strategy Leadership 95

PRSay

SEPTEMBER 1, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). While PR professionals are expected to have excellent writing, design and presentation skills, I also believe that this value requires expertise in our specific industries.

Ethics 145

Ethics Public Affairs Journalism Leadership 145

Critical Mention

JANUARY 3, 2019

I started reading some very interesting papers and books about the psychological forces come into play in tough corporate and external environments. Richard: Dory Clark wrote a series of books, including her first of three, “Reinventing You.” Reading her books in prison had a real impact on me. SCHEDULE A DEMO.

Interviews 105

Interviews Ethics Government Internal 105

Maxim Behar

FEBRUARY 1, 2024

From that point of view, we decided with Kristina to write a book. The book is called “The Power of Trust”. And of course, Mary Beth also is participating in the book. If you guys want to participate in this book, your opinion is mostly welcome because we would like to present a global picture of ethical issues.

Ethics 59

Ethics How To Course Interviews 59

Karen Freberg

NOVEMBER 28, 2017

Just recently, I was able to read the new book by Jorn Lyseggen , who is the founder of Meltwater. The title of the book is “Outside Insight: Navigating a World Drowning in Data,” and I was amazed with how fast I was able to get through it. I couldn’t wait to write this review of the book! Wealth of examples.

Data 42

Data Media Case Study Social Media 42

Stern + Associates

AUGUST 13, 2014

Thought leadership is critical to brand differentiation and business growth – and core to effective communications strategies, particularly in today’s complex, crowded and commoditized world. Yet the sales community generally views thought leadership as a fancy name for marketing, outside their job to court new customers and close deals.

Leadership 81

Leadership Reputation Measurement Video 81

Maxim Behar

JUNE 6, 2024

In your book "The Morning After," you talk about changes in leadership. Maxim: I wrote this book during COVID-19 when I saw a global change in how decisions are made. If an actor plays a strong role, it means strong leadership and quick decision-making, which in my opinion, is the essence. Watch the full interview here.

Film 52

Film Social Media Newspapers Course 52

PRSay

OCTOBER 8, 2018

To that end, the Foundation, working with a cross-section of organizations and agencies, has created “Diverse Voices: Profiles in Leadership.”. Launching “Diverse Voices” Harrison said that the PRSA Foundation understands how fundamental and urgent diversifying the profession is.

Conference 128

Conference Education Leadership Travel 128

wiredPRworks

APRIL 20, 2022

Have you ever read a book that completely changed your life? In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR. And, he even added links to their sites.

Marketing 118

Marketing Social Media Trends Instagram 118

Maxim Behar

JUNE 27, 2023

Hello, what are you talking about in the book? See how easy it is, a book, you put it in your pocket bring it home and you directly go to the Seychelles. This is my new book. I often say that I finally wrote an interesting book, because until now I have written about leadership, management, business, marketing.

Hotels 52

Hotels Transportation Interviews Course 52

PRSay

FEBRUARY 5, 2018

Executives seek to amplify their own voices through “thought leadership.”. When interviewing executives, listen for phrases, word and sentence lengths, and unusual terms they favor. For particularly important assignments, it’s a good idea to record the interviews. Research and ask questions.

Communications 149

Communications Employee Leadership Writing 149

Contently - Strategy

MARCH 22, 2024

is to demonstrate your business services and leadership using quality content. This applies to all sorts of content, including blogs, videos, podcasts, and content offers like e-books. With that information, you can create your own valuable content using interviews, research, and original thought leadership.

SEO 52

SEO How To Engineering Mobile 52

PR for Anyone

OCTOBER 18, 2023

” Together, they investigate the intricacies of Lipman’s book, exploring the stories and science that make up the fabric of the reinvention journey. In her compelling book, “Next,” Lipman imparts invaluable insights and constructs a comprehensive guide to navigating change in various aspects of life and work.

Journalism 130

Journalism Enterprise Construction Technology 130

Stern + Associates

APRIL 13, 2023

Sustainability as a Fulcrum for Corporate Innovation Driving innovation for organic growth is always challenging for companies, says Harvard Professor Rebecca Henderson, author of the Financial Times Best Business Book of the Year, “ Reimagining Capitalism in a World On Fire ” (2020). What Can I Do?

Policies 94

Policies Energy Government Crisis 94

wiredPRworks

MAY 18, 2022

that’s the question Barry Moltz answers in his new book, “ChangeMasters: How to Actually Make the Changes Your Already Know You Need to Make.” ” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing.

Small Business 52

Small Business Social Media Radio Media 52

ZudePR

MARCH 22, 2018

Have you always aspired to write a book? 5 Life and Work Sometimes Get in the Way #6 A Stem Forms #7 The Research Phase #8 Attending Writing School #9 Final Preparations #10 What First-Drafting a Book in 46 Days Looks Like #11 Tips on First-Drafting a Book by a First-Time (Self-Publishing) Author Next Steps Conclusion Codicil.

Writing 83

Writing Google Blogging Exercises 83

Barokas

APRIL 16, 2019

He recently published a book on strategies to achieve rapid growth with entrepreneur Chris Yeh. The book, Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies , explains the science and art of growing a company quickly on a global scale.

How To 102

How To Crisis Internal International 102

ImPRessions - Crenshaw Communications

APRIL 19, 2017

Yet social engagement presents both opportunities and risks for the top guy. When used well, social media blends direct communication with customers and employees, thought leadership, and brand-building. Entrepreneurship and leadership are always fruitful topics. Today, things are different. Are Social CEOs More Successful?

Leadership 157

Leadership Social Media LinkedIn Twitter 157

Deirdre Breakenridge

MAY 23, 2017

A good public relations professional will counsel their client to have a blog or content hub as a way to showcase thought leadership, earned media placements, company news, and announcements, and engage with fans and followers. I’ve “covered” book releases, product launches, and restaurant openings.

Blogging 282

Blogging Case Study Social Media Instagram 282

The Resolution Blog

FEBRUARY 25, 2019

We were excited to catch up with inbound expert Iliyana Stareva on the PR Resolution Podcast to chat about her new book and how inbound is going to affect the world of PR. I have this concept about stakeholder personas in my book and the concept of the decision making journey. sometimes email is the right channel, for example?—?but

Measurement 120

Measurement Case Study Pitching Agency 120

Bianchi Biz Blog

APRIL 19, 2021

After covering it for the Detroit Free Press, I wrote a nationally published book telling the inside story: Detroit Resurrected: To Bankruptcy and Back. Reading news, reading books, watching the Green Bay Packers (I’m originally from Wisconsin!), The most dynamic story I’ve ever covered was the Detroit bankruptcy.

Report 84

Report Meeting Automotive Media 84

Deirdre Breakenridge

APRIL 25, 2017

Of course, learning requires you (1) make the time, (2) have a clear mind and (3) be fully present to receive information. Did you ever start reading a book and you immediately notice there are words which are not familiar to you? We knew it was a long interview process. We were so excited for him.

Reddit 236

Reddit YouTube Google Course 236

PRSay

OCTOBER 20, 2019

For the majority of his presentation, Woodward (who has covered nine presidents and published 19 books including last year’s “Fear: Trump in the White House”) talked about the parallels between Watergate and today’s media climate, imploring communicators in attendance to always honor the “centrality of truth.”

Conference 121

Conference Journalism Internal International 121

PRSay

OCTOBER 28, 2020

What transpired four years ago was the catalyst for her to research and write the book “How to Lose the Information War,” which travels to the front lines of this conflict in Central and Eastern Europe, and interviews the people who have been in this battle much longer than the United States. That’s where you come in.

Government 132

Government Conference Education Exercises 132

Landis PR

JUNE 21, 2022

These more private spaces will allow your company to conduct scheduled meetings or media interviews in a convenient and distraction-free location. We strongly recommend booking these facilities through CTA, as “outboarding” – trying to book a space for unsanctioned events during CES offsite – can get you banned from future CES events.

Company 52

Company Technology Hotels Meeting 52

Maxim Behar

OCTOBER 15, 2023

Host: You wrote the book "The World PR Revolution" and it became an absolute bestseller. It was also ranked at the top of the charts by an independent organization that evaluates the popularity of these types of books. We were advising them on how to present themselves to the media, to their employees, and to the public.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Waxing UnLyrical

JANUARY 29, 2014

But because so many people accept it as gospel, they tie themselves up in knots in presentations, job interviews, and other important moments. Unfortunately the field of self-styled ‘corporate image consultants’ or ‘leadership consultants’ has numerous practitioners with very little psychological expertise.”

Exercises 83

Exercises Interviews Energy Communications 83

Stephen Waddington

MARCH 15, 2021

A maximum of three slides plus bookends, a five minute presentation and 10 minute Q&A with the audience. We’re back 1-2pm GMT on Friday 26 March with presentations on SEO PR, search listening, research bots and the opportunity for PR post-COVID-19. These are present in lots of different degrees. You’d be welcome to join us.

Google 119

Google Data Government Social Media 119

Karen Freberg

SEPTEMBER 26, 2019

This truly is one of the best industry groups I have been a part of, and it is due to the leadership, dedication, and support Mark Boothe, Monica Grant, and Rani Mani provide and lead in our community. Thank you Giselle for being such a great host and interviewer for our group! Overall, this experience was for the record books.

Advertising 53

Advertising Advertising Groups Community 53

Stern + Associates

FEBRUARY 1, 2024

Last month, global thought leaders convened in Davos, Switzerland at the 54 th Annual World Economic Forum (WEF) Meeting, bringing industry, academia and government leaders together to discuss the present – and future – of business and society.

Technology 112

Technology Policies Government Community 112

PRSay

OCTOBER 1, 2018

That left me alone managing the press, doing 40 to 50 interviews a day, with six or seven satellite trucks here, and writing news releases. Those 40 or 50 interviews I would do in a day would be out of 70 or 80 phone calls. We want to present people with the best information. The TV folks want an interview on camera.

Public Affairs 98

Public Affairs Hotels Publicity Interviews 98

PRSay

JUNE 28, 2018

This outpouring is then boiled down to a few refined ideas that we present to the client. Read books. When it comes to generating new ideas, one of the most effective actions we can take is to interview customers, clients, vendors, investors, and whoever has a stake in the brand. Soak up influences, ask questions. Watch movies.

Exercises 101

Exercises Creativity Radio Resources 101

wiredPRworks

SEPTEMBER 30, 2020

Tailored to fit sales teams, CMO leadership retreats, association education and online learning upskilling, the first version of this course was created in 2004. Book a Social Selling Secrets Masterclass Discovery Call. Interview: craft a compelling and true-to-life storytelling narrative. Digital Decode: BRAVE Online Marketing.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

ImPRessions - Crenshaw Communications

APRIL 14, 2017

The same rules that PR teams use to prepare media spokespeople to stay on message in interview situations apply to client and agency negotiations. For example, if there are specific services that are standard, such as a news bureau or certain thought leadership tactics, make sure those are understood. Use disciplined messaging.

How To 136

How To Case Study Meeting Examples 136

MaccaPR

OCTOBER 5, 2015

4 Big Content Marketing Lessons from General Mills, 3M, Ameriprise Financial & SCHERMER ," " Become Epic with Content Marketing: Interview with author Joe Pulizzi ," and " 5 Eye-Opening Lessons From 'Epic Content Marketing' "). Step 1: Gain Buy-In of Senior Leadership. Step 2: Document Your Content Marketing Strategy. Prioritize.

Content Marketing 48

Content Marketing How To Marketing Infographics 48

Sword and the Script

OCTOBER 22, 2019

As organic reach on social platforms plummets to zero, and confidence in influencer marketing is challenged, paid media presents more pros than cons for CMOs,” according to Gartner analyst Ewan McIntyre. Often B2B marketers will use these to send white papers and pitch webinars but again thought leadership content is a good option here.

Marketing 66

Marketing Survey Study B2B 66

wiredPRworks

AUGUST 30, 2018

It's a review of Rory Vaden's presentation for National Speakers Association Illinois. Lucky for us, Rory's coming back to Illinois on September 14 to present. After years of selling children's books door to door, Rory co-founded a leadership and sales training institute. It doesn't matter what you say. Rory Vaden.

Marketing 64

Marketing Energy Training Leadership 64